1www.varindia.com August 2016
VOLUME XVII ISSUE 12 August 2016 PRICE Rs. 50
Huawei Cloud Open Labs for digital transformation 	 Xerox brings Color Multifunction Device for SMBs
1999 - 2016
September
2016
A
2 August 2016 www.varindia.com
3www.varindia.com August 2016
4 August 2016 www.varindia.com
AMD.com/everywhere
The world’s top companies count on AMD.
63www.varindia.com June 2016
So that last attack you dodged? We made sure you saw it coming.
Discover all the leading businesses that count on AMD every day.
AMD.com/everywhere
AMD technology powers the leading game consoles.
Available with all leading OEMs
5www.varindia.com August 2016
Verizon to acquire
Yahoo for $4.83 bn
Verizonhasenteredintoadefinitive
agreement under which Verizon
will acquire Yahoo’s operating business
for approximately $4.83 billion in cash,
subject to customary closing adjustments.
The transaction will create a new rival in
mobile media technology reaching over 1
billion users with an unrivaled roster of
the world’s most beloved brands.
“Just over a year ago we acquired
AOL to enhance our strategy of
providing a cross-screen connection for
consumers, creators and advertisers. The
acquisition of Yahoo will put Verizon
in a highly competitive position as a top
global mobile media company, and help
accelerate our revenue stream in digital
advertising,” said Lowell McAdam,
chairman and CEO, Verizon.
Yahoo will be integrated with AOL
under Marni Walden, EVP and president,
Product Innovation and New Businesses
organization at Verizon.
Emerson to sell Network
Power to Platinum Equity
Emerson announced an agreement
to sell Network Power to
Platinum Equity and a group of co-
investors for $4 billion. It will retain a
subordinated interest in Network Power
and the sale is expected to close by
December 31, 2016, subject to customary
regulatory approvals.
“This agreement marks a major
milestone in the strategic
portfolio repositioning we
announced last June,” said
David N Farr, chairman
and chief executive officer,
Emerson.
With revenue of approximately $4.4
billion in fiscal 2015, Network Power is a
leading provider of thermal management,
A/C and D/C power, transfer switches,
services and information management
systems for the data center and
telecommunications industries.
Data Center Infra to touch $5 Bn by 2018
Ricoh“introduces“Cloud Print”for MFDs 	 NETGEAR expands its NAS Portfolio with ReadyNAS 210 Series
SUBSCRIPTION COPY NOT FOR SALEVOLUME XVII ISSUE 12 August 2016 PRICE Rs. 50
29pg
7th Eastern India Information Technology Fair 2016
7th EIITF Emphasizes the major
pain points of Indian SMEs
6 August 2016 www.varindia.com
Motivation is your
best accessory.
One tracker. Every occasion.
The new Fitbit Alta™
features interchangeable bands
so you can switch your tracker to fit your style.
With auto-exercise recognition, all-day activity tracking,
call and text alerts and reminders to move, finding
your fit has never looked better.
7www.varindia.com August 2016
8 August 2016 www.varindia.com
Pokemon Go…… Is all about Enterprise Mobility!
HELLO INDIA
In today’s consumerized interpretation of IT, connections are inevitable. The India enterprise mobility
market is expected to grow to US$ 2.3 billion in 2017. This radical growth is due to the explosion of
smartphone users in India and the time they spend on the internet. With the disruption, new technologies
will emerge like Social Media, e-commerce and now Augmented Reality. Generally technology is for the
good cause, and if it is not used properly it can be a disaster also. One of the very recent innovations,
PokemonGo is indicative of the power of the technology. However, the game’s huge popularity can be
credited to the company Keyhole, Inc. that created the technology behind Google Earth and Google Maps.
Pokemon Go has leveraged these mapping resources to create a game that appeals to the masses, while
illustrating the potential of augmented reality. It is now the World’s most popular mobile game since its
launch in July, but not everyone loves it.
Secondly, interesting thing about the game is when you actually start playing. It is a free-to-play,
location-based, multiplayer online mobile game. You need to have a stable online connection at all times
in order to play along with having your GPS signal turned on. So you can expect a user to be using a
good amount of data whilst walking around and playing this game. Hence there will be rise in data usage,
for both storage and accessibility. The Pokemon Go team learned this the hard way as iPhone users
unknowingly grated full access to their Google accounts which provides the developers the ability to see and modify most information in
the users account. Chances are bright that it can see the content of all Google properties including Gmail, Google Docs, Google Drive and
Calendar and raises security concerns among Google users.
Pokemon Go layers a digital world on top of the real one, challenging players to go outside and find the virtual creatures hiding in their
surrounding areas. In a very short span the game has become very popular and as hysteria over the popular mobile game swells, leading police
departments and safety agencies to warn players of Pokemon Go to stay safe and alert. Most important is risks;
while enjoying the game, the user is exposed to many threats and introduces whole new categories of life risks,
armed robberies as criminals have used the game to locate and lure intended targets. Many countries have raised
their concerns and Iran is the first country to ban PokemonGo.
Lastly, Goods and Services Tax (GST) is one of the biggest tax reforms for India. it is the new system to be
completely online, a single tax rate across the country will substantially improve the ease of doing business.simplify
the Indian indirect tax regime by replacing a host of taxes by a single unified tax, thereby subsuming central
excise, service tax, VAT, entry tax, etc.The passing of the GST Bill offers quantum of promises to lift the Indian
economy and unifying it as a single competitive market. We feel that GST will simplify compliance and will free
up resources to concentrate on business expansion. Though implementation will be done only after things are
put in place, companies need to start planning for future.
9www.varindia.com August 2016
10 August 2016 www.varindia.com
Website: www.varindia.com
CONTENTS
Publisher: Deepak Kumar Sahu
Editor: S Mohini Ratna
Executive Editor: Dr. Vijay Anand
Consulting Editor: Pravin Prashant
Assistant Editor: Samrita Baruah
Copy Editor: C. M. Dutta
Sr. Correspondent: Aparna Mullick
Art Director: Rakesh Kumar
Network Administrator: Ashok Kumar Singh
Manager-IT: Subhash Mohanta
Manager-SEO: Bidyadhar Behera
BUSINESS:
Commercial Manager: Amit Kumar Jha
Sr. Marketing Manager: Ashok Ranjan Dash
Circulation Executive: Manish Kumar
Marketing Manager: Dipendra Kumar
CORPORATE OFFICE:
VAR House, A-84A/3 Rose Apartment, Paryavaran
complex, Ignou Road, New Delhi - 110030
Tel: 011-41656383, 46061809
Email: edit@varindia.com
Bangalore: Bureau office
Marketing Manager: S. Kamala kar
Correspondent: L. G. Swami
D-103 G.F., Ashish JK Apartments
Thubarahalli Extended Road
Bangaluru- 560066
Tel: 080-49530399 | Mobile:09886280836
E-mail: kamlakar@varindia.com
Mumbai: Bureau office
Regional Manager (West): Anil Kumar
Sr. Correspondent: Mamta S.
Anurag Residency, 203 - “B” Wing, Plot No-5,
Sector-9, Kamothe, Navi Mumbai-410 209
Tel: 022-65561292, Mobile: 08108017479
E-mail: anil@varindia.com, mamta@varindia.com
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Branch Manager: Parthiban K
A2, R.C.Residency, Cholambedu Road, Thiruvenkada
nagar, Ambathur, Chennai - 600 053
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E-mail: parthiban@varindia.com
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Branch Manager: Sunil Kumar
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HYDERBAD, Telengana - 500042
Tel: 040-32989844/ Cell No. 08100298033
E-mail: sunil@varindia.com
Kolkata: Bureau office
Marketing Officer: Sunil Kumar
Correspondent: Kiran Kumar
67 Sarada Park, Garia, Kolkata - 700084
Mobile: 08100298033, E-mail: sunil@varindia.com
Mobile: 09903088480, E-mail: kiran@varindia.com
Printed and Published by Deepak Kumar Sahu on behalf of
M/s. Kalinga Digital Media Pvt. Ltd. and Printed at Pushpak
Press Pvt. Ltd. Shed No. 203 - 204, DSIDC Complex, Okhla
Industrial Area, Phase-I, New Delhi-110020 and Published at
A-84A/3 Rose Apartment, Paryavaran complex, Ignou Road,
New Delhi - 110030, Editor - S Mohini Ratna.
For Subscription queries contact: info@varindia.com
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© All rights are reserved. No part of this magazine may be
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* All disputes are subject to the exclusive jurisdiction of
competent courts and forums in Delhi only.
29pg
FACE TO FACE
28|	 HPE Transactional Business Model
(TBM)
EVENT
50|	 7th EIITF Emphasizes the major
pain points of Indian SMEs
VAR SECURITY
54|	 A robust backup strategy key
component for Ransomware
Attack
VAR MOBILITY
56|	 "We will launch 20 feature phones
and 10 smartphones in the next
two quarters"
CHANNEL CHIEF
12|	 A robust backup strategy key
component for Ransomware
Attack
Implementation of GST
A Positive Move
for the Industry
REGULARS
Round About	 14
Hot Bytes		 16, 18
On the Ramp 	 20, 22
Voice N Data 	 24
Channel Buzz 	 26
(From Left to Right): Mr Manoj Agarwal, Enterprise
Business Manager - NetApp India Marketing & Services;
Shri Manjit Nayak, Addl. Director- Officer-in-charge,
STPI (Kolkata); Mr Deepak Kumar Sahu, Chief
Editor – VARINDIA; Mr. HPS Bawa, CEO-WEBEL
Technology Ltd.; Mr. Uday Bhaskar Rao, MD & CEO
- IRam Technologies; Col. A.K. Nath, ED - C-DAC;
Mr Amit Roy, CEO - MCS and Mr. N C Mohapatra,
Director Alliances – CSDC Systems
48pg
11www.varindia.com August 2016
RIGHT NOW,
YOUR BUSINESS
CAN GO
IN A MILLION
DIFFERENT
DIRECTIONS.
AND ONE OF
THEM IS RIGHT.
GROWTH IS LIVE.
SAP’s suite of affordable solutions
for small and midsize companies
gives you constant control over
your business. Live and in the
moment. On premise or in the
cloud. So you can make the right
decision – right now.
sap.com/India/live
12 August 2016 www.varindia.com
CHANNEL CHIEF
Consumer business growing vis-a-vis
Commercial for AMD
India is a focus market for AMD; it is a
big focus at the moment from the entire APJ
region perspective. The investment coming
is also a significant one. AMD’s history
has always been marked by a commitment
to innovation that is truly useful to its
customers. Its legacy is and will continue to
be built around delivering high-performance
products at competitive prices that offer high
functionality and provide the best experiences
possible.
The 7th Gen APUs are the latest consumer
products from AMD. “AMD is quite excited
to be launching these new APU products
as we see up to 50% improvement in CPU
performance over the past two years. We are
bringing great innovations in these products.
As we see the world trending towards
video streaming, we have enabled hardware
acceleration that gives the customer a great
experience when streaming content. We
are also seeing extended battery life in these
products. From the memory standpoint, the
products will support DDR4 memory, which
is another great innovation. Our Radeon
graphics continue to provide exceptional
performance that not only provides great
experience when gaming but also accelerated
performance to video editing,” explains Peter
Chambers, Director – Consumer Sales, Asia
Pacific & Japan – AMD.
In the gaming segment, AMD is quite
excited with its new RX series graphic
cards. The company focuses on bringing
performance graphic cards to the masses,
enabling mainstream gaming performance at a
level that has not been seen before. It is focused
on those buying US$100-300 graphics cards
which is 84% of the market, where majority
of its business is happening and is adding value
to that space as a major player. “We have
defined the Radeon RX line-up with feedback
from gamers and enthusiasts who use our
graphics technology. The Radeon RX series
are premium cards with compelling features
that will entice enthusiasts worldwide. Our
focus on R&D also enables us to bring great
products to the market,” says Peter.
The Channel...
The channel is very important to AMD,
considering the fact that they are the life
blood of its business and is the last mile
connectivity with its customers. AMD relies
on them for its market penetration and reach.
“However, when talking about our partners,
it’s not only the channel partners who sell our
productsthat we consider but also the OEM
partners with whom we work and without
whose products it’s impossible to enable our
platforms. In the last 6 months, ourlevel of
engagement has changed,” points out Peter.
The number of platforms that have been
brought to India has broadened and so has its
engagement with all its OEM partners. “AMD
has recorded 3 consecutive quarters of growth
and we are thankful to the channel for that.
The channel is everything for us,”he says.
There are a number of different things
AMD has been doing to grow the channel.
The first one is to give them the right products
to address different segments of the market.
“This has been a key to the success of AMD
partners. The next step is to improve coverage
and engagement with partners, for which we
find education as an important element. We
want to help enable sales people and partners
by providing adequate training and education
so that they sell the products with a value
proposition to the customers,” Peter adds.
AMD today works with OEMS like
Acer, Asus, Dell, HP and Lenovo. Both the
consumer and the commercial segments are
growing for AMD; commercial is particularly
growing because the number of platforms and
the OEMs who are supporting it to grow are
increasing.
Talking about the channel programs and
schemes, this is something AMD has been
working on for the last couple of quarters and
are going to continue in the coming quarters
as well. “There are a number of initiatives
we are doing to empower our channel and
inculcate the confidence in them to sell more.
Face to Face training, online webinars are
some of the ways through which we connect
with the channel on a regular basis. We are
starting to conduct monthly meetings with
partners in which we bring experts who are
subject matter experts from our head office,
whether it is gaming, graphics or any other
components. The primary objective is to make
available technical expertise and knowledge
to them, besides bringing the partners and the
AMD team under one roof. We also give them
the scope for value addition in our products
while selling them to their customers,” Peter
concludes.
Going ahead...
Growing the base and bringing the
channel partners on board will be an
important focus area for AMD. The
company will try to offer the best return
for its channel on its products and also
deliver product differentiation that will set
the tone for a healthy competition. n
samrita@varindia.com
Peter Chambers
Director – Consumer Sales, Asia Pacific & Japan – AMD
India is an important
market for AMD as far as
the expansion of OEM
partnership and the
growing gaming category
is concerned. Throwing
more light on how
AMD is growing in the
country, Peter Chambers,
Director – Consumer
Sales, Asia Pacific &
Japan – AMD shares with
VARINDIA the various
aspects of its growth
in the India market -
13www.varindia.com August 2016
14 August 2016 www.varindia.com
ROUND ABOUT
Which gender should I use for
addressing the Next US President?
In less than three months, the world will get to know who
will be the next president of the United States. A lot of hype
has been created in the candidature of Donald Trump and Hillary
Clinton. Some people discount it as an insignificant buildup, while
others say that never in the history of the US presidential election,
the rhetoric in the campaign trail has touched such a “low” level and
personal.
It is almost ritualistic for me to write an open letter to the next
candidate when he (or she) takes over as the president in January
every four years. I distinctly remember having written two such
letters to President Obama.
