Episode 5 seo analysis
•
0 likes•284 views
The document outlines a 10 step SEO analysis process including on-site analysis, competitive analysis, and keyword research. The on-site analysis evaluates page speed, usability, content, and structure. Competitive analysis identifies similar sites, analyzes traffic and links. Keyword research involves creating a list of keywords and grading them. The full analysis provides a health check, identifies opportunities, and helps determine the right strategic direction.
Report
Share
Report
Share
Download to read offline
Recommended
MKTT 4003 - Competitive research
This document lists and briefly describes various tools for researching competitors' websites, including Alexa, Compete, Quantcast, Google Trends for Websites, Google Search Insights, Archive.org, DomainTools, SEMRush, SearchStatus, Xinu, SpyFu, KeywordSpy, WordPot, Google Adwords Keyword Tool, and SEO training courses. These tools provide data on traffic trends, demographics, backlinks, keyword trends, and how websites have changed over time to analyze competitors' search engine optimization strategies and performance.
How search engine works
A web search engine is a software system that is designed to search for information on the World Wide. It works by sending out a Spider to fetch as many documents as possible. Another program, called an indexer, then reads these documents and creates an index based on the words contained in each document. Each search engine uses a proprietary algorithm to create its indices such that, ideally, only meaningful results are returned for each query.
Information Literacy Session 5
This document provides guidance on evaluating the reliability and credibility of information found online or in publications. It discusses evaluating the authority of authors, publishers, and sponsors; the currency of information; and signs of biased content. Key factors for evaluating information include the author's expertise, the publisher/sponsor and their reputation, the date of publication, whether claims are supported by facts, and if information is presented objectively and in full context.
All about Alexa
Alexa is a tool that ranks over 30 million websites based on data from users who have installed the Alexa toolbar and other undisclosed sources. It provides website traffic analytics and rankings to help users and businesses understand a site's popularity and potential for marketing. While Alexa rankings can provide general competitive intelligence, its accuracy and audience are limited, making it best as an initial overview rather than a definitive source for a site's traffic stats.
Episode 1 philosophy of digital marketing
This document provides an introduction to the philosophy of digital marketing. It discusses why learning digital marketing lessons is important, as digital is now integrated into daily life. The lessons will cover topics like SEO, content marketing, and growth hacking. The content is designed to be practical with real examples, free tools, and business cases. It encourages the reader that digital marketing is accessible to all as the internet provides a global platform, and that it can be an engaging and measurable field to work in.
Episode 6 content marketing
Content marketing is a natural way to do SEO by creating loyalty through attention-grabbing, traffic-driving content before customers make purchases. It involves defining a project and brand through a team effort to determine values and topics, then developing a content strategy and writing articles to integrate on a website. The goal is to move attention to traffic to monetization through high-quality, engaging content.
Episode 7 social media
The document discusses the evolution and impact of various social media platforms like Facebook, Twitter, Instagram and Snapchat. It examines how these platforms have evolved over time and their growing influence through metrics like sales, partnerships, customer engagement and care. Benchmark data is presented on the usage and popularity of different social media.
Episode 9 growth hacking
Growth hacking is a term used to describe start-ups that generate massive growth and following using simple, low-investment techniques. Examples of growth hacking techniques used by companies include Facebook notifying users when friends tagged them, AirBnB integrating with Craigslist, Dropbox offering storage rewards for referrals, and LinkedIn allowing public profiles to appear in search results. These types of techniques leverage human psychology and behaviors to encourage viral growth and acquisition of new users.
Recommended
MKTT 4003 - Competitive research
This document lists and briefly describes various tools for researching competitors' websites, including Alexa, Compete, Quantcast, Google Trends for Websites, Google Search Insights, Archive.org, DomainTools, SEMRush, SearchStatus, Xinu, SpyFu, KeywordSpy, WordPot, Google Adwords Keyword Tool, and SEO training courses. These tools provide data on traffic trends, demographics, backlinks, keyword trends, and how websites have changed over time to analyze competitors' search engine optimization strategies and performance.
How search engine works
A web search engine is a software system that is designed to search for information on the World Wide. It works by sending out a Spider to fetch as many documents as possible. Another program, called an indexer, then reads these documents and creates an index based on the words contained in each document. Each search engine uses a proprietary algorithm to create its indices such that, ideally, only meaningful results are returned for each query.
