2. Tulisa Contostavlos
Tulisa was originally part of a group called N-dubz which was formed
in 2000, They got their music listened to by sending into Channel U
which up and coming artists can send their work to be played and
also through Youtube. The genre of the groups music was originally
hip hop and as they developed into the music industry they changed
their genre to fit a wider audience and become more R&B / Pop.
They were first signed to ‘Polydor records’ and then went on to
change their record label to ‘All around the world records’ and then
as they became more established signed to ‘Def jam records’.
In 2011 N-Dubz split and they went on to form solo careers.
3. N-Dubz albums
Uncle B
Against all odds
Love live life
Solo career albums
Has no current albums but has produced singles such as
Live it up ft. Tyga and Young.
4. After N-Dubz
N-dubz have taken a solo career and since then Tulisa has
become a judge on the X-factor for the 7th and 8th series
having a winning act on the 7th series.
She has also been named number 1 in FHM’s 100 sexiest
women in the world.
Tulisa’s Album is set to be released in the up and coming
weeks which was started producing last year but has had
two number 1’s with her current singles which have been
out.
6. The opening shot of the music video is a mid-close up of Tulisa and shows her
outfit and then flips to a close up of her face with her name at the side
introducing her and then flips to a long shot of Tulia resting on a huge stack of
her luggage which is on the side of the street during the day and then swaps to
her in mid shot of her in a silver dress which is more nightwear in an area with
graffiti and also with a broken down car with fumes coming off it and then back
to having her with all her luggage with a smart black car pulling up at the side of
her to collect her which then drives past her and she’s left on the side of the road
and then her friends pull up shouting her over and then her bags wont fit in the
car so her friend throws the easiest bag in and then does a long shot showing the
bags and the car driving off. It then swaps to Tulisa stood on a balcony with a
light blue sea in the background whilst she is singing the song. The general
storyline of the video is Tulisa and her friends misbehaving and playing about
such as midshots of them in the sea playing and splashing each other which then
swaps to long shots of them having pillow fights and close ups of the feathers
coming out of the pillows showing the destruction caused. The last scene is in a
art gallery where there is close ups of them drinking champagne which then
shows Tulisa paint on a piece of art and then an extreme close up of her writing
‘The female boss, Tulisa’ and then fast cuts of long shots of roof top parties and
three different shots of her on her own dancing and singing along to the chorus.
7. Tulisa’s marketing
Tulisa has marketed herself through channel U whilst in
the band N-Dubz and they also used Youtube as a big way
to get themselves recognised and on the internet. Since
N-Dubz have split Tulisa has become known through TV
appearances and interviews and has also joined the
Xfactor which has allowed her to have a bigger market
share in the industry.
8. This is Tulisa’s first solo album out which
means she was already established
through a band and is known within a
certain target market but has her name
in big bright letter in order to draw
attention to who she is.
The key noticeable things on the poster
are her name and also the picture of her
which grabs people’s attention as it’s the
only part of the poster with colour on it.
9. Digipak
Tulisa’s album is the same as her
poster cover showing a sense of
repetition as she is a new artist and
this will help her get established.
Along with most artists in this genre
she is using a close up which dominates
the entire frame and has her name
written small in the corner of the
picture along with the album name.
The album uses soft colours with a dull background which helps Tulisa stand out
amongst her dark hair. Many artists have a plain background so the entire image is
focused on them and allows them to be the main attraction.