But this time around, I want to depart from the earlier practice of
welcoming the US President and presenting him with a wish list when
he/she is about to take over the mantle. You would have noticed
the word that I have used he/she, since there are two candidates of
different gender, representing Democrats and Republicans – Hillary
Clinton and Donald Trump. It is for the first time that the oldest
democracy in the world has elected a woman candidate for the
presidential election from the primaries. If she makes it to the top, it
would be a double whammy for the Americans, since they will have
a lady as the president for the first time.
I seldom dabble in the politics of that country, neither of my
country of birth – India. This time around, apart from the open
letter, which I will write later in this column, I thought of treating the
heat and dust that has been kicked off in an unprecedented manner
in the US election trail. Is it because the contest is directly between
a man and woman or the unorthodox pitch that it has gained, which
has compelled some of the election watchers to express the view that
the electioneering in the US has entered a new phase of low. Are
the accusations born out of the intemperate language and tenor of
accusations used in the campaign or on account of electoral promises
such as banning migrations forever in the US for certain racial
minorities or people from certain regions?
While we have to wait till November to get to know the final
result of the keenly contested election, one thing I can narrate with
certain accuracy is that the largest democracy in the world – India
– has left the oldest democracy far behind in certain things. It had a
woman prime minister, equivalent to the US president, several years
before. Not only did women hold and still are holding levers of
power in a more significant manner in India than in the US but also
we have three states being ruled by women chief ministers, equivalent
to that of Governors in states in the US – West Bengal, Tamil Nadu
and Rajasthan. These are chief ministers who got re-elected and
that way have proved their mettle. Till recently, we had a woman
chief minister in Gujarat. States like Goa, Delhi and Uttar Pradesh
had women chief ministers at different times. Political watchers are
unanimous in their view that in India the trend would pick up since
there are many women coming forward to take a political plunge.
They are of the opinion that sooner or later we will have complete
gender equality in terms of power exercised at the political level. We
have other impeccable credentials also, such as woman President,
women Speakers in Parliament, women opposition leaders, party
presidents and the list goes on. Does it mean that India has scored
over the US, in leaps and bounds, in projecting women leaders?
Does it mean that the US soon will have a multi-party system
like in India? I will not be surprised if such situations arise in the
future. How does a political party come into being? When there
are different interests not represented by major political interests,
there is the possibility of emergence of newer political affiliations.
At the time of India getting independence, there were hardly three
or four political affiliations. The Congress Party ruled the roost for
several decades in the federal system. But down the line, India had
witnessed proliferation of political parties representing regional
interests. Could we have such trends in the US also, where there
can be regional parties coming into being to represent their specific
interests? Could there be political parties to protect the interests
of the immigrants? Could there be political parties to protect the
interests of the people of African origin or Asian origin or Hispanics?
Could there be political division to protect the regional or racial
interests? It cannot be ruled out in a democratic system and that too
in a matured democratic system like the US.
Are the world’s largest democracies learning from each other?
Seemingly, there are reasons to believe that they are impacting each
other. While the US electoral scene is learning the ropes of political
demagogue of India and are trying to put in practice some of them,
India is gradually settling with a bipolar party system. But it will take
years to reach that stage, sometimes, decades since apparently both
are comfortable with their own existing systems. The common man
in both countries is least bothered about the changes or proposed
changes since for them election, which gets repeated after four or five
years, is a drama unfolded. They do not align their future with the
outcome of the elections, disdainfully believing that elections are for
politicians and least to the common man.
Friends, I will be back soon in December this year with the wish
list for the new president. I assure you that I will be careful with the
gender noun that I will be using, lest I should be caught unawares if
the US is on its way to make history. In the meantime, good luck
to both candidates since I have made it abundantly clear that I am
apolitical.
15www.varindia.com August 2016
16 August 2016 www.varindia.com
HOT BYTES
Alibaba Cloud joins hands with HTC
Ramco strengthens CloudPay
with its Solutions
TP-LINK emphasizes on
supporting Partners
Telit ties up withTech Mahindra
Deskera now a GST-compliant
Software Provider
CtrlS expands partnership with SAP
TP-LINK has
enhanced its back-
end support service, with
theadditionofnewservices
such as MiscallCallback
service and Opening
of new service centres
across Mumbai, Delhi,
Bangalore, Kolkata,
Chennai, etc. A new and
better processed walk-
in RMA of TP-LINK in
“Bhiwandi, Mumbai” is
a blessing for customers
who want to walk in and
Alibaba Cloud
has partnered
with HTC Corporation
(“HTC”), wherein both
the companies will work
to explore high scalable
and price-competitive
virtual reality (“VR”)
solutions for customers
worldwide.
Leveraging the
advanced cloud
computing technology
of Alibaba Cloud,
the companies will
focus on developing
breakthrough innovative
solutions to tackle
bandwidth allocation,
data transmission and
data processing needs
in areas such as VR
video production and
VR broadcasting. The
partnership will also
bring together industry
developers to build a
VR cloud ecosystem,
and extend “Viveport”,
HTC's VR app store to
Alibaba Cloud’s cloud
computing platform.
CloudPay and
Ramco Systems
have entered into a
strategic partnership to
help enterprises take
better advantage of cloud
payroll solutions. The
partnership will combine
CloudPay’s SaaS platform
and expertise in managed
payroll for multinational
organizations with
Ramco’s payroll software
to deliver solutions for
today’s increasingly
complex and disbursed
workforces.
By using Ramco’s
platform, CloudPay will
enhance and expand
its managed payroll
services for existing and
new customers across
more than 120 countries
it serves. Ramco will
leverage CloudPay's
managed services solution
to bring its Multi-Country
Payroll platform to
global organizations and
continue to develop next
generation innovations in
payroll technology.
change their product right
away.
Bill Ye, Director &
Country Manager, TP-
LINK India, said, “We
are thankful to Indian
customers for having
supported TP-LINK as a
brand and for bringing it
to the top level. We would
like to support TP-LINK
users by more means – be
it by offering them best
product at a reasonable
rate or by providing them
with one-of-the-class
after-sales service. Once
customers purchase TP-
LINK’s products, he/she
should be less worried on
products issues."
Telit has
c o l l a b o r a t e d
with Tech Mahindra
for developing complete
solutions for Internet
of Things (IoT). The
relationship is centered on
combining and integrating
Telit’s portfolio of IoT
products and services
with Tech Mahindra’s
unmatched system
integration expertise and
strengths in developing
end-to-end enterprise
solutions. Both the
companies are also jointly
pursuing new business
opportunities across many
markets and industries,
such as IoT horizontal
and industrial IoT
around the world. “This
collaboration will address
the broad IoT solutions
with particular emphasis
on the industrial internet
and Industry 4.0 programs
of our manufacturing
customers,” said
Karthikeyan Natarajan,
Senior VP & Global Head
of Engineering Services,
Tech Mahindra.
Deskera has
announced that
it is the first cloud-based
software suite that is
Goods and Services Tax
(GST)-ready in India.
Deskera has been working
with various government
departments and
businesses in Singapore
and Malaysia in helping
them move to the GST-
based system. Malaysia
switched to the GST era
in April 2015. Deskera,
which caters mostly to
the SME market globally,
with its affordable
products, is headquartered
in Singapore.
“Deskera is the fastest-
growing ERP vendor in
CtrlS Datacenters
has joined hands
with SAP to provide
infrastructure services for
SAP HANA Enterprise
Cloud. SAP HANA
Enterprise Cloud is a
private, secure
cloud fully
managed by SAP
and supported by
global partners,
and is offered
for companies
that run
mission-critical
applications in the cloud.
“We are delighted to
partner with SAP,” said
Sridhar Pinnapureddy,
Founder & CEO,
CtrlS. “We believe this
partnership is a perfect
the region, and is the first
Cloud-based enterprise
software suite that is GST
compliant in India. With
the Government’s one of
the biggest tax reforms
in the country, we are
looking forward to it. We
have always been ready
for GST in India since our
products are already being
used in GST-compliant
countries like Singapore
and Malaysia,” said
Shashank Dixit, CEO,
Deskera.
fit for customers seeking
a comprehensive,
robust and secure
solution to host SAP
HANA. As the world
leader in the enterprise
software domain, SAP
is absolutely the right
partner to help transform
the way businesses adopt
SAP HEC and experience
the potential business
benefits.”
Prysm partners
with Microsoft
Prysm has enhanced
its offerings within
Prysm Visual Workplace
and has announced
integration with
Microsoft OneDrive for
Business and Office 365,
making it easier to work
with Microsoft Corp.
tools and applications.
Prysm has made it easy
for customers to connect
Prysm to their existing
OneDrive for Business
environments to make
it a seamless experience
for end-users to access,
search for, and sync with
content from OneDrive
for Business. Within a
Prysm Visual Workplace
project, users may now
access, work within and
download content from
Office 365 using Prysm’s
built-in web capabilities.
Thesenewintegrations
are in addition to the
previously announced
Microsoft Skype for
Business integration,
built using the Microsoft
Software Developer Kit
(SDK).
“Momentum
Jharkhand”to
promote“Digital
Jharkhand”
The Government
of Jharkhand
has launched its maiden
investment promotion
campaign branded
“Momentum Jharkhand”.
Meant to promote a
“Digital Jharkhand”,
the event opened with
the unveiling of the
brand logo and launch
of the campaign website
momentumjharkhand.
com.
Hon’bleChiefMinister
of Jharkhand Raghubar
Das said in his opening
remarks, “Jharkhand
rank among the best in
terms of business reforms
and have instituted best
practices to fast-forward
investments, based on
DIPP (Department of
Industrial Policy &
Promotion) guidelines."
17www.varindia.com August 2016
WIRELESS INDOOR
CAMERA
Email: sales@in.dlink.com | Website: www.dlink.co.in | Toll Free: 1800-233-0000 | |
18 August 2016 www.varindia.com
HOT BYTES
BJP connects Party Office-
Bearers with“DigitalBJP”
Huawei Cloud Open Labs for
digital transformation
Tyco officially launches its
products in Maldives
Infor announces investment in
India, Middle East and Africa
Riverbed expands Global
R&D Capabilities
L&T to implement Nagpur
Smart City project
Hon’ble Chief
Minister of
Haryana, Shri Manohar
Lal Khattar has launched
DigitalBJP, a mobile
Cloud-based application
specially designed for
BJP, with the objective of
connecting office-bearers
and workers across the
country down to the
Mandal level of the party,
to a central information
repository.TheDigitalBJP
project follows the vision
of digital empowerment
to all members of the
party.
Huawei has
launched its
Cloud Open Labs in
the presence of global
operators, industry
organizations and
partners, including the
Linux Foundation,
Open Platform for
Tyco Security
Products has
officially launched
its range of security
products in Maldives
with invitees from the
Maldivian government
and businesses. With this
launch, Tyco will now
focus on pioneering and
delivering integrated
security solutions across
the island of Maldives,
including hotels & resorts,
homes, apartments,
airports,schools,hospitals,
government sites, special
projects, etc. In achieving
NFV (OPNFV),
China Association
of Communication
Enterprises, Accenture,
Red Hat, VMware and
Wind River. The Cloud
Open Labs aim to enable
operators' business
success.
this, Tyco has partnered
with Spectra X Stream as
their authorized system
integrator in Maldives.
“We look forward
to doing our part in
enhancing the safety and
security of Maldivian
civil society and business
establishments by offering
our integrated security
solutions through the
dedicated and qualified
local solutions integrator
Spectra X stream,” said
Rajeev Samanta, Director
for Tyco Security
Products – South Asia.
Infor has announced
a new focus on
India, Middle East and
Africa with the creation
of its IMEA business unit.
Tarik Taman, who has
led Infor's global HCM
business since 2009, will
lead the IMEA business
unit from Infor's office
in Dubai, United Arab
Emirates. Infor has a plan
to quintuple its market
share in the region by
2020.
"Infor already has a
solid footprint across the
region, but the growth
opportunities are virtually
limitless," said Tarik
Taman, General Manager,
IMEA, Infor. "India is
one of the few major
economies worldwide
still growing near double
digits, the Middle East is
transforming from oil-
based economies to the
private sector driving
large investments in the
cloud, and Africa is the
last economic frontier – all
factors that made creating
a dedicated IMEA region
a compelling decision for
Infor."
Ri v e r b e d
Technology has
opened a new global
Research &
Development
facility in
Bangalore.The
company is
also expanding
its engineering
team in the
region three-
fold over the
nextseveralyearsaspartof
its effort to accelerate the
deliveryofnext-generation
cloud networking and
application performance
solutions worldwide. The
new centre will be the
largest Riverbed R&D
facility outside the US,
and focus on solving some
of the toughest challenges.
“At our core, we are an
engineering company that
builds its own technology,
andIndiaisacentralplayer
in our strategy of global
shared development,”
said Jerry M. Kennelly,
Chairman & CEO,
Riverbed Technology.
Larsen & Toubro
has been identified
as implementation partner
to convert Nagpur, the
Orange City, into the
country’s first large scale
integrated Smart City.
This is in line with the
government’s vision to use
Vanguard Technology for
creating smart solutions
to improve quality of life
of citizens.
As per Phase 1,
L&T’s Smart World
Communications business
vertical, which is a part
of L&T Construction,
will lay 1,200 km of
optical fiber network
backbone, create 136 City
Wi-Fi hotspots at key
locations, establishing 100
digital interactive kiosks
and developing city
surveillance systems with
3,800 IP-based cameras.
Further, as an avant-
garde endeavour, the city
has identified a strip of
approximately 6 km (from
Japanese Garden Square
to Orange City Hospital
Square) to be developed
as a ‘Smart Strip’ with
state of the art systems
powered by smart ICT
interventions like smart
transport, solid waste
management and smart
lighting etc. which can
be leveraged in a phased
manner to ultimately
cover the entire city.
Oracle buys
NetSuite
Oracle has entered
into a definitive
agreement to acquire
NetSuite, the very first
cloud company. The
transaction is valued at
$109 per share in cash
or approximately $9.3
billion. The transaction
is expected to close in
2016. The closing of the
transaction is subject
to receiving certain
regulatory approvals and
satisfying other closing
conditions, including
NetSuite stockholders
tendering a majority of
NetSuite’s outstanding
shares in the tender
offer. In addition, the
closing is subject to a
condition that a majority
of NetSuite’s outstanding
shares not owned by
executive officers or
directors of NetSuite, or
persons affiliated with
Larry Ellison, his family
membersandanyaffiliated
entities, be tendered in the
tender offer.
Zebra to increase
collaboration
with ISV
partners
Zebra Technologies
has announced
a global independent
software vendor (ISV)
initiative designed to
increase collaboration
with ISV partners and
expand engagement with
the wider developer
community. Zebra has
also appointed James
Pemberton as the global
lead of this initiative.
James Pemberton,
Global ISV Strategy
Director, Zebra, said,
“Innovation driven by
the ISV partner and
developer communities
strategically aligns with
the industry leading
product portfolio Zebra
offers to its customers,
and we are poised to
successfully reach more
developers focussed on
enterprise projects than
ever before.”