Information Literacy Session 5
This document provides guidance on evaluating the reliability and credibility of information found online or in publications. It discusses evaluating the authority of authors, publishers, and sponsors; the currency of information; and signs of biased content. Key factors for evaluating information include the author's expertise, the publisher/sponsor and their reputation, the date of publication, whether claims are supported by facts, and if information is presented objectively and in full context.
All about Alexa
Alexa is a tool that ranks over 30 million websites based on data from users who have installed the Alexa toolbar and other undisclosed sources. It provides website traffic analytics and rankings to help users and businesses understand a site's popularity and potential for marketing. While Alexa rankings can provide general competitive intelligence, its accuracy and audience are limited, making it best as an initial overview rather than a definitive source for a site's traffic stats.
Episode 1 philosophy of digital marketing
This document provides an introduction to the philosophy of digital marketing. It discusses why learning digital marketing lessons is important, as digital is now integrated into daily life. The lessons will cover topics like SEO, content marketing, and growth hacking. The content is designed to be practical with real examples, free tools, and business cases. It encourages the reader that digital marketing is accessible to all as the internet provides a global platform, and that it can be an engaging and measurable field to work in.
Episode 6 content marketing
Content marketing is a natural way to do SEO by creating loyalty through attention-grabbing, traffic-driving content before customers make purchases. It involves defining a project and brand through a team effort to determine values and topics, then developing a content strategy and writing articles to integrate on a website. The goal is to move attention to traffic to monetization through high-quality, engaging content.
Episode 7 social media
The document discusses the evolution and impact of various social media platforms like Facebook, Twitter, Instagram and Snapchat. It examines how these platforms have evolved over time and their growing influence through metrics like sales, partnerships, customer engagement and care. Benchmark data is presented on the usage and popularity of different social media.
Episode 9 growth hacking
Growth hacking is a term used to describe start-ups that generate massive growth and following using simple, low-investment techniques. Examples of growth hacking techniques used by companies include Facebook notifying users when friends tagged them, AirBnB integrating with Craigslist, Dropbox offering storage rewards for referrals, and LinkedIn allowing public profiles to appear in search results. These types of techniques leverage human psychology and behaviors to encourage viral growth and acquisition of new users.
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
INTRO TO DIGITAL - In this presentation, you will find an introduction to digital marketing / online marketing. Through SEM, Display, Content Marketing, E-CRM, Digital communication, discover 22 free tools to do your own analysis.
Episode 2 stay connected
This document discusses how to stay informed and in control of the large amount of information available online. It provides steps to proactively follow topics of interest, such as defining the topic and objective, setting up alerts and filters, and comparing information from different sources. Free tools are recommended like Feedly, Google Alerts, Twitter and Reddit to efficiently track topics. Various learning resources are also listed, including MOOCs, LinkedIn, YouTube and blogs, to continue learning new information every day.
Episode 4 seo
Search engine optimization (SEO) is the process of improving a website's visibility in search engines via technical and content-based methods. SEO aims to increase the quantity and quality of traffic to a website through organic search engine results. The primary goal of SEO is to rank higher and appear earlier in search engine results pages by improving a site's relevance to search queries.
Episode 3 how to be more productive
This document discusses 7 tools that can help people work more productively in teams: 1) Google Sheets for real-time collaborative editing of documents, 2) Slack for team chat and embedding documents, 3) Facebook Groups for easier team communication and quick answers, 4) WeTransfer for faster file sharing, 5) Canva for collaborative visual creation, 6) Trello for team task management, and 7) Wunderlist for tracking individual tasks across devices. The document encourages working smarter through collaboration using these tools.
Episode 8 business models
A business model is the method by which a company generates revenue. There are several common business models including the commission model, typically used by marketplaces like eBay which take a fee per transaction; the advertising model used by sites like Google and Facebook which rely on advertising revenue; and the subscription model where users pay periodic fees for access like Netflix.
Digital Marketing Overview
A presentation about digital marketing regarding Search Engine Optimization, Pay Per Click, and Social Media Marketing.
The presentation includes the advantages and disadvantages of SEO, PPC and Social Media Marketing and a short strategy that you can use with each one of them.
Wil Reynolds en The Inbounder; 'Ir donde están los usuarios, construir una es...
