Rob Atterbury- ConnectEdCindy McHugh – National Academy Foundation
Purpose and OverviewExpand our thinking about business and community involvementReview and reflect on new definition of involvementIdentify and develop new strategies of engagementUnderstand what gets results and what doesn’t workIdentify action steps
CE/NAF Alignment of WBL Career Practicum: Definitions, Outcomes, and Criteria, Gold StandardsConnectNAF Draft Guide to Work-based LearningNAF WBL Assessment
CE/NAF Alignment of WBL Marketing IdeasTools and Sample CalendarsField Review Draft of Definitions, Criteria, Outcomes Gold StandardsConnectGuides to Logistics and LegalCurriculumStudent Portfolio NAF Guide to WBLProfessional DevelopmentNAF WBL Assessment
Traditional Roles Business and Community partnersWhat are some of the ways business are now involved?Introduce yourselves to one anotherSelect a recorder/reporterTable group brainstorm
Roles of Business and IndustryAdvisory Board MemberApprove curriculum and competencies Field Trip SitesGuest SpeakerTutor/MentorProvide resourcesProvide InternshipLower commitmentMore commitment
Video Examplehttp://naf.org/resources/advisory-board-development
Additional/New rolesDevelop a vision, mission and strategyHelp to define student outcomesSupport the creation of the pathwayProvide teacher job shadowing/externship opportunitiesProvide project ideas/demonstrate real-world applicationAssess student workDeveloping a broad-based coalition at the district level CommittedReally committed
Developing a District SystemBroad-based Community Coalition School District Supports, Sustains, PushesSupportsSupportsPathways/AcademiesTheme-based Integrated Curriculum and Work-based Learning
Broad-based Coalition Intermediary Function Political WillCommunity ConnectorKeep Districts focused on theory of action
 Monitor progress
 Celebrate  success
 Hold Districts accountable
Support the needs of the district and academiesExamples of Stellar PartnershipsPasadena Broad-based Coalitionhttp://www.connectedcalifornia.org/about/media.php?video=pasadena
Value of a Business/Community PartnerTrue partnershipCurriculum supportNetwork to othersAdvocate/protect
Where are you with Partnership Engagement?Board Start-upBoard DevelopmentEarly StagesInstructional Support
Staff Development
Human Resource InvestmentIntermediate StagesIndividual AdvocacyAdvanced StagesOrganizational Advocacy
Financial InvestmentDefining the “ask”When thinking about opportunities for partner engagement, consider the following:Who
What
Why
When Who should be included?College partnersBusiness related to the academy or pathwayHR professionalsCommunity based organizations that support your studentsAcademy DirectorPrincipalParentsStudent representative
Tips on Developing Business PartnersLeveraging formal partners for outreachInformal networking family neighborssocial circlesAlways on the look outAt the partyOn the airplaneAt the grocery store
What are the benefits to business?Brainstorm with your table teamRecordReport out
Return on investment for businessReasons for being involvedImproved employee learning, productivity and moraleFavorable publicityIncreased networkingIncreased diversityClearer focus for future engagementA stronger system for developing skilled workers in the industryGreater exposure in the market(s) served by the company
http://naf.org/resources/career-academies-advisory-boards-and-educators
Return on InvestmentA national study on employer investments in work-based learning found that for every dollar invested, companies saw a return on investment ranging from $0.40 to $5.64.“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”  Margaret Mead
What doesn’t workAsking for moneyNot having an “ask”No clear role/no structureNot listening to the advice or having an answer for every suggestion “Yeah, we tried that” or “We’re doing that already”Overly complicatedNot engaging partners with students
How to build a strong, well run advisory boardStructure: Business chairCommunication systemClearly defined mission/action plan, bylawsAgendas and minutes from meetings with clear action steps, owners, and deadlinesAction on recommendationsHearing feedback from studentsProviding a sense of true engagementClear about the “ask” at all timesInviting suggestions and listening to themFormally and informally recognizing	partner’s contributions
Calendar and protocol for active engagement Ideal strategy for true engagement: Monthly meetingsPeriodic focused updates:Fall- Setting the goals for the year, establishing the vision, mission and goalsWinter- focus on WBL opportunitiesReview fall plan to ensure you are on trackSpring – review data, celebrate successes, reward studentsEnd of year: Survey partners for ideas  related to continuous  improvement
Work-based Learning as a Primary RoleWhy do Work-based Learning?What student outcomes do you anticipate from a Work-based learning experience? Are there new ways to achieve these outcomes?What are the implications for engaging businesses?
