Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals.
This is slide that will give you idea about my social media marketing related facebook proposal. Advantages of social media marketing in facebook and how it will benefit you is described in this slide show.
The steps in running a social media marketing campaign - 40 min preso at Edge of the Web, Perth Australia #eotw
Blog post for background
social media marketing campaign http://laurelpapworth.com/australia-social-media-marketing/
This is an example of a custom presentation I made for one of our potential customers/partners. This is encompassing of a company review, next steps, goals, planning, and requirements of an SEO Campaign.
Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals.
This is slide that will give you idea about my social media marketing related facebook proposal. Advantages of social media marketing in facebook and how it will benefit you is described in this slide show.
The steps in running a social media marketing campaign - 40 min preso at Edge of the Web, Perth Australia #eotw
Blog post for background
social media marketing campaign http://laurelpapworth.com/australia-social-media-marketing/
This is an example of a custom presentation I made for one of our potential customers/partners. This is encompassing of a company review, next steps, goals, planning, and requirements of an SEO Campaign.
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
SEO Audit Report PowerPoint Presentation SlidesSlideTeam
Our professionally designed PowerPoint presentation is sure to impress executives, inspire team members and other audience. With a complete set of nineteen slides, this PPT is the most comprehensive summary of SEO Audit Report Powerpoint Presentation Slides you could have asked for. The content is extensively researched and designs are professional. Our PPT designers have worked tirelessly to craft this deck using beautiful PowerPoint templates, graphics, diagrams and icons. On top of that, the deck is 100 percent editable in PowerPoint so that you can enter your text in the placeholders, change colors if you wish to, and present in the shortest time possible. http://bit.ly/3c0Rafu
Social CRM: The New Rules of Relationship ManagementJeremiah Owyang
18 Use Cases That Show Business How to Finally Put Customers First.
Customers continue to adopt social technologies at a blinding speed – yet organizations are unable to keep up. Why? Rapid adoption of social networking enables users to connect with individuals and communities who share mutual interests, increasingly leaving organizations out of the conversation. Simply hiring more people to keep up with social marketing, sales, and support will not be sufficient, as consumers and their new channels will always outnumber employees. As a result, companies need an organized approach using enterprise software that connects business units to the social web – giving them the opportunity to respond in near-real time, and in a coordinated fashion.
Social Media Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Management Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bdxx3H
Email marketing is a powerful method of marketing which helps improving engagement with clients and creates more brand awareness among clients. In the era of social media email marketing is still a proven marketing method providing value added marketing strategies throughout world.
We start with building a customer journey to understand how customers think and feel in each touch point. Digital is our weapon to improve customer experiences in every touch point and connect them all together seamlessly under a strategic approach. And that’s what we call Creative Digitalized Marketing or marketing in a digital world.
This is s sample digital marketing plan. It's just to give an overview how I get start with my new projects, later the same plan gets complex based on the need of my client.
The SEO campaign's goal was to increase site traffic and
generate traffic to drive more leads, as well as to improve
rankings for the primary keywords of category and product
pages.
Mobile Strategy PowerPoint Presentation Slides SlideTeam
Our Mobile Strategy PowerPoint Presentation Slides will provide you step by step guide of successful mobile marketing. Mobile marketing PowerPoint complete deck contains content ready slides such as product/ service overview, mobile app users worldwide/ key statistics, dependencies and competitors, key elements to focus on the company's overall strategy, mission-vision values, targets for next business quarter, establish a value proposition, strategic objectives, understanding competitive landscape, product feature comparison, current customer journey, SWOT Analysis, elevator pitch, idea, mobile strategy roadmap, resources needed for execution, budget required to implement strategy, enterprise mobility stack, agile methodology, right product strategy, product poisoning, target audience, key business metrics dashboard, hybrid and native applications, determine the platform etc. Showcase marketing strategy and plan, product launch marketing process, launch planning key steps, buzz, momentum and launch tactics, lead generation activities, marketing budget, product management implementation strategy, testing strategy, post product support with this enterprise mobile strategy PPT slides. Assess demands for infrastructure with our Mobile Strategy PowerPoint Presentation Slides. Evaluate how to facilitate faster growth.