19www.varindia.com August 2016
8-bay Turbo NAS
10GbE-ready with built-in 10GbE SFP+ ports
The TS-831X includes two 10GbE SFP+ ports enabling full
support of 10GbE high speed networks for higher performance
at an affordable price.
SSD cache acceleration for extreme IOPS
The TS-831X fully supports SSD caching to improve the entire
workflow of IOPS-demanding applications.
Rapid development of IoT applications with
Container Station
Container Station provides an ideal platform with countless
available containerized apps enabling developers to try easily,
develop rapidly, and deploy IoT applications conveniently.
VJBOD for maximized sharing benefits
Use the TS-831X to attach to QNAP NAS storage with VJBOD to
create virtual storage pools and volumes on the virtual disks for
operating NAS services.
Enjoy powerful 8-bays NAS with full 10GbE support on a budget.
3 x USB 3.0
USB
DDR3
Up to16GB
AES
256-bit
Encryption 10GbE
Ready
SSD
cache acceleration
www.qnap.com/i/in
QNAP Systems Inc., (INDIA) | indiasales@qnap.com
Challam Towers, New No. 113, Dr. Radha Krishan Salai Road,
Myalpore, Chennai - 600 004 Tamil NaduCopyright © 2016 QNAP Systems, Inc. All rights reserved.
C
M
Y
CM
MY
CY
CMY
K
20160728_TS-831X_(w20x30cm).pdf 1 2016/7/28 下午 04:01:00
20 August 2016 www.varindia.com
ON THE RAMP
Seagate expands its flash
memory portfolio RDP launches 14.1”Laptop
– RDPThinBook
AXIS launches Q60 PTZ
Dome Cameras
Xerox brings Color Multifunction
Device for SMBs
SHARP launches CR4 Series of MFPs RSA announces RSA
NetWitness Suite
Xerox has
announced the
launch of DocuCentre
SC2020, an affordable,
feature-rich device,
equippedwithXeroxcolor
printing technologies for
small and medium-sized
businesses (SMBs) in
India.
Balaji Rajagopalan,
Executive Director,
Technology, Channels
& International Business,
Xerox India, said, “This
is a device meant for
developing markets and
it will be a game- changer
in the A3 category in the
RDPhasintroduced
affordable 14.1”
RDP ThinBook ultra-
slim laptop for under
Rs.10,000.
Developed in
association with Microsoft
and Intel, the new device
aims to address the needs
of entry-level consumers
looking for an affordable
yet robust device. The
device comes packed with
the Intel Atom x5-Z8300
Processor. The on-board
High-Speed USB 3.0
allows 10X data transfer
speeds vis-a-vis USB 2.0
Seagate Technology
has announced two
new flash innovations that
extendthelimitsofstorage
computing performance
in enterprise data centers
to unprecedented levels.
This include a 60 terabyte
(TB) Serial Attached SCSI
(SAS) solid-state drive
(SSD) – the largest SSD
ever demonstrated – and
the 8TB Nytro XP7200
NVMe SSD.
“The explosion of data
can translate into more
value for enterprises, if
they have the right means
to accommodate that data.
If anything is certain,
it is the fact that across
industries, the limits of
data growth are boundless.
Seagate is committed to
staying on top of this
growth and, in turn, ever-
changing customer needs,
and providing new and
varied technologies to
help customers stay ahead
of the data management
curve. New products like
the 8TB Nytro XP7200
NVMe SSD and 60TB
SAS SSD are testament to
that,” said Brett Pemble,
Seagate’s GM & VP of
SSD products.
offered on similarly-priced
laptops.
Vikram Redlapalli,
Founder & Managing
Director, RDP
Workstations, said, “At
RDP, we believe that
a lower price point at
the cost of performance
will not be accepted by
the end-consumers. We
are confident that the
consumers will appreciate
theoverallpackagethathas
been designed to deliver
sturdy performance and
good looks all under
Rs.9,999.”
Ax i s
Communications has
introduced six new
models to its AXIS Q60
PTZ Dome Network
Camera Series, bringing a
new range of performance
and efficiency features
for demanding video
surveillance applications.
The new cameras
are the first cameras
in AXIS Q60 Series to
offer Zipstream, a H.264
compatible compression
technology that reduces
bandwidth and storage
requirements by up
to 50% even during
camera movements.
Zipstream provides
control over bandwidth
peaks, allows users to
preserve more forensic
detail where needed
and lowers installation
and maintenance costs
significantly.
country. The product
comes packed with high-
end features that give you
all the functionality of
A3 multifunction device.
Its automation features
and the digital image
registration control are
expected to create a major
impact.”
Sharp Business
Systems has
launched its next-
generation new series
of mid- to high-volume
colour document systems.
These MFPs are offered
in two distinct variants –
Advanced and Essentials
Series. Built on a single-
engine design, this new
family of colour MFPs
empowers businesses of
every size to choose the
performance and features
they need, while taking
advantage of the learning
curve of a common
interface.
Smartly designed CR4
series offers print speed
varyingfrom30PPMto60
PPM and are packed with
user-friendly innovative
RSA has unveiled
the RSA
NetWitness Suite,
advanced threat detection
and response solution that
helps security teams detect
and understand the full
scope of a compromise
like never before. Adding
new threat intelligence,
behaviouralandautomated
analytics capabilities to
one of the industry’s
most advanced security
analytics solutions, the
RSA NetWitness Suite is
engineered to provide a
deep level of insight that
security teams need to
contain and ultimately
eradicate threats and limit
consequential business
features to help businesses
manage their workflow
seamlessly. Built on the
platform of Sharp’s latest
technology, these models
offer many productivity
enhancements, such as
high-speed scanning up to
200 images per minute, a
walk-up motion sensor
that brings the machine
to ready condition within
10 seconds. Businesses
will also appreciate the
common toner supplies
for all ten models in this
series.
impacts.
The RSA NetWitness
Suite has been optimized
to monitor a far broader
set of attack vectors while
capturing activity over
long periods of time. This
promotes a much more
comprehensive and deeper
level of understanding so
securityteamscanbemore
effective in shutting down
an entire attack campaign
insteadofmerelyresolving
a single incident. Analysts
will be able to drill down
and record, replay, and
connect incidents over
time and across endpoints,
networks, and into the
cloud to decipher the full
scope of an attack.
Epson unveils
InkTank – L655
Epson has
announced the
launch of their first-ever
duplex InkTank printer
–EpsonL655.Thisisanall-
in-one printer with ADF,
Wi-Fi, networking, fax
and duplex functionalities
as well as a suite of
connectivity features,
aimed at achieving cost-
effective speed and
quality. Epson L655
prints colour documents
with razor sharp text and
images, and black prints
that are additionally water
and smudge-resistant. It
offers reliable quality of
4,800 dpi high- resolution
output.
Siva Kumar, DGM,
InkJet Printers, said,
“Epson’s InkTank
printers have been a
runway success in India.
The corporate and office
segment has been asking
for an InkTank printer
with Duplex printing
capabilities, ADF and
in-built fax. With Epson
L655, we answer this
need."
Panasonic
expandsVisual
Communications
Segment
Panasonic has
expanded its B2B
portfolio with the HD
Visual Communications
Systems segment. The
HDVC- VC 1000SX
comes with a raft of new
features which are in
line with the Panasonic’s
commitment towards
reliabilitywithinnovation
while also improving
on the KX series from
2015. Ajay Madan,
Senior General Manager,
CommunicationDivision,
Panasonic India, said,
“Our strategy in India is
focussed on increasing our
B2B imprint while also
solidifying our position as
one of the leaders in the
HDVC segment. We feel
that tthis will make us a
formidable player in the
market.”
21www.varindia.com August 2016
22 August 2016 www.varindia.com
ON THE RAMP
Fujitsu PRIMEFLEX vShape
delivers enhanced performance
Samsung introduces EVO
plus 256 GB MicroSD Card
Micromax adds to its laptop range Brocade launches Fibre
Channel Directors
Veeam announces
Availability Suite 9.5
Matrix launches COSEC DOOR FMX
Micromax has
launched two
new laptop series to its
existing computing range
– Micromax Ignite and
Micromax Alpha. The
company is now foraying
into the mid-level
consumer laptops segment
to target the mass market
of Intel Core i3 Processor
and the Intel Pentium
Processor that together
accounts for majority of
the laptop purchases.
Shubhajit Sen, CMO,
Micromax Informatics
Limited, said, “The
decision to foray into
Brocade has
announcedtheGen
6 Fibre Channel directors
for mission-critical
storage connectivity
and business resiliency
solutions designed for the
all-flash data center. The
new Brocade X6 director
family and the Brocade
SX6 extension blade for
Fibre Channel, Fibre
Connection (FICON)
and IP storage replication,
combined with Brocade
Fabric Vision technology,
enables customers to
drive always-on business
Fujitsu has unveiled
its PRIMEFLEX
vShape integrated system
which now
benefits from
20- per cent
i n c r e a s e d
performance
compared to
its previous
g e n e r a t i o n
with the
incorporation
of Fujitsu’s powerful
PRIMERGY M2 servers.
Powered by the new
Intel Xeon E5-2600 v4
product family processors
and DDR4 memory
technology with up to
2,400 MHz frequency,
the dual-socket FUJITSU
S e r v e r
PRIMERGY
systems are
d e s i g n e d
to process
w o r k l o a d s
quickly while
maintaining
l o w - e n e r g y
consumption.
This efficiency is enhanced
by the reduced costs
associated with cooling,
thanks to Fujitsu’s Cool-
safe Advanced Thermal
Design.
Samsung India has
unveiled its newest
memory card – EVO Plus
256GB microSD card.
The EVO Plus 256GB
offers the highest capacity
for a microSD card in
its class, delivering fast
speeds and an expanded
memory storage for use in
premiumsmartphonesand
tablets, 360-degree video
recorders, action cameras,
and drones. Consumers
can now record up to 12
hours of 4K UHD video
or 33 hours of Full HD
video on their mobile
device or action camera
without needing to change
or replace the memory
card, allowing them to
experience more and
worry less about running
out of memory.
The EVO Plus 256GB
raises the bar for capacity
and performance of
microSD cards, thanks
to Samsung’s advanced
V-NAND technology.
newer categories is solely
basis the understanding
of consumer demand and
need and matching it with
our strong credentials in
the Indian market. While
the laptop category is not
growing very rapidly, the
focus is to give a high-
performance product at
an accessible price.”
o p e r a t i o n s . “ L e g a c y
networks will bottleneck
flash storage minimizing
the performance and
economic benefits of
this game-changing
technology.Brocade’sGen
6 Fibre Channel solutions
unleash the full value of
today’s flash technology
and enable tomorrow’s
next-generation flash
storage based on Non-
Volatile Memory Express
(NVMe),” said Jack
Rondoni, Vice- President
of Storage Networking,
Brocade.
Veeam Software
has announced
that the new Veeam
Availability Suite 9.5
will fully integrate with
Windows Server 2016 and
Hyper-V technologies
used in the data center.
Veeam, in collaboration
with Microsoft, will
deliver greater security
and offer easy integration
between Microsoft’s
releasesofWindowsServer
2016, Hyper-V 2016 and
enterprise applications.
“It is our goal to
be one of the first
Availability solutions to
fully support Windows
Server 2016 and Hyper-V
2016 technologies, but
also to deliver the most
comprehensive support.
The latest version of
Veeam Availability Suite
will provide users with
the ability to utilize the
most current Microsoft
technology and benefit
from enterprise-grade
security and reduced
complexities. Veeam,
working together with
Microsoft, provides
the right combination
of virtualization, and
fast recovery to deliver
Availability for the
Always-On Enterprise,”
said Doug Hazelman,
Vice-President of Product
Strategy, Veeam.
Under the Time-
Attendance and
Access Control domains,
Matrix has launched its
multi-spectral, biometric
fingerprintbasedpremium
door controller - COSEC
DOOR FMX, which
outperforms other sensors
by improving accuracy,
speed and security.
COSEC DOOR FMX
is proven to work well
for chemical industries,
mines and companies
with manufacturing
units or remote locations
having extreme weather
conditions. This advanced
technology of Lumidigm
made sensor reads two
layers of a user’s finger –
the surface and subsurface.
Hence, even if a worker is
aged with wrinkled fingers
or a worker has dirty, oily,
wet, dry or sticky fingers,
he or she would still be
granted access without
any complications.And
this gives an edge to the
device over the biometric
devices with other
sensors. It offers effective
biometric solution
combating the issue of
finger identification,
which tends the HR to
reenrolla user’s finger.
Ricoh
“introduces
“Cloud Print”
for MFDs
Ricoh India has
released an
application that enables its
business-class printers and
multifunction products
(MFPs) Google Cloud
Print Ready. It allows
companiestoprintdirectly
from smartphones,
tablets, laptops and other
devices. Ricoh app uses
Google Cloud Print to
submit and manage print
jobs. Google Cloud Print
then sends the print job
to the Ricoh Printer, with
the particular options the
user selected and provides
print-job status within the
app itself.
A. T. Rajan, MD &
CEO, Ricoh India, said,
“The new application
is part of Ricoh’s
information – mobility
strategy, which will
enable our customers to
easily access, transform
and manage information
even when on the move.”
LenovoLaunches
ideapad 110
Lenovo has
unveiled its
latest consumer laptop
from the ideapad family,
Lenovo ideapad 110.
The ideapad 110 delivers
supreme functionality
and durability at a great
price. At a starting price
of Rs.20,490/-, Lenovo is
also offering the Accident
Damage Protection
(ADP) Cover to protect
laptops from unexpected
damages,
Bhaskar Choudhuri,
Director – Marketing,
Lenovo India, said,
“Ideapad 110 is a value
laptop with features users
need, but without a high
price tag. Its dependable
processing power, good
memory, ample storage,
attractive display, and
integrated graphics make
it one of the best entry-
level laptops for the
college goers and young
working professionals.”
17www.varindia.com May 2016
24 August 2016 www.varindia.com
VOICE-N-DATA
38 central universities to
createWi-Fi campus
TRAI to look into inter-connection
issue of Reliance Jio
IBM andVodafone ink 5-year
agreement over IT infrastructure
Telenor trials 4G network in Anand NETGEAR expands its NAS Portfolio
with ReadyNAS 210 Series
Airtel launches 4G in Kharagpur
The ministry of
human resource
development (MHRD)
is planning to create Wi-
Fi enabled campus area
network in 38 central
universities. The purpose
of this exercise is to
providecentraluniversities
a Wi-Fi enabled campus
network which would be
connected to the National
Knowledge Network
(NKN) so that they can
leverage the potential
of ICT in teaching and
learning process for the
benefit of all the learners
in higher education
institutions in any time
and any where mode.
The Wi-Fi enabled
campus area network will
help in providing low
cost and affordable high
quality e-content of all
learners in the country.
On behalf of MHRD,
National Informatics
Centre Services Inc
(NICSI)hasfloatedrequest
for proposal (RFP) for
supply, commissioning &
integration of hardware,
software & services for
creation of Wi-Fi enabled
campus area network in
38 central universities.