Broadening the definition of WBLhttp://www.connectedcalifornia.org/files/WBLDefinitionCriteriaOutcomes.pdf

Expanded Roles for Business and Community Partners

  • 1.
    Rob Atterbury- ConnectEdCindyMcHugh – National Academy Foundation
  • 2.
    Purpose and OverviewExpandour thinking about business and community involvementReview and reflect on new definition of involvementIdentify and develop new strategies of engagementUnderstand what gets results and what doesn’t workIdentify action steps
  • 4.
    CE/NAF Alignment ofWBL Career Practicum: Definitions, Outcomes, and Criteria, Gold StandardsConnectNAF Draft Guide to Work-based LearningNAF WBL Assessment
  • 5.
    CE/NAF Alignment ofWBL Marketing IdeasTools and Sample CalendarsField Review Draft of Definitions, Criteria, Outcomes Gold StandardsConnectGuides to Logistics and LegalCurriculumStudent Portfolio NAF Guide to WBLProfessional DevelopmentNAF WBL Assessment
  • 6.
    Traditional Roles Businessand Community partnersWhat are some of the ways business are now involved?Introduce yourselves to one anotherSelect a recorder/reporterTable group brainstorm
  • 7.
    Roles of Businessand IndustryAdvisory Board MemberApprove curriculum and competencies Field Trip SitesGuest SpeakerTutor/MentorProvide resourcesProvide InternshipLower commitmentMore commitment
  • 8.
  • 9.
    Additional/New rolesDevelop avision, mission and strategyHelp to define student outcomesSupport the creation of the pathwayProvide teacher job shadowing/externship opportunitiesProvide project ideas/demonstrate real-world applicationAssess student workDeveloping a broad-based coalition at the district level CommittedReally committed
  • 10.
    Developing a DistrictSystemBroad-based Community Coalition School District Supports, Sustains, PushesSupportsSupportsPathways/AcademiesTheme-based Integrated Curriculum and Work-based Learning
  • 11.
    Broad-based Coalition IntermediaryFunction Political WillCommunity ConnectorKeep Districts focused on theory of action
  • 12.
  • 13.
  • 14.
    Hold Districtsaccountable
  • 15.
    Support the needsof the district and academiesExamples of Stellar PartnershipsPasadena Broad-based Coalitionhttp://www.connectedcalifornia.org/about/media.php?video=pasadena
  • 16.
    Value of aBusiness/Community PartnerTrue partnershipCurriculum supportNetwork to othersAdvocate/protect
  • 17.
    Where are youwith Partnership Engagement?Board Start-upBoard DevelopmentEarly StagesInstructional Support
  • 18.
  • 19.
    Human Resource InvestmentIntermediateStagesIndividual AdvocacyAdvanced StagesOrganizational Advocacy
  • 20.
    Financial InvestmentDefining the“ask”When thinking about opportunities for partner engagement, consider the following:Who
  • 21.
  • 22.
  • 23.
    When Who shouldbe included?College partnersBusiness related to the academy or pathwayHR professionalsCommunity based organizations that support your studentsAcademy DirectorPrincipalParentsStudent representative
  • 24.
    Tips on DevelopingBusiness PartnersLeveraging formal partners for outreachInformal networking family neighborssocial circlesAlways on the look outAt the partyOn the airplaneAt the grocery store
  • 25.
    What are thebenefits to business?Brainstorm with your table teamRecordReport out
  • 26.
    Return on investmentfor businessReasons for being involvedImproved employee learning, productivity and moraleFavorable publicityIncreased networkingIncreased diversityClearer focus for future engagementA stronger system for developing skilled workers in the industryGreater exposure in the market(s) served by the company
  • 27.
  • 28.
    Return on InvestmentAnational study on employer investments in work-based learning found that for every dollar invested, companies saw a return on investment ranging from $0.40 to $5.64.“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.” Margaret Mead
  • 29.
    What doesn’t workAskingfor moneyNot having an “ask”No clear role/no structureNot listening to the advice or having an answer for every suggestion “Yeah, we tried that” or “We’re doing that already”Overly complicatedNot engaging partners with students
  • 30.
    How to builda strong, well run advisory boardStructure: Business chairCommunication systemClearly defined mission/action plan, bylawsAgendas and minutes from meetings with clear action steps, owners, and deadlinesAction on recommendationsHearing feedback from studentsProviding a sense of true engagementClear about the “ask” at all timesInviting suggestions and listening to themFormally and informally recognizing partner’s contributions
  • 31.