This document discusses building a holistic search engine results page (SERP) strategy. It emphasizes understanding user intent by examining what results are shown organically in search and how those differ from paid search results. It encourages focusing content and keyword targeting on answering user questions and motivations rather than just selling. Looking closely at the SERP and user behavior signals from search engines can help identify where content, linking, and advertising strategies may not be fulfilling user needs.
Plantijn presentatie
The document discusses the differences between SEO (search engine optimization) and SEA (search engine advertising). SEO involves optimizing websites for organic or unpaid search results, while SEA involves paying for placement in search engine results through methods like pay-per-click advertising. SEO takes longer to see results but can provide high volumes and long-term ROI, while SEA provides quicker exposure through paid placements but at a higher cost. Both approaches are important for search engine marketing and driving awareness, exposure, and sales. The document provides tips for on-page and off-page SEO strategies as well as setting up effective SEA campaigns.
Seo – smo – sem the king of search engines
All you need to know about SEO - SMO - SEM to become the king of search engines and get yourself on the top of page 1. We can't all be there - but the higher your knowledges gets the higher the chance it's you getting there.
Seo tutorial
This tutorial is about on page & off page optimization of website from SEOnotion Inc. you will get basic understanding of Google search criteria, seo, optimization o
Search Engine Marketing (Oldschool) - an introduction.
An introduction to Search Engine Marketing that defines the basics of the 'art'. Goal is to provide a general framework upon which in-depth session follow to obtain expert knowledge in the SEO domain.
Asia SEM (Search Engine Marketing) - An Overview By Sozon
Asia SEM (Search Engine Marketing) - An Overview, contains includes a collection of research and findings on the search engine landscape within Asia, focusing mainly on Japan, Korea and China. Useful for any marketer, agency or researcher, looking to better understand the SEM landscape in Asia.
SEO (Search Engine Optimisation) and SEM (Search Engine Marketing) - Seminar ...
The document summarizes a seminar on search engine optimization (SEO) and search engine marketing (SEM) given by Prof. Beat Signer. It covers topics like on-page and off-page SEO factors that can positively or negatively impact search engine rankings. It also discusses techniques like keyword stuffing and link buying that are considered black hat SEO and should be avoided.
Choosing and implementing a CRM
CRMs are low-cost and widely available but implementing them well is much more challenging. Some guidelines and advice from years of getting it wrong.
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in Indore
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in IndoreInternet and Mobile Association of India
Explore E-Brochure of Digital Gurukul -
We provide 36 Modules of Intense Classroom and Practical Training in Digital Marketing.
About Digital Gurukul - Digital Gurukul Award winning Central India's 1st Complete Digital Marketing Training Institute in Indore with 2450+ students trained with lifetime support.
Visit - www.digitalgurukul.in
Call - 9584831230/9022888883 for FREE Counselling/GuidanceHumanizing The Serp, One Word at a Time
Searchlove London 2016
This is my attempt to bring a human perspective to search. The study of words people use, listening to what they think about the SERPS they find, and how those results are or are not solving problems. As algorithms get smarter, they mirror humans, lets start studying them too.
Search Engines, SEO and SEM
The document discusses search engine optimization and increasing web traffic. It explains how search engines work by crawling websites, indexing keywords, and ranking pages based on relevant content and backlinks. It emphasizes that the goal of websites is to inform, entertain, and engage visitors, so location (rankings) is important to driving the traffic needed for business success. Key metrics for measuring web traffic are also outlined.
Brilliant Steps to do Search Engine Optimization
Search Engine Optimization trend and method are changed by the latest algorithm updates. But the steps are the same to do optimization. These all steps required to do the better optimization. www.seoyogies.com
SEOmoz Tools Demo
SEOmoz is a web app and tool suite that allows users to analyze websites for SEO opportunities and issues. The main features covered in the document include crawling websites to find errors and missed opportunities, tracking keyword rankings and traffic over time, competitive analysis, on-page optimization reports, link analysis, and integration with Google Analytics. The document provides examples of how SEOmoz can be used to diagnose crawl issues, analyze duplicate content, check for canonicalization problems, monitor keyword rankings, and view key link metrics for a domain.
