The document discusses how LinkedIn can help an organization called EPMG - Emergency Physicians Medical Group meet their talent acquisition objectives. Over 40% of clinicians in the US are LinkedIn members, with many logging in regularly. LinkedIn profiles contain detailed information on over 2.7 million healthcare practitioners. The document proposes different solutions involving LinkedIn recruiter seats, job slots, career pages and other tools to help EPMG build their talent pipeline, allow candidates to discover them, and optimize the candidate experience. Pricing for the various solutions is provided on a annual and quarterly basis.

1. TALENT SOLUTIONS
Renewal, June 2014
EPMG – Emergency Physicians Medical Group

2. Fact: LinkedIn is the premier source of quality clinical talent in the US
3.2M+ Clinician Members In
the US
Over 40% of clinicians in the US are now
LinkedIn members with over 42% of them
logging in at least once per month and
18% visiting multiple times per day
65,000+
Physical
Therapists
42,000+
Medical Records Tech
31,000+
Occupational Therapists
215,000+
Physicians
1,130,000+
Nurses
82,000+
EMT/Paramedics
60,000+
Texas Nurses
77,000+
NYC Nurses
37,000+
Chicago Nurses
At end of presentation, we would love to answer questions.
Please email any comments/questions to Blake Cowan (bcowan@linkedin.com)

3. Healthcare practitioners are fast growing on the LinkedIn
platform
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,000
4,000,000
4,500,000
5,000,000
Jan-10 Jul-10 Jan-11 Jul-11 Jan-12 Jul-12 Jan-13 Jul-13 Jan-14
In 2013 HCPs grew
+30%
©2013 LinkedIn Corporation. All Rights Reserved. 3
Source: LinkedIn Analytics,(Global) November 2013

4. Healthcare Practitioners on LinkedIn include a growing
proportion of US physicians
4©2013 LinkedIn Corporation. All Rights Reserved.
40%
27%
14%
6%
5%
5%
4%
Occupational Breakout of Audience
Dentist
Pharmacist
Psychologist
Mental Health
Professional
Physician/ Surgeon
Medical Assistant/
Technician
Nurse
Source: LinkedIn Analytics, November 2013 1-Total Physicians/Surgeons on the platform, identified via occupational targeting
http://www.nationalahec.org/pdfs/FSMBPhysicianCensus.pdf
360K
Physicians/Surgeons on
LinkedIn
2.7M
Physicians + Allied
Health Professionals on
LinkedIn
5.5M
Physicians Allied Health
Professionals in the US
LinkedIn reaches over
40%1 of Physicians/
Surgeons in the US

5. NAMER RM
Over 40% of clinicians in the US are now LinkedIn members
with over 42% of them logging in at least once per month and
18% visiting multiple times per day
Source: go/panorama, April 2014

6. 6
In 2013, LinkedIn is the primary social media preference for
Healthcare practitioners
Source: AMN Healthcare “Use of Social Media and Mobile by Healthcare Professionals: 2013 Survey Results”
www.amnhealthcare.com

7. Healthcare practitioners are not only connecting but also
professional insights and researching people and companies
33% 26%
33%
36%
28%
31%
6%
7%
January-12 January-13
Jobs
Professional Insights
(Influencers, News, Network
Updates)
Research Companies and
People
(Company Page Views, People Page
Views)
Connect and Communicate
(Building Connections, sending
inMails, Recommendations)
2012
©2013 LinkedIn Corporation. All Rights Reserved. 7
2013
Source: LinkedIn Analytics, November 2013
Base: US HCPs n=2.7M
Source: LinkedIn Analytics, November 2013

8. TALENT SOLUTIONS
EPMG 2014 Objective Alignment
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
The unparalleled search filters and detailed candidate information on
LinkedIn saves EPMG time by reducing the likelihood of a phone call with
a poor fit candidate. LinkedIn’s data retention and project management
makes it easy to maintain and grow a talented source pool.
Allow Candidates to Discover Us
LinkedIn’s matching algorithms allows EPMG to constantly present
opportunities to candidates while recruiters are busy with traditional
sourcing methods. These opportunities will drive engagement with the
EPMG professional brand that already exists on LinkedIn’s platform
Optimize Candidate Experience
LinkedIn offers a seamless recruiter-candidate engagement process.
Candidates can be reached anywhere due to our mobile integration and
anytime through the use of multiple touch points. And applying for a job
on LinkedIn is as simple as click.
It is important that we find the solution that embraces the unique strengths of the EPMG
recruiting team. Patients First is at the heart of everything that EPMG does, and that
start first and foremost with the people working there.

9. TALENT SOLUTIONS
EPMG 2014 Solution Prescription
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
Training for All Recruiters and Admin Seat
Maintain Data and Collaborate with Other Recs and Hiring Managers
Allow Candidates to Discover Us
Maintain a Rich Landing Page for Employer Brand and Jobs
Always be in Front of Active and Passive Candidates with Job Slots
Optimize Candidate Experience
Engage with Candidates at Multiple Points in their Search Process
Mobile Integration and One-Click Application for Ease of Use
Option – Static
Solution Products
& Services
 2 Recruiter Seat
 1 Admin Seat
 5 Job Slots
 Silver Career Page (SB)
Annual Proposed
Price
$33,400
Quarterly Billing $8,350

10. TALENT SOLUTIONS
EPMG 2014 Solution Prescription
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
Training for Recruiters and Admin Seat
Follow up Rec Calls with Check-In Tool to Better Source Candidates
Allow Candidates to Discover Us
Maintain a Rich Landing Page for Employer Brand and Jobs
Always be in Front of Active and Passive Candidates with Job Slots
Optimize Candidate Experience
Engage with Candidates at Multiple Points in their Search Process
Mobile Integration and One-Click Application for Ease of Use
Option – [Name]
Solution Products
& Services
 1 Recruiter Seat
 1 Admin Seat
 7 Job Slots
 Silver Career Page (SB)
 Check-In Tool
Annual Proposed
Price
$33,900
Quarterly Billing $8,475

11. TALENT SOLUTIONS
EPMG 2014 Solution Prescription
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
Training for Recruiters and Admin Seat
Follow up Rec Calls with Check-In Tool to Better Source Candidates
Allow Candidates to Discover Us
Maintain a Rich Landing Page for Employer Brand and Jobs
Top of Mind with Targeted Talent Through Sponsored Jobs
Optimize Candidate Experience
Seamless Engagement with Multiple Touch Points
Mobile Integration – Sponsored Jobs; Apply with LinkedIn Profile
Option – [Name]
Solution Products
& Services
 1 Recruiter Seat
 1 Admin Seat
 5 Job Slots
 Silver Career Page (SB)
 Check-In Tool
 Sponsored Jobs Campaign
Annual Proposed
Price
$34,100
Quarterly Billing $8,525