    Calendar and protocolfor active engagement Ideal strategy for true engagement: Monthly meetingsPeriodic focused updates:Fall- Setting the goals for the year, establishing the vision, mission and goalsWinter- focus on WBL opportunitiesReview fall plan to ensure you are on trackSpring – review data, celebrate successes, reward studentsEnd of year: Survey partners for ideas related to continuous improvement
  • 32.
    Work-based Learning asa Primary RoleWhy do Work-based Learning?What student outcomes do you anticipate from a Work-based learning experience? Are there new ways to achieve these outcomes?What are the implications for engaging businesses?
  • 33.
    Broadening the definitionof WBLhttp://www.connectedcalifornia.org/files/WBLDefinitionCriteriaOutcomes.pdf
  • 35.
    Grades K-4 5-8 9-12 13+Career AwarenessCareer Exploration“Career Practicum”Career PreparationClinicalInternshipCareer DayWork-studyField TripJob ShadowMentor/TutorGuest SpeakerApprenticeshipCompany TourService LearningVirtual EnterpriseOn the job TrainingEmployment TrainingStudent-run EnterpriseCooperative EducationProject Related InternshipProblem or Project-based Research
  • 36.
    New Ways toEngage Business Partnershttp://www.connectedcalifornia.org/toolkit_areas/video/dmd_wbl.f4v/last:6
  • 37.
    QuestionWhat are theimplications of this new definition on the business community?
  • 38.
    Next StepsWhat actionssteps will you take back to your team from today?
  • 39.
    ResourcesWBL in CAReport - Irvine FoundationNew Ways to WorkAB 2648 Report – WestEd or CDE The Gold Standards for HS Internships - National Academy Foundation Partnership Guide - CASN
  • 40.
    Additional InformationNational AcademyFoundation Website:www.naf.orgCindy McHughcmchugh@naf.org ConnectEd Website:www.ConnectEdCalifornia.orgRob Atterburyratterbury@ConnectEdCalifornia.org

Editor's Notes

  • #2 Story of being bumped at a school
  • #3 What does work:Hint that it involves much of what we ask of students to be successful: Communication, Follow-through, ownership and setting measurable goals with a specific timeframe.What doesn’t work: Talk through scenarios during table discussion of when a partnership worked well and why. Talk through challenges at engaging partners/problem solve.
  • #5 Why did we decide to do this session? Combined resources
  • #6 Some future efforts include developing some tools for the field
  • #7 When thinking about opportunities for initial engagement, ask yourself the following:-Who (who is already connected/familiar with our academy that could help with outreach, who is located in the geographic region, who would have a vested interest in our academy theme)-What (what do the partners want to get out of their involvement, what is a specific area of expertise, skill, trade, story they can share, what are they willing to support or champion)-Why (Work together to commit to a specific goal such as improved attendance, higher enrollment, high numbers of students applying to two and four year colleges or trade schools, attainment of industry-specific skills)-When (set a time-frame of when will each objective be completed and intermediate steps needed to achieve overall goals)
  • #8 Validate audience feedback/brainstorm
  • #10 Move partners from stakeholders to stockholders (fully engaged with ownership of work)
  • #13 6 minute videoOne of the things NAF/ConnectEd are thinking about: District level of support.Example of broad-based coalition
  • #15 Describe what goes into current condition “what stage of AB development are you in”Focus on current conditionChange language and layoutProvide examples for each stageEdit as headers with examples
  • #16 Rob: I moved this slide since it seemed to flow better as we move from broad examples down to more specific examples of partner engagement/Advisory Board developmentOnce you’ve established where you are, Defining “ask”What do you want to considerSee prompt questions from RobHow do you grow your community of partnersFocus on expertise and skillsWhy: Id specific goals/outcomes/increase relevancyTime boundSpend time brainstorming in dialogueAction plan-what actions should you take to improve in specific areas?
  • #17 Brainstorm
  • #19 Brainstorm
  • #20 Update and add to listRob to check on Boeing video on how he got involved in partnering with academy
  • #21 Video Example- NAF JD
  • #24 -Set objectives (see Advisory Board storymap)Agendas/Minutes: Quick turn-around
  • #25 Brainstorm: If you were to meet monthly, how to keep focused/momentumFrequently enough to structure your year to meet objectivesGet feedback
  • #27 Insert/replace with slide showing documents available to support AB/WBL workUpdate document (distribute)
  • #29 Replace with updated slideEngage audience with defining outcomes for career awareness and prep
  • #30 Edit to show 2 examples and discuss as groups
  • #31 How does this meet the outcomes? What are the implications for school/business?Review outcomes and think about how you would utilize this?Share out (examples)In-session networking
  • #33 Additional resources