Here is the presentation that I gave at Ad-Tech Singapore in June 2012 about the shifting of B2C CRM to the cloud, and 8 key things marketers can do to make their mobile CRM programs more engaging and effective.
Exploring new means of Digital marketing in the current landscape and changing times.
Two people might often view paradigms very differently,
often seeing "different things" when looking at the same sorts of objects.
Top eCommerce Trends for 2019 and BeyondWeblineIndia
Online shopping is the future & providing enhanced shopping experience to the customers will be the key to success of any eCommerce store. Lets see in this post what will be the upcoming eCommerce Trends for 2019 & beyond. http://bit.ly/2DnCWqo
Exploring new means of Digital marketing in the current landscape and changing times.
Two people might often view paradigms very differently,
often seeing "different things" when looking at the same sorts of objects.
Top eCommerce Trends for 2019 and BeyondWeblineIndia
Online shopping is the future & providing enhanced shopping experience to the customers will be the key to success of any eCommerce store. Lets see in this post what will be the upcoming eCommerce Trends for 2019 & beyond. http://bit.ly/2DnCWqo
6 Key Success Factors for mobile engagementdavidhueso
If you’re not effectively engaging your customers via mobile, you’re failing to reach them where they’re spending the majority of their time. Mobile engagement has become the key to success in the digital arena.
This presentation goes over the benefits of having an enhanced wi-fi infrastructure that enable business intelligence maximizing the return of your WLAN Infrastructure investment. Hotels, Restaurants and retails are turning into wi-fi systems that can help them to maximize the benefit of this mandatory amenity.
This is a presentation that did the rounds at many a show and event last year. It found itself in the inbox of a few big brands - now new clients for us. We are going to update this presentation but we thought we would share it with you.
Havas Mobile Data - European Telco Summit - 1/4/2014Hugues Rey
The European Telco industry faces difficult times. Competition is fierce, the battle in prices is thorough and the increasing pressure of upcoming legislation is high. The announced reduced roaming revenues forces MNO’s to go looking for new revenue streams.
In their quest for innovation and new revenue streams, MNO’s are looking how to monetize their Big Data. Indeed, they have piles of data. Doing nothing with it; asking themselves if this could generate a new revenue stream. The answer is “yes”, there is a way MNO’s can earn money with this 'dormant' data and SAS together with Zapfi will show 'how to'!
Blogworld presentation on Mobile Marketing Do's and Don'ts for small businesses
with
Navin Ganeshan, Network Solutions
John Jantsch, Duct Tape Marketing
6 Key Success Factors for mobile engagementdavidhueso
If you’re not effectively engaging your customers via mobile, you’re failing to reach them where they’re spending the majority of their time. Mobile engagement has become the key to success in the digital arena.
This presentation goes over the benefits of having an enhanced wi-fi infrastructure that enable business intelligence maximizing the return of your WLAN Infrastructure investment. Hotels, Restaurants and retails are turning into wi-fi systems that can help them to maximize the benefit of this mandatory amenity.
This is a presentation that did the rounds at many a show and event last year. It found itself in the inbox of a few big brands - now new clients for us. We are going to update this presentation but we thought we would share it with you.
Havas Mobile Data - European Telco Summit - 1/4/2014Hugues Rey
The European Telco industry faces difficult times. Competition is fierce, the battle in prices is thorough and the increasing pressure of upcoming legislation is high. The announced reduced roaming revenues forces MNO’s to go looking for new revenue streams.
In their quest for innovation and new revenue streams, MNO’s are looking how to monetize their Big Data. Indeed, they have piles of data. Doing nothing with it; asking themselves if this could generate a new revenue stream. The answer is “yes”, there is a way MNO’s can earn money with this 'dormant' data and SAS together with Zapfi will show 'how to'!
Blogworld presentation on Mobile Marketing Do's and Don'ts for small businesses
with
Navin Ganeshan, Network Solutions
John Jantsch, Duct Tape Marketing
Recent presentation discussing the latest trends in multi-channel commerce and how CP/Retail customers can manage these effectively. Discussing the impact of Mobile and Social on the overall custromer experience and how a 'blended' approach to channels is key.
How To Put Your Brand Into Social NetworksRipple6, Inc.
Learn how you can use social networks to engage your audience and build valuable relationships with them. Find out how you can use the tactics that top marketers are using to successfully engage consumers in social networks. Ripple6 shares some of the secrets we’ve learned from working with P&G, Unilever, Walgreen’s, General Mills and many others. Learn what you can do to quickly engage consumers and become a valuable and welcome member of the online social network.
Delvinia CEO Adam Froman was among the speakers at the Canadian Marketing Association's CMA Summit 2012, held at the Westin Harbour Castle Hotel on May 16 and 17.
Adam shared how Delvinia is marrying real time feedback from customers with deep profiling data on their digital behaviours to help organizations capture and act on the Voice of the Customer to create better customer experiences.