Link building Services from TheSeoPortal SEO Company
This document provides an overview of link building strategies and how to measure link popularity and PageRank. It discusses how inbound links from relevant, authoritative sites are important for search engine rankings. It recommends tools for finding backlinks and PageRank, such as the Google Toolbar, Yahoo Site Explorer, and SEOChat. The document warns against low-quality link building practices like link farms, hidden links, and unnatural link structures. It also offers suggestions for getting links through blogs, RSS, directories, and more creative approaches like tools, content partnerships, and sponsorships. The key lessons are that links should come from relevant, topically-related sites to pass PageRank effectively.
Link buildingtheseoportal-130705070946-phpapp02
This document provides an overview of link building strategies and how to measure link popularity and PageRank. It discusses how inbound links from relevant, authoritative sites are important for search engine rankings. It recommends tools for analyzing backlinks and PageRank, both for a site overall and for individual pages. Potential link sources like blogs, directories, and RSS are covered. The document warns against low-quality link sources like link farms or hidden links. It emphasizes that high-quality, natural-looking link profiles are best for search engine optimization.
SEOmoz Tools
Inspiring Keynote at the 2011 Emerging Media Conference. To watch the video of this and other talks visit http://wappow.com/videos
More Related Content
Viewers also liked
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
INTRO TO DIGITAL - In this presentation, you will find an introduction to digital marketing / online marketing. Through SEM, Display, Content Marketing, E-CRM, Digital communication, discover 22 free tools to do your own analysis.
Episode 2 stay connected
This document discusses how to stay informed and in control of the large amount of information available online. It provides steps to proactively follow topics of interest, such as defining the topic and objective, setting up alerts and filters, and comparing information from different sources. Free tools are recommended like Feedly, Google Alerts, Twitter and Reddit to efficiently track topics. Various learning resources are also listed, including MOOCs, LinkedIn, YouTube and blogs, to continue learning new information every day.
Episode 4 seo
Search engine optimization (SEO) is the process of improving a website's visibility in search engines via technical and content-based methods. SEO aims to increase the quantity and quality of traffic to a website through organic search engine results. The primary goal of SEO is to rank higher and appear earlier in search engine results pages by improving a site's relevance to search queries.
Episode 3 how to be more productive
This document discusses 7 tools that can help people work more productively in teams: 1) Google Sheets for real-time collaborative editing of documents, 2) Slack for team chat and embedding documents, 3) Facebook Groups for easier team communication and quick answers, 4) WeTransfer for faster file sharing, 5) Canva for collaborative visual creation, 6) Trello for team task management, and 7) Wunderlist for tracking individual tasks across devices. The document encourages working smarter through collaboration using these tools.
Episode 8 business models
A business model is the method by which a company generates revenue. There are several common business models including the commission model, typically used by marketplaces like eBay which take a fee per transaction; the advertising model used by sites like Google and Facebook which rely on advertising revenue; and the subscription model where users pay periodic fees for access like Netflix.
Digital Marketing Overview
A presentation about digital marketing regarding Search Engine Optimization, Pay Per Click, and Social Media Marketing.
The presentation includes the advantages and disadvantages of SEO, PPC and Social Media Marketing and a short strategy that you can use with each one of them.
Wil Reynolds en The Inbounder; 'Ir donde están los usuarios, construir una es...
This document discusses building a holistic search engine results page (SERP) strategy. It emphasizes understanding user intent by examining what results are shown organically in search and how those differ from paid search results. It encourages focusing content and keyword targeting on answering user questions and motivations rather than just selling. Looking closely at the SERP and user behavior signals from search engines can help identify where content, linking, and advertising strategies may not be fulfilling user needs.
Plantijn presentatie
The document discusses the differences between SEO (search engine optimization) and SEA (search engine advertising). SEO involves optimizing websites for organic or unpaid search results, while SEA involves paying for placement in search engine results through methods like pay-per-click advertising. SEO takes longer to see results but can provide high volumes and long-term ROI, while SEA provides quicker exposure through paid placements but at a higher cost. Both approaches are important for search engine marketing and driving awareness, exposure, and sales. The document provides tips for on-page and off-page SEO strategies as well as setting up effective SEA campaigns.
Seo – smo – sem the king of search engines
All you need to know about SEO - SMO - SEM to become the king of search engines and get yourself on the top of page 1. We can't all be there - but the higher your knowledges gets the higher the chance it's you getting there.
