Ibrahim Asim Evaluation

1. Evaluation Question 2
How do the elements of your production work together to
create a sense of branding?

2. For promotion this year, we had to make a post card ad and a websi-
te. The genre of my film was drama and hence my target audience
would be those who liked to get in to the depth of feelings and emo-
tions of the characters.
My website and postcard are designed in such a way that they create
sense of drama and the questions the genre brings to and in the au-
dience. The low key lighting was essential for my post card ad.

3. In my website I have included dramatic low key lighting pictures
of the protagonist so that the audience can know from the website
only about the genre of my film. Also the drama lovers will get a good
look of my film. The pictures include the body of the child, the
graveyard pictures and also the character’s closeup shots as well.

4. The post card of my film has the main protagonist of the film
sitting in a low key lighting which tells all about what the film is going
to be like and how the film will potray the drama genre.

5. All this basically defines my movie and it’s characters. I personally
believe that my main protagonist could not be more well described
and potrayed as all the evidence in the post card and webisite and
the film itself show how rich and how sad he is at the same time.
The news report about the main protagonist shows how rich and
well known he is in the normal society. Also from the dresses of
the child of the middle class father changed when she got adopted
by the main rich protagonists which again showed how well he kept
his class with his troubles in personal life.