Roland Barthes identified 5 narrative codes that provide meaning in stories:
1. The Hermeneutic Code refers to unexplained mystery elements that keep audiences guessing.
2. The Proairtic Code builds tension by indicating that future events will occur.
3. The Semantic Code suggests additional meanings, such as through symbolism.
4. The Symbolic Code creates drama through symbolism and the exercise of opposites.
5. The Cultural Code refers to knowledge from history, science, or culture referenced in a narrative.
Media Studies - AS Main Task Initial Ideas PitchTredannn
Media Studies initial ideas pitch of our thriller opening sequence.
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Tristan, Adam, Robyn and Joe
Media Studies - AS Main Task Initial Ideas PitchTredannn
Media Studies initial ideas pitch of our thriller opening sequence.
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Tristan, Adam, Robyn and Joe
VI Jornadas de Educación y Traducción en E.N.S.L.V. Spangenberg (Mayo 2017)- Presentación en conjunto de las profesoras Valdés, Vertullo y Rodríguez.
Para ver los comentarios sobre la presentación, copie y pegue el siguiente link en el buscador:
https://drive.google.com/file/d/0B_5qbnsuqaPQU1hvVldxcmtYUU0/view?usp=sharing
VI Jornadas de Educación y Traducción en E.N.S.L.V. Spangenberg (Mayo 2017)- Presentación en conjunto de las profesoras Valdés, Vertullo y Rodríguez.
Para ver los comentarios sobre la presentación, copie y pegue el siguiente link en el buscador:
https://drive.google.com/file/d/0B_5qbnsuqaPQU1hvVldxcmtYUU0/view?usp=sharing
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Top 5 Indian Style Modular Kitchen DesignsFinzo Kitchens
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Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
2. Enigma Codes
Linguist Roland Barthes described five codes that are woven into any
narrative.
• The Hermeneutic Code
• The Proairtic Code
• The Semantic Code
• The Symbolic Code
• The Cultural Code
3. The Hermeneutic Code
• The Hermeneutic Code refers to any story
element of the story that is not fully explained
and hence becomes a mystery to the
audience.
• The purpose of the author in this is typically to
keep the audience guessing, which in the case
of my film I will do by keeping the McGuffin of
the object that the main character finds a
mystery within the trailer.
4. The Proactic Code
• The Proactic Code also builds tension, referring to any
action or event that indicates something else is going
to happen.
• The trailer for my film will use Proactic Code
throughout initially by setting up the main character as
a slightly off kilter person who seems kind of aloof and
difficult to pin exactly his feelings or thoughts at any
given moment. This ambiguity, creates in the audience
a sense of possibility as we’re not entirely certain at
any point of his motives, so at any moment he could
turn and do something completely horrendous.
5. The Semantic Code
• This code refers to the point within the text that suggests or
refers to additional meanings.
• Initially at the start of my trailer there is little indication of
the horror that will unfold during the course of the film.
Audiences will hopefully relate the start of the film to other
films about quarter life crisis, so when halfway through the
trailer the true nature of the film hits it will jar the
audience. In one shot in the trailer the character will be
framed against a wall with a photo of Franz Kafka on it
suggesting to the audience for the film who I expect will
probably recognise him, to wonder if the film is possibly
allegorical, and if the events in the film may take on a
Kafkaesque, surreal quality.
6. The Symbolic Code
• This code is about symbolism in the text. It exercises
opposites to show contrast and create greater meaning,
creating drama and character development.
• In my film the character will initially be wearing a deep
purple hoodie, a colour which has a slightly ambiguity in
the way audiences will interpret it, creating a mystery
about the main character, and his intentions. The colour is
an enigma in that in both conjures up power and royalty,
which also representing femininity and peacefulness, which
is probably the reason it is so often worn by figures of
power throughout the whole world. Because of the use of
the colour purple the audience will never quiet be sure if
the character is in control of what’s going on, or whether
he has fallen into anarchy
7. Referential Code
• This code refers to anything within the text which
refers to an external body of knowledge such as
scientific, historical and cultural knowledge
• My film is mostly set in a contempary modern
urban city so all scientific, historical and cultural
knowledge imparted within the film will
reference modern day England. There is a brief
flashback to Russia in the 1960’s, which in the
final film will have Stalin and Lenin posters
everywhere, and people will dressed in 1960’s
Russian clothing.