Amid charges and
counter-charges
between existing telecom
operators and Reliance
Jio over inter-connection,
Telecom Regulator
Authority of India said it
will quickly respond to
communication, if any,
from the Department of
Telecom. Earlier Reliance
Jio has urged the regulator
to take legal action
against the company’s
top phone companies for
violating license terms
by not providing enough
interconnection points
to allow calls originating
fromtheMukeshAmbani-
ownedoperator’snetwork
to go through.
Meanwhile, the
Cellular Operators
Association (COAI)
has questioned TRAI’s
discussion paper on
inter-connection usage
charge. There have been
allegations between the
incumbent operators and
Reliance Jio, with COAI
dubbing the latter’s testing
of network as an effort to
bypass regulations and
the Mukesh Ambani firm
hitting back saying the
charge is a bid to block its
full rollout.
IBM and Vodafone
India have inked a
five-year agreement. IBM
will manage IT services
support for Vodafone’s
IT infrastructure and
applications environment.
Vishant Vora,
Director, Technology &
Network,VodafoneIndia,
said,“Weareatechnology-
driven organization and
introducing the latest
advances is the key
to delivering the best
of experiences to our
customers.Partneringwith
IBM will help us enhance
customer’s experience
with intuitive capabilities
and build a cost optimized,
flexible and scalable IT
infrastructure.”
Vanitha Narayanan,
Managing Director,
IBM India, said, “We are
delighted to continue
our relationship with
Vodafone India. IBM’s
leading-edge capabilities
will help strengthen
Vodafone India’s vision of
delivering differentiated
client experiences.”
In line with its
network up
gradation plans, Telenor
has announced the launch
of a pilot to deliver high-
speed 4G services for
its customers in Anand.
Subscribers will now
experience high-speed
wireless mobile internet
on the company’s advance
network architecture
and get on to the digital
superhighway to cater to
their data needs.
The pilot in Anand
follows the successful
test pilot of Telenor’s
4G services across its
6 circles in Varanasi,
Vizag, Amravati, Agra,
Lucknow, Ranchi,
Vijayawada, Tenali, Eluru
and Bhimavaram. With
this, Telenor has moved a
step closer to its ambition
of Internet for All and
becoming the preferred
partner in the digital life of
its customers. Customers
can avail 4G services with
TelenorinAnandcitywith
2 STVs – STV 159 offering
1GB 4G data and 25 Paise
local and STD calling, and
STV 229 offering 2GB 4G
data and 25 Paise local and
STD calling.
NETGEAR has
announced the
launch of its ReadyNAS
210 Series
of Network
A t t a c h e d
Storage (NAS)
devices for
home and home
office networks
with new two-
and four-bay
models in India.
Based on a quad-core
1.4GHz ARM Cortex
processor, ReadyNAS
212 (RN212) and
ReadyNAS 214 (RN214)
have set a new standard
for consumer NAS by
delivering real-time
1,080p high-definition
video transcoding so that
one can view
HD content
on any screen,
anywhere at
home and over
the Internet.
Subhodeep
Bhattacharya,
R e g i o n a l
Director –
India and SAARC,
NETGEAR, said,
“NETGEAR ReadyNAS
is the undisputed choice
in storage for streaming,
transcoding video, and
protecting your data.”
Bharti Airtel,
India’s largest
telecommunications
services provider has
launched 4G services in
Kharagpur.
Airtel 4G in
Kharagpur has been rolled
out using dual spectrum
bands of 2300 MHz (TD
LTE) and 1800 MHz (FD
LTE). The combination
of TD LTE and FD LTE
ensures higher network
capacity, which translates
into a superior customer
experience. This also
makesKharagpuramongst
the few cities in India to
have an integrated dual
band 4G network.
Airtel 4G enables
customer to enjoy
uninterrupted HD
video streaming,
superfast uploading and
downloading of movies,
music and images.
Airtel 4G is available to
customers across a range
of smart devices including
mobile phones, 4G
hotspots and dongles.
Commenting on the
launch, Ravindra Singh
Negi, CEO – West Bengal
& Odisha, Bharti Airtel
said, “We are delighted to
roll out our 4G services
in Kharagpur. Customers
can look forward to a
superlative smartphone
experience with Airtel 4G
and enjoy superfast access
speeds."
344 Railway
Stations
Under CCTV
Surveillance
Indian Railways
has already provided
Close Circuit Television
Cameras (CCTV) at
344 stations over Indian
Railways.
Indian Railways has
also planned to install
Video Surveillance System
(VSS) at 1,000 stations
under Nirbhaya Fund.
Total estimated cost
of VSS at 1,000 stations
chargeable to Nirbhaya
FundstandsatRs500crore
and outlay to the tune of
Rs 54.91 crore has been
proposed for Integrated
Security System (ISS)
which includes CCTV
works for FY2016-17.
Idea 4G services
available in
Maharashtra
& Goa
Idea Cellular, No 1
operator in Maharashtra
and Goa has rapidly
expanded Idea 4G LTE
services to cover 390
towns across 32 districts
in Maharashtra & Goa.
Idea is the first and
only service provider
to offer 4G services
in 300 of these towns.
Idea 4G LTE services
now available in major
towns of Aurangabad,
Kolhapur, Nagpur, Vasco,
Sangli Miraj and Panjim,
covering over 27 pecent
population.
Idea’s world class
4G LTE service is now
available in the major
towns of Amravati,
Gondia, Kohlapur,
Alibagh and Wardha,
in addition to Nagpur
and Ahmednagar where
services were launched
earlier this year. As the
leading telecom operator
in the market, Idea has
focussed on investing in
spectrum, expanding the
network and enhancing
customer service in
Maharashtra & Goa.
25www.varindia.com August 2016
26 August 2016 www.varindia.com
CHANNEL BUZZ
eScan strengthens its channel
engagement with ASIRT Members
Radware Hosts seminar for its Channel
Rashi Peripherals andToshiba
organize Partners Meet
SOTI partners Airtel
Rashi Peripherals, in
cooperation with
Toshiba, has held regional
Surveillance training sessions
across Gujarat, in association
with a name well known for
surveillance solutions for
their partners. Cities covered
included Rajkot, Palanpur and
Vadodara.
Training sessions helped
over 500 partners to increase
the interest in the surveillance
industry with Toshiba’s
ambitious road map for the
country, and discuss the
forms of support from the
Distribution house and the
Storage titan. The day sessions
were attended by partners
from the tier-II to tier-IV cities.
The seminar included a mix
of lectures, technical sessions,
through interaction with the
participants and practical
training. Discussions revolved
around the future of the
eScan, in association with
ASIRT, held an exclusive
product launch and training
programme for its registered
members in Mumbai. It is
part of its channel engagement
programme to strengthen and
educate partners for the growing
business opportunities in Security
Solutions with Digital India and
Smart Cities being at the forefront
of India's digital growth plans.
With the changing landscape
of cybercrimes and the growing
IT dependency by small and
medium businesses for business
growth, SMB businesses are
becoming potential targets for
the cybercriminals. Keeping
the growing trend of attacks on
SMBs by various ransomware to
Trojans, etc, eScan has developed
specialized products such as eScan
Corporate 360, eScan Enterprise
Edition, eScan Corporate
Edition, eScan Endpoint Security,
Total Security Suite for Business
and Internet Security suite for
Business and to provide real-time
protection to these businesses
with least dependency by IT
support or Admin team.
eScan being a strong channel-
driven organization, and being
a pureplay security solutions
developer has taken strides in
its endeavour to provide greater
opportunity for the SI partners.
To strengthen its association
further, eScan held the exclusive
product training programme and
to educate partners about the
giving business opportunity. As
the threat landscape expands its
horizon to target SMB businesses,
eScan security solutions provide
a new business opportunity and
profitability for these members.
At present, in an increasingly
competitive global marketplace,
leveraging technology to help
sustain profitable business growth
is a focus for most channel
partners, hence eScan too has
developed modules to train
and educate qualified partners
who are looking for expanding
their business profitability by
adding security solutions to their
product / service portfolio for
their customers.
Radware India has recently
conducted seminars
on ‘Mastering Application
Service Level Assurance’ for its
channel partners in Mumbai
and Bangalore. The India
VAD partner, RAH Infotech
coordinated the events at both
locations.
Yaron Azerual, Product
Marketing Manager, Radware
addressed the audience on
importance of understanding
how application visibility and
performance impact business
goals and why it is critical to for
the businesses to gain insights
into the nature of application
networking and how application
delivery controllers (ADC) can
be a key component to reliable
and secure applications.
He spoke in detail about
application networking best
practices and why Radware is
a global leader in application
security and delivery solutions
for virtual, cloud, and software
defined data centers. The
highlights of the session were
‘Application Service Level
Assurance – The End Goal of
Virtualization’ and ‘Virtualizing
Appiication Delivery – Cloud,
SDN, NFV – What Does It All
Mean?’
A huge gathering of over
80 participants from Radware
channel community in each city
benefitted from this seminar
and had a chance to interact
with Yaron one-to-one to
understand more about how
they can help their customer
improve application networking
performance while virtualizing
application delivery and securing
the same.
surveillance industry and the
opportunities that lie ahead for
the partners, joined by Avtron,
who enable the partners in
understanding the dynamics of
this business.
Rashi and Toshiba’s first leg
of an ambitious upsell even was
met with much appreciation
and participation. The trio
will host these extensive and
comprehensive meets across
India, where partners from all
tier cities can attend, which
would, in turn, help them tap
the surveillance industry.
SOTI has partnered with
Airtel, India’s largest
telecommunications services
provider. SOTI has signed
a strategic relationship with
Enterprise division of Airtel to
provide enterprise customers
Enterprise Mobility Management
solutions. SOTI’s vision is to
connecting the mobile and IoT
system.
The company has also
announced an investment of $12
million in the Indian market,
through the increase of the
current employee base in the
country, adding 300 new jobs
within the span of two years. The
investment will be for enhancing
technical support and R&D in
the country.
SOTI has also expanded its
operations to a new facility in
Gurgaon built on the vision of
creating an environment to enable
creativity and foster innovation.
Presently, SOTI’s customers in
India include: The Lalit, The
Peninsula and Yatra.com.
“This is an exciting time to be
in India. With the proliferation
of mobile phones, the Indian
ecosystem is undergoing a
monumental digital disruption.
We believe with SOTI’s
competency in enterprise
mobility and focus on enabling
business transformation across
vertical sectors, we are uniquely
positioned to execute on a
connected enterprise mobility
and IoT strategy,” said Carl
Rodrigues, CEO, SOTI.
“We have a deep focus on
innovation, and this expansion is
part of the company’s larger R&D
growth strategy. SOTI is leading
the way to the next generation
of mobility management,” added
SOTI.
SOTI is the only player in
the industry that works across
solutions for both the knowledge
and task worker, rugged and
consumer devices, connected
peripherals and all major OS’s.
Known as the industry leader in
Android management, SOTI’s
Android+ technology includes
over 95 device manufacturers
representingmorethan90percent
of the Android device market.
SOTI’s Android+ leadership
is recognized within the Indian
marketplace, as the company
continues to build out its local
partner network, offering the
deepest management across
the broadest range of Android
OEMs.
27www.varindia.com August 2016
28 August 2016 www.varindia.com
Barun Lala, Director – Indirect Sales,
Hewlett Packard Enterprise India Sales Pvt.
Ltd.
Right Products, At The Right
Price,…Right Now’ is the motto of the
new Transactional Business Model
Vikram K, Director, Servers, Hewlett
Packard Enterprise India
Join the revolution, sell fast and
accelerate your earnings
HPETransactional
Business Model (TBM)
..............enabling partners to
fulfil customer requirements faster
the world’s first product for Composable
infrastructure, wherein compute, storage and
Networking come together as fluid resource
pools that can be activated for any style or
size of workload,” Vikram points out.
Recently, HPE has also launched the
Edgeline EL1000 and Edgeline EL4000, the
converged systems for the IoT, integrating
compute, storage, data capture, control
and enterprise-class systems and device
management built to thrive in hardened
environments and handle shock, vibration
and extreme temperatures.
In view of the growing server market for
HPE and based on extensive market research
on the most popular/fast selling Server
products, HPE has formulated the Hewlett
Packard Enterprise (HPE) Transactional
Business Model (TBM). This is a program
under which it is enabling its partners to fulfil
their customer requirements quickly and
smoothly.
TBM – All about Empowering Partners
Transactional Business Model (TBM)
as a program has a select number of Servers
bundled with Services and which addresses
the ‘heat of the market’ and meets majority
of SMB and mid-level enterprise customers’
needs. The Transactional model focuses on
speed. Around 70% - 80% of the SMB and
mid-level enterprise customer needs can be
fulfilled by these SKUs.
“Transactional Business Model is beneficial
for a business that is characterized by the
minimum of predefined products sold through
the channel, to meet the price/functionality
needs of a large percentage of SMB customers
(typically below 500 users) who are price and
availability sensitive or do not want complex
solutions. It is channel and a marketing driven
initiative,” says Barun Lala, Director – Indirect
Sales, Hewlett Packard Enterprise India Sales
Pvt. Ltd. “In short, ‘Right Products, At The
Right Price,…Right Now’ is the motto of this
new program of TBM,” he says.
Through the HPE Transactional Business
Model (TBM) program, HPE has built the
product list and identified those products that
are fast selling, as well as the most competitive
pricing. All the servers in the TBM program
are from the latest generation and with
the latest configuration. This also gives an
advantage for early movers, since not many
The server market is undergoing
considerable changes, impacted by broader
technology megatrends like cloud, mobile
and big data. These new technologies bring
in the opportunities of new deployments
and upgrades for the server vendors. New
implementations and upgrade opportunities
along with various government initiatives
such as Smart Cities & Digital India projects
are collectively driving the growth for the
server market in India. Currently, the server
industry in India is also witnessing growth
from start-ups especially from e-commerce
players & service providers.
“While blade servers and micro servers are
the major growth drivers, High Performance
Computing is also on the rise. Moreover,
x86 servers are effectively addressing the real
time data transaction needs of organizations,
which in turn significantly contributes to
the growth of the server market,” explains
Vikram K, Director, Servers, Hewlett Packard
Enterprise India.
As the industry’s leading server vendor,
HPE is committed to bringing new
infrastructure innovations to the market
that enable organizations to derive more
value from their data. This year the company
has launched HPE Synergy, an intelligent
infrastructure designed to accelerate
application delivery in both traditional and
new IT for the Idea Economy. “We call it
of the players have the complete portfolio on
the latest Intel platforms.
For empowering partners, who are
an important consideration for HPE, the
company is launching a lot of demand
generationprogramsalongwithitsdistribution
& channel partners to drive awareness for
these products. “We did extensive market
research, priced products based on the market
operating price or “street price” and shared
these prices with our partners. This program
has received a tremendous response from the
partner community,” says Barun.
Looking ahead...	
2016 has been a year of technology
disruption with the continuing evolution of
cloud, mobility, social computing, big data
and security. HPE believes that together with
partners and the new TBM program, the
company will be well-positioned to address
the challenges and opportunities of this new
market paradigm through New Style of IT.
