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Evaluation question 1
1. Evaluation Question 1:- In What ways does your media
product use, develop or challenge forms and
conventions of real products?
1) A shot that a link between lyrics and /or
music and visuals
In this shot we have Jamal playing the character of Gnarls
Berkley. We have layered this shot with one shot of Jamal
dancing and then in the back layer of this image we have
Jamal singing the lyrics that matches visuals and music to the
lyrics of the song. Majority of the video is amplifying the lyrics
with visuals.
2) A shot that typifies the way a record company would want their artist to
be represented
In this shot we have got Jamal smiling, this is
very important for the us because we want
Jamal to be represented as a happy character in
this shot and this gives us the option to start
playing with the emotions that the audience and
their connection with Jamal. In this video we play
with the emotions a lot because Jamal is actually
Crazy and has mental disorders which we hope
the audience can relate to .
3) A shot that illustrates how your video uses
music genre
In this shot we have Jamal going crazy and acting the way he
wants to act, but due to society he has to keep his true self away
from site, this is a link to the music genre of soul due to the factor
they sing about their inner problems that they usually can;t express
with people in day to day conversations.
4) A shot that shows an intertextual reference ( an image we have seen in
another text already - a film, tv show or other music video)
In this shot we have a very stationary shot where we have a long shot
of three characters, the one in the middle is the main character and
then you have minor roles next to him, this is seen a lot of music
videos and tv series because it helps to establish the dominant and
turbinated characters in the scene/music video.
2. 5) A shot that demonstrates your use of camera
In this shot we have Jamal going mad in the corner of
the white room that pops a lot throughout the music
video and the camera skills that we demonstrate is a
close up to him putting his hands on his head and
rubbing all of the paint other himself, this is meant to
represents the numerous mental disorders, different
colours represent different disorders.
6)A shot that demonstrates your use of lighting
In this shot we have Jamal in the white room, the medium shot
shows the use of lighting because of the him being very defined
with the white background and it makes his image stand out a lot
more.
7) A shot that demonstrates tour use of mise-en-scene
I have chosen this shot to show the mise-en-scene in the
music video is because in this medium shot we have a line of
symmetry down the middle with both sides wearing the
clothes for today’s society and the location of the shot tells
us that it is in the normal time period due to the tables being
connected to today’s time period classrooms.
3. 8&9) Two shots which you feel demonstrate something which show you have
watched other music videos
In these shot we feel this demonstrates that we have
watched lot of music videos due to the use of over
editing, a lot of music videos do this due to the factor of
the visual effect it has on the audience and how it can
play the emotions. That is why sometimes in shots you
put filters on shots to make them more visually appealing
to the audience. In our music video the filters have
deeper meanings, we do this to state Jamals status in
society and where he stands where he actually stands.