1. From the
Director of
Mean Girls
When two
teenagers fall in
love…
Institutional logo at the beginning of the trailer
Used as a way of revealing the genre to the audience as
the institution is well known from producing rom-coms.
Helps draw in an audience as it is well known
Sound  music soundtrack (fades in)
Editing  shot fades out
Cinematography  composition in the centre
From the director of… draws in an existing audience from
other films made by the same director
Reveals what other film this film is like
Written in pink connoting love with “Mean Girls” in the
typography used in that film
Sound  soundtrack (getting louder)
Editing  fade in and out
Cinematography  composition in the centre
Cinematography  composition in the centre, medium
shot
Sound  dialogue between them (talking about the film)
Bell ringing showing the main setting of the film, also
revealing the characters ages.
Cinematography  establishing shot
Editing  Fades in from black screen, zooms into the
school after the bell rings
Sound  soundtrack and bell at the end of the scene
Point of scene to show the first friendship group and
reveal main character.
Cinematography  Medium shot
Sound  soundtrack fading out and dialogue
Editing  camera zooms into his face
Intertitle to reveal the key plot of the film
Written in pink to connote love
Sound  soundtrack fading back in and heart beat comes
in in the background
Cinematography  composition in the centre
Friendship group 2 sat together at lunch in school, again
reinforcing the ages and setting of the film
Shows the difference in attitude compared to friendship
group 1.
Focuses on main female character
Cinematography  medium shot
Editing  zooms into her face
Sound  heart beat gets louder and faster

2. And everything
seems to be
perfect…
But perfect
doesn’t last
forever…
Sound  heart beat suddenly stops and soundtrack fades
back in
Cinematography  composition in the centre
The couple walking together holding hands – camera
focusing on them holding hands to reinforce the theme of
love
Also shows the main characters who are the couple and
the story behind them
Cinematography  long shot, composition in the centre
Sound  soundtrack and dialogue
Mise-en-scene  setting in a park
Sound  soundtrack stops and music changes to a sadder
song
Cinematography  composition in the centre
Sound  dialogue (Mum and Son talking about his
girlfriend)
Cinematography  Medium shot
Girl crying with friends shows there has been a disruption
Sound  music is sadness and diegetic sound of crying
reinforcing the disruption
Cinematography  close up of face, zooming in towards
it
Sound  music in the background from the party
Cinematography  focusing on the main characters at
the party.
February 2013
Heart beat
Doesn’t reveal official release date as it is a teaser trailer
This makes the audience go and research more about the
film to find information out.
Sound  soundtrack comes back in, heart beat comes
back in right at the end