This document provides guidance for a lesson teaching 4th grade students how to write engaging openings for expository writing about inventions. The lesson introduces students to slogans from famous inventions and identifies elements that make them memorable. Students then work to craft slogans for their own inventions. The lesson compares the "who, what, when, where" elements of narratives and expositions and has students answer these questions in their opening paragraphs to draw readers in without revealing later details. Assessment and modifications for English learners are also outlined.