“The Transactional Business Model by
HPEmodelisallaboutpartnerempowerment
by offering power, choice and flexibility to
take on the most demanding workloads at
the right price. Join the revolution, sell fast
and accelerate your earnings,” concludes
Vikram with a note of encouragement to
the partners. n
In a chat with VARINDIA, Barun Lala, Director – Indirect Sales, Hewlett Packard Enterprise India Sales Pvt. Ltd. and Vikram K, Director,
Servers, Hewlett Packard Enterprise India shares where and how is the server market moving, besides giving details about the new Transactional
Business Model that will be a game changer strategy for its partners for responding to customer needs -
FACE TO FACE
29www.varindia.com August 2016
India will remain as the centre for outsourcing around the globe and that brings unlimited opportunities
in Big Data & Analytics that has the potential to leverage data assets to transform India into a Digital
India. To address the digital needs of the huge population and sustain the growth of ever-growing
sectors of IT, telecom and banking, the support of infrastructure also needs to be in place. Data center
is the critical support infrastructure and has been the focal point of this development phase.
With the growth in online and e-commerce business, data centers is a high-growth business. We
expect that with technology capability and rising scale, India could also become the hub for data
centers businesses globally and India has the potential to lead the world in the adoption of the nexus
of forces, which is the convergence and mutual reinforcement of social interaction, mobility, cloud and
information. Expansion of e-commerce, online users and increased transactions, coupled with growing
acceptance of cloud services in the SME segment, is expected to add further in the growth trajectory.
Going forward, the paradigm for innovation is fast moving towards consumer-centric solutions and
demands for customer experience zone is very impressive. Given the complexity and scale of challenges
faced by the corporates, there is a sense of urgency and the need to develop similar quality-focussed and
innovation-driven mind-sets to become competitive in today’s globalized environment. With the rollout
of 4G in the backdrop, increasing higher data consumption owing to affordable 4G devices will lead to
the growth of the data center market in India and is forecast to reach 22 per cent YoY against the 12 per
cent globally for the period 2016-18.
Secondly, India is home to over 51 million small and medium businesses. Indian SMBs are leveraging
digital technologies across business processes, driving topline growth, maximizing output and deriving
cost-efficiencies. While today only 40 per cent of these SMBs are influenced by technology, the number
is expected to increase to 90 per cent of all SMBs by 2020. SMEs are focussed on broadening the role of
technology within their organizations.
Data Center Infra to
touch $5 Bn by 2018
Data Center Special
30 August 2016 www.varindia.com
Data Center: Future Promising
Indian data center infrastructure market is expected to reach $5 billion in 2018, thanks to
consumer mobile data, government, BFSI, manufacturing, retail/e-commerce and healthcare
As per Gartner, the Indian data center
infrastructure market is forecast to reach
$2 billion in 2016, a 5.2 per cent increase
from 2015. The market is bound to grow,
thanks to mobile data, government, BFSI,
manufacturing, retail/e-commerce, healthcare
verticals. Even enterprise and government
vertical have shown increased willingness to
adopt public cloud-hosted data center and
plan to move from local data centers.
The data center market looks promising
as Indian data center infrastructure market
is expected to touch $5-billion mark by 2018
and it is predicted that India would be the
second-largest market for data centers in Asia
-Pacific by 2020. All this is very encouraging
as even the government of India is also in the
final stages of accreditation of cloud services
of private cloud providers in the country
which will open up new services like digital
storage of certificates and others.
The focus of Indian data center
infrastructure market is more on setting up
new data centers as well as modernization of
existing data center to provide cloud services.
All these will help in benefiting corporate as it
will help them in their digitization story.
“Public cloud may suit applications where
security is not a major issue, whereas private
cloud may be a logical choice for higher
levels of security. However, hybrid cloud
is the optimum solution given their specific
security and data issues, evolving regulatory
environment, unique application and
infrastructurerequirements,andanoverriding
need for standardization, automation and
virtualization. So it is not surprising that
market trends clearly show that a hybrid
Cloud will dominate the market over the next
five years,” says Vikram K, Director, Servers
- Hewlett Packard Enterprise.
Speaking about modernization, Atul
Anchan, Director- Systems Engineering,
Symantec India, said, "Data center
modernization is one of the key drivers for
infrastructure spend in India. Automation and
orchestration are becoming high priorities
for businesses in India. Software-defined
infrastructures, and an increased focus on
disaster recovery and business continuity has
also increased spend on infrastructure."
Modernization of existing data centers will
also help in reducing IT management cost,
complexity and increased security, thereby
helping CIOs to opt for public, private or
hybrid cloud depending upon their choice.
Speaking about converged infrastructure,
Raghuram Krishnan, Director – Partners &
Alliances, Hitachi Data Systems, India, said,
"Converged infrastructure helps modernize
the enterprise and be ready for private, public
or hybrid clouds and deliver operational
efficiency by adopting advance automation.
It improves organizational agility by quickly
deploying new applications and services
that respond to changes in business needs.
It also helps reduce IT management cost and
complexity with coordinated, comprehensive
provisioning and administration of virtualized
and private cloud environments."
"Red Hat and its partners have
demonstrated expertise in driving
infrastructure performance enhancements
and historic cost savings by moving customer
data centers from silos of mismatched legacy
equipment to a streamlined, standardized,
open platform that is optimized for physical,
virtualandclouddeployments.Thisprocedure
not only offers quantifiable short-term value
but also lays the basis for a self-service, cloud-
ready, elastic environment that can act to
dynamic business priorities on demand," said
Neeraj Bhatia, Director - Partners, Alliances
& Commercial Sales, Red Hat India.
Data Center Opportunities
Increase in mobile data usage and
proliferation of data is having a significant
impact on servers, storage, networking,
facilities and IT operations, thereby leading
Raghuram Krishnan
Director – Partners & Alliances, Hitachi Data
Systems, India
Neeraj Bhatia
Director - Partner, Alliances & Commercial
Sales, Red Hat India
Atul Anchan
Director - Systems Engineering, Symantec
India
Top data center providers in India
·		BSNL
·		CtrlS Datacenters
·		Cyfuture India
·		ESDS
·		GPX
·		IBM
·		Microsoft
·		Netmagic
·		NxtGen
·		Nxtra Data
·		Pi Datacenters
·		Reliance Communications
·		Reliance Jio (To be operational soon)
·		Ricoh India
·		Sify
·		ST Tele Media (formerly Tata
Communications Data Centers)
·		Web Werks
·		Wipro
Data Center Special
31www.varindia.com August 2016
to rapid growth of the data center market in
India. e-commerce, cloud-based services and
emergence of the Internet of Things (IoT) will
play a key role in stimulating growth for data
center business in India.
"As the number of subscribers and
transactions grows from an e-commerce
perspective, storage, availability and business
continuity/disaster recovery will become
pertinent. With IoT millions of devices
will be connected and combined with data
analytics humungous amount of data would
be generated – all of this would require data
centersupportintheformoflargestorage,high
and continuous availability and data security.
All of them will trigger growth of data centers
in India and offer great opportunity for new
players," said Sridhar Pinnapureddy, Founder
and CEO, CtrlS Datacenters.
The government of India is also in the
final stages of accreditation of cloud services
of private cloud providers in the country and
is offering a new model of cloud computing
services (including IaaS, PaaS and SaaS) to the
users through ‘GI Cloud’ coined as MeghRaj.
The focus of MeghRaj is to evolve a strategy
and implement various components to ensure
proliferation of cloud in government verticals
through private cloud players.
The aim of the cloud policy is to realize a
comprehensive vision of government private
cloud environment available for use by central
and state government departments, districts
and municipalities to accelerate ICT-enabled
service improvements and also provide
flexibility in terms of choice of technology.
DeitY proposes accreditation of the cloud
service offerings of private service providers
so that end-user departments can leverage
in addition to the National Cloud services
offered by NIC for e-governance solutions.
The cloud services, offered under National
Cloud as well as the accredited private cloud
service providers, will be published through
a GI Cloud Services Directory for use by
government departments or agencies both at
the centre and states.
According to industry experts, “Players
likeRelianceCommunications,NIC,Reliance
Jio, TCS, Wipro, Microsoft, Amazon, Sify,
ESDS, Pi and others are actively participating
in the accreditation of cloud services of private
cloud providers in the country.”
GI Cloud or MeghRaj will be a set of
discrete cloud computing environments
spread across multiple locations, built on
existing or new infrastructure, following
a set of common protocols, guidelines and
standards issued by the Government of India.
The primary purpose is to enable DeitY
to provisionally accredit the cloud service
offerings of private service providers for an
initial period of two years. This will be an
open accreditation process to allow for new
entrants into the accredited list of cloud service
providers as well as the re-accreditation of the
already accredited cloud service providers. In
order to be accredited by DeitY and be part
of the GI Cloud Services Directory, the cloud
service offerings will require certification of
compliance to a common set of standards and
guidelines on the security, interoperability,
data portability, SLAs and contractual terms
& conditions.
The government is looking at various
requirements from private service providers
like: service management and provisioning;
user/admin portal; integration; LAN/
WAN; data center facilities; cloud storage
service; virtual machines; security; legal
compliance; management reporting; and exit
management/transition. DeitY has invited
proposals from the private cloud service
providers for provisional accreditation of
cloud service offerings for a combination of
security level 0 or security level 1 or both for
Piyush Somani
Founder, MD & CEO
ESDS Software Solution
Mandar Kulkarni
Director – Cloud and Datacenter Programs,
Marketing & Operations
Microsoft India
Sridhar Pinnapureddy
Founder and CEO
CtrlS Datacenters
Kalyan Muppaneni
Founder & CEO
Pi Datacenters
Infrastructure-as-a-Service (IaaS); Platform-
as-a-Service (PaaS); Business-Continuity-as-a
-Service (BCaaS); Dev/Test-Environment-as-a
-Service (DevOps); and Virtual-Desktops-as-a
-Service.
Speaking on MeghRaj, Piyush Somani,
Founder, MD & CEO, ESDS Software
Solution, said, "We have already participated
in the MeghRaj opportunity and the
government is evaluating all the bids."
MeghRaj is a big government initiative
and all data center players in India would like
to leverage it by setting up data centers in
India. In last six months we have seen several
announcements by leading MNCs to set up
their own data centers in India.
SDN and NFV Deployment
All data center players based in India
are deploying or planning to deploy new
technologies like SDN (Software-Defined-
Network) and NFV (Network Functions
Virtualization) as it has tremendous
technology advancements vis-a-vis existing
technologies as it will help in benefiting
enterprise customers.
Netmagic has already adopted software-
defined networking in its Chandivalli data
center. ESDS has deployed new-generation
technologies like SDN, SDS and NFV to
reduce the latency and improve agility of our
cloud services. The company has a unique
concept implemented between Mumbai and
Nashik data centers, which allow virtual
machinestofloatbetweenboththedatacenters
in near real time. Microsoft's cloud platform
is built using state-of-the-art technologies like
SDN, Azure CloudSwitch, to build software-
defined hyperscale data centers.
Deployment of SDN and NFV in
Pi Datacenters has enabled a more agile and
less failure prone environment through a fully
closed loop software-defined architecture that
works on rule and policy-based processes and
heals itself to perfection in any eventuality.
Speaking on SDN and NFV deployment,
Mandar Kulkarni, Director – Cloud
and Datacenter Programs, Marketing &
Operations, Microsoft India, said, "Our
cloud platform is built using state-of-the-art
technologies like SDN, Azure CloudSwitch,
32 August 2016 www.varindia.com
Manish Gupta
Director & General Manager, Enterprise
Solutions Group, Dell India
Amod Ranade
General Manager - Data Center Business
Development, Schneider Electric
Rajender Bhandari
Director - Systems Engineering
NetApp Marketing & Services
to build software-defined hyperscale data
centers. We make these investments in the
cloud data centers to ensure that CIOs never
have to worry about regulatory mandates and
capacity planning in the future."
Talking about new technologies, Sridhar
Pinnapureddy, Founder and CEO, CtrlS
Datacenters said, "We are deploying new
technologies and it is a constant effort to
be ahead of the curve, and being a Tier-4
data center, we carry the mantle. Yes, we
are adopting SDN, NFV as they provide
tremendous technology advantages, along
with benefits such as quick device deployment
– be it a firewall, network, storage or compute
combined with rapid scaling of infrastructure.
All of these will eventually benefit our
customers as they witness rapid progress from
development to production (Go Live) helping
them meet their business objectives."
"Pi, as a young, disruptive and dynamic
technology enterprise, has been creating waves
in the industry as a software-defined strategic
data centre. Resorting to a strategic cloud data
centre approach and with a software-defined
environment right from the network layer
to the compute Pi brings to its customers a
fully integrated software-defined enterprise
cloud environment armed with automation,
orchestration and workflow," commented
Kalyan Muppaneni, Founder & CEO, Pi
Datacenters.
"DeploymentofSDNandNFVinourdata
center reflects our choices towards delivering
just the right solutions for enterprises across
industries. This approach has enabled a more
agile and way less failure prone environment
through a fully closed loop software-defined
architecture that works on rule and policy
-based processes and heals itself to perfection
in any eventuality," added Muppaneni.
Manish Gupta, Director & General
Manager, Enterprise Solutions Group, Dell
India said, "Our future-ready data center
solutions are more tightly integrated, bringing
server, storage and networking closer
together; scalable to meet business demand,
and software-defined to automate and
simplify IT operations and service delivery.
The result is, with our data center solution
offerings, customers can gain flexibility and
efficiency, while working with existing IT
investments."
Apart from new technologies, data center
players are also focusingss a big way on energy
conservation technology to keep its running
cost low as these constitute a large part of cost
of running data centers. CtrlS Datacenters
had around 80 innovations to optimize and
reduce energy consumption which has led
to industry best PUE (PUE is a metric of
data center energy efficiency and is the ratio
of the power and cooling overhead required
to support our server load. The industry
average of PUE is 1.8) of 1.42. Microsoft is
continuously innovating to reduce this cost
and bring in energy efficiency. Microsoft’s
average Power Usage Effectiveness (PUE) for
its new data centers in 1.125.
Speaking on energy management,
Amod Ranade, General Manager - Data
Center Business Development, Schneider
Electric, said, "As the global specialist in
energy management and automation, we
create technologies that reshape industries,
transform cities and enrich lives. Our life
cycle services help to assess, plan, design,
build and operate data centers, leading to
improved performance under OpEx pressure.
A broad portfolio and choice of data center
architectures cater to varied customer needs,
along with prefabricated solutions that are
easy to deploy and to support the fast growth
of businesses."
Even data management is becoming
more complex and complicated. Rajender
Bhandari, Director - Systems Engineering,
NetApp Marketing & Services, says, "With
data management becoming one of the major
influencers of business strategy, there is an
increased emphasis on efficiency of data
centers. As one of the leading enterprise
storage providers, NetApp is looking forward
to the changes in the data center market."