Seo tutorial
This tutorial is about on page & off page optimization of website from SEOnotion Inc. you will get basic understanding of Google search criteria, seo, optimization o
Search Engine Marketing (Oldschool) - an introduction.
An introduction to Search Engine Marketing that defines the basics of the 'art'. Goal is to provide a general framework upon which in-depth session follow to obtain expert knowledge in the SEO domain.
Asia SEM (Search Engine Marketing) - An Overview By Sozon
Asia SEM (Search Engine Marketing) - An Overview, contains includes a collection of research and findings on the search engine landscape within Asia, focusing mainly on Japan, Korea and China. Useful for any marketer, agency or researcher, looking to better understand the SEM landscape in Asia.
SEO (Search Engine Optimisation) and SEM (Search Engine Marketing) - Seminar ...
The document summarizes a seminar on search engine optimization (SEO) and search engine marketing (SEM) given by Prof. Beat Signer. It covers topics like on-page and off-page SEO factors that can positively or negatively impact search engine rankings. It also discusses techniques like keyword stuffing and link buying that are considered black hat SEO and should be avoided.
Choosing and implementing a CRM
CRMs are low-cost and widely available but implementing them well is much more challenging. Some guidelines and advice from years of getting it wrong.
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in Indore
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in IndoreInternet and Mobile Association of India
Explore E-Brochure of Digital Gurukul -
We provide 36 Modules of Intense Classroom and Practical Training in Digital Marketing.
About Digital Gurukul - Digital Gurukul Award winning Central India's 1st Complete Digital Marketing Training Institute in Indore with 2450+ students trained with lifetime support.
Visit - www.digitalgurukul.in
Call - 9584831230/9022888883 for FREE Counselling/GuidanceHumanizing The Serp, One Word at a Time
Searchlove London 2016
This is my attempt to bring a human perspective to search. The study of words people use, listening to what they think about the SERPS they find, and how those results are or are not solving problems. As algorithms get smarter, they mirror humans, lets start studying them too.
Search Engines, SEO and SEM
The document discusses search engine optimization and increasing web traffic. It explains how search engines work by crawling websites, indexing keywords, and ranking pages based on relevant content and backlinks. It emphasizes that the goal of websites is to inform, entertain, and engage visitors, so location (rankings) is important to driving the traffic needed for business success. Key metrics for measuring web traffic are also outlined.
Viewers also liked (17)
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Wil Reynolds en The Inbounder; 'Ir donde están los usuarios, construir una es...
Wil Reynolds en The Inbounder; 'Ir donde están los usuarios, construir una es...
Search Engine Marketing (Oldschool) - an introduction.
Search Engine Marketing (Oldschool) - an introduction.
Asia SEM (Search Engine Marketing) - An Overview By Sozon
Asia SEM (Search Engine Marketing) - An Overview By Sozon
SEO (Search Engine Optimisation) and SEM (Search Engine Marketing) - Seminar ...
SEO (Search Engine Optimisation) and SEM (Search Engine Marketing) - Seminar ...
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in Indore
Digital Gurukul E-Brochure - Award Winning Digital Marketing Institute in Indore
Similar to Episode 5 seo analysis
Brilliant Steps to do Search Engine Optimization
Search Engine Optimization trend and method are changed by the latest algorithm updates. But the steps are the same to do optimization. These all steps required to do the better optimization. www.seoyogies.com
SEOmoz Tools Demo
SEOmoz is a web app and tool suite that allows users to analyze websites for SEO opportunities and issues. The main features covered in the document include crawling websites to find errors and missed opportunities, tracking keyword rankings and traffic over time, competitive analysis, on-page optimization reports, link analysis, and integration with Google Analytics. The document provides examples of how SEOmoz can be used to diagnose crawl issues, analyze duplicate content, check for canonicalization problems, monitor keyword rankings, and view key link metrics for a domain.
Link building Services from TheSeoPortal SEO Company
This document provides an overview of link building strategies and how to measure link popularity and PageRank. It discusses how inbound links from relevant, authoritative sites are important for search engine rankings. It recommends tools for finding backlinks and PageRank, such as the Google Toolbar, Yahoo Site Explorer, and SEOChat. The document warns against low-quality link building practices like link farms, hidden links, and unnatural link structures. It also offers suggestions for getting links through blogs, RSS, directories, and more creative approaches like tools, content partnerships, and sponsorships. The key lessons are that links should come from relevant, topically-related sites to pass PageRank effectively.