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
SEO Audit Report PowerPoint Presentation SlidesSlideTeam
Our professionally designed PowerPoint presentation is sure to impress executives, inspire team members and other audience. With a complete set of nineteen slides, this PPT is the most comprehensive summary of SEO Audit Report Powerpoint Presentation Slides you could have asked for. The content is extensively researched and designs are professional. Our PPT designers have worked tirelessly to craft this deck using beautiful PowerPoint templates, graphics, diagrams and icons. On top of that, the deck is 100 percent editable in PowerPoint so that you can enter your text in the placeholders, change colors if you wish to, and present in the shortest time possible. http://bit.ly/3c0Rafu
Social CRM: The New Rules of Relationship ManagementJeremiah Owyang
18 Use Cases That Show Business How to Finally Put Customers First.
Customers continue to adopt social technologies at a blinding speed – yet organizations are unable to keep up. Why? Rapid adoption of social networking enables users to connect with individuals and communities who share mutual interests, increasingly leaving organizations out of the conversation. Simply hiring more people to keep up with social marketing, sales, and support will not be sufficient, as consumers and their new channels will always outnumber employees. As a result, companies need an organized approach using enterprise software that connects business units to the social web – giving them the opportunity to respond in near-real time, and in a coordinated fashion.
Social Media Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Management Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bdxx3H
Email marketing is a powerful method of marketing which helps improving engagement with clients and creates more brand awareness among clients. In the era of social media email marketing is still a proven marketing method providing value added marketing strategies throughout world.
We start with building a customer journey to understand how customers think and feel in each touch point. Digital is our weapon to improve customer experiences in every touch point and connect them all together seamlessly under a strategic approach. And that’s what we call Creative Digitalized Marketing or marketing in a digital world.
This is s sample digital marketing plan. It's just to give an overview how I get start with my new projects, later the same plan gets complex based on the need of my client.
The SEO campaign's goal was to increase site traffic and
generate traffic to drive more leads, as well as to improve
rankings for the primary keywords of category and product
pages.
Mobile Strategy PowerPoint Presentation Slides SlideTeam
Our Mobile Strategy PowerPoint Presentation Slides will provide you step by step guide of successful mobile marketing. Mobile marketing PowerPoint complete deck contains content ready slides such as product/ service overview, mobile app users worldwide/ key statistics, dependencies and competitors, key elements to focus on the company's overall strategy, mission-vision values, targets for next business quarter, establish a value proposition, strategic objectives, understanding competitive landscape, product feature comparison, current customer journey, SWOT Analysis, elevator pitch, idea, mobile strategy roadmap, resources needed for execution, budget required to implement strategy, enterprise mobility stack, agile methodology, right product strategy, product poisoning, target audience, key business metrics dashboard, hybrid and native applications, determine the platform etc. Showcase marketing strategy and plan, product launch marketing process, launch planning key steps, buzz, momentum and launch tactics, lead generation activities, marketing budget, product management implementation strategy, testing strategy, post product support with this enterprise mobile strategy PPT slides. Assess demands for infrastructure with our Mobile Strategy PowerPoint Presentation Slides. Evaluate how to facilitate faster growth.
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
Digital Dealer Conference 10 Integrated Social Media MarketingRalph Paglia
Presentation by Ralph Paglia at the 10th Digital Dealer Conference titled "Integrated Social Media Marketing for Car Dealers". Was delivered live during the Orlando conference in April 2011 and then scheduled for webinar delivery on June 2, 2011 by Dealer Communications, Inc.
Growth Hacking Asia's presentation on Facebook Advertising. Learn how to set up a landing page to direct your ads to, plus the specifics of ads like lookalike and custom audiences.
How to Advertise on Facebook in 2020: The ultimate Facebook Ads GuideCbitss Technologies
How to Advertise on Facebook in 2020 : The ultimate Facebook Ads Guide will teach you how to get started with Facebook Ads. From this you will be able to set up an account to create your first campaign.
Social Media and Inbound Marketing has transformed the marketing landscape. In parallel the cost of producing and distributing quality video has dropped dramatically. This webinar will cover how marketers can take advantage of these trends to use Social Video to drive results. How do you balance Magic and Logic to tell stories that will inspire your customers to act?
Topics Covered:
- Overview of Social Video - what is it, when should you use it
- Creating a Social Video strategy in Paid, Earned and Owned Media Landscape
- How to build in inherent virality into your videos so they get shared
- The power of storytelling
- Insider look into HootSuite's Social Video strategy
- Real world examples of strategies that work
Web API Design: Crafting Interfaces that Developers Love
******By Brian Mulloy******
****email Apigee @info*****
Application developers are the customers of a Web API. Success is measured by how quickly app developers enjoy success using your API in their applications. And rapid adoption of a Web API is all about design. This e-book will help you make design choices from the application developer’s point of view so that the benefits of proven design principles and best practices will make your initiative a success.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Key Trends Shaping the Future of Infrastructure.pdf
Facebook Media Kit
1. What is this document?
media kit
The Facebook media kit provides an overview
of Facebook’s advertising and Sponsored
Stories products. It is a tactical guide for
advertising and marketing professionals
wishing to understand the basic workings of
the Facebook advertising program.