Pravin Prashant
pravin@varindia.com
Sify Technologies built India's first Tier
3 Data Centre in 2000 and since then has
pioneered colocation, managed hosting
and enterprise-ready cloud services. All the
SifyData Centers are strategically located in
different seismic zones. Sify Technologies has
an impressive portfolio of over 200,000 square
feet of white space spread across 6 Tier 3 data
centers, 15 Tier 2 data centers, 6 state data
centers and several more for private clients, all
built as per specifications and with best-in-class
global standards.Sify's latest DCs are based on
POD designs with abundant space & support
for high density power requirements.
The company maintains a leadership
position in data center services by providing
advanced design, security, power and cooling
elements to customers with industry-leading
reliability, including uptime of 99.999% for
last 8 years.
Highly redundant power and cooling
systems, security and management systems,
best practices& processes and skilled operations
staff enable the data center to meet and even
exceed the industry's highest standards.
SifyTechnologies provides data center services
like colocation, managed hosting, DC IT
services and DC migration.
Sify’s Cloud Cover connects
over 36 Data Centers
Kirtikar Ojha
Business Head – DC & Cloud Managed
Services, Sify Technologies Limited
Data Center Special
33www.varindia.com August 2016
“NTT has its own Global Standards
on Data Center”
Data center market size in India
for FY2015-16 and what is the
forecast for FY2016-17?
Multiple estimates have been done for the
Indian data center market as it is defined as co-
location, managed hosting and infrastructure
as a services with $0.5-billion market, as of
today. The market is growing at a varying
speed, the co-location market at 18–20 per
cent, cloud offering at 30-40 per cent and new
offering like simpliPVC is expected to grow at
75-85 per cent but overall data center business
is expected to grow at 22-25 per cent.
Do you see e-commerce, cloud-
based services and emergence
of the IoT affecting data center
growth in India?
We are already engaging with some utility
companies which are deploying smart meters.
IoT will be one of the drivers, maybe the
adoption will be slow but I believe it will
be a major contributor in the next 2 years.
E-commerce has been a major contributor.
The whole startup ecosystem that has also
grown in the last few years and lastly we
continue to see traction from BFSI sector.
What is the total number of data
centers that you operate globally
and how many data centers are
operational in India?
NTT has close-to 150 data centers globally
and has the largest amount of space among all
the players. In India currently, NTT has 9
data centers in 4 cities.
How many data centers are you
operating in India and what is the
total floor space and number of
racks in each data center?
We have close-to 6,000,000 square feet and
the largest data centre floor space has close
to 300,000 square feet and we will keep on
increasing the space, as per the requirement.
Do you provide all data center
services like managed co-
location, dedicated hosting, cloud
computing, IT infrastructure
monitoring & management,
managed security, disaster
recovery and managed app hosting
from your India data center?
We offer the entire stack of infrastructure
as services such as dedicated hosting, private
clouds, simpliPVC, public cloud and virtual
firewalls appliances and the entire set of DR
(disaster recovery) as service. We are in the
process to add some of the PASS services
and data analytic services towards the end of
2016.
What is the USP of NTT data
center?
We are part of the NTT Communication
group which gives us a lot of financial strength
and NTT has its own global standards on data
centers so all our data center design have to go
through detailed scrutiny.
Secondly, we have very good managed
services offering and in fact many customers
take our IaaS (Infrastructure-as-a-Service)
because we are able to manage the
infrastructure well, almost 65 per cent of our
manpower are engineers who manage and
run IT infrastructures so the depth of skill in
operating systems, databases, virtualization
technologies is all available at one place.
Do your data center meet
DeitY's MeghRaj requirement for
a combination of security level 0
or security level 1 or both for IaaS;
PaaS; BCaaS; DevOps; and Virtual
Desktops-as-a-Service?
We are a participant and are part of the
MeghRaj project.
Are you deploying new
technologies like SDN, NFV and
others to make your data center
more efficient?
We have already adopted software defined
networking in Chandivalli data center.
Secondly, with the launch of Simplipvc
we have deployed and integrated Cisco ACI
technology and Microsoft Azure which really
leverages and allows us to do V Laning.
What are your plans for opening
up of new data centers in India?
There are certain plans under approval. So
probably by the end of this month there will
be some announcements once we have the
global approval in place.
Pravin Prashant
pravin@varindia.com
Nitin Mishra
SeniorVicePresident,ProductManagement,
Netmagic Solutions
With over 15 years of operational and
technical expertise serving over 300 customers
spread across BFSI, telecom, pharma, retail,
manufacturing, media, etc.,
As a cloud and network services provider,
Sify Technologies understands that reliable
and affordable connectivity is key to leverage
data center and cloud investments made by
organizations. Sify’s cloud cover connects over
42 data centers, across the country, on a high
speed network. The company provides high
capacity multi-protocol low latency networks
across multiple cities in India to provide
solutions to address the unique requirements
for data center - data center traffic as compared
to traditional data center - branch traffic. Sify
Technologies has marquee customers who
leverage this network to connect their disaster
recovery and near disaster recovery facilities to
their primary data center.
Sify Technologies has meta-morphed from
a network and data center service provider to
becoming a full-fledged converged ICT player
with capabilities data center transformation,
application integration and transformation
integration services. Sify Technologies has
demonstrated its prowess in many DC
transformation projects by implementing best-
of-breed solutions which enabled customers
to experience the best-fit solution to address
their current and future requirements and de-
risk technology adoption. This transition was
played on the premise that the brand had built
a sound infrastructure foundation and aligned
services on them in sync with the ever evolving
needs of enterprises. Therefore, it believes that
it is able to serve the requisite services with the
same level of SLAs across the board.
Sify Technologies is also well positioned
to address the increasing market opportunities
on upcoming platforms of Software as a
service (SaaS), Platform as a service (PaaS) and
Infrastructure as a service (IaaS) as enterprises
move from build to subscribe and from
control to visibility. It is positioned as one of
the leading vendor in the prestigious Gartner’s
magic quadrant for cloud enabled managed
hosting, Asia Pacific from past three years.
Its cloud platform has scale-out capabilities
to compete more effectively for public cloud
requirements and is also extending its support
to AWS and Microsoft Azure, including
offering managed services on top of the third-
party cloud providers. As a full scale ICT
player, Sify Technologies is in the best position
to align these expectations to the market place
for any enterprise.
34 August 2016 www.varindia.com
"First Phase of Our Largest Data
Center would be operational soon"
What is the size of the data
centermarketinIndiaforFY2015-
16 and what is the forecast for
FY2016-17?
Indian data center infrastructure market
is currently valued at $2.2 billion and is
expected to touch $4.5-billion mark by 2018.
It is predicted that India would move to be
the second-largest market for data centers
in Asia-Pacific by 2020 with investments
reaching $7 billion.
Do you see e-commerce, cloud-
based services and emergence
of the Internet of Things (IoT)
affecting data center growth in
India?
The growing cloud market in India with
an estimated CAGR of 32 per cent over the
years 2013-2018 is certainly shaping up the
demand for data centers. Gartner’s Cloud
Adoption Survey in January 2015 revealed
53 per cent of organisations were already
using cloud services and another 43 per cent
indicated planned adoption by the end of the
year.
The dependence of the booming
e-commerce industry on emerging
technologies like IoT and their high-end
technology requirements for business
excellence are also carving out more market
space for data centers.
What is the total number of
data centers that you operate
globally and how many data
centers are operational in India?
As a data center player, our current
focus is India market. We are serving our
customers out of our facilities at Vijayawada
and Hyderabad. The first phase of our largest
data center facility across 10 acres out of
Amaravati would be operational soon and
this is an Uptime Certified Tier-IV facility.
We would also be announcing data center
locations in the very near future. The global
footprint is part of our long-term expansion
plans. We have been doing active white
boarding on this so that we do things right
the first time itself.
How many data centers are you
operating in India and what is the
total floor space and the number
of racks in each data center?
Our first of many data centers is spread
across 10 acres in Amaravati and has an
Uptime Certified Tier-IV data center. It is
modularly built grounds up over a space of
500,000 square feet with a total capacity of
5,000+ racks. Phase I of the modular data
center would house 1,100 racks.
Over and above this, we also operates
a near DR-cum-global managed services
delivery center facility at Vijayawada and a
far DR facility at Hyderabad. This gives our
customers a fully redundant environment to
ride on, both intra and inter location.
Do you provide all data center
services like managed co-
location,dedicated hosting,cloud
computing, IT infrastructure
monitoring & management,
managed security, disaster
recoveryandmanagedapphosting
from your Indian data centers?
Yes, we do provide all the services you
have highlighted out of our data centers. As
a software-defined strategic data center, we
@Pi, with our flagship cloud framework @
PiCloud, deliver top-of-the-league end-to-
end data center services with high level of
automation, self-service and a strong layer
of managed services, that suit the dynamic
nature of the industry and delivers the best
fit solutions and results to end-users.
What is the USP of Pi
Datacenters?
We differentiate ourselves in the market
in a spectrum of aspects starting from the
class of core data center infrastructure to the
level of managed services. We emphasize on
quality and professionalism in our services
with firm SLAs. Our grounds up modular
architecture enables customers to scale at
will without worrying about space crunch.
The strategic choice of Vijayawada
(Mangalagiri) to operate our first data center
adds to the cost optimization both in terms
of infrastructure and power. This helps in
passing the cost benefit to our customers,
coupled with top-of-the-league services and
lowering their TCOs significantly. Our fully
automated and customizable workflows
enablecustomerstoprovisiontheirenterprise
cloud on our self-provisioning platform.
The intelligently built infrastructure is
scalable between the Tier levels. The mission-
critical applications of our customers
can leverage the Uptime certified Tier-IV
environment, while their non-mission critical
applications and infrastructure can leverage
our Tier-III environment, resulting in cost
optimisation and operational excellence.
Names of the key customers
which are availing data center
services in India?
We support 20-25 customers across
industry verticals like government,
manufacturing, IT/ITeS and startup and it
is growing. We are well poised to be data
center partner of choice of 200+ customers
by the end of this fiscal year.
Does your data center meet
DeitY's MeghRaj requirement for
a combination of security level
0 or security level 1 or both for
IaaS; PaaS; BCaaS; DevOps; and
Virtual Desktops as a Service?
Yes, we @Pi, satisfy the security
requirements of DeitY's MeghRaj.
Are you deploying new
technologies like SDN, NFV and
others to make your data centers
more efficient, lower latency and
increase its speed?
Pi, as a young, disruptive and dynamic
technology enterprise, has been creating
waves in the industry as a Software-Defined
-strategic data center. Resorting to a strategic
cloud data center approach and with a
software-defined environment right from the
network layer to the compute Pi brings to its
customers a fully integrated software defined
enterprise cloud environment armed with
automation, orchestration and workflow.
Deployment of SDN and NFV in our
data centers reflects our choices towards
delivering just the right solutions for
enterprises across industries.
What are your plans for opening
up of new data centers in India?
We would be sharing our phased
expansion plans both in India and overseas
in due course. n
Pravin Prashant
pravin@varindia.com
Kalyan Muppaneni
Founder & CEO, Pi Datacenters
Data Center Special
35www.varindia.com August 2016
"We are investing over Rs. 600 Crore
in rolling outTier-4 Data Centers"
Disaster Recovery-as-a-Service (DRaaS)
which is now gone on to become an industry
standard.Allmission-criticalapplicationsfrom
banking & insurance, stock exchanges, retail,
services, e-commerce, logistics, healthcare,
manufacturing and ISVs are hosted with us.
USP of CtrlS data center?
Our data center is India’s only and Asia’s
largest Tier-4 and compliant with ANSI/
TIA-942 standards. Our Tier-4 data center
is Tier-1, Tier-2, Tier-3 compliant and all
components are fully fault-tolerant, including
data links, servers, storage, HVAC, chillers,
UPS, gensets etc. Everything in our Tier-4
data center is dual-powered (N+N).
Our Tier-4 data center is unique in the
following manner: Data center provides
industry’s highest uptime SLA of 99.995 per
cent; PUE (Power Usage Efficiency) of 1.42;
Carrier neutrality; Lowest latency; Quake
proof; Pollution-free (We have air filtration
plant to eliminate gaseous contaminants); and
military-grade security (nine levels of security
at the highest level).
As a case in point, data centers have been
experiencing rapid rate of hardware failures
due to sulphur bearing gases, primarily
due to copper creep corrosion on printed
circuit boards and corrosion of silver in
some components. To address this, we
have deployed world-class air filtration and
purification technology on our Tier-4 data
center facility that totally removes gaseous
contaminants and particulates, and inhibits
corrosion caused by airborne contaminants,
thereby providing pure air and eliminating
equipment corrosion. This ensures complete
loss of data and addresses the needs of
customers.
Names of the key customers
which are availing CtrlS data
center services in India?
Our customers include SBI, Axis Bank,
IDBI, Allahabad Bank, FedEx, Bosch,
Panasonic, National Stock Exchange,
Ranbaxy, Apollo Hospitals, GATI, Bosch,
Data center market size in India
for FY2015-16 and what is the
forecast for FY2016-17?
The size of data center market comprising
of colocation, hosting and managed services
is estimated at $1.3 billion by 2016. In terms
of sheer size in square feet it would be at four
million square feet. The market will witness
rapid growth due to new and disruptive
technologies in the forthcoming decade.
Do you see e-commerce, cloud-
based services and emergence
of the IoT affecting data center
growth in India?
Yes, all of the above will play a key role
in stimulating growth for data center business
in India. As the number of subscribers and
transactions grow from an e-commerce
perspective, storage, availability and business
continuity/disaster recovery will become
pertinent. With IoT, millions of devices
will be connected and combined with data a
analytics humongous amount of data would
be generated. All of this would require data
center support in the form of large storage,
high and continuous availability and data
security. All of them will trigger growth
of data centers in India and offer great
opportunity for new players.
What is the total number of data
centers that you operate globally
and how many data centers are
operational in India?
We currently operate four Tier-4 data
centers out of the world’s twenty-five. Besides,
we have a Tier-3 data center in operation as a
joint venture with BSNL. This data center is
located in Chennai and addresses the needs of
government departments. It is our endeavour
to bring in the best practices in data centers to
India so that the businesses derive the benefits
and gain a competitive advantage.
How many data centers are you
operating in India and what is the
total floor space and the number
of racks in each data center?
We operate a total of 5 data centers with a
floor space of over 0.5 million and the same is
likely to cross a million in the coming years.
The total rack capacity is over 10,000-plus and
growing.
Do you provide all data center
services like managed co-location,
dedicated hosting, etc from your
Indian data center?
Yes, very much. We also pioneered
Deloitte, Times Group, Bajaj Auto, Hero
Honda, Novartis, ONGC and PwC.
Does your data center meet
DeitY's MeghRaj requirement?
Yes.
Are you deploying new
technologies like SDN, NFV and
others to make your data center
more efficient, lower latency and
increase its speed?
We are deploying new technologies and it
is a constant effort to be ahead of the curve,
and being a Tier-4 data center, we carry the
mantle. Yes, we are adopting SDN and NFV
as they provide tremendous technology
advantages, along with benefits such as quick
device deployment – be it a firewall, network,
storage or compute combined with rapid
scaling of infrastructure. All of these will
eventually benefit our customers as they
witness rapid progress from development
to production (Go Live) helping them meet
their business objectives.
