practical manner. The case study discussions helped in The document summarizes enParadigm, a management training group based at IIM Ahmedabad. applying the concepts. It designs experiential learning workshops for middle and senior managers tailored to their specific Amit Kumar Singh business needs. The workshops are hands-on, practical, and integrated to enhance learning. Some Head - HR, workshops discussed include the CEO Simulation Workshop, a 3-day immersive strategy simulation, JSW Cement and the Strategic Thinking Workshop, a 1-day program helping middle managers develop strategic thinking skills. Participant testimonials praise the workshops' insights and immediate applicability

1. enParadigm Knowledge Solutions
Strategic Thinking. Decision Making. Simplified.
Experiential learning. Tailor-made.
Centre for Innovation, IIM Ahmedabad
www.enparadigm.com

2. About Us
Who we are
enParadigm is a management training group headquartered at the Centre for Innovation at IIM Ahmedabad, with a team of
professors and alumni from IIM Ahmedabad who are industry experts from a wide variety of business sectors. We design and deliver
experiential learning workshops tailored for middle and senior managers of Indian corporates. We create customized business
simulations, case studies and other experiential tools to help our participants understand business concepts and immediately apply
them back at the workplace. Our learning facilitators are distinguished academicians with rich and quality corporate experience
Why enParadigm This is indeed a great workshop
for all middle managers who
Effective: Our workshops are simple, practical and hands-on so that participants can aspire to take higher role and
use the learning immediately back at the workplace. responsibility in future.
Integrated: We are the only management training group in India with the capability to Meenakshi Munshi
VP, Corporate Banking,
blend innovative software technology, effective pedagogy and a deep knowledge of Kotak Mahindra Bank
business concepts to enhance the learning experience.
Tailor-made: We reach out to clients with their specific business objectives in mind to
understand their business needs and develop customized tools and learning material. Very nice experience. One of the
Best-in-class facilitation: Our learning facilitators are distinguished academicians with best programs attended so far.
rich corporate experience at the helm of big companies. A few of our facilitators are: Dinesh Singh Jamwal
AVP, GMR Airport Developers
The workshop has really given
me insights in terms of financial
understanding, team dynamics,
Prof. Bibek Banerjee Prof. Kamal Kishore Dr. Navendu Karan business strategy, and how
Ex Prof, Marketing, IIM Ahmedabad, PHD, IIM Ahmedabad PHD, IIM Ahmedabad, out-of-the-box thinking can
Director, IMT Ghaziabad Ex-CEO - ArcelorMittal Pipes & Founder & Managing Partner,
Tubes Division, Kazakhstan Confiance Advisory Services
help our business.
Subrata Biswas
Asst. Vice President, Educomp
enParadigm

3. The CEO Simulation Workshop
An immersive learning experience
The CEO Simulation Workshop is a rigorous experiential strategy workshop designed
for GM / AVP / VP and playing a leadership role / selected for playing a leadership
role, in his or her daily work environment.
Key Takeaway
- Understand the challenges involved in attaining unique positioning and competitive
advantage in the market
An excellent learning experience
- Appreciate the complexities involved in devising a long term strategy, while attaining for me. I think this program is a
a fine balance between company’s long term objectives and short term goals. must for everyone in the senior
- An very good grip on analyzing financial reports and gaining insights on interpreting leadership and middle
management roles.
key financial metrics
Lalita Swamy
- Get to know the constraints and considerations of different functions and COO, Sundaram Paribas PNB
demonstrate cross-functional alignment
Workshop structure A great learning experience. I
plan to conduct a similar exercise
The workshop will be conducted over three days. Participants, grouped into teams, for all the Head of Departments
at MRF.
run virtual companies. The different companies will decide their business strategy and
Dr. S Karthikeyan
financial metrics, and compete against each other for market share, profitability and Head, L&D, MRF
business sustenance in a highly competitive virtual market environment.
The simulation will be run over several virtual quarters, with embedded modules on It has been an intense and very
fundamentals in Finance, Accounting, Operations, Marketing, and Business Strategy. engaging three days, and the
The workshop is based on an industry case study. The course will be a mix of business simulation was well done to
incorporate the concepts of
simulation, case studies, thought leadership sessions and interactive learning.
role-plays. Stevo Mascarenhas
Director, Site Engineering,
Dell Inc.
enParadigm