Quantifying the Buzz Effect: Integrating Social Media With Loyalty & Defectio...Roni Leibovitch
Measuring Loyalty & Defection of Ford Owners Through Text Mining Social Media: How to identify and qualify comments made through social media outlets, focus on how to attribute those comments to a customer, and ultimately quantify the relationship between those comments and future customer behavior.
Are Your CPG Brands Maximizing the Return on Your Digital Investment?dunnhumby
CPG manufacturers have invested millions of dollars in their brand websites and social media presence, yet they struggle to show how their digital marketing investments are influencing brand purchases in stores.
Accenture, comScore and dunnhumbyUSA presented their groundbreaking study on the link between consumers’ usage of brand websites and their brand purchases in retail stores at the 2012 LEAD Marketing Conference in Chicago.
A Practical Guide for Integrating Mobile into your B2B Business Strategy & Marketing Mix. Presented by Will Keible, Manager of Digital Sales and Marketing for WCNC.com, the digital arm of Charlotte’s NBC affiliate, WCNC-TV.
For those companies looking to improve personalization, success depends upon both technology and technique. Enterprise personalization done well will be a key differentiator in this age of the consumer, but given the overwhelming volumes of digital data flowing into your organization, it is not easy. Learn the three key ingredients needed to drive personalization and ultimately increase customer engagement.
This presentation was given by Susan Connors, Quaero's EVP of Consumer Solutions, at NEDMA's 2014 Marketing Technology Summit.
Social Media Monitoring the Alterian Ecademy OpportunityAlterian
Social media marketing has emerged as a legitimate marketing channel that your brand is able to utilize in a number of ways. The first step is listening, and with Alterian SM2 you can track conversations, review positive/negative sentiment for your brand, clients, competitors and partners across social media channels such as blogs, wikis, micro-blogs, social networks, video/photo sharing sites and real-time alerts.
This presentation was given by Erica Campbell, Director of Social Media for Dominion Homes.
Your residents, and the prospects you are targeting, are a lot different than they were in the past. Online social networking sites have revolutionized the way people interact with each other and gather information. Renters are talking about your communities, sharing opinions, and making referrals via social media platforms like Facebook, Pinterest, Instagram and Twitter.
Building and maintaining an on-going positive relationship with consumers through these marketing channels is critical to your company’s success! Social media holds tremendous opportunities for companies looking to drive new business, retain customers and increase revenue, but only if you first develop a solid foundation and an understanding of what makes the world of social media tick. Whether you are completely clueless, somewhat familiar, or advanced, we invite you to come listen as Erica Campbell, Director of Social Media for Dominion Homes Media, the umbrella division for Homes Media Solutions and For Rent Media Solutions discusses how to leverage social media and become part of the consumer dialogue. This session will address the latest strategic insights in creating a center of excellence, social media best practices, improving consumer engagement, reputation management and other emerging opportunities.
Digital Marketing ROI: Which Half of My Digital Is Working?David Rogers
Amidst a slew of data from new digital tools, even successful marketers find it hard to know "which half of my marketing is working?" – or to explain to the CFO where they should next invest in digital and why. Instead of searching for a universal ROI solution, marketers need to think strategically about their own customers' path to purchase. By linking audience, engagement, and financial impact to their key business objectives, they can build a model that ensures marketing will matter for their business in the digital age.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
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As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
4. CRM is entering a new age
Cloud-based
Cheaper Faster Multi-Channel Mobile Social
5. CMO’s top 4 areas of tech investment
Social media Customer analytics CRM Mobile
82% 81% 81% 80%
Technology that CMOs Worldwide Plan to Increase Use of in the Next 3-5 Years.
“From Stretched to Strengthened: Insights from the Global CMO Study.” IBM Study, Oct 11, 2011
6. Just getting more fans is not enough
#1 priority:
Enhance brand loyalty & advocacy
67% of CMOs. IBM Study
8. 1. Less marketing – More branded utility
“Larger ads on Facebook are not
the answer... Marketers should
aim to build relationship over
time using social stories and
apps...small frequent interactions.”
- Paul Adams
Facebook Global Brand Experience Manager
Author, “Grouped”
10. 2. Fill the pre-purchase data gap
Prospect Social Customer
?
Likes, comments, shares,
mentions
Mobile & Local
You You In-store visits You
got on visited our Location history made a
our list website purchase
11. 3. Identify and engage your influencers
Lifetime value calculation:
You Total spend
made a Customers Frequency
purchase Recency
Network
You
Relevance
talked Advocates & Activity
about us Influencers Impact
12. 4. Engage & track across multiple channels
Social Websites Offline
properties & Apps
Like Download Check in
Comment Visit Scan
Share Register Purchase
13. 5. Incentivize & reward frequent
interactions
Idle time > potential engagement time
14. 6. Add value to location data provided
Where to get our product?
17. 8. Exchange more data with users
NFC (Near Field Communication)
identity | upload | download
18. Small frequent interactions
Multi-channel tracking
Social data integration
Influencers & advocates
Rewards
Data exchange
Branded utility
Social discovery
19. Thank You
Andy Chang
I-Influence
andy@i-influence.com
facebook.com/influencerRM