2. How did that feedback help you make
your three artefacts better?
I gained audience feedback throughout social networking sites such as
Facebook and Twitter to answer the question, I also gained audience
research at the beginning of my researching into genre types to gain insight
into what was associated with different genres. We gained insight from
unknown interviewers and discovered that there were specific elements
associated with different genres and there was a pattern in what people said
were associated with each which we were able to use and link to our genre
and fit the stereotypical conventions.
Whilst gaining feedback from my audience it made my digipak and poster
alter quite a lot as what we first assumed could be associated with this genre
was not to the majority’s taste and the products were then altered and then
put back on my social networking sites in order to see if the updates had
improved.

3. Initial designs
Our initial designs were very basic and simplistic and limited colouring and
we found that the audience differed in their view and they wanted it to
stand out more and have more colours and have more posed pictures to
reinforce the personality of the artist.

4. Edited products
Our edited products reinforced what people expected with
the genre and were more bold text and more posed
pictures reinforcing the artists personality and were all
made so they could easily be linked together and can be
easily differentiated from other albums in this genre.

5. Youtube was also used to gain insight into our music video but the feedback
was generally positive throughout and they believed we established the
concepts of the genre well and fit them into a story linking to the narrative.
The audience liked Levi Strauss’ binary opposition of the settings being in
colour and the artist being in black and white which worked well as we
wanted some differentiation to other videos in this genre in order for it to be
remembered.
One criticism was that our settings was repetitive but as the scenes were
portrayed to show the artist and friends as enjoying themselves doing
activities we wanted to portray things that the audience of this genre music
could be able to do and we were limited with timing and also with money as
we had to fund the activities ourselves but if the task was able to be redone
we could of expanded where the artist was and also have a bigger variety of
costume changes showing the lavish lifestyle associated with this genre.

6. How useful was the feedback in general
(methods, comments, how you used
it)?
The feedback was useful in helping me understand that the media is very
general in what they want and you have to apply your products in order to
be able to apply to a wide audience which is difficult but can be done with
audience research and also with a lot of changing existing products making
little edits.
It allowed me to make sure my products I was making into ones of high
quality and also allowed me to see what I could change if I could ever
perform a task like this again and could take onboard the constructive
criticism.
By using social networking sites I was able to easily access them through my
phone, college internet, at home and also in public wifi places which allowed
me to keep up to date with the comments that were posted.