2. UK Employee Engagement
✗ Engagement Levels
UK ranked 9th out of 12 largest
economies.1
✗ Sickness absence (UK)
Cost £16.8B2
Engaged employees take 2.7 days
Disengaged employees take 6.3
✗ Retention
40% lower turnover in high
engagement companies.3
•Engaging for Success 2008, D. MacLeod –Crown Copyright1
•CBI survey 2010 2
•Engage for Success 2012: The Hay Group3
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3. OPPORTUNITY + TARGET
Health, Wellbeing and Employee Engagement
Highly distributed workforces
Growth in service industry
Client based staff
Desk bound (sedentary roles)
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4. Technology trends
The new platform for creating compelling services.
• 30.9 million smart phone users in
the UK in 2013 (60% of mobile
phones).*
• 55% of UK residents use facebook.
• 80% of UK households with
broadband.
• >£1 billion charity revenues on
Just Giving since 2000.
• by 2017, 50% of SP users expected
to download a health App*.
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*Research2Guidance
5. Activity and Health
UK has an in-activity pandemic 63% of adults not sufficiently active.
• Cardiovascular Disease (CVD) is one of the main causes of premature death in the UK
(30% of deaths below age 75 in men and 22% for women in 2006)
• People who are physically active reduce their risk of developing coronary heart disease,
stroke and type II diabetes by up to 50%.
• Physical activity also gives benefits in mental wellbeing, improving energy and
motivation, managing back conditions and reducing stress levels. (13.1 million work days
lost in 2012 due to mental illness - £1B)
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1
British Heart Foundation Factfile
6. Issue: lack of physical activity and
an aging work force.
• 60% of men and 72% of women do not meet physical activity guideline
• Activity levels decrease with age – increasing health risks even more
• Older people have more health issues and we have an aging workforce.
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Source: www.heartstats.org - Department of
Health (2008) Health Survey for England 2006.
7. Solution: Activity4Charity
A fun employee health challenge.
Walk, run or cycle 10,000 steps a day for six week, equivalent to 7 marathons.
• Participants in teams of five, wear
a digital activity sensor and
upload their activity data via their
PC to the website.
• Website has team and individual
leader boards.
• Compete with colleagues and
other companies.
sharing
sharing
• Fosters a team spirit and
motivates daily physical activity.
• Inclusive of all abilities.
benefits
benefits
plans for 2014
www.activity4charity.co.uk
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• Option to fundraise and support
your local community.
9. Pricing
• £39 excl. vat/person registration
fee.1
• Includes 12 week license, activity
sensor, upload software and
support.
• End of scheme survey and
analysis.
• Fundraising optional, all money
raised goes to a charity of your
choice.
• Register, please contact
Seema.Bennett@mmvsense.com
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subject to T&C’s
1
10. Evidence: results 2012 Summer challenge.
• 550 participants from 25 companies did over 200 million steps over 6 weeks, equivalent to
86,000 miles raising over £7000 for 15 charities.
• The average daily steps was 10,762 and increased each week of the challenge
• 87% of participants completed the challenge.
• End of challenge survey results:
• Before the challenge just 34% met the UK
government activity guideline (30 minutes/day, 5
days/week), this increased to 82% at the end of
the challenge.
• 30% lost weight.
• 63% reported it had improved team relationships
and/or the office atmosphere.
• 93% reported the challenge had benefited their
personal health and wellbeing.
• 95% intend to maintain higher levels of activity.
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11. What people say.
“…the office was aa
“…the office was
buzz with activity and
buzz with activity and
people trying to get
people trying to get
more steps up. ItItwas aa
more steps up. was
great laugh”
great laugh”
“it became aareal
“it became real
talking point as I Ivisited
talking point as visited
different client sites.”
different client sites.”
“a fantastic initiative,
“a fantastic initiative,
we had five teams the
we had five teams the
competitiveness and
competitiveness and
team spirit was
team spirit was
unbelievable.”
unbelievable.”
“I thought that the
“I thought that the
challenge engendered aa
challenge engendered
really positive team
really positive team
spirit among all the
spirit among all the
people who took part.”
people who took part.”
“a great team motivator
“a great team motivator
gets you thinking about
gets you thinking about
the level of activity
the level of activity
achieved daily especially ifif
achieved daily especially
you are at your desk all
you are at your desk all
day”
day”
“Thank you for all your
“Thank you for all your
support - -itithas been aa
support
has been
brilliant challenge. I Ihave
brilliant challenge. have
lost aafew pounds and feel
lost few pounds and feel
very fit. I Ishall keep ititup.”
very fit. shall keep up.”
“My BP was 157/105 its
“My BP was 157/105 its
now normal - -with the help
now normal with the help
of meds but the exercise
of meds but the exercise
helped significantly.”
helped significantly.”
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12. ROI – Calculating the commercial benefit
based on NICE 2008 ROI calculator
Assumptions:
• 1000 person scheme
• Average pay (estimated salary + overhead) = £15 /hour
• Average cost of staff turnover = £7750 /person 1
• 10% reduction in sickness absence level and employee turnover 1
Costs:
• Activity4Charity challenge = £39,000 (exc. VAT, exc. postage costs)
• Internal challenge coordinator (est.) = £5000
Savings:
Sickness absence: starting level = 3.7% (9.3 days/year) 2
• Saving from 10% reduction1 = £104,000
Employee turnover: starting level = 69.6% retention 2 = 30.4% turnover
• Saving from 10% reduction1 = £233,000
Return:
£337,000 saving = 7.6:1 ROI just from absence and retention savings
1
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2
NICE
Stats example
14. How this can benefit your CSR.
•
Raise your company profile as a
supportive and pro-active employer.
•
Get your teams to work together in
a fun and competitive programme.
•
Improve your employee wellness
and productivity through physical
activity at work.
•
Support company engagement and
retention targets.
•
Get your staff to support the
charities they care about and meet
your fundraising targets.
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15. For further information,
please contact:
Luke Murrell CEO
Luke.Murrell@mmvsense.com
www.activity4charity.co.uk
…stepping into health
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Editor's Notes
In the UK we have an employee engagement problem, ranking 9th amongst the world’s 12 largest economies by GDP
The latest CBI employment trends survey stated that securing high levels of EE was the top priority for UK business.
As well as performance and productivity, employee engagement impacts positively on levels of absenteeism and on retention,
Companies with highly engaged staff report employees take approximately half the number of days absence than that of low engagement companies.
Those employees in high engagement companies also report significantly less workplace stress, 28% versus 39% (Aon Hewitt 2012).
Estimated that disengaged employees cost the UK economy £64 B through lost productivity, poor service delivery and reduced effort.
Opportunity, use the same technologies that give employees more freedom, to create compelling engagement services.
two out of three mobile phone users and 53.7% of the UK population will use smartphones
The number of UK smartphone users continues to grow rapidly. There will be 30.9 million smartphone users in the country in 2013, eMarketer estimates, representing 48.4% of UK residents and 60.4% of UK mobile phone users.