Link buildingtheseoportal-130705070946-phpapp02
This document provides an overview of link building strategies and how to measure link popularity and PageRank. It discusses how inbound links from relevant, authoritative sites are important for search engine rankings. It recommends tools for analyzing backlinks and PageRank, both for a site overall and for individual pages. Potential link sources like blogs, directories, and RSS are covered. The document warns against low-quality link sources like link farms or hidden links. It emphasizes that high-quality, natural-looking link profiles are best for search engine optimization.
SEOmoz Tools
Inspiring Keynote at the 2011 Emerging Media Conference. To watch the video of this and other talks visit http://wappow.com/videos
Day 3
The document provides guidance on performing a site audit and outlines key metrics and factors to evaluate. It begins with an overview of important SEO concepts and tools for tracking performance. It then lists specific areas to check in a site audit, including crawling factors, indexing factors, ranking factors, and more. Template is provided for conducting the audit. Finally, the document discusses Google Analytics and important metrics to track there such as acquisition, demographics, conversions, behavior, and bounce rate. It also provides strategies for link building activities like guest posting, broken link building, and reclaiming expired domains.
Comparative study of different ranking algorithms adopted by search engine
Comparative study of different ranking algorithms adopted by search engineEchelon Institute of Technology
This document compares different ranking algorithms used by search engines. It summarizes PageRank, HITS, SALSA, Weighted PageRank, Distance Rank, and Topic-Sensitive PageRank algorithms. The document analyzes the objectives, inputs, importance, limitations, and applications of each algorithm. It also provides examples and compares the algorithms based on criteria like year of existence, objective, input parameters, importance, limitations, search engines that use them, and quality of results. The proposed work discussed is improving PageRank to address the problem of dangling pages.Google
Google is a web search engine owned by Google Inc. that is the most used search engine on the web. It was founded in 1996 by Larry Page and Sergey Brin as a research project at Stanford University. Google indexes web pages using its web crawler and ranks them based on PageRank, which determines importance based on the number and quality of links to a page. When a user searches Google, it examines its index and returns relevant results based on the user's search terms.
prestiva_SEO_knowledge
This document provides an overview of search engine optimization (SEO) best practices. It discusses how search engines work by crawling, indexing, and ranking webpages. Key concepts for optimization include targeting keywords, usability, internal links, and inbound links. The document cautions against black hat SEO techniques like keyword stuffing and cloaking, and recommends using accessible pages, unique titles, and relevant content. Content management systems need crawlable URLs to help search engines properly index pages.
Google Search Engine
Google began in 1996 as a research project by Larry Page and Sergey Brin. It uses PageRank, an algorithm that assigns websites a numerical weight based on the number and quality of links to it, to index websites and determine search results. When a user searches on Google, it examines its index of websites and returns the most relevant results based on the user's search terms and PageRank. Google crawls hundreds of millions of webpages daily to constantly update its index to provide the most current search results.
Google Search Engine
Google began in 1996 as a research project by Larry Page and Sergey Brin. It uses PageRank, an algorithm that assigns websites a numerical weight based on the number and quality of links to it, to index websites and determine search results. When a user searches on Google, it examines its index of websites and returns the most relevant results based on the user's search terms and PageRank. Google crawls the web with its bots to constantly update and improve its index of websites to provide the most useful search results to users.
Seo process ppt
The document outlines the SEO process which involves 7 key steps: website analysis, competitor analysis, keyword research, content optimization, search engine submission, on-page optimization, and off-page optimization. Website analysis gathers data on existing traffic, rankings, and landing pages. Competitor analysis examines keywords and backlinks. Keyword research is done through various tools. On-page optimization improves elements like titles, meta descriptions, and load speed. Off-page optimization focuses on link building and social media submissions.
Seo process ppt
The document outlines the SEO process which involves 7 key steps: website analysis, competitor analysis, keyword research, content optimization, search engine submission, on-page optimization, and off-page optimization. Website analysis gathers existing traffic data, rankings, and best landing pages. Competitor analysis examines keywords and backlinks. Keyword research utilizes various tools. On-page optimization improves elements like titles, meta descriptions, and load speed. Off-page optimization focuses on link building and social media submissions.
