Injustice - Developers Among Us (SciFiDevCon 2024)
Family map
1. NTX Dealer Data Call
April 16, 2009
Agenda Dial In for today’s call:
Dial In Number
• AT&T MobileTV Promo • 877.888.4443
• AT&T Apps Beta Participant Code
• 594 5174
• AT&T Family Map
• Samsung Propel Pro
Presentation Archived on NTX
Open Discussion Sales Ops Site for RAEs:
http://spt.cingular.net/sites/NTMarket/de
4. Apps Beta Overview
* AT&T is launching AT&T Apps Beta, a mobile application beta program connecting
AT&T customers with access to the latest and greatest mobile applications via an
online community website: www.att.com/appsbeta.
* AppsBeta, and the applications therein, are FREE to download but standard data
rates will apply based on the customer’s current feature subscription.
* Customers are not required to have an unlimited data feature on their account, but it
is strongly recommended.
* Finalized Know the Facts document to be posted 4/2/09 to coincide with
announcements at CTIA. KTF will contain more information and compatible handsets
at launch.
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5. Details & Availability
• Connect – Provides customers a place to connect with mobile content providers
• Share – Customers can share ideas, needs/wants and give feedback to mobile content providers
on apps
• Available applications – Users select their device and only applications available for their device
will be displayed/offered
• Functions – While apps are in beta period, site users will be able to:
– Review app info (screenshots, videos, demos, FAQs, user guide and more)
– Download the app from the site via WAP push to handset
– Rate app on a scale of 1 to 5
– Provide comments and tag accordingly (bug, general comments, graphics usability, etc)
– Provide feature suggestions
• Timing – Apps do not expire but the content provider has the right to decide if they want to
remove/graduate the application from beta
• Post Beta – After an app’s beta period, AT&T and the app provider will review user feedback
received and communicate back to the community on where the app is headed
BlackBerry LG Motorola Nokia Pantech Samsung Sony Ericsson
Bold (9000) Shine (CU720) RAZR (V3xx) 6650 Matrix (C740) Propel (A767) w580i
Curve (8310) V9x Eternity (A867)
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7. Overview
What is AT&T FamilyMap?
A family-focused location based application providing
customers with peace of mind by allowing them to conveniently
view the location of a family member’s phone from their mobile
phone or PC web browser
What are the benefits?
• Quick and Convenient – Locate a family member’s phone
from a mobile WAP browser or the Web
• Peace of mind – Comforting to know where a family
member is when you want or need to know
• Safety Checks/Location Alerts
• Receive emails or text messages for a scheduled time/day
• Easily locate a device on-demand
• Personalization
• Upload pictures of your family members and view them
within application
• Personalize by labeling favorite locations (ex: “Home”)
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8. Overview
Secure and Private
• Only authorized users have permission to locate devices on the same account
• Account Owners are notified via letter (e-mail & SMS if available too) once AT&T FamilyMap
service is established, and directed to Location Privacy Settings tool in OLAM
• Phones being located will receive a semi-randomized, monthly SMS messages reminding
them they can be located by AT&T FamilyMap
Target Customers
• FamilyTalk Plans – Authorized Account Owners/Users can locate up to 5 phones on a
FamilyTalk account
• Parents of teens and tweens – especially parents of teen drivers. Account Owners/Users
can add AT&T FamilyMap to any of their accounts they want to locate
• School Walkers – Parents can create Schedule Checks to automatically locate their kids
when walking to and from school
• Exceptional Children – Parents often have children with particular needs or who may
require somewhat closer supervision
• Elderly Family Members – Some elderly family members would benefit from a watchful
eye due to health or general safety concerns
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9. Provisioning
Feature Codes are Provisioned at Point of Sale. The line number the feature is
provisioned on will be the login ID.
•AT&T FamilyMap is to be added to the line that purchases the account – Ex: If
“mom” buys the account but “Dad” is the Account Owner, the product will show on
“Mom’s” line. “Dad” will still be notified via the privacy notifications once “Mom”
has set up the product to locate someone.
