SlideShare a Scribd company logo
1 of 3
Download to read offline
LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson   
 
  Page 1 of 3 
LGBTA Affinity Group Launched at Symantec 
By Eric J. Roberson 
 
In March 2007, a small group of employees at Symantec came together to discuss the
challenges faced by members of the Lesbian, Gay, Bisexual, and Transgendered (LGBT)
community in the workplace. Their goal was to increase the climate of inclusion at Symantec for
members of their community. They began by preparing a series of recommendations which were
presented to Symantec’s Diversity & Inclusion Office. “Up until March, 2007,
the work of the D&I office was primarily focused on women and minorities,”
said Ellen McLatchey, Global Director of Diversity & Inclusion. “The
progress we have made in building a more inclusive workplace for members of
our LGBT community is a direct result of the open dialogue we have had with
members of the LGBT community. Their passion and commitment to change
have had a remarkable impact.”
To improve quality of work life, one of many recommendations made
by the group was that Symantec participate in the Corporate Equality Index (CEI) survey. This
survey is administered by a gay rights advocacy organization called the Human Rights Campaign
and is used to rate American businesses based on their commitment to building an inclusive
work environment for LGBT employees. Before 2007, Symantec had never participated in the
CEI. The group wanted Symantec to earn top recognition on the CEI, so they recommended
changes in policy and practices which were presented to Symantec’s Diversity & Inclusion
Executive Steering Committee. The recommendations were approved and, as a result, Symantec
scored 100% on the 2008 CEI survey – a tremendous accomplishment.
To receive a 100% score, a company must pass a rigorous assessment of their workplace
policies as they apply to LGBT employees. In addition to domestic partner benefits for same-sex
David Thompson is
the Symantec
LGBTA group
executive sponsor.
LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson   
 
  Page 2 of 3 
couples and the existence of an affinity group for LGBT employees, a company must positively
engage the LGBT community. To score high on the CEI, a company must also include both
sexual orientation and gender identity in its non-discrimination policy. Symantec meets or
exceeds all of these requirements which is how Symantec earned a perfect score.
Many companies realize the importance of fair marketing practices to the LGBT
community. According to a Witek & Combs press release, the LGBT community will have a
projected expendable income that will exceed $835 billion by 2011, making it a market ready to
be engaged. Not only do LGBT people have significant amounts of expendable income, they are
also more brand-loyal than their heterosexual peers. Symantec is well positioned to benefit from
their commitment to LGBT employees.
Identifying reasons to create a welcoming workplace for LGBT employees comes down
to good business—from recruitment advantages to competitiveness. Like other companies,
Symantec wants to attract and retain the best talent. On March 9, 2009, the company launched a
new LGBTA affinity group with more than 60 people attending from across North America.
David Thompson, Symantec’s Chief Information Officer, is the LGBTA group’s executive
sponsor. The meeting was led by the group’s coordinator, Rossana Monzon. The LGBTA group
sends a clear message to applicants and employees that Symantec is committed to diversity and
inclusion throughout the organization. As a result, Symantec is able to empower, retain, and
attract LGBT employees thereby maximizing their potential.
The “A” in LGBTA stands for allies. Symantec’s commitment to LGBT employees goes
beyond many other companies with the realization that heterosexual allies have a vested interest
in making the company a safe and welcoming place. Allies lend merit to Symantec’s LGBT
diversity and inclusion goals. True equality measures cannot be taken without the support of
LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson   
 