4. The Strategic Thinking Workshop
Who it is for
The Strategic Thinking Workshop is a one day offering for middle to senior level
managers, who are the interface between the leadership and the executives of a
company.
Middle level managers require a clear understanding of strategy to align the
departmental goals with the short-term and long-term objectives of the company. A
middle manager who does not have a clear understanding of strategy might end up It was a very useful workshop.
directing efforts based on management buzzwords without realizing that one’s efforts The participants can use the
are sub-optimal due to a lack of alignment with the needs of the organization. cocepts and techniques learnt to
make sound business decisions.
Mohita Malhotra
Strategic Thinking Workshop is aimed at helping middle managers to develop a clear Head, L&D,
conceptual understanding of strategy and providing them with the tools and techniques Madura Fashion & Life Style
essential to excel in fulfilling their responsibilities.
Strategic thinking in action – The
How is the workshop structured workshop helped me absorb the
concepts and see them live in
The workshop provides a conceptual understanding of strategy in a very simple and practice.
easy-to-relate manner, and follows it up with a framework for creating a strategy. Shilpa Rawat
Participants work on an integrated business case-study and try to apply the concepts HR Manager,
Philips Electronics India
learnt and create a strategy of their own. Finally, participants are given tools which can
be used to drill down the organization’s strategy right to the lowest level of execution.
The strategy concept sessions
were simple and taken in a
layman language.
Lal Sudhakaran
Head, Manufacturing,
Madura Clothing
enParadigm

5. Case Study - Philips Electronics India
In July 2011, S R Srinivasan (Srini) , who was the head of Learning & Development
at Philips, India, approached enParadigm to conduct a leadership workshop for
their managers at various levels. The managers, with an average work experience
of 15 years, were from diverse work profiles in sales, product development,
quality, finance and supply chain. enParadigm conducted a CEO simulation
Workshop based on Philips’s requirements.
It's a good program which surely
After a resounding positive feedback from this workshop, Yashwant Mahadik, VP will enhance my capabilities.
HR – Asia Pacific, approached enParadigm with an idea of exposing Philips India HR Alok Gupta
National Sales Manager,
team to business strategy. enParadigm worked the team to understand their Philips Lighting Solutions
requirements and created a custom made experiential workshop, Resource
Masters -Business Strategy for HR in October 2011.
Great learning experience.
During this intense Resource Masters workshop, participants managed the HR Presented and delivered in a
function of a services company. Their quest was to develop a uniquely positioned practical manner in the best
employer brand and attract the right talent for the company. The design of the possible time.
workshop demanded participants to consider the overall business strategy of the Vinod Gopal
Senior Sales Manager,
company, organization culture and not to forget, compensation in their decision Philips Healthcare
making process.
It is a very good workshop where
enParadigm continues its strong association with Philips in FY 2012-13. Over the one can go through a cross
next one year, enParadigm will conduct 8 strategy workshops for managers and functional thought process to
make the business decisisons.
Sakti Parida
GM, Sourcing & Supply Group,
Philips Lighting Solutions
enParadigm

6. Prominent Clients
BFSI Education Information Technology
Consumer Durables FMCG & Commodities
• Aviva Life Insurance • Educomp • Dell
• Madura Garments • Bergner India
• Fund Tech • Pearson Education • Syntel
• Merck Specialities • IFFCO
• Iffco Tokio Insurance • Virtusa
• Philips • International Flavours &
• Kotak Mahindra Bank
• Tata Motors Fragrances
• Naik Wealth Creators
• Shree Renuka Sugars
Infrastructure Telecom Business Schools
Manufacturing Utilities
• Ashok Piramal Group • Idea Cellular • IIM Ahmedabad
• Essar Steel • GAIL
• GMR Group • Indus Towers • IIM Bangalore
• Karle Group • Indian Oil Corporation
• Mundra Port & SEZ • IMT Ghaziabad
• KHS Machineries • NHPC
• Tata Consulting Engineers • MDI Gurgaon
• Mahindra Navistar Engines • NTPC
• Powergrid
Corporate Head Office
enParadigm Knowledge Solutions, CIIE, Indian Institute of Management,
New Campus, Vastrapur, Ahmedabad – 380015, India
Ph: +91 972 576 9408 Email: talktous@enparadigm.com
Bangalore Delhi Mumbai
3rd Floor, Novel Business Center, C-179, Sainik Nagar, No.20/5, Powai Chowk,
No.10, 100 ft. Ring Road, BTM 1st Uttam Nagar, Opp. Panch Ratan Mandir,
Stage, Bangalore – 560068 West Delhi – 110059 Mulund, (West) Mumbai – 400082
Ph: + 91 895 176 6681 PH: + 91 812 318 5744 PH: + 91 972 551 9896
enParadigm