2. Media kit
Contents
Click here to come back
to this page at any stage
(click to view)
Pages
Facebook Mission
Pages
Targeting
Global statistics
4
Connecting with people’s friends
5
Reaching people with accurate targeting
6
Brand resonance & ROI
7
Sophisticated ad targeting
19
Appendix
21
Ad formats - RHS of Facebook
22
Ad formats - News feed Desktop
Media
Ad formats - RHS of homepage
23
Social is not an objective
9
Ad formats - News feed Mobile
24
Facebook ad destinations
10
Log-Out Experience
25
Facebook ad placements
11
Ads inside Facebook
12
Ads to external websites (option 1)
13
Ads to external websites (option 2)
14
Ads to external websites (option 3)
15
Sponsored Stories
16
Products for each objective
17
Page 2
4. Media kit
Facebook enables businesses
to connect with more people
on more devices…
…more often than anywhere else.
58%
1 Billion
Return
daily
6:06
4:24
Monthly active users across
all platforms
2:25
61%
600
Microsoft™
3:11
Yahoo™
Google™
Facebook
Hours per month per user on
desktop (US)
YOY
growth
Million
Monthly active users
on mobile
Source: Facebook, October 2012
Page 4
Source: comScore, December 2012
5. Media kit
Brands can also connect with people’s friends
Extend your reach through
recommendation of your brand
by your fans to their friends.
92%
trust word of mouth of
friends & family
47%
trust TV, radio &
newspaper
Source: Nielsen, April 2012: “Global Consumers’ Trust in ‘Earned’ Advertising Grows in Importance.’
Page 5
6. Media kit
Reach the right people more efficiently with more accurate ad targeting
Overall campaign accuracy
Narrow campaign accuracy
94%
77%
91%
47%
71%
Cost
Savings
Cost
Savings
27%
Online average
Source: Nielsen OCR, October 2012
Facebook
Online average
Page 6
Facebook
7. Media kit
Generate higher brand
resonance than other online
ad campaigns...
…and receive higher return on ad spend.
Results of a study that included
over 60 campaigns.
+98%
generated a
70%
of campaigns
or greater return
on ad spend
Source: Nielsen Brand Effect norms, May 2012
generated a
Facebook
Online average
Facebook
Online average
+31%
Better ad recall
3X
49%
of campaigns
Greater brand
awareness
5X
or greater return
on ad spend
Page 7
Source: A variety of 3rd party methodologies like panels and MMM
9. Media kit
Social is not an objective
Start with your marketing objective, build your Facebook strategy and plan media to support
Awareness
Consideration
Conversion
Loyalty
Page 9
10. Media kit
Facebook ads can be linked to two destinations
1
Facebook
For example, when you want to
connect people with your Facebook
Page, generate engagement with
your page’s content or drive users to
an application.
2
External Site
When you want to send
people to an external website or
other destination outside of
Facebook.
Page 10
11. Media kit
You can choose from a variety of ad placements
Right-hand side on Facebook
News feed desktop
Log-Out Experience
Right-hand side on homepage
News feed mobile
Page 11
12. Media kit
1. Inside Facebook
Everything starts with your page
Right-hand side
on Facebook
Available placements
2
1
Create a post on your page
Right-hand side
on homepage
News feed
desktop
This post can then be shown as an ad
The ad is created from the content of your post. Any content
you post on your page can be turned into an ad.
Click here for a breakdown of possible ads.
News feed
mobile
Choose between 6 different types of posts: status
(text), image, video, link, event or question
Page 12
Log-Out Experience
13. Media kit
2. External website
Option 1 - Using an offsite ad
Right-hand side
on Facebook
Jasperʼs Market
Available placements
Come and check out our
fresh produce at our
brand new website!