  Page 3 of 3 
these allies, and cultural change inclusive of sexual minorities cannot be attained without specific
diversity and inclusion initiatives supported by company leadership.
While much progress has been made, Symantec wants to continue the trend. Symantec is
looking forward to growing the LGBTA employee resource group. Workplace equality
initiatives such as the LGBTA group can help foster a cultural shift to help people feel included
and safe to be themselves, in turn increasing employee productivity. The LGBTA group sends a
convincing message to employees, competitors, shareholders, and customers that Symantec
welcomes diversity, champions inclusion, and embraces equality. “At Symantec, diversity is a
business attitude that encompasses respect, open-mindedness, and a commitment to professional
and personal growth for all employees,” says Ellen McLatchey. “While there is certainly more
work to be done, Symantec is proud of the progress it has made for the members of its LGBT
community.”
As Gay Pride Month approaches in June 2009, the Symantec LGBTA group will be
planning events for several Symantec sites across the United States. Employees can become
involved with LGBTA; please contact the group’s coordinator, Rossana Monzon, at
rossana_monzon@symantec.com. More information is also available on SymCity, Symantec’s
internal social networking site at http://communities.ges.symantec.com/syminfo. At the bottom
of the page, click “Global Diversity and Inclusion Groups,” then click “LGBTA Affinity Group.”
If anonymity and confidentiality is a concern, an external site called the SymPRIDE Network is
available. Visit http://groups.yahoo.com/group/sympride.
 

More Related Content

What's hot

MSAE 2016 Fast Facts
MSAE 2016 Fast FactsMSAE 2016 Fast Facts
MSAE 2016 Fast FactsMSAEMI
 
Social Media for Independent Insurance Agents of Iowa
Social Media for Independent Insurance Agents of IowaSocial Media for Independent Insurance Agents of Iowa
Social Media for Independent Insurance Agents of IowaAndy Drish
 
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...CohenGrigsby
 
Social Networking and Web 2.0 for Lawyers
Social Networking and Web 2.0 for LawyersSocial Networking and Web 2.0 for Lawyers
Social Networking and Web 2.0 for LawyersSteve Matthews
 
Making the Case for Using Social Media in Recruiting
Making the Case for Using Social Media in RecruitingMaking the Case for Using Social Media in Recruiting
Making the Case for Using Social Media in RecruitingJennifer McClure
 
LinkedIn- Hire, Market, Sell
LinkedIn- Hire, Market, SellLinkedIn- Hire, Market, Sell
LinkedIn- Hire, Market, SellEileen Heckel
 
La adopción del marketing social media por parte de las PYMEs
La adopción del marketing social media por parte de las PYMEsLa adopción del marketing social media por parte de las PYMEs
La adopción del marketing social media por parte de las PYMEselehoucq
 
Social Media - Turning Your People & Your Network into Your Best Marketing As...
Social Media - Turning Your People & Your Network into Your Best Marketing As...Social Media - Turning Your People & Your Network into Your Best Marketing As...
Social Media - Turning Your People & Your Network into Your Best Marketing As...One North
 

What's hot (10)

MSAE 2016 Fast Facts
MSAE 2016 Fast FactsMSAE 2016 Fast Facts
MSAE 2016 Fast Facts
 
Social Media for Independent Insurance Agents of Iowa
Social Media for Independent Insurance Agents of IowaSocial Media for Independent Insurance Agents of Iowa
Social Media for Independent Insurance Agents of Iowa
 
Social jobbing
Social jobbingSocial jobbing
Social jobbing
 
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...
Lawyers Journal - WILL's nine-month program kicks off preparing women attorne...
 
Social Networking and Web 2.0 for Lawyers
Social Networking and Web 2.0 for LawyersSocial Networking and Web 2.0 for Lawyers
Social Networking and Web 2.0 for Lawyers
 
The Community Manager Report 2012
The Community Manager Report 2012The Community Manager Report 2012
The Community Manager Report 2012
 
Making the Case for Using Social Media in Recruiting
Making the Case for Using Social Media in RecruitingMaking the Case for Using Social Media in Recruiting
Making the Case for Using Social Media in Recruiting
 
LinkedIn- Hire, Market, Sell
LinkedIn- Hire, Market, SellLinkedIn- Hire, Market, Sell
LinkedIn- Hire, Market, Sell
 
La adopción del marketing social media por parte de las PYMEs
La adopción del marketing social media por parte de las PYMEsLa adopción del marketing social media por parte de las PYMEs
La adopción del marketing social media por parte de las PYMEs
 
Social Media - Turning Your People & Your Network into Your Best Marketing As...
Social Media - Turning Your People & Your Network into Your Best Marketing As...Social Media - Turning Your People & Your Network into Your Best Marketing As...
Social Media - Turning Your People & Your Network into Your Best Marketing As...
 

