success @ Exhibition
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The document provides goals and metrics for measuring success at an exhibition. The goals include generating sales leads, direct sales, building a contact database, building relationships with current customers, testing new products, and building brand awareness. The document then lists suggested metrics for each goal, such as the number of leads generated, orders taken, new contacts added to the database, customers met with, and feedback sessions held. It also provides metrics for editorial coverage, impressions at the show, and relationships built with editors, journalists, distributors and partners.
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
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success @ Exhibition
- 1. How to measure success at exhibition ? By Harsha Punjabi
- 2. How to measure success at exhibition ? By Harsha Punjabi
- 3. GOAL SETTING Generate sales leads Build database
- 4. GOAL SETTING TEST MARKET NEW PRODUCT
- 5. GOAL SETTING Build Relation with key editors
- 6. MEASUREMENT MATRIX Strategic goal Suggested matrix Sales 1.1 Generating sales leads number of A.B.C leads, etc. 1.2 Direct Sales Orders taken/Revenue 1.3 Building contract database number of new contacts Customer Relationships 2.1 building relatonsips with current customers number of customers met and recorded 2.2 eductaing customers number of "update" sessions held @ LeStudio Market Research 3.1 test marketing Digital Tiles Number and quality of feedback sessions Brand building 4.1 building brand awaress Numbr of gross impressions at, during, after show 4.2 boosting financial analyst/investor pereptions Editorial coverave in financial express Channel Building 5.1 Finding new distributors/partners Number/quality of partners met or signed up 5.2 building your reputation as a partner Number/quality of prospective partners met Public Relations 6.1 Generating editorial coverage Column inches/broadcast minutes gained 6.2 Building relationships with editors and journalists Number of editorial/journalists met
- 7. THANK YOU