Right-hand side
on homepage
News feed
desktop
News feed
mobile
Page 13
Log-Out Experience
14. Media kit
2. External website
Option 2 - Using a page post link ad
Right-hand side
on Facebook
Available placements
2
Right-hand side
on homepage
News feed
desktop
This post can then be turned
into a page post link ad
1
The ad includes the status text and the link
box below contains basic information pulled
from the website
Create a post on your page
containing a link
News feed
mobile
This creates a link box which pulls in an image and basic
information from the site to which you are linking
Page 14
Log-Out Experience
15. Media kit
2. External website
Option 3 - Placing links within the text component of the page post
Right-hand side
on Facebook
Available placements
Right-hand side
on homepage
News feed
desktop
2
1
Including a link within the text of
various page posts
The resulting ad will be a page
post ad containing the link
When posting content such as photo or videos you
can include a link within the descriptive text
News feed
mobile
This can be powerful as it uses a photo or
video to stand out but is still capable of
driving people off-site
Page 15
Log-Out Experience
16. Media kit
Sponsored Stories
Organic stories with the reach of paid media
Right-hand side
on Facebook
1
Distribute content
From the page posts you have created
and paid to promote, your content is
now being distributed across Facebook
Available placements
3
Right-hand side
on homepage
News feed
desktop
2
Users engage with
your content
Scale reach with
Sponsored Stories
The Facebook audience engages with
your content in the form of likes, comments and shares, all of which in turn
generate additional stories about your
brand from users to their friends
You can purchase sponsored stories to
ensure that the additional stories are
shown to more people
Page 16
News feed
mobile
Log-Out Experience
17. Media kit
A product to meet every objective
For each objective, you might consider the following products and placements
Marketing
Objective
Purpose
Recommended
Products
Recommended
Placements
Example
Case Studies
Fan acquisition
Page like ads
News feed desktop
News feed mobile
Right-hand side
Log-Out Experience
Adidas US (view PDF)
News feed desktop
News feed mobile
Log-Out Experience
Bing (view PDF)
News feed desktop
News feed mobile
Log-Out Experience
Ford Mustang (view PDF)
News feed desktop
News feed mobile
Tough Mudder (view PDF)
Sponsored stories
Awareness
(Page like)
Product promotion /
awareness
Page post ads
(Video, photo, questions)
Sponsored stories
(Video, photo, questions)
Consideration
Video plays
Fan engagement
Page post video ad
Page post ads
(Video, photo, questions)
Sponsored stories
Amp Energy (view PDF)
Samsung Mobile (view PDF)
Smartwool (view PDF)
Burt’s Bees (view PDF)
Sony Pictures (view PDF)
Conversion
(Video, photo, questions)
Mobile App
promotion
Mobile app install ads
News feed mobile
Fab (watch video)
Direct Response
Off site ad
Right-hand side
News feed desktop
News feed mobile
Rosetta Stone (view PDF)
Page post ads
Loyalty
(Offer, event, link)
Sponsored stories
Barclaycard (view PDF)
JackThreads (view PDF)
Aria (view PDF)
(Claim, RSVP, link)
There are 2 main ways to buy Facebook Ads & Sponsored Stories:
CPC via Self Serve, CPM via IO.
Talk to your local Facebook representative for more information.
Page 17
19. Media kit
Find the right customers with sophisticated ad targeting
Purpose
Age
Gender
Personal
Market
City / State / Zip
Birthday
Education
Workplace
Relationship status
Social
Custom Audiences
Likes & interests
Friend connections
Email addresses
Activity (e.g. check-ins)
Phone numbers
Intent
Facebook user IDs
Page 19
21. Media kit
Ad formats - RHS of homepage
Page post text ad
Page post photo ad
Page post question ad
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Up to 3 answers, plus a “See
More” option. 4 answers will
show if there are exactly 4
answers.
Photo: 168x128 px (Note:
posting a 4:3 photo is
recommended, as they will be
resized to a 4:3 ratio/168x128 px.
Larger images will be resized
to fit. 3 px are added in to each
side of the border.)
Question/answer character
limit is dependent on how
many capital vs. lowercase
letters are used
Page post video ad
Page post link ad
Page post event ad
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Video thumbnail: 185x194 px
Image: 75x75 px thumbnail
Image: 75x75 px thumbnail
YouTube thumbnail: 140x104 px
Note: Alternate video image
sizes will be reformatted to fit
these dimensions with their
aspect ratios preserved. Video
thumbnail will be pulled from
video/post
Page post offer ad
Offsite ad
Text: 90 characters, remainder
truncated
Terms and conditions: 900
characters (we recommend no
more than 700 for optimal user
experience)
Image: 75x75 (RHS of
homepage)
Title: 25 characters
Text: 90 characters
Image: 110x80 px
Page 21
22. Media kit
Ad formats - RHS of Facebook
Page post text ad
Page post photo ad
Page post question ad
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Up to 2 answers. 3 answers
will show if there are exactly 3
answers.
Photo: 168x128 px (Note:
posting a 4:3 photo is
recommended, as they will be
resized to a 4:3 ratio/168x128 px.
Larger images will be resized
to fit. 3 px are added in to each
side of the border.)