Viewers also liked

6310_Roberson_A2_15Nov11
6310_Roberson_A2_15Nov116310_Roberson_A2_15Nov11
6310_Roberson_A2_15Nov11Eric Roberson
 
evaluation and outline of key changes and implementations
evaluation and outline of key changes and implementationsevaluation and outline of key changes and implementations
evaluation and outline of key changes and implementationscseerussell
 
Evaluation task 1
Evaluation task 1Evaluation task 1
Evaluation task 1wfbennett
 
Master mx 40ª edicion
Master mx 40ª edicionMaster mx 40ª edicion
Master mx 40ª edicionMaster Mx
 
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONES
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONESDEBERES, DERECHOS Y GARANTIAS CONSTITUCIONES
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONESJeannette Sanchez
 
Script - Draft 1
Script - Draft 1Script - Draft 1
Script - Draft 1cseerussell
 
Master mx 43ª edicion
Master mx 43ª edicionMaster mx 43ª edicion
Master mx 43ª edicionMaster Mx
 
Jun's Presentation
Jun's PresentationJun's Presentation
Jun's PresentationJun Jiang
 
Robersone5_ENG6318_FinalEssayOnLanguageUse
Robersone5_ENG6318_FinalEssayOnLanguageUseRobersone5_ENG6318_FinalEssayOnLanguageUse
Robersone5_ENG6318_FinalEssayOnLanguageUseEric Roberson
 
Master mx 47ª edicion
Master mx 47ª edicionMaster mx 47ª edicion
Master mx 47ª edicionMaster Mx
 
презентация1
презентация1презентация1
презентация1yaremkeivan
 
Cpu 處理步驟
Cpu 處理步驟Cpu 處理步驟
Cpu 處理步驟hui yang
 
Elebda3.net wq-3579
Elebda3.net wq-3579Elebda3.net wq-3579
Elebda3.net wq-3579kish15soltan
 
PriyaHarrackisngh_Portfolio_11_15
PriyaHarrackisngh_Portfolio_11_15PriyaHarrackisngh_Portfolio_11_15
PriyaHarrackisngh_Portfolio_11_15Priya Harracksingh
 
About me
About meAbout me
About meScottp9
 

Viewers also liked (20)

6310_Roberson_A2_15Nov11
6310_Roberson_A2_15Nov116310_Roberson_A2_15Nov11
6310_Roberson_A2_15Nov11
 
evaluation and outline of key changes and implementations
evaluation and outline of key changes and implementationsevaluation and outline of key changes and implementations
evaluation and outline of key changes and implementations
 
Diploma
DiplomaDiploma
Diploma
 
asl paper
asl paperasl paper
asl paper
 
ThreadModel rev 1.4
ThreadModel rev 1.4ThreadModel rev 1.4
ThreadModel rev 1.4
 
Corporate Insurance Management
Corporate Insurance ManagementCorporate Insurance Management
Corporate Insurance Management
 
Certified qa qc Mechanical engineer
Certified qa qc Mechanical engineerCertified qa qc Mechanical engineer
Certified qa qc Mechanical engineer
 
Evaluation task 1
Evaluation task 1Evaluation task 1
Evaluation task 1
 
Master mx 40ª edicion
Master mx 40ª edicionMaster mx 40ª edicion
Master mx 40ª edicion
 