What are your plans for opening
up new data centers in India?
Besides our Hyderabad, Mumbai and
Noida data centers, we are building our
fourth Tier-4 data center in India's Silicon
Valley – Bangalore. We are investing over
Rs. 600 crore in rolling out new Tier-4 data
centers in Tier-2 cities, apart from the current
ones across India.
Pravin Prashant
pravin@varindia.com
Sridhar Pinnapureddy
Founder and CEO, CtrlS
Datacenters
36 August 2016 www.varindia.com
What is the size of data center
market in India for FY2015-16?
As per Gartner, the Indian data center
infrastructure market will reach $2 billion in
2016, a 5.2 per cent increase from 2015. Increase
in mobile usage and proliferation of data are
having a significant impact on servers, storage,
networking, facilities and IT operations; apart
from creating new security challenges. In such
a situation, the rapid growth of the data center
market in India is a logical inference.
Do you see e-commerce, cloud-
based services and emergence of
Internet of Things (IoT) affecting
data center growth in India?
The Indian industry is taking rapid
strides towards digital transformation. Along
with e-commerce and Internet of Things,
the rapid digitization of major sectors like
manufacturing, BFSI, healthcare and retail
has opened up a huge market for public cloud
services in India. This will definitely have an
impact on data center growth in India as more
and more businesses – large and small, adopt
cloud-based technology.
What is the total number of data
centers that you operate globally
and how many data centers are
operational in India?
Microsoft has a large global portfolio of
more than 100 data centers, 1 million servers,
contentdistributionnetworks,edgecomputing
nodes and fiber-optic networks. This portfolio
is built and managed by a team of experts
working 24x7x365 to support services for
more than 1 billion customers. We commenced
cloud services from three local data centers in
India last year.
How many data centers are you
operating in India and what is the
total floor space and the number
of racks in each data center?
In the second half of 2015, we announced
the availability of commercial cloud services –
Microsoft Azure, Office 365 and CRM Online
fromthreelocaldatacenterslocatedinChennai,
Pune and Mumbai. These are hyper-scale data
centers with thousands of servers, petabytes of
storage and massive network capacity.
Do you provide data center
services like managed co-
location, dedicated hosting,
cloud computing, infrastructure
monitoring, managed security and
disaster recovery?
Microsoft is the first hyper-scale global
cloud provider to offer a complete portfolio of
cloud services from local data centers in India
– Microsoft Azure, Office 365 and Dynamics
CRM online. Our trusted cloud principles
address customers concerns of security, privacy
& control, transparency and compliance. As a
result, Indian companies have access to exactly
the same advanced infrastructure platform that
is available globally.
What is the USP of Microsoft
data center?
Microsoft is one of the largest cloud service
providers in the world and we have made
significant investments both globally and in
India to build a resilient cloud infrastructure.
We are committed to delivering the most open,
hyper-scale and trusted cloud solutions through
our partners and ISVs that are perfectly suited
to meet the changing needs of Digital India.
With the help of local data centers, we have
been able to address key customers concerns
related to public cloud such as security, privacy
& control, transparency, and compliance.
Advanced services like data analytics,
business intelligence, machine learning and
media services are now available to Indian
companies on pay-as-you-go model, all of
which is hosted from the local data centers. The
reduced network makes hybrid cloud a reality
for Indian companies. This will also create
newer opportunities for ISVs and partners and
fuel innovative business models.
Namesomeofthekeycustomers
who are availing Microsoft's data
center services in India?
Several leading banks, financial institutions,
hospitals, media companies, e-commerce
organizations, government departments and
telecom have moved to our local cloud services.
52 of the top 100 companies listed in BSE (as
per market capitalization) are using Microsoft
cloud services from local data center.
In BFSI, several leading institutions have
adopted Office 365 to redefine productivity and
enable quick decision-making, reducing cost
at the same time. These include IDFC, ICICI
Lombard,BajajFinserv,KotakMahindraBank’s
payroll processing and portfolio analytics and
HDFC Bank’s customer experience analytics.
In e-commerce, Paytm and Snapdeal are
planning to use a range of cloud and mobile
technologies from Microsoft.
In the healthcare sector leading hospitals
like Fortis, Apollo Hospitals, AIIMS, LV
Prasad Eye Institute (LVPEI) and Narayana
Health have adopted local cloud services to
improve their operations, patient care and
drive overall business efficiency.
Does your data center meet
DeitY's MeghRaj requirement?
Our cloud services are compliant with
leading global standards. We largely bucket
them in 3 categories: Global compliance
requirements like ISO 27001/27018, CSA
CCM, etc.; Regional compliance requirements
like UK G-Cloud, Singapore MCTS, etc; and
industry compliance requirements like PCI
DSS, HIPAA.
Our cloud services meet MeghRaj
requirements and we are also participating
in the CSP Empanelment process which is
expected to be over this month.
Are you deploying new
technologies like SDN, NFV and
others to make your data center
more efficient, lower latency and
increase its speed?
Our cloud platform is built using state-
of-the-art technologies like SDN, Azure
CloudSwitch, to build software-defined
hyperscale data centers. We make these
investments in the cloud data centers to
ensure that CIOs never have to worry about
regulatory mandates and capacity planning in
the future.
How are you reducing energy
consumption cost in Microsoft
data center facility?
Today, roughly 44 per cent of the
electricity used by our data centers comes from
these sources. Our goal is to pass the 50 per
cent milestone by the end of 2018, top 60 per
cent early in the next decade, and then to keep
improving from there.
Pravin Prashant
pravin@varindia.com
52 of theTop 100 Companies are
using Microsoft Cloud Services
Mandar Kulkarni
Director – Cloud and Data
Center Programs, Marketing &
Operations, Microsoft India
Data Center Special
37www.varindia.com August 2016
179179
All-in-one and instant – on Deep SecurityTM solution
enables Evalueserve to ensure better protection of data
without adversely affecting performance.
Challenge
Evalueserve is a research and analytics firm. Globally, they have a workforce of 3200 people.
A vast majority of this workforce is based out of India. Apart from this, Evalueserve has people
working out of the United Kingdom, the United States, Chile, Romania, China and other countries.
Over the years, the decision making body of the organization realized that evolution in the field
of technology is being complimented by an evolution in the way the clients want to consume the
information. In the year 2014, the company wanted to see how they could restructure themselves
so as to be able to serve their clients better.
The first move was to consolidate 110 servers into 4 physical servers. After completing the
server virtualization, Evalueserve took nearly 6 months to decide on the desktop virtualization which
is when they came across the Trend Micro Deep Security solution.
Why Trend Micro/Solutions?
Evalueserve found in Trend Micro’s Deep Security solution the perfect answer to their woes. The
major benefit of Trend Micro’s solution is that, it sits on the virtual layer and scans each and every
data. With the new system in place, there is no chance of missing anything that passes through the
virtual layer.
User dependency has been reduced
drastically. Now, the user turning off his
system is practically of no consequence.
Trend Micro offered enhanced
manageability. Another advantage of the
Deep Security solution was that, it could be
run on off-peak hours including weekends.
Benefit
Evalueserve was able to limit user
dependency by a large margin. With this
new system, Evaluserve was able to bypass
issues that were previously having adverse
impact on threat detection. Irrespective of
whether or not users shutdown their devices,
the scan does not halt. Another advantage
of this deployment was that, it can be run
on off peak hours including on weekends. This allowed for a lot of flexibility for the scanning to be
conducted. The efficiency was increased many-fold coupled with better threat detection facilities.
This helped to improve the performance of the systems.
Trend Micro is the #1 provider of server security for physical, virtual, and cloud environments1
— combining the most
complete set of security capabilities with automated management to dramatically reduce both risk and cost.
1
IDC, Worldwide Endpoint Security Market Shares: Success of Midsize Vendors, #US40546915, Figure 5, Dec 2015
Before
Evalueserve was facing problems with the traditional antivirus of malware. It was
consuming a lot of resources on the desktop especially when the full scan was running. It
was also liable to be affected by user action. All this was contributing towards adversely
affecting the performance.
AfterintegratingtheTrendMicroDeepSecuritysolution,Evalueservehasbenefitedgreatly
in terms of performance. By adopting this solution, Evalueserve has made considerable
headway in terms of addressing two major issues – firstly, no system slowdown on scan
and secondly, the fact that entire process is independent of user action.
“Trend Micro was easy to manage. You just
focus on one simple product which sits on
the server. The license is simplified and the
manageability is far far easier”
Customer profile
Evalueserve is a global professional services
provider offering research, analytics, and
data management services. We’re powered
by mind+machine – a unique combination of
human expertise and best-in-class technologies
that use smart algorithms to simplify key
tasks. This approach enables us to design
and manage processes that can generate and
harness insights on a large scale, significantly
cutting costs and timescales and helping
businesses that partner with us to overtake the
competition. Know more about Evalueserve at
http://www.evalueserve.com/
Industry
Research and Analytics firm
Number of Empolyees:
3200
Region
India, UK, USA, Chile, Romania,
China
Customer’s Challenges
• Dependence on users
• Decreased efficiency of threat detection
facilities
Trend Micro Solutions
Trend Micro Deep Security
Business Benefits
• Decreased dependency on the user
• No system slowdown on scan
• Effective and timely scanning of potential
threats
AfterSachin Jain
CIO, Evalueserve
Trend Micro Incorporated www.trendmicro.com
Copyright © 2014 Trend Micro Incorporated. All rights reserved
TREND MICRO, the Trend Micro logo, the t-ball logo, and Deep Security are trade marks or registered trademarks of Trend Micro
incorporated. Amazon Web Services, Amazon S3, Amazon EC2, and the Amazon Web Services logo are trademarks of Amazon.com, Inc.
and/or related companies. All other company and/or product names may be trademarks and/or registered trademarks of their owners.
The above information is accurate as of May 2014. Information contained in this document is subject to change without notice.
[Item No BR-CASE-036]
38 August 2016 www.varindia.com
Check Point offers advanced security
architecture to secure data center
Bhaskar Bakthavatsalu, MD, Check Point India & SAARC
Check Point offers a wide range of security solutions that includes -
Network Security Appliances: Check Point
data center and enterprise network security
appliances combine high-performance, multi-
core capabilities with fast networking
technologies to provide the highest level of
security.
Public, Private and Virtual Cloud
Security: Check Point vSEC delivers advanced
threat protection and single pane of glass
management for extending security to protect
data and assets in public and hybrid cloud
Public Cloud Security: vSEC for Amazon Web
Services, vSEC for Microsoft Azure, vSEC for VMware vCloud Air
Private Cloud Security: vSEC for Cisco ACI, vSEC for VMware
NSX
Virtual Data Centre Security: vSEC Virtual Edition, vSEC for
OpenStack
Check Point claims to be market leader in both public, private and
software defined virtual data center environments in India.
80-85% of Array products
are deployed at data
centers
Shibu Paul
Regional Sales Director - India, ME & SEA,
Array Networks
Array products help data centers
to optimise infrastructure and accelerate
applications. Its products included are - Array
application delivery controllers, IPV6 gateways, SSL
accelerators, Access gateways, Web application firewalls and WAN
optimisation controllers.
“80-85% of Array products are deployed at Datacenters/cloud
infrastructure and hence the datacenter is very critical for us,” says
Shibu Paul, Regional Sales Director - India, ME & SEA - Array
Networks.
Questa software specializes
in data centre
Manish Tandon, Managing Director,
Questa Software Systems
Questa Software offers Servers, Storage
(SAM NAS Unified), Tape Libraries,
Virtualization, Switches, Firewall &
UTM, Services like Server consolidation,
Storage consolidation, database migration and
management.
“Data Centers are the most important segment currently Questa
Software Systems are doing, our most of offering are in this segment
and we have our specialization in this area,” says Manish Tandon,
Managing Director, Questa Software Systems.
EMC pins hope on the power of
converged platform
Abhijit Potnis, Director Technology Solutions - India and SAARC
at EMC
EMC’s products are focused on bringing operational excellence
at every stage. “Examples are many, to begin with, today, lot of
customers are spending time in integrating various technologies
within their data centers. EMC’s converged platform offerings are
helping customers deploy solutions which can range from very small
platforms which can be deployed at smaller data centers
to rack scale platforms which suits the needs of
very large/service provider scale data centers,”
says Abhijit Potnis, Director Technology
Solutions - India and SAARC at EMC.
With converged platforms, customer
save their precious time in deploying
solutions out-of-the-box and reduce
time to market. This is called outcome
based technology deployments that helps
customer bring in Operational excellence.
Not to forget the advantages of single-point-of-
contact advantage which helps boost the operational
excellence from customer stand point.
The biggest contributor in individual technologies is Flash
technology. Today using flash technology, customers are able to
bring the cost of operations down dramatically; the savings are
coming from Power, Scale and cooling within data center while
maintaining same or higher level of performance for applications.
EMC has added features like data reduction technologies in most of
its storage platform to reduce the data footprint which needs to be
stored and again boosting operational efficiencies to the newer levels
which were never seen before.
CIPL sees a great opportunity in data
center market
Yash Pal Saini, Sr. Vice President – Sales & Alliances - CIPL
There is strong YoY growth expectation of over 20% in Indian data
center market. Cloud service adoption tends to be
the driving force for this growth. Govt., BFSI,
Telecom & IT&ITES are the key verticals to
vouch for in data center segment. Out of all
these, Govt. will play crucial role due to
the large investment by public sector on
account of large scale digitization backed
by Digital India Scheme.
“Virtualisation across server, desktop
or storage, helps reduce the hardware cost
and enables greater flexibility and efficiency in
data centres. Virtualization market is expected to
reach $3.89 billion by 2020 in India. Also the exponential growth
in cloud services market is shaping data center demand. Key digital
India scheme including Aadhaar, DBT & PMJDY are anticipate to
create bigger demands in India data center market.
CIPL solution includes hardware, software, networking, storage,
power conditioning and related infrastructure.
Vendors cashing on growing
data center market
VARINDIA brings to its readers a list of leading ICT brands and
their offerings for data center infrastructure market
Data Center Special
39www.varindia.com August 2016
Cisco leveraging cloud to go beyond
traditional data center
Ashok Shenoy, Head, DC and Cloud Sales - Cisco India & SAARC
To meet these diverse requirements of a highly-mobile workforce,
Cisco offers the Unified Data Center platform, a unified data center
architecturethatcombinescompute,storage,networkandmanagement
into a platform designed to automate IT as a service across physical
and virtual environments, resulting in increased budget efficiency,
more agile business responsiveness, and simplified IT operations.
“The data center and cloud play a central role in
how IT enables the businesses to turn these
challenges of disruption into opportunities
for digital disruption. In this landscape, the
traditional data center model and business
models are evolving to take a broader
perspective beyond the data center and
into the cloud and Edge/IoT,” says Ashok
Shenoy, Head, DC and Cloud Sales - Cisco
India & SAARC.
