European Media Management Association Summer School
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This document summarizes the business models of The Wall Street Journal and The Financial Times for selling online news content. It discusses how both newspapers have developed profitable freemium and metered models. The Wall Street Journal offers a free version with some content and a paid premium version with full access. The Financial Times offers various metered subscription plans that allow access to a certain number of articles per month. Both newspapers have been successful with these models, with over 1 million paid subscribers between them.
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Publishing ProblemsAll businesses must be concerned with t.docx
Publishing Problems
All businesses must be concerned with the rapid pace of change we face today. No company is secure, not even the largest and most profitable. Coping with change has been a business concern since people began doing business. Recall how the arrival of automobiles put buggy whip manufacturers out of business.
Today’s pace of change is unprecedented. Consider what has happened in the retailing arena. Online retail sales went from nearly nothing in the mid-1990s to a projected $242 billion in 2010. Traditional retailing stores have been heavily affected. eBay has become a retailing behemoth enabling individuals to buy and sell goods online with total annual sales in the billions of dollars.
Or consider the fate of many dot-coms. One of the most spectacular dot-com stories – the rise and fall of AOL – illustrates how technology (telephone-based online computing) created a huge success story, and how technology (Internet email) led to a reversal of this success.
A major goal of strategic planning is to anticipate environmental changes (economic, business, political, governmental, social) and prepare the organization for dealing with them. Clearly, in this age of rapid change, all business entities should engage in some measure of strategic planning. Without it, they will have difficulty negotiating today’s turbulent business environment.
One industry that is currently suffering the destabilizing consequences of the Internet revolution is the publishing industry. Included here are textbook publishers, trade book publishers, newspaper publishers, and magazine publishers. All publishers are facing serious challenges. Revenues are down across the board. If these challenges are not handled properly, there is a good chance that a large portion of the publishing industry as we now know it will go out of business.
One challenge publishers face is dealing with the fact that information traditionally controlled by them is now freely available to the public through the Internet. Not long ago, if a homeowner wanted to place tiles on his bathroom floor, he would purchase a How-to book. Today, he goes online and encounters several sources that show how to lay tile – some even provide a video clip to illustrate the process. As a result, sales of How-to books are plunging.
Case Study
Susan Feinman is publisher of
The Chronicle Gazette
, a leading newspaper in a major metropolitan area. Her paper has a paid circulation of 225,000 customers. It is a first-rate newspaper and over the years, its writers have won awards for their work.
Susan’s big problem is that there has been a steady decline in subscriptions to the newspaper. In the past eight years, subscriptions have fallen by a total of 35%. Because subscriptions have fallen, advertising revenue has also dropped – by 28%. Susan knows that declining subscriptions and revenues are affecting the entire publishing industry. Even the great newspapers – such as the
New Yor.
What's behind technological hype
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Media Corporation Product PortfolioThis is a portfolio, devel.docx
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Pk Momterrey 11 04
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College Essay Descriptive Essay Thesis
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Atomico Need-to-Know 12 February 2018
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Advertising pr lecture_notes_com130
The document discusses several challenges facing the online advertising industry, including rapid growth of digital platforms, increased use of ad blockers, reduced exposure on social media due to audience behavior changes, rising costs, and the difficulty of reaching target audiences as Google and Facebook dominate. It also covers topics like the history and types of advertising agencies, how advertising has evolved over time, and key concepts in the industry like reach, frequency, selectivity and efficiency.
Econ1019 Term Paper Due June2611pm Znebel
This document discusses why Canadians cannot compete with lower labor cost countries like India and China. It argues that low wages are not a sustainable advantage and countries want to improve living standards. While lower prices benefit customers, squeezing suppliers and paying low wages hurts other stakeholders and societies. Canada risks lowering its quality of living by pursuing a low-cost model, while China works to raise standards. Both countries would benefit from managing economic integration to share growth through collaboration rather than protectionism.
business case
The document summarizes a research project analyzing the viability of a multi-sided platform business for class 2 vegetables and fruits in Denmark. It begins with an introduction outlining the problem of food waste in Denmark, particularly from primary production and food producers. It then reviews literature on multi-sided platform businesses and concepts of network effects and critical mass. The research question posed is whether a viable business model can be built around a multi-sided platform for class 2 vegetables on the Danish market.
Market analysisMarket analysisMarket analysisName.docx
Here is an analysis of Intel's internal and external factors:
Strengths:
- Talented workforce. Intel has been able to hire and retain top engineering talent, which has driven innovation.
Weaknesses:
- Lack of diversification. Intel has been slow to diversify beyond PC processors into new areas like mobile.
Opportunities:
- Growth areas like AI and 5G. Emerging technologies present opportunities for Intel to expand its business.
Threats:
- Increased competition. AMD and other rivals are becoming more competitive and gaining market share in key segments.
- Shifting industry trends. The rise of mobile and cloud computing has reduced the PC market that Intel dominates.
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