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONES
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONESDEBERES, DERECHOS Y GARANTIAS CONSTITUCIONES
DEBERES, DERECHOS Y GARANTIAS CONSTITUCIONES
 
Script - Draft 1
Script - Draft 1Script - Draft 1
Script - Draft 1
 
Master mx 43ª edicion
Master mx 43ª edicionMaster mx 43ª edicion
Master mx 43ª edicion
 
Jun's Presentation
Jun's PresentationJun's Presentation
Jun's Presentation
 
Robersone5_ENG6318_FinalEssayOnLanguageUse
Robersone5_ENG6318_FinalEssayOnLanguageUseRobersone5_ENG6318_FinalEssayOnLanguageUse
Robersone5_ENG6318_FinalEssayOnLanguageUse
 
Master mx 47ª edicion
Master mx 47ª edicionMaster mx 47ª edicion
Master mx 47ª edicion
 
презентация1
презентация1презентация1
презентация1
 
Cpu 處理步驟
Cpu 處理步驟Cpu 處理步驟
Cpu 處理步驟
 
Elebda3.net wq-3579
Elebda3.net wq-3579Elebda3.net wq-3579
Elebda3.net wq-3579
 
PriyaHarrackisngh_Portfolio_11_15
PriyaHarrackisngh_Portfolio_11_15PriyaHarrackisngh_Portfolio_11_15
PriyaHarrackisngh_Portfolio_11_15
 
About me
About meAbout me
About me
 

Similar to Symantec Launches LGBTA Group for Inclusion

I Bytes financial services
I Bytes financial services I Bytes financial services
I Bytes financial services EGBG Services
 
Literary Response Paper. Literary Response Writing.
Literary Response Paper. Literary Response Writing.Literary Response Paper. Literary Response Writing.
Literary Response Paper. Literary Response Writing.Monica Cordova
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibilityRashika Goyal
 
Mapping Roles and Responsibilities for Social Media Risk Management
Mapping Roles and Responsibilities for Social Media Risk ManagementMapping Roles and Responsibilities for Social Media Risk Management
Mapping Roles and Responsibilities for Social Media Risk ManagementNexgate
 
Target's transgender bathroom policy case study
Target's transgender bathroom policy case studyTarget's transgender bathroom policy case study
Target's transgender bathroom policy case studyErin Stehlik
 
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docx
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docxExternal and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docx
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docxmecklenburgstrelitzh
 
Madison+Main: Who we are & What we do.
Madison+Main: Who we are & What we do.Madison+Main: Who we are & What we do.
Madison+Main: Who we are & What we do.Madison+Main
 
SMB Seattle Ant's Eye View
SMB Seattle Ant's Eye ViewSMB Seattle Ant's Eye View
SMB Seattle Ant's Eye ViewSMB Seattle
 
SMB Seattle Ant'sEyeView
SMB Seattle Ant'sEyeViewSMB Seattle Ant'sEyeView
SMB Seattle Ant'sEyeViewSean O'Driscoll
 
Final ipr-digital-paper-9.12.17
Final ipr-digital-paper-9.12.17Final ipr-digital-paper-9.12.17
Final ipr-digital-paper-9.12.17TaylorThelander
 
Managing the Digital Age: A Dialogue with CCOs and CMOs
Managing the Digital Age: A Dialogue with CCOs and CMOsManaging the Digital Age: A Dialogue with CCOs and CMOs
Managing the Digital Age: A Dialogue with CCOs and CMOsSarah Jackson
 
Top 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityTop 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityAtlas Integrated
 
BE A2 (SL 2558).pptx
BE A2 (SL 2558).pptxBE A2 (SL 2558).pptx
BE A2 (SL 2558).pptxMdArmanMiah2
 
A transportation logistics guide to getting started with social media
A transportation logistics guide to getting started with social mediaA transportation logistics guide to getting started with social media
A transportation logistics guide to getting started with social mediaEleets Transportation
 