Competitors analysis on Preply.com case study by Alexa Malomuzh (Preply.com)
This document discusses how to analyze competitors in SEO by identifying top competitors, researching their keywords, content, backlinks, and traffic. It recommends analyzing competitors' meta tags and on-page content for optimization ideas, researching their referring domains, backlink types, anchor text, and top pages. The goal is to identify strengths and weaknesses to build the right marketing strategy and improve one's own SEO performance.
ONLINE DIGITAL MARKETING COURSES IN BANGALORE
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases. We have the best curriculum, trainers and unlimited practical hours on live project.
Search Engine Optimization.pptx
First and foremost, before you can properly understand the advantages of SEO, you should have a fundamental understanding of what it is.
"SEO" is an acronym for "search engine optimization." It's a set of procedures and principles that you can apply to improve the performance of your website. When you use SEO best practices, the most direct effect you'll notice is that your web page's readability for a search engine like Google improves.
The goal of SEO content is not to improve a single landing page, but to create content that follows the guidelines in marketing to recruit search engine traffic.
Basics of search engine optimization
brief introduction to search engine optimization, know what is seo and its steps, stages and elements. the famous search engines and how they work.
Search Engine Optimization
This presentation gives a brief description on what search engine optimization (SEO) is and what can be done in it. It Briefly also gives a description on onpage and offpage optimization.
SEARCH ENGINE OPTIMIZATION ppt
SEO involves modifying websites to increase their organic search engine rankings. Search engines use crawlers that follow links to index web pages and rank them based on factors like the number and quality of inbound links. The goal of SEO is to accumulate a large index of relevant pages to provide users with highly relevant results and generate revenue through advertising. While the exact algorithms are secret, SEO professionals understand major ranking factors and that algorithms are constantly evolving based on user search behavior and website changes. Certain technical elements like frames, flash, images-only content and password protection can prevent proper indexing by crawlers.
SEO Training | Introduction
Carl Benedic Pantaleon presented on key topics related to search engine optimization (SEO). He discussed understanding SEO, including defining what SEO is and its importance. He also covered SEO key terms and metrics like backlinks, domain authority, and organic traffic. Pantaleon explained Google updates like Panda and Penguin, and Google's webmaster guidelines. The presentation concluded with discussing SEO website structure and tracking tools like Google Search Console, Google Analytics, and keyword ranking tools.
Similar to Episode 5 seo analysis (20)
Link building Services from TheSeoPortal SEO Company
Link building Services from TheSeoPortal SEO Company
Comparative study of different ranking algorithms adopted by search engine
Comparative study of different ranking algorithms adopted by search engine
Competitors analysis on Preply.com case study by Alexa Malomuzh (Preply.com)
Competitors analysis on Preply.com case study by Alexa Malomuzh (Preply.com)
More from Nicolas J. Chevalier
Content manager france - E-Commerce Nation
Le rôle de content manager est une position stratégique au sein de notre entreprise. En tant que content manager, tu accompagneras E-commerce Nation France dans son développement avec la gestion de campagnes et l’accompagnement de nos clients avec leurs contenus.
Cela implique d’avoir une vision globale et de comprendre les enjeux du numérique: référencement, réseaux sociaux, création de contenu. Sur le long terme, ce poste permet d'acquérir de nombreuses compétences sur le numérique, de développer un réseau national et d’évoluer dans une équipe internationale.
E-Commerce Nation est le 1er média communautaire en Europe avec 5 sites. (FR, UK, ES, DE, IT) L’équipe compte 18 collaborateurs répartis dans deux locaux: un à Caen et un à Valence. En 2018, la société a réalisé une levée de fonds de 400k€ afin de se donner les moyens de ses ambitions. E-Commerce Nation aspire à fédérer la plus grande communauté e-commerce au Monde.
Event manager france (hf) cdd-cdi - e-commerce nation
Rejoignez l'équipe ECN en tant qu'Event Manager pour développer notre réseau et animer notre communauté.
Responsable Administratif & Financier - CDI / E-Commerce Nation
Nouveau recrutement au sein de l'équipe E-Commerce Nation.
Content manager france - CDD ou CDI - Ecommerce Nation
Offre d'emploi pour E-commerce Nation en tant que Content Manager France
Content manager espagne - CDD ou CDI - Ecommerce Nation
Offre d'emploi pour E-commerce Nation en tant que Content Manager Espagne
Account manager france - stage - Ecommerce Nation
Offre de stage pour e-commerce nation en tant qu'Account Manager
Axes et outils d'une stratégie digitale
Flyer de la présentation au Forum Digital du #NormandEbusiness. Retrouvez les outils et les axes de développement pour les e-commerces.
