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From flash mobs to changes in media industry   How social media worked in Magazine for 24 hours  Vitaliy Moroz, Iryna Markova, Olena Dub UPDATED April  2010
Magazine for 24 hours. Main idea Goal: to create during 1 day&night comprehensive magazine, and put pdf-file in net ; Journalists’ flashmob by participants, met for the first time ; Both professionals and bloggers ; Real time work flow under strict deadlines
Children’s games?
Nevermind some facts.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How it was launched? ,[object Object],[object Object],[object Object]
How it was launched? Teaser
How it was launched? ,[object Object],[object Object],[object Object]
Interested to participate: ,[object Object],[object Object],[object Object],[object Object]
How does it look from inside? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Model of work of editioї +                                    Clear rules +                                                          Rough timing
How does It look from outside? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Final result: Bomjour magazine :  15000+ views in first 4 days http://issuu.com/24godyny/docs/bomjour
Lessons for journalists:   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lessons for editors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lessons for bloggers: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lessons for all kinds of media: ,[object Object],[object Object],[object Object],[object Object]
Team of  Magazine for  24  hours
And it is not final point…. ,[object Object]
Special features of   24 godyny-2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Selection of upgraded logo  24 godyny-2
New approaches with 24godyny-2 .  Teasers
New approaches with 24godyny-2 .  Teasers
Launch of 2 4 godyny-2:  07/02/10
Facts regarding team of 2 4 godyny-2 : ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Team of   24 godyny-2   in process :
Results :
Results : ,[object Object],[object Object],[object Object],[object Object],[object Object]
Results : ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thanks! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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