Is a 360-deg Audience View a Reality for Media Brands
Is a 360-deg Audience View a Reality for Media BrandsIs a 360-deg Audience View a Reality for Media Brands
Is a 360-deg Audience View a Reality for Media BrandsRob Keenan
 

Similar to Symantec Launches LGBTA Group for Inclusion (20)

I Bytes financial services
I Bytes financial services I Bytes financial services
I Bytes financial services
 
Literary Response Paper. Literary Response Writing.
Literary Response Paper. Literary Response Writing.Literary Response Paper. Literary Response Writing.
Literary Response Paper. Literary Response Writing.
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Mapping Roles and Responsibilities for Social Media Risk Management
Mapping Roles and Responsibilities for Social Media Risk ManagementMapping Roles and Responsibilities for Social Media Risk Management
Mapping Roles and Responsibilities for Social Media Risk Management
 
Detroiter Mag Clip (Nov)
Detroiter Mag Clip (Nov)Detroiter Mag Clip (Nov)
Detroiter Mag Clip (Nov)
 
Detroiter Magazine Clip
Detroiter Magazine ClipDetroiter Magazine Clip
Detroiter Magazine Clip
 
Target's transgender bathroom policy case study
Target's transgender bathroom policy case studyTarget's transgender bathroom policy case study
Target's transgender bathroom policy case study
 
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docx
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docxExternal and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docx
External and Internal AssessmentMichael J. Wallace, Jr.MGT-6.docx
 
Madison+Main: Who we are & What we do.
Madison+Main: Who we are & What we do.Madison+Main: Who we are & What we do.
Madison+Main: Who we are & What we do.
 
Corporate Equality Index 2015
Corporate Equality Index 2015Corporate Equality Index 2015
Corporate Equality Index 2015
 
SMB Seattle Ant's Eye View
SMB Seattle Ant's Eye ViewSMB Seattle Ant's Eye View
SMB Seattle Ant's Eye View
 
SMB Seattle Ant'sEyeView
SMB Seattle Ant'sEyeViewSMB Seattle Ant'sEyeView
SMB Seattle Ant'sEyeView
 
Final ipr-digital-paper-9.12.17
Final ipr-digital-paper-9.12.17Final ipr-digital-paper-9.12.17
Final ipr-digital-paper-9.12.17
 
Managing the Digital Age: A Dialogue with CCOs and CMOs
Managing the Digital Age: A Dialogue with CCOs and CMOsManaging the Digital Age: A Dialogue with CCOs and CMOs
Managing the Digital Age: A Dialogue with CCOs and CMOs
 
CSR and P4P Presentation
CSR and P4P PresentationCSR and P4P Presentation
CSR and P4P Presentation
 
Top 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityTop 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your Community
 
BE A2 (SL 2558).pptx
BE A2 (SL 2558).pptxBE A2 (SL 2558).pptx
BE A2 (SL 2558).pptx
 
A transportation logistics guide to getting started with social media
A transportation logistics guide to getting started with social mediaA transportation logistics guide to getting started with social media
A transportation logistics guide to getting started with social media
 
Is a 360-deg Audience View a Reality for Media Brands
Is a 360-deg Audience View a Reality for Media BrandsIs a 360-deg Audience View a Reality for Media Brands
Is a 360-deg Audience View a Reality for Media Brands
 
Hire Maturity Company Overview
Hire Maturity Company OverviewHire Maturity Company Overview
Hire Maturity Company Overview
 

More from Eric Roberson

ENG3305_Adv_Essay_Writing_gay_men_and_barebacking
ENG3305_Adv_Essay_Writing_gay_men_and_barebackingENG3305_Adv_Essay_Writing_gay_men_and_barebacking
ENG3305_Adv_Essay_Writing_gay_men_and_barebackingEric Roberson
 
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4Eric Roberson
 
ENG3373_Advertising_finalsubmissionletter
ENG3373_Advertising_finalsubmissionletterENG3373_Advertising_finalsubmissionletter
ENG3373_Advertising_finalsubmissionletterEric Roberson
 
