1. The document provides 11 tips for managing a Facebook page effectively. 2. Tip 1 advises sharing relevant posts that are useful to customers and provide value, with 80% educational content about products and 20% promotional offers. 3. Tip 4 suggests scheduling posts in advance to provide more consistent, useful content for followers.

1. THESE HANDY TIPS WILL HELP YOU GET FANS ENGAGED & EXCITED.
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Facebook is the largest social network in the world
with over 1.65 billion monthly active users worldwide.
WHICH MAKES YOUR
PAGE JUST 1 IN A BILLION
Running a Facebook page can be a waste of time especially when
we don't know how to engage our fans and followers.
Share Relevant Posts.
The key question to ask yourself: Is it
useful to my customers? Will this
update or post help them in any way? A
quality post is always better than a
bunch of silly posts.
You need at least 80% of educational
posts and 20% of promotional offers.
What is educational? Everything you
know about your products which
your customers do not know.
If you planned out your topics in
advance, you will have more useful
posts! People want to learn from you.
So make sure your posts have
something worth learning!
It’s often tough for businesses to show
their fun and funky side. Show your
customers or fans a vulnerable side of
you or your company.
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Portion Your Posts.
Always Link Up To Your Website.
Find some Facebook Page which you
like and go make some friends on those
pages. There are some truly cool
businesses Facebook Pages out
there with content worth sharing.
4 Schedule Your Posts.
Facebook has a scheduling option
which lets you write an update but post
it on the date and time of your liking.
This feature helps in getting your
posts consistent.
Leave Comments.
Plan Out Your Topics.
Sport Some Sassiness.
10 Outsource To Experts.
Like Other Business Pages.
Make your Facebook Page a channel or a pipe leading the curious to your website. If you
have a Facebook Page and you have a website, you can do this. Put up your news or an-
nouncement or event on your website. Copy the link and paste this into your Facebook
Page. You want to draw interested customers and fans to check out the news on
your website, your headquarters.
Leave comments on other Facebook Pages. Getting involved with Facebook is just like
making friends. If you don’t start talking to people, who is going to talk to you? It’s not just
about “liking” their posts but about making useful, valuable conversations. If you’re going to
comment on a post, make sure you have something interesting to contribute or add
on!
Check your stats and numbers regularly to see which posts are popular or which ones get
the least eyeballs. Know who visits your page. Know which times are best. Know if more
men or more women visit. You can only improve if you know where you are at.
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Nothing draws interest like photos of
other people. But make sure your
photos are meaningful and relevant to
your update. Taking your own
photos are best.
Include A Photo.
Don’t get your kids to manage your
Facebook Page please. They know
technology but they may not know
marketing. And essentially marketing is
what your Facebook Page is doing. If
your business is important to you,
outsource to social media experts
to help you.
Know Your Numbers.
Managing pages on Facebook isn’t just about putting up an update whenever you
remember. It is more than that. It needs a strategy and a plan. It needs proper and
thorough thinking because people form opinions about you and your business.
Each touch point is an opportunity to impress.
Source: http://redboxstudio.com/2014/05/11-tips-for-managing-your-facebook-page/
Facebook statistics source: http://venturebeat.com/2016/04/27/
11 TIPS ON MANAGING
YOUR FACEBOOK PAGE