•FamilyMap can only locate phones that are on the same account; this could be
FamilyTalk, a non-FamilyTalk multi-line account or even a single account. With a
single account – Ex:“Mom” is on a separate account from her daughter but she
pays her daughter’s bill. Mom can buy FamilyMap on her daughter’s line and
essentially her daughter’s phone will track itself. What this means is:
– The Welcome SMS with the temp password will arrive on the daughter’s
phone in this example
– Mom will only be able to elect to receive notifications and location alerts via
e-mail
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10. Getting Started
Registration
• Once a customer signs up for AT&T FamilyMap they will receive a text message with the
FamilyMap URL and temporary password
Note: For single/separate accounts in which he/she is the Account Owner, the feature should be added to the
account they want to track.
-In this case, temporary password will be sent to device being tracked
-When setting up alerts, the Account Owner should use email notification – not SMS
• Sign-up process can begin by going to www.att.com/familymap on a PC
• Customers will be given a list of the phones on their AT&T account and the user selects the
phones they want to locate (Note: User will see phones on the account the feature is added to)
• The customer will be able to personalize numbers with a name
• At this point, the account is created and the customer can locate their phones
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11. Web Experience
My Family Send Message
My Places History
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13. Product Features
• Devices
• Every AT&T Phone (except prepaid or GoPhone devices) is compatible to be located
• The most accurate locations available are with A-GPS phones that use the AT&T
Network and have a clear line of sight to GPS satellites
• Phones being located cannot have a data block feature or the customer will receive an
error message
• Feature Codes
Plan Feature Code MRC
Locate up to 2 Phones on 1 FA31 (CARE); FA01 (Telegence)
account
$9.99 with first 30 days FREE
FA04 for downgrades from $14.99 plan
(no 30 days free; TLG only)
Locate up to 5 Phones on 1 FA32 – CARE; FA02 – Telegence
account
$14.99 with first 30 days FREE
FA05 for upgrades from $9.99 plan
(no 30 days free; TLG only)
Data charges apply (including first 30 days free); Unlimited Data plan recommended
(Average data usage per session is 1.2KB on device being located and 10KB on device using WAP browser to locate.)
• Compensation: Current compensation rules for features apply to the
sales of AT&T FamilyMap
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14. Competition
• Similar “family finder” applications are currently available from Verizon
Wireless, Sprint, and Alltel customers; however some require special
phones and downloading of an application – AT&T FamilyMap does not
AT&T Sprint Verizon Alltel
Product Name FamilyMap Family Locator Chaperone Family Finder
Phone Availability Any web enabled Any web enabled Categorized by 8 handsets available
device device Parent and Child
phones
Price $9.99 for two $5 for up to 4 $9.99 for up to 4 $9.99 per child
$14.99 for up to 5 phone
Web/App based Web Web Application Application
Parent/Child specific
Notifications Safety Checks Safety Checks Child Zones Schedule
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15. Training & Demos
• Training – my CSP Quick Start Page including:
• Know the Facts
• Learning Edge course LBS202
• FAQ’s
• Job Aid – Say It, Show It, Sell It
• www.att.com/familymap
• Demonstration for Sales
• Demo site URL:
http://att-temp.wavemarket.com/finder-att-family/signIn.htm
• Login ID: 111-555-1000
• Password: abc123
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21. Recap:
• MobileTV Promo Ends
• AT&T Apps Beta
– Connects developers directly to customers
– All Apps are free
• AT&T Family Map
– $9.99 (2 lines) and $14.99 (5 lines) monthly.
– Sold at the subscriber level
– Can only map lines on the same BAN
• Samsung Propel Pro
– Similar form-factor as Propel, but a smartphone
– WM 6.1 Standard, 3G, WiFi, 3MP Camera, VSC, aGPS