ENG3373_Advertising_poster_slogan2
ENG3373_Advertising_poster_slogan2ENG3373_Advertising_poster_slogan2
ENG3373_Advertising_poster_slogan2Eric Roberson
 
ENG3373_Advertising_poster_slogan1
ENG3373_Advertising_poster_slogan1ENG3373_Advertising_poster_slogan1
ENG3373_Advertising_poster_slogan1Eric Roberson
 
ENG3373_Advertising_featurestory_fordateline
ENG3373_Advertising_featurestory_fordatelineENG3373_Advertising_featurestory_fordateline
ENG3373_Advertising_featurestory_fordatelineEric Roberson
 
ENG3329_Environmental_Writing_greening_of_datacenters
ENG3329_Environmental_Writing_greening_of_datacentersENG3329_Environmental_Writing_greening_of_datacenters
ENG3329_Environmental_Writing_greening_of_datacentersEric Roberson
 
ENG3308_Legal_Writing_legal_memo_cov
ENG3308_Legal_Writing_legal_memo_covENG3308_Legal_Writing_legal_memo_cov
ENG3308_Legal_Writing_legal_memo_covEric Roberson
 
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equality
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equalityENG3317_Public_Relations_positionpaper_lgbt_workplace_equality
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equalityEric Roberson
 
ENG3317_Public_Relations_newsrelease_print
ENG3317_Public_Relations_newsrelease_printENG3317_Public_Relations_newsrelease_print
ENG3317_Public_Relations_newsrelease_printEric Roberson
 
ENG3317_Public_Relations_newsrelease_broadcast
ENG3317_Public_Relations_newsrelease_broadcastENG3317_Public_Relations_newsrelease_broadcast
ENG3317_Public_Relations_newsrelease_broadcastEric Roberson
 
ENG3317_Public_Relations_media_kit_contents
ENG3317_Public_Relations_media_kit_contentsENG3317_Public_Relations_media_kit_contents
ENG3317_Public_Relations_media_kit_contentsEric Roberson
 
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equality
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equalityENG3317_Public_Relations_backgrounder_lgbt_workplace_equality
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equalityEric Roberson
 
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quilt
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quiltENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quilt
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quiltEric Roberson
 
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbell
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbellENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbell
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbellEric Roberson
 
gradschool_personalstatement
gradschool_personalstatementgradschool_personalstatement
gradschool_personalstatementEric Roberson
 
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseon
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseonCounty_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseon
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseonEric Roberson
 
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERoberson
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERobersonVisio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERoberson
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERobersonEric Roberson
 
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseon
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseonLargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseon
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseonEric Roberson
 
ENG6318_Robersone5_LanguageUsePresentation (1)
ENG6318_Robersone5_LanguageUsePresentation (1)ENG6318_Robersone5_LanguageUsePresentation (1)
ENG6318_Robersone5_LanguageUsePresentation (1)Eric Roberson
 

More from Eric Roberson (20)

ENG3305_Adv_Essay_Writing_gay_men_and_barebacking
ENG3305_Adv_Essay_Writing_gay_men_and_barebackingENG3305_Adv_Essay_Writing_gay_men_and_barebacking
ENG3305_Adv_Essay_Writing_gay_men_and_barebacking
 
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4
ENG3331_Adv_Desktop_Publishing_adp_aat_catalog_assignment4
 
ENG3373_Advertising_finalsubmissionletter
ENG3373_Advertising_finalsubmissionletterENG3373_Advertising_finalsubmissionletter
ENG3373_Advertising_finalsubmissionletter
 
ENG3373_Advertising_poster_slogan2
ENG3373_Advertising_poster_slogan2ENG3373_Advertising_poster_slogan2
ENG3373_Advertising_poster_slogan2
 
