Group 1 used various new media technologies in their construction and research stages including YouTube, Slideshare, Prezi and Powtoons to document their work in multiple formats. They learned how to tag and label posts to organize their work. In post-production, they used iMacs running applications like Final Cut Pro, Fireworks and Photoshop to edit their opening and create a synergistic link between products. They overcame challenges like fixing lighting and stabilizing shots in Final Cut Pro.