The document discusses how the media product represents particular social groups. It does this by using features from real media products like Rolling Stone magazine, including using a similar model with the same style and persona. The model illustrates social groups through his appearance, attitude, and accessories like piercings and glasses. Music genres and poses are also used to portray social groups. On the contents page and double page spread, the same model is featured smoking and in poses that continue representing social groups through style and attitude.