ENG3373_Advertising_poster_slogan1
ENG3373_Advertising_poster_slogan1ENG3373_Advertising_poster_slogan1
ENG3373_Advertising_poster_slogan1
 
ENG3373_Advertising_featurestory_fordateline
ENG3373_Advertising_featurestory_fordatelineENG3373_Advertising_featurestory_fordateline
ENG3373_Advertising_featurestory_fordateline
 
ENG3329_Environmental_Writing_greening_of_datacenters
ENG3329_Environmental_Writing_greening_of_datacentersENG3329_Environmental_Writing_greening_of_datacenters
ENG3329_Environmental_Writing_greening_of_datacenters
 
ENG3308_Legal_Writing_legal_memo_cov
ENG3308_Legal_Writing_legal_memo_covENG3308_Legal_Writing_legal_memo_cov
ENG3308_Legal_Writing_legal_memo_cov
 
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equality
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equalityENG3317_Public_Relations_positionpaper_lgbt_workplace_equality
ENG3317_Public_Relations_positionpaper_lgbt_workplace_equality
 
ENG3317_Public_Relations_newsrelease_print
ENG3317_Public_Relations_newsrelease_printENG3317_Public_Relations_newsrelease_print
ENG3317_Public_Relations_newsrelease_print
 
ENG3317_Public_Relations_newsrelease_broadcast
ENG3317_Public_Relations_newsrelease_broadcastENG3317_Public_Relations_newsrelease_broadcast
ENG3317_Public_Relations_newsrelease_broadcast
 
ENG3317_Public_Relations_media_kit_contents
ENG3317_Public_Relations_media_kit_contentsENG3317_Public_Relations_media_kit_contents
ENG3317_Public_Relations_media_kit_contents
 
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equality
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equalityENG3317_Public_Relations_backgrounder_lgbt_workplace_equality
ENG3317_Public_Relations_backgrounder_lgbt_workplace_equality
 
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quilt
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quiltENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quilt
ENG3317_RhetoricalTheory_ideological_analysis_of_aids_memorial_quilt
 
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbell
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbellENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbell
ENG3317_RehtoricalTheory_neo_aristotelian_analysis_of_karlyn_kohrs_campbell
 
gradschool_personalstatement
gradschool_personalstatementgradschool_personalstatement
gradschool_personalstatement
 
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseon
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseonCounty_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseon
County_AccessDataEnterprise3_3TopologyChart_RevisedJune2011_byERoberseon
 
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERoberson
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERobersonVisio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERoberson
Visio-AccessDataEnterprise3_3TopologyChart_Revised13Jul2011_byERoberson
 
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseon
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseonLargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseon
LargeCorp_AccessData_Examiner3TopologyChart_Revised22June2011_byERoberseon
 
ENG6318_Robersone5_LanguageUsePresentation (1)
ENG6318_Robersone5_LanguageUsePresentation (1)ENG6318_Robersone5_LanguageUsePresentation (1)
ENG6318_Robersone5_LanguageUsePresentation (1)
 