Comment développer la stratégie digitale de son e-commerce?
Présentation de la conférence Soirée Numérique du Normand-E-business par Nicolas J. Chevalier au Forum Digital. Découvrez comment développer la stratégie digitale de son e-commerce.
Les secrets d'une campagne digitale reussie
Comment définir sa stratégie digitale ou sa campagne? SupplyWeb, www.supplyweb.fr, vous livre sa manière de faire. Découvrez la stratégie d'une plateforme e-logistique pas comme les autres!
More from Nicolas J. Chevalier (10)
Event manager france (hf) cdd-cdi - e-commerce nation
Event manager france (hf) cdd-cdi - e-commerce nation
Responsable Administratif & Financier - CDI / E-Commerce Nation
Responsable Administratif & Financier - CDI / E-Commerce Nation
Content manager france - CDD ou CDI - Ecommerce Nation
Content manager france - CDD ou CDI - Ecommerce Nation
Content manager espagne - CDD ou CDI - Ecommerce Nation
Content manager espagne - CDD ou CDI - Ecommerce Nation
Comment développer la stratégie digitale de son e-commerce?
Comment développer la stratégie digitale de son e-commerce?
Recently uploaded
Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal DebastosDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Journey of amplification and buzz creation through podcast marketing, appealing to brands and marketers looking to expand their reach.SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandQuickBooks Sync Manager Repair Tool- What You Need to Know
Occurrence of technical errors on QuickBooks is common but it can be resolved with the use of QuickBooks Sync Manager Tool . With the help of this too, users can sync the QuickBooks Desktop company file with the Intuit online server. It is compatible with versions QuickBooks Pro, Premier, or Enterprise. In case a user faces sync-related errors then they simply need this repair tool.
Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis AndreasikDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your businessPillar-Based Marketing - Ryan Brock, DemandJump
Pillar-Based Marketing - Ryan Brock, DemandJumpDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastMastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organizationFrom Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Amazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Data-Driven Personalization: Build a Competitive Advantage by Knowing Your Customers Better Than Your CompetitionUnleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Etsy Marketing Guide - Tips For Selling Digital Products
This guide is for those who are selling digital products on Etsy platform.
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis ShiaoDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assetsRecently uploaded (20)
Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal Debastos
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
QuickBooks Sync Manager Repair Tool- What You Need to Know
QuickBooks Sync Manager Repair Tool- What You Need to Know
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis Andreasik
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Etsy Marketing Guide - Tips For Selling Digital Products
Etsy Marketing Guide - Tips For Selling Digital Products
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
Episode 5 seo analysis
- 1. SEO The A N A L Y S I S n j c h e v a l i e r
- 4. ON-SITE The analysis P A R T O N E
- 5. Health check Usability review Content review Server redirect Page structure ON-SITE
- 6. A LIGHT WEBSITE AND READABLE BY SEARCH ENGINE.
- 7. Health check - Page speed test Usability review - Page speed test Content review - Google analytics Page structure - Webmaster tool ON-SITE
- 8. Health check - Page speed test Usability review - Page speed test
- 9. Content review - Google analytics
- 10. Page structure - Webmaster tool
- 11. COMPETITIVE The analysis P A R T T W O
- 13. Competitive site list Traffic analysis Content Analysis Link analysis COMPETITIVE
- 14. Competitive site list - similar web Traffic analysis - similar web Content Analysis Link analysis - open site explorer COMPETITIVE
- 15. Competitive site list Traffic analysis
- 16. Link analysis
- 17. KEYWORDS The analysis P A R T T H R E E
- 19. Creating keywords list Grade keywords KEYWORD
- 20. Creating keywords list - Keyword planner Grade keywords KEYWORD
- 21. Creating keywords list - Keyword planner Grade keywords
- 22. Health check - Page speed test Usability review - Page speed test Content review - Google analytics Page structure - Webmaster tool Competitive site list - similar web Traffic analysis - similar web Content Analysis Link analysis - open site explorer Creating keywords list - Keyword planner Grade keywords 10 steps to do online analysis