Facebook Privacy
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This document discusses Facebook user privacy settings and limitations for marketers. It covers the various privacy settings users can adjust regarding things they share, what others share about them, and contact information. It then discusses app, game and website privacy settings. The document outlines 5 major limitations for marketers, including only accessing needed user data and not transferring or selling data. It concludes with discussing what marketers can do within these limitations, such as recommendations, immersive experiences and relevant advertising.
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Facebook Privacy
- 2. Agenda // User Privacy Settings // 5 Major Marketer Limitations // What Marketer’s Can Do // Q&A
- 4. User Privacy Settings // Things I Share // Things Others Share // Contact Information
- 5. User Privacy Settings: Apps, Games, Websites // Apps You Use // Info Accessible through your friends // Game and app activity // Instant Personalization // Public Search
- 6. User Privacy Settings: Apps, Games, Websites
- 7. User Privacy Settings: Apps, Games, Websites // Apps You Use // Info Accessible through your friends // Game and app activity // Instant Personalization // Public Search
- 8. User Privacy Settings: Apps, Games, Websites // Apps You Use // Info Accessible through your friends // Game and app activity // Instant Personalization // Public Search
- 9. User Privacy Settings: Apps, Games, Websites // Apps You Use // Info Accessible through your friends // Game and app activity // Instant Personalization // Public Search
- 10. User Privacy Settings: Apps, Games, Websites // Apps You Use // Info Accessible through your friends // Game and app activity // Instant Personalization // Public Search
- 11. User Privacy Settings: Apps, Games, Websites // Data that isn’t protected by these privacy settings may be fair game
- 12. 5 Major Marketer Limitations
- 14. 5 Marketer Limitations 3. You will not transfer data to another ad network, transfer data outside an application, or sell any data
- 16. 5 Marketer Limitations You will not include data you receive from Facebook concerning a user in advertising creative, even if a user consents to such use
- 17. 5 Marketer Limitations A user's friends' data can only be used in the context of the user's experience in your application, so connections among users who have connected with your application is allowed.
- 18. What Marketer’s Can Do
- 19. Recommendations
- 23. Learn More // http://www.facebook.com/privacy/explanation.php // http://developers.facebook.com/policy/
- 24. Questions? Lisa Braziel lisa@ignitesocialmedia.com 919.653.2587 @lisabraziel
Editor's Notes
- Replace with client slide or retain generic Ignite slide