SlideShare a Scribd company logo
www.enpick.com 
User Manual – Twitter Analysis
www.enpick.com 
1. Customer analysis 
1.1. Twitter analysis 
1) List of registered Twitter. If you click a 
name of Twitter, it is possible to analyze 
the relevant Twitter. 
1.2. Period setting 
1) It is possible to search for the period of 3 
months from today until 3 months ago. 
1.3. Follower analysis 
1) Analyzing the number of Twitter followers 
by period. 
2) Analyzing the rate of growth in the 
number of Twitter followers by period. 
1.4. Following analysis 
1) Analyzing the number of Twitter following 
by period. 
2) Analyzing the rate of growth in the 
number of Twitter following by period. 
1.5. Reach analysis 
1) Analyzing total reach by period (Same as 
the number of followers). 
2) Analyzing the rate of growth in reach by 
period. 
1 
Number of total followers 
3.1 
List of registered Twitter 
2 
Period setting 
Trend of growth in the number of followers 
3.2 
Number of total followers 
4.1 
Trend of growth in the number of following 
4.2 
Total reach 
5.1 
Trend of growth in reach 
5.2
www.enpick.com 
2. Engagement analysis 
2.1. Engagement analysis 
1) Analyzing engagement (Total number of 
users of Retweet + Comment + Mention + 
Favorite). 
2.2. Engagement % analysis 
1) Analyzing engagement % (Rate of 
engagement users out of total followers). 
2.3. Activity analysis 
1) Analyzing activity (Total number of 
Retweet + Comment + Mention + Favorite) 
2.4. Brand loyalty analysis 
1) Brand loyalty (Total number of Retweet + 
Comment). 
Analyzing the achievement of engagement 
1 
Analyzing the achievement of engagement % 
2 
Analyzing the achievement of activity 
3 
Analyzing the achievement of brand loyalty 
4
www.enpick.com 
3. Contents analysis 
3.1. Tweet analysis 
1) Analyzing the total number of tweets by 
period 
2) Analyzing the highest number of tweets a 
day in the period 
3) Analyzing the rate of growth by period 
3.2. Retweet analysis 
1) Analyzing the total number of tweets by 
period 
2) Analyzing the highest number of retweets 
a day in the period 
3) Analyzing the rate of growth by period 
3.3. Mention analysis 
1) Analyzing the total number of mention by 
period 
2) Analyzing the highest number of mentions 
a day by period 
3) Analyzing the rate of growth by period 
3.4. Comment analysis 
1) Analyzing the total number of comments 
by period 
2) Analyzing the highest number of 
comments a day in the period 
3) Analyzing the rate of growth by period 
3.5. Favorite analysis 
1) Analyzing the total number of Favorites by 
period 
2) Analyzing the highest number of Favorites 
a day in the period 
3) Analyzing the rate of growth by period 
Tweet analysis 
1.1 
Analyzing the rate of growth in tweet 
1.2 
Retweet analysis 
2.1 
Analyzing the rate of growth in retweet 
2.2 
Mention analysis 
3.1 
Analyzing the rate of growth in mention 
3.2
www.enpick.com 
3.6. Contents TOP 
1) Analyzing the performance of Retweet, 
Mention, Comment, and Favorite by tweet. 
6 
Analyzing the performance of contents 
3. Contents analysis
Homepage : www.enpick.com 
Facebook : www.facebook.com/Enpick 
Email : gap@andwise.com

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Analysis_twitter_en

  • 1. www.enpick.com User Manual – Twitter Analysis
  • 2. www.enpick.com 1. Customer analysis 1.1. Twitter analysis 1) List of registered Twitter. If you click a name of Twitter, it is possible to analyze the relevant Twitter. 1.2. Period setting 1) It is possible to search for the period of 3 months from today until 3 months ago. 1.3. Follower analysis 1) Analyzing the number of Twitter followers by period. 2) Analyzing the rate of growth in the number of Twitter followers by period. 1.4. Following analysis 1) Analyzing the number of Twitter following by period. 2) Analyzing the rate of growth in the number of Twitter following by period. 1.5. Reach analysis 1) Analyzing total reach by period (Same as the number of followers). 2) Analyzing the rate of growth in reach by period. 1 Number of total followers 3.1 List of registered Twitter 2 Period setting Trend of growth in the number of followers 3.2 Number of total followers 4.1 Trend of growth in the number of following 4.2 Total reach 5.1 Trend of growth in reach 5.2
  • 3. www.enpick.com 2. Engagement analysis 2.1. Engagement analysis 1) Analyzing engagement (Total number of users of Retweet + Comment + Mention + Favorite). 2.2. Engagement % analysis 1) Analyzing engagement % (Rate of engagement users out of total followers). 2.3. Activity analysis 1) Analyzing activity (Total number of Retweet + Comment + Mention + Favorite) 2.4. Brand loyalty analysis 1) Brand loyalty (Total number of Retweet + Comment). Analyzing the achievement of engagement 1 Analyzing the achievement of engagement % 2 Analyzing the achievement of activity 3 Analyzing the achievement of brand loyalty 4
  • 4. www.enpick.com 3. Contents analysis 3.1. Tweet analysis 1) Analyzing the total number of tweets by period 2) Analyzing the highest number of tweets a day in the period 3) Analyzing the rate of growth by period 3.2. Retweet analysis 1) Analyzing the total number of tweets by period 2) Analyzing the highest number of retweets a day in the period 3) Analyzing the rate of growth by period 3.3. Mention analysis 1) Analyzing the total number of mention by period 2) Analyzing the highest number of mentions a day by period 3) Analyzing the rate of growth by period 3.4. Comment analysis 1) Analyzing the total number of comments by period 2) Analyzing the highest number of comments a day in the period 3) Analyzing the rate of growth by period 3.5. Favorite analysis 1) Analyzing the total number of Favorites by period 2) Analyzing the highest number of Favorites a day in the period 3) Analyzing the rate of growth by period Tweet analysis 1.1 Analyzing the rate of growth in tweet 1.2 Retweet analysis 2.1 Analyzing the rate of growth in retweet 2.2 Mention analysis 3.1 Analyzing the rate of growth in mention 3.2
  • 5. www.enpick.com 3.6. Contents TOP 1) Analyzing the performance of Retweet, Mention, Comment, and Favorite by tweet. 6 Analyzing the performance of contents 3. Contents analysis
  • 6. Homepage : www.enpick.com Facebook : www.facebook.com/Enpick Email : gap@andwise.com