SlideShare a Scribd company logo
Black Sheep Digital Marketing
BOTS &
AUTOMATION
https://blacksheepdigital.ca/
HOW WE CAN HELP
YOU
Automated Facebook messenger bots allow you to create a
unique, immersive, experience for every user that interacts with
it. Whether you want to automate FAQ’s on your website or run
complex sales funnels, messenger bots should be a part of your
digital marketing arsenal.
WHAT IS A MESSENGER BOT?
A Facebook messenger bot is a piece of
software that uses artificial intelligence (AI)
to communicate with customers. Simply put,
these bots understand what is being asked
and can then formulate a response in a very
human way.
HOW DO THEY WORK?
Messenger bots have many different
applications, the most common being
customer service. If you notice that you
frequently receive the same 5-10 questions,
you can create a custom automated sequence
to allow your bot to answer the customer’s
questions in a faster and more efficient
manner than any person could compete with.
This will not only save you time and money,
but it will also increase the quality of the
interaction with your future customers.
OUR STRATEGY
We identified massive growth potential through opening and capitalizing on a new marketing channel for
Evolve. We initially wanted to grow the list as fast and efficiently as possible, to do this we ran contests.
Contests giving away a gift card as well as Contact Music Festival tickets. To enter into the contests the
user had to subscribe into the messenger list. After we have built a substantial list we are now able to use
that list to market future promotions, similar to an email list, except with 90%+ open rates.
RESULTS
• 668 Highly Targeted Subscribers
• 97% Open Rate
• 76% Click Through Rate
• 12x ROI From Contests
FOR MORE
DETAILS, VISIT
US:
HTTPS://BLACKSHEEPDIGITAL.CA/

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Facebook chatbot agency

  • 1. Black Sheep Digital Marketing BOTS & AUTOMATION https://blacksheepdigital.ca/
  • 2. HOW WE CAN HELP YOU Automated Facebook messenger bots allow you to create a unique, immersive, experience for every user that interacts with it. Whether you want to automate FAQ’s on your website or run complex sales funnels, messenger bots should be a part of your digital marketing arsenal.
  • 3. WHAT IS A MESSENGER BOT? A Facebook messenger bot is a piece of software that uses artificial intelligence (AI) to communicate with customers. Simply put, these bots understand what is being asked and can then formulate a response in a very human way.
  • 4. HOW DO THEY WORK? Messenger bots have many different applications, the most common being customer service. If you notice that you frequently receive the same 5-10 questions, you can create a custom automated sequence to allow your bot to answer the customer’s questions in a faster and more efficient manner than any person could compete with. This will not only save you time and money, but it will also increase the quality of the interaction with your future customers.
  • 5. OUR STRATEGY We identified massive growth potential through opening and capitalizing on a new marketing channel for Evolve. We initially wanted to grow the list as fast and efficiently as possible, to do this we ran contests. Contests giving away a gift card as well as Contact Music Festival tickets. To enter into the contests the user had to subscribe into the messenger list. After we have built a substantial list we are now able to use that list to market future promotions, similar to an email list, except with 90%+ open rates.
  • 6. RESULTS • 668 Highly Targeted Subscribers • 97% Open Rate • 76% Click Through Rate • 12x ROI From Contests