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1)Information.
2)Products.
3)Business model
   Founder:
   Richard Devos and the Van Andel family own
    Amway and its parent company.
   Steve Van Andel is the chairman of Amway.
   Doug is its president.
   Established in 1959
   Headquarters: Ada,Michigan,United states
   Revenue : 8.4 billion $
   Amway stands for American company.
   Selling makeup and vitamins to friends and
    family is a way of life at Amway
    international.
   One of the world’s largest direct-sales
    business , Amway boasts more than 3 million
    independent consultants who sell its
    catalolog of more than 450 personal care ,
    homecare ,nutrition , and commercial
    products.
   It markets products and services of other
    companies in more than 80 countries.
   Revival-like tecniques are used to motivate its
    distributers to sell its products and find new
    recruits.
   Amway expanded overseas to Australia in
    1971,to Europe in 1973,to parts of Asia in
    1974,to Japan in 1979,to Latin America in 1985,
   To China in 1995,to Africa in 1997 and to India
    and Scandinavia in 1998,to Russia in 2005,and to
    vietnam in 2008.
   Brands:
   Amways product line grew from LOC,with the
    laundry detergent SA8 added in 1960 and
    later the hair care product Satinique(1965)
    and the cosmetics line Artistry(1968).
   Today Amway Nutrilite organic farms in
    Brazil,Mexico,and the united states (California
    and Washington states)
   Household cleaners:

   Amway is best known in North America for
    its original multi-purpose pcleaning product
    LOC,SA8.
   SA8 with bioquest was rated the best
    performing laundry detergent , scoring 99
    out of a possible 100 points.
   Health and beauty :
   The majority of Amway ‘s sales come from
    the health and beauty sector and in North
    America the Amway Global /Quixtar website
    is ranked the #1 health and beauty website
    by internet Retailer.
   In south Korea Amway is ranked one of the
    top two companies in toiletries and
    cosmetics.
   Amways health and beauty brands include
    the following parts:
   Artistry
   Beautycycle
   Time Defiance
   Artistry Essential
   Pure White
   Satinique
   Tolsom
   It also includes ;
   Body series
   Glister
   Moiskin(south america)
   Nutrilite
   Nutriway(Scandinavia and Australia/New
    Zealand
   eSpring
   Atmosphere and icook and as well as XL and
    X5 energy drinks.
   Amway combines direct selling with a network
    marketing strategy
   IBOs (independent business owners)may both market
    the products directly to potential customers and also
    recruit and train other people who become IBOs
    themselves and in turn have the same opportunity
   Each IBOs may earn income from the retail marup on
    any products they sell personally,plus a performance
    bonus based on the sales volume they and their
    downline have generated
THANK YOU

    -Ridhi Shah

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Emway

  • 2. Founder:  Richard Devos and the Van Andel family own Amway and its parent company.  Steve Van Andel is the chairman of Amway.  Doug is its president.  Established in 1959  Headquarters: Ada,Michigan,United states  Revenue : 8.4 billion $
  • 3. Amway stands for American company.  Selling makeup and vitamins to friends and family is a way of life at Amway international.  One of the world’s largest direct-sales business , Amway boasts more than 3 million independent consultants who sell its catalolog of more than 450 personal care , homecare ,nutrition , and commercial products.
  • 4. It markets products and services of other companies in more than 80 countries.  Revival-like tecniques are used to motivate its distributers to sell its products and find new recruits.  Amway expanded overseas to Australia in 1971,to Europe in 1973,to parts of Asia in 1974,to Japan in 1979,to Latin America in 1985,  To China in 1995,to Africa in 1997 and to India and Scandinavia in 1998,to Russia in 2005,and to vietnam in 2008.
  • 5. Brands:  Amways product line grew from LOC,with the laundry detergent SA8 added in 1960 and later the hair care product Satinique(1965) and the cosmetics line Artistry(1968).  Today Amway Nutrilite organic farms in Brazil,Mexico,and the united states (California and Washington states)
  • 6. Household cleaners:  Amway is best known in North America for its original multi-purpose pcleaning product LOC,SA8.  SA8 with bioquest was rated the best performing laundry detergent , scoring 99 out of a possible 100 points.
  • 7. Health and beauty :  The majority of Amway ‘s sales come from the health and beauty sector and in North America the Amway Global /Quixtar website is ranked the #1 health and beauty website by internet Retailer.  In south Korea Amway is ranked one of the top two companies in toiletries and cosmetics.
  • 8. Amways health and beauty brands include the following parts:  Artistry  Beautycycle  Time Defiance  Artistry Essential  Pure White  Satinique  Tolsom
  • 9. It also includes ;  Body series  Glister  Moiskin(south america)  Nutrilite  Nutriway(Scandinavia and Australia/New Zealand  eSpring  Atmosphere and icook and as well as XL and X5 energy drinks.
  • 10. Amway combines direct selling with a network marketing strategy  IBOs (independent business owners)may both market the products directly to potential customers and also recruit and train other people who become IBOs themselves and in turn have the same opportunity  Each IBOs may earn income from the retail marup on any products they sell personally,plus a performance bonus based on the sales volume they and their downline have generated
  • 11. THANK YOU -Ridhi Shah