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Fa assignment 5b
- 1. Automated Cars! Jamie Bleznick ! FA 102 a Research and Brand Development!
- 2. Automated Cars! Jamie Bleznick ! Assignment One, Research! “Wait Six Years to Buy your Next Car”! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!
- 3. Automated Cars! Jamie Bleznick ! Assignment One, Research! By 2030 people will be able to buy a car that’s fully automated and won’t even have the option for a driver! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!
- 4. Automated Cars! Jamie Bleznick ! Assignment One, Research! Vehicle design will change significantly and be made to adhere to certain speed limits in different areas such as cities or more rural areas! http://www.forbes.com/sites/pikeresearch/2013/11/13/how-self-driving-cars-will-change-the-world/!
- 5. Automated Cars! Jamie Bleznick ! Assignment One, Research! Highly automated cars will potentially become dominant sooner rather than later! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!
- 6. Automated Cars! Jamie Bleznick ! Assignment One, Description of Future Product or Service! “Self-Driving Car without the Driver”
- 7. Automated Cars! Jamie Bleznick ! Assignment Two, Diagram! ProgRes! Character/Persona! ! Intelligent !Sophisticated! ! Fast-Paced Self-Reliant! ! ! Tone! ! Scientific !Advanced! ! Progressive !Direct! Language! ! Simple ! !Responsive! ! Inviting ! !Effortless! Purpose! ! User-Friendly !Convenient! ! Straight-Forward !Manageable!
- 8. Automated Cars! Jamie Bleznick ! Assignment Two, Naming Process! ! ProgRes (combining progressive, responsive, and effortless)! Sophistable (combining sophisticated and manageable)! ! Selected Name:! ProgRes! ! Justification:! Suggests that the cars are advancing in technology! !
- 9. Automated Cars! Jamie Bleznick ! Assignment Three, Logotype Research, Word from Diagram! Simple
- 10. Automated Cars! Jamie Bleznick ! Assignment Three, Logotype Research! h#p://www.nike.com/us/en_us/? cp=usns_kw_AL!1778!3!43361374382! e!!g!nike%20.com!c h#p://www.mcdonalds.com/us/en/ home.html h#ps://www.facebook.com
- 11. Automated Cars! Jamie Bleznick ! Assignment Three, Finished Logotype! PR
- 12. Automated Cars! Jamie Bleznick ! Assignment Four, Social Media Branding Research! Google Driverless Car:! h#ps://www.facebook.com/pages/Google-‐driverless-‐cars/ 420668271288575?sk=Mmeline ! Honda Civic:! h#ps://www.facebook.com/hondacivic?fref=ts ! Toyota! h#ps://www.facebook.com/toyota?fref=ts ! !
- 13. Automated Cars! Jamie Bleznick ! Assignment Four, Social Media Branding, Creating Community! ! ! • Posted on Personal Facebook! • Posted on Personal Twitter! • Texted Friends and Family! • Word of Mouth!
- 14. Automated Cars! Jamie Bleznick ! Assignment Four, Social Media Branding, Facebook Pages! ! !
- 15. Automated Cars! Jamie Bleznick ! Assignment Four, Social Media Branding, Facebook Pages! ! !
- 16. Automated Cars! Jamie Bleznick ! Assignment Four, Social Media Branding, Facebook Pages! ! !
- 17. Automated Cars! Jamie Bleznick ! Assignment Five, Webpage Layout Research for Wireframes! http://www.ford.com/! !
- 18. Automated Cars! Jamie Bleznick ! Assignment Five, Webpage Layout Research for Wireframes! http://www.toyota.com/! ! !
- 19. Automated Cars! Jamie Bleznick ! Assignment Five, Wireframe! Logotype Short DescripMon About FAQ Shopping Tools Build & Price Social Media Links Photos with Tagline Text
- 20. Automated Cars! Jamie Bleznick ! Assignment Five, Tagline Research! • Hertz- Puts you in the driver’s seat! https://www.hertz.com/! • Toyota- Let’s go places! http://www.toyota.com/! • Greyhound- Leave the driving to us! https://www.greyhound.com/! • Honda- The Power of dreams! http://www.honda.com/! • Burger King- Have it your way! http://www.bk.com/! !
- 21. Automated Cars! Jamie Bleznick ! Assignment Five, Homepage Visual Design in a Browser! ! ! h#p://invis.io/GQ1TSC06V