Symantec Launches LGBTA Group for Inclusion

  • 1. LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson        Page 1 of 3  LGBTA Affinity Group Launched at Symantec  By Eric J. Roberson    In March 2007, a small group of employees at Symantec came together to discuss the challenges faced by members of the Lesbian, Gay, Bisexual, and Transgendered (LGBT) community in the workplace. Their goal was to increase the climate of inclusion at Symantec for members of their community. They began by preparing a series of recommendations which were presented to Symantec’s Diversity & Inclusion Office. “Up until March, 2007, the work of the D&I office was primarily focused on women and minorities,” said Ellen McLatchey, Global Director of Diversity & Inclusion. “The progress we have made in building a more inclusive workplace for members of our LGBT community is a direct result of the open dialogue we have had with members of the LGBT community. Their passion and commitment to change have had a remarkable impact.” To improve quality of work life, one of many recommendations made by the group was that Symantec participate in the Corporate Equality Index (CEI) survey. This survey is administered by a gay rights advocacy organization called the Human Rights Campaign and is used to rate American businesses based on their commitment to building an inclusive work environment for LGBT employees. Before 2007, Symantec had never participated in the CEI. The group wanted Symantec to earn top recognition on the CEI, so they recommended changes in policy and practices which were presented to Symantec’s Diversity & Inclusion Executive Steering Committee. The recommendations were approved and, as a result, Symantec scored 100% on the 2008 CEI survey – a tremendous accomplishment. To receive a 100% score, a company must pass a rigorous assessment of their workplace policies as they apply to LGBT employees. In addition to domestic partner benefits for same-sex David Thompson is the Symantec LGBTA group executive sponsor.
  • 2. LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson        Page 2 of 3  couples and the existence of an affinity group for LGBT employees, a company must positively engage the LGBT community. To score high on the CEI, a company must also include both sexual orientation and gender identity in its non-discrimination policy. Symantec meets or exceeds all of these requirements which is how Symantec earned a perfect score. Many companies realize the importance of fair marketing practices to the LGBT community. According to a Witek & Combs press release, the LGBT community will have a projected expendable income that will exceed $835 billion by 2011, making it a market ready to be engaged. Not only do LGBT people have significant amounts of expendable income, they are also more brand-loyal than their heterosexual peers. Symantec is well positioned to benefit from their commitment to LGBT employees. Identifying reasons to create a welcoming workplace for LGBT employees comes down to good business—from recruitment advantages to competitiveness. Like other companies, Symantec wants to attract and retain the best talent. On March 9, 2009, the company launched a new LGBTA affinity group with more than 60 people attending from across North America. David Thompson, Symantec’s Chief Information Officer, is the LGBTA group’s executive sponsor. The meeting was led by the group’s coordinator, Rossana Monzon. The LGBTA group sends a clear message to applicants and employees that Symantec is committed to diversity and inclusion throughout the organization. As a result, Symantec is able to empower, retain, and attract LGBT employees thereby maximizing their potential. The “A” in LGBTA stands for allies. Symantec’s commitment to LGBT employees goes beyond many other companies with the realization that heterosexual allies have a vested interest in making the company a safe and welcoming place. Allies lend merit to Symantec’s LGBT diversity and inclusion goals. True equality measures cannot be taken without the support of
  • 3. LGBTA Affinity Group Launched at Symantec    by Eric J. Roberson        Page 3 of 3  these allies, and cultural change inclusive of sexual minorities cannot be attained without specific diversity and inclusion initiatives supported by company leadership. While much progress has been made, Symantec wants to continue the trend. Symantec is looking forward to growing the LGBTA employee resource group. Workplace equality initiatives such as the LGBTA group can help foster a cultural shift to help people feel included and safe to be themselves, in turn increasing employee productivity. The LGBTA group sends a convincing message to employees, competitors, shareholders, and customers that Symantec welcomes diversity, champions inclusion, and embraces equality. “At Symantec, diversity is a business attitude that encompasses respect, open-mindedness, and a commitment to professional and personal growth for all employees,” says Ellen McLatchey. “While there is certainly more work to be done, Symantec is proud of the progress it has made for the members of its LGBT community.” As Gay Pride Month approaches in June 2009, the Symantec LGBTA group will be planning events for several Symantec sites across the United States. Employees can become involved with LGBTA; please contact the group’s coordinator, Rossana Monzon, at rossana_monzon@symantec.com. More information is also available on SymCity, Symantec’s internal social networking site at http://communities.ges.symantec.com/syminfo. At the bottom of the page, click “Global Diversity and Inclusion Groups,” then click “LGBTA Affinity Group.” If anonymity and confidentiality is a concern, an external site called the SymPRIDE Network is available. Visit http://groups.yahoo.com/group/sympride.