Question/answer character
limit is dependent on how
many capital vs. lowercase
letters are used
Page post video ad
Page post link ad
Page post event ad
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Text: 90 characters, remainder
truncated
Video thumbnail: 185x194 px
Image: 75x75 px thumbnail
Image: 100x72 px
Page post offer ad
Offsite ad
Page like ad
Text: 90 character limit
Terms and conditions: 900
characters (we recommend no
more than 700 for optimal user
experience)
Title: 25 characters
Text: 90 characters
Image: 100x72 px
Title: 25 characters
Text: 90 characters
Image: 110x80 px
YouTube thumbnail: 140x104 px
Note: Alternate video image
sizes will be reformatted to fit
these dimensions with their
aspect ratios preserved. Video
thumbnail will be pulled from
video/post
Image: 50x50 (RHS of Facebook)
Page 22
23. Media kit
Ad formats - News feed desktop
Page post text ad
Page post photo ad
Page post question ad
Text: 500 characters,
remainder truncated
Text: 500 characters, remainder truncated
Specs and formatting for photos
dependent on how many photos are
available
Page name and question is
limited at 2 lines total
Up to 3 answers plus a “See
More” option.
4 answers will show if there are
exactly 4 answers.
Single photo: Cap at 400 pixels (400w for
landscape, or 400h for portrait). Usually
means 400x300 px or 300x400 px. Nearly
square photos are cropped to 320x320 px
2 or 4 photos: 196x196 px for each photo
3 photos, or between 5 and 9: 129x129 px
thumbnails
Album created stories: 3 photos in 129x129
px, and one larger photo at 398x264 px
Page post video ad
Page post link ad
Page post event ad
Text: Up to 6.5 lines in mobile feed,
remainder truncated. Usually is
around 205 – 275 characters.
Text: 500 characters, remainder truncated. Link attachment is shown
Text format: 1-2 lines for the title
(depending on length)
Text: Page name, event title,
date, time, location (pulled from
event)
Image thumbnail: Optimal width720 px (will be stretched if shorter,
will be cropped if wider)
720 px is the maximum height
before cropping in feed (will show
full image if clicked). Crops from
the middle.
1 line for the domain the link points
to
2-3 lines for the body text (depending
on title length)
Image: 90x90 px
Page post offer ad
Text: 90 characters, remainder
truncated
Image: 90x90 px
Terms and conditions: 900
characters (we recommend no
more than 700 for optimal user
experience)
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Image: Page’s profile photo
24. Media kit
Ad formats - News feed mobile
Page post text ad
Page post photo ad
Page post question ad
Text: Up to 6.5 lines in mobile
feed, remainder truncated.
(Usually is around 205 – 275
characters.)
Text: Up to 6.5 lines in mobile feed, remainder
truncated. Usually is around 205 – 275
characters.
Page name and question listed,
up to about 125 characters (3.5
lines)
Page post video ad
Page post link ad
Text: Up to 6.5 lines in mobile
feed, remainder truncated.
Usually is around 205 – 275
characters.
Text: Up to 6.5 lines in mobile feed, remainder truncated. Usually is around 205 – 275
characters.
Image thumbnail: Optimal
width- 720 px (will be stretched
if shorter, will be cropped if
wider)
720 px is the maximum height
before cropping in feed (will
show full image if clicked).
Crops from the middle.
Image: Optimal width- 720 px (will be stretched
if shorter, will be cropped if wider)
Height varies. follows aspect ratio
720 px is the maximum height before cropping
in feed (will show full image if clicked). Crops
from the middle.
Should upload a photo of any dimension
between 200 x 200 and 2048 x 2048.
Mobile website renders differently on
different phones. We optimize the photos to
look best in the browsers and photos they are
displayed in.
Image: 100x100 px thumbnail
Link:
2 lines for link title
1 line for the source
1 line for the description. If no source, we
display description.
Page post offer ad
Text: 90 characters, remainder
truncated
Image: 100x100 px
Page 24
Page post event ad
Text: Page name and event title
Image: Page’s profile photo
Map with location of event
25. Media kit
Ad formats - Log-Out Experience
Page post video ad
Text: Recommend 90 characters or less to ensure no text is cut
Video:
Suggested resolution is 1920x1080p
Minimum resolution is 1280x720p
Suggested format is MP4
16:9 ideal aspect ratio
3 minute maximum, 30-60 seconds recommended
Page post link ad
Text: Recommend 90 characters or less to ensure no text is cut
Image:
851x315 px
300 dpi resolution
Image uploaded from the Page to a public album
Page 25