Cisco's Unified Data Center provides a
complete architecture platform including products
a n d solutions in three critical areas:
Unified Management: The Unified Management component of
Cisco's data center architecture features automation, orchestration,
and lifecycle management to simplify deployment and operation of
physical/bare metal, virtual, and cloud infrastructure.
Unified Fabric: The Unified Fabric component of Cisco's data center
architecture delivers high-performance data and storage networking
to simplify deployment, help ensure quality of experience, and reduce
operating costs.
Unified Computing: Cisco Unified Computing System anchors the
Cisco data center architecture with a highly-scalable, system-level
computing solution that integrates computing, access networking, and
storage networking.
Dell offers future-ready data
center solutions
Manish Gupta, Director & General Manager, Enterprise Solutions
Group - Dell India
Organizations are realizing that more than having data center with
a large capacity, it is important to have a data center that is resourceful,
optimizes cost, and enables automation of processes. Until recently,
customers have had to choose between technologies that support
either the traditional IT approach, limiting their ability to get the
most to approach new business models.
Dell understands these challenges. “From
our deep knowledge of both traditional and
new age IT, we have developed future-ready
data center solutions that are designed to
make traditional IT more efficient and
the new paradigm of IT more practical.
Our future-ready data center solutions are
more tightly integrated, bringing server,
storage and networking closer together;
scalable to meet business demand, and software-
defined to automate and simplify IT operations and
service delivery. The result is, with our data center solution offerings,
customers can gain flexibility and efficiency, while working with
existing IT investments. Simply put, we offer customers solutions that
enable them to gain agility, scalability, support for the organization’s
long term business strategy – enabling them to capitalize on the
opportunities of today while equipping them for the challenges
of tomorrow,” says Manish Gupta, Director & General Manager,
Enterprise Solutions Group - Dell India.
Considering the fact that the amount of data generated in India is
enormous, businesses are realizing that their operational efficiency is
dependent on the effectiveness of their data center. Hence, the demand
for data centers in India is high.
Citrix netscaler creates dynamic
network architecture
C. Ramanan
Director - Cloud Networking, India Subcontinent - Citrix
For Citrix, data center definitely is a very critical part of its overall
enterprise business. Most of its solutions, whether it is virtualization,
centralized app, desktop or data are designed to patronizing the
datacenter and delivering it across to the users. More precisely, for
networking the product line which it carries, the
datacenter plays a critical role. Under this, Citrix
talks about Software defined datacenter,
software defined networking, SD-WAN.
It also has a networking solution called
Netscaler for which it has several used cases
in a datacenter environment. It helps the
customer perform a very critical role of
datacenter consolidation which reduces the
costs and complexities of operations.
Citrix works with partners in a wide range
of specializations, including network security,
network visibility, mobile device management, identity
management and web content security, to deliver best in-class
virtualized networking solutions. Citrix NetScaler integrates with
leading SDN systems and cloud orchestration platforms. The result is a
dynamic network architecture that supports SDN and cloud strategies
to increase agility, simplify operations and reduce costs.
A lot of customers are looking at SDN as an opportunity. In fact,
our solution Netscaler is a favourite amongst many cloud service
providers. Citrix NetScaler integrates with leading SDN platforms to
converge the management of network and application services into a
centralized, extensible orchestration platform that can automate the
provisioning and configuration of the entire infrastructure.
Commvault simplifying infrastructure
with its Singular platform
Ramesh Mamgain
Area Vice President - Commvault
Commvault Data Platform helps in simplifying the area of IT
(backup, recovery, reporting, archiving, scripting, discovery and
other storage management tasks) with the volume of work absorbed
by these tedious tasks can be slashed by as much as 42% in a Data
Center. Prebuilt and custom workflow automation engines enable
the customer to operationalize disaster recovery
across every type of workload for complete
peace of mind. And comprehensive reporting
and built-in analytics give insights into
utilization and success rates for accurate
bill backs and metering.
To do more with less involves, by
necessity, a willingness to pare down the
number of IT vendors the enterprise uses.
While unification of all systems and data is
not necessarily feasible or even desired, the CIO
should evaluate key areas where it may be possible to
bring about a reasonable amount of consolidation in order to simplify
operations. The results are worth the journey - it is possible to cut the
number of vendors and tools by as much as a third while increasing
manageability, reducing the workload and significantly lowering
costs.
“Simplifying the infrastructure should always be done with a view
to boosting employee and organisational productivity. Commvault
Singular platform helps by consolidation of data management
resources, provided this is aligned closely with the goals of accelerating
recovery, reducing downtime and streamlining of data management,”
says Ramesh Mamgain, Area Vice President – Commvault.
40 August 2016 www.varindia.com
Gemalto protects valuable assets with
compliance to regulations
Rana Gupta
(VP APAC Sales, Identity & Data Protection) – Gemalto
Gemalto’s SafeNet solutions for the data center are designed to
secure all of the sensitive information that is stored in and accessed
from enterprise data centers, including patient records, credit card
information, social security numbers, and more. With the Gemalto’s
SafeNet data encryption and control solution suite for the data center,
the customer can protect the structured data stored in databases,
applications, and mainframe environments as well
as the unstructured data kept in file servers.
By combining robust encryption, policy-
based access controls, and centralized
administration, Gemalto’s SafeNet data
center solutions keep valuable assets
protected while ensuring regulatory
compliance. Through this multi-layer
approach, SafeNet operational excellence in
data center -
•	 Separate administration of systems
and applications from the data stored or processed within these
infrastructure layers, ensuring privileged users can’t see sensitive
data.
•	 Takeadvantageoflower-costoperationalmodels,whileconsistently
enforcing security policies.
“DataCentermarketspaceisveryvitalforGemalto.Thedatacenter,
and the very way IT services are delivered, has undergone fundamental
changes—and the pace of those changes only continues to accelerate. As
organizations move to the cloud and virtualized environments, many
cost benefits are being realized, but critical security and compliance
requirements grow more pressing,” asserts Rana Gupta (VP APAC
Sales, Identity & Data Protection) – Gemalto.
Demand for DCIM solutions is helping
Emerson grow
Shrirang Deshpande
Country Head -Data Center Business, Emerson Network Power,
India
Emerson Network Power understands the demands of today’s
datacenters and constantly strives to offer products and solutions
that improve the operational excellence in datacenters. To cater to
the demands of building upon efficiency and enhancing processes,
Emerson Network Power has positioned two key
offerings – Smart Solutions and Trellis platform.
Smart Solutions is an intelligent, integrated
infrastructure for data centers to help
organizations achieve efficiency in all aspects
of a data center. These solutions allow
companies to cost-effectively achieve and
manage objectives for efficiency, capacity
and availability. The Trellis platform
from Emerson Network Power delivers
unprecedented, real-time visibility into critical
infrastructures. It monitors all IT and facilities
resources in the data center and automates management and control
to help IT and facilities organizations realize their objectives.
“We see a steady rise in demand for DCIM solutions and this is
being aided by the momentum of Digital India and Start-up India
movement. All our offerings in the DCIM category center on an
expansive portfolio of intelligent, rapidly deployable hardware and
software solutions infrastructure management. These state-of-the-art
solutions are extremely beneficial to companies that are looking at
upgrading their datacenter infrastructure. Our DCIM solutions can
help companies go a long way in reducing the operational expenses as
well as rising energy costs,” recounts Shrirang Deshpande- Country
Head -Data Center Business, Emerson Network Power, India.
FireEye secures data center with
detection solutions
Bryce Boland
CTO - FireEye
FireEye protects the core components of the data center including
content repositories, Web and application servers, and common file
shares from advanced attacks. At the core of the solution is the FireEye
Threat Prevention Platform that is a purpose-built, virtual machine-
based detection platform that provides real-time threat protection.
FireEye Network Forensics solutions allow data
center operators to investigate and respond
immediately, analyze attacker tactics and assess
impact, and gain centralized visibility across
the network. The NX series solutions protect
against known and unknown advanced
attacks with the signature-less Multi-Vector
Virtual Execution engine, conventional
intrusion prevention system and intelligence-
driven detection. This enables faster detection,
more accurate alerts and reduced noise.
“The data center will only become a more
important part of our overall technology infrastructure a n d
that means it will continue to be a target for cyber attacks. As more
companies turn to data centers to store critical data, they’re discovering
they must implement strong security to protect those operations. With
data centers being a repository for an organization’s most critical data
and operations, they are a critical part of our mission to stop cyber
attacks,” tells Bryce Boland, CTO – FireEye.
Hybrid cloud is the new paradigm shift
happening in data centers
Vikram K, Director, Servers - Hewlett Packard Enterprise
According to Gartner, public cloud services in India are expected
to grow to 30.4% to reach $1.26 billion this year. Another study by
Zinnov suggests that private cloud will increase to USD 7.4 – 7.6
Billion in 2020. Cloud stands to offer many advantages but ultimately
the adoption of the cloud computing solution should be decided
considering the business needs of the organization and not the
deployment model. However, hybrid IT is the new
reality for organizations today, and one of the
many reasons of its adoption is its combination
of legacy IT along with public, private and
managed cloud services.
But whatsoever it is, businesses are
looking to capitalize on speed and agility
that Cloud enables, but want the reliability
and security of running business critical
applications in their own datacenters.
“Public Cloud may suit applications where
security is not a major issue, whereas private cloud
may be a logical choice for higher levels of security. However, hybrid
cloud is the optimum solution given their specific security and data
issues, evolving regulatory environment, unique application and
infrastructurerequirements,andanoverridingneedforstandardization,
automation and virtualization. So it is not surprising that market
trends clearly shows that a hybrid Cloud (which is a combination
traditional IT and private Cloud) will dominate the market over the
next five years,” points out Vikram K, Director, Servers - Hewlett
Packard Enterprise.
Data Center SpecialData Center Special
41www.varindia.com August 2016
HDS offers integrated services
and solutions
Raghuram Krishnan
Director – Partners & Alliances, Hitachi Data Systems, India
Adapting to the market demands and changes, Hitachi Data
Systems has transformed itself from just a storage vendor to an IT
solutions and services provider offering various services which enable
the private, public, or hybrid cloud model that helps meet business
needs with the industry’s most flexible consumption options and a
true usage-based model.
Hitachi offers an integrated portfolio of services
and solutions that play a pivotal part of any
effective enterprise data centre strategy.
“We support customers through the
complete life cycle of data management
right from providing infrastructure to
help create data up to providing insights
from the data generated. We have the
ability to offer the above said services in
a private, public, or hybrid cloud model
that helps meet customer’s business needs
with the industry’s most flexible consumption
options and a true usage-based model. Hitachi partners with
enterprises to define and implement an integrated, secure approach
to manage, govern, mobilize and analyze their data. This integrated
approach helps customers uncover actionable smarter insights leading
to better business decision-making and results,” says Raghuram
Krishnan, Director – Partners & Alliances, Hitachi Data Systems,
India.
Hitachi Data Systems also has a wide range of products and
solutions, which support cloud, big data analytics, converged
infrastructure, storage, servers and data protection, which ensures
operational excellence.
Kingston eyes DRAM and Flash
markets in data center
Vishal Parekh, Marketing Director, Kingston Technology - India
Data Center is a very important sector for Kingston not only in
India but in the global market as well. “We have seen the usage going
exponentially very high in terms of data usage. We provide solutions
which are 100% tested and we divide them into two categories- DRAM
and Flash. Globally, we are #1 in memory solutions and in the top 3
for flash solutions. In DRAM we have products which are generic
server RAM which can go into any form of servers a n d
system specific server RAMs. In Flash we have
server SSDs with various form factors,” says
Vishal Parekh, Marketing Director, Kingston
Technology – India.
Kingston has divided its partner
community into Channel Partners and
Corporate Reseller Partners. There are two
different policies for them. For Channel it is
more about focusing on the run rate product
line, generic RAMs and entry level or consumer
level SSDs. Whereas, Corporate Resellers would
have more to do with educating and getting updated
about the new technologies which are available for the corporate.
There are two formats of capturing the Data Center market for
Kingston; there are organisations where the servers are predefined at a
global level, from the head offices to its various offices across the world.
The other way would be those organisations that would procure new
servers or upgrade the ones that have been installed for many years.
Both these phenomena run through its Partners. Kingston is also the
OEM supplier to various organizations.
Complete portfolio of cloud services
from Microsoft
Peter Gartenberg
General Manager, Enterprise Partner
Group (EPG) - Microsoft India
Microsoft is a hyper-scale global cloud provider that offers a
complete portfolio of cloud services from local datacenters in India –
Microsoft Azure, Office 365, and Dynamics CRM online. Its Trusted
cloud principles address customers concerns of security, privacy &
control, transparency, and compliance. As a result,
Indian companies have access to exactly the
same advanced infrastructure platform that is
available globally.
“In the second half of 2015, we
announced the availability of our
commercial cloud services from three
local datacenters in India. These three
datacenters, located in Chennai, Pune and
Mumbai are hyper scale datacenters with
thousands of servers, petabytes of storage and
massive network capacity. We have made these
l o n g term investments in the cloud datacenters to ensure
that Indian businesses don’t have to worry about capacity expansion
or regulatory issues in the future,” says Peter Gartenberg- General
Manager, Enterprise Partner Group (EPG) - Microsoft India.
Last year, Microsoft has launched commercial cloud services –
Infrastructure as a service, Platform as a service and Software as a service
from local datacenters in India – to help businesses innovate, and drive
value for their customers. “We are the only providers that offer all
these three cloud services locally, in a highly secured environment
that abides by all regulatory framework set forth by the Government
of India." Recently Microsoft has also announced partnership with
General Electrics to bring Predix to Azure, accelerating digital
transformation.
NetApp designs solutions keeping its
customers in mind
Rajender Bhandari, Director - Systems Engineering, NetApp
Marketing & Services Pvt. Ltd. India.
NetApp has launched many products and solutions that have
enableditscustomerstoachievetheperformanceandeconomicsofflash
with the added flexibility and efficiency of the leading cloud providers
for their own data centers. NetApp Cloud ONTAP 9 offers customer
managed keys in order to move data to cloud while controlling data
security. In addition, it has a substation volume capacity
increase, supports lower cost media, is available at
a lower price point, and has become more cost
effective for longer term use. It is part of the
Snap-to-Cloud solution kit.
“Our Data Fabric Solution Essentials
kits have been designed with one thing in
mind, to make it easy to access and benefit
from the hybrid cloud. To further enhance
integratedcloudstorage,ourproductNetApp
AltaVault was built to enhance security with
KIMP, which enables customers to move data to
the cloud with greater control of data security. NetApp
AltaVault (formerly SteelStore) enables customers to securely back
up data to any cloud at up to 90% less cost compared to on-premises
solutions,” says Rajender Bhandari, Director - Systems Engineering,
NetApp Marketing & Services Pvt. Ltd. India.
NetApp is also currently leading the charge on all flash Data Center
and with SolidFire it now has the most complete and differentiated
Flash portfolio in the market. NetApp All Flash Array allows seamless
management of data across flash, disk and cloud. It is the foundation
for the Accelerate Enterprise Applications solution kit. These results
are a testament to its focus on delivering the best to its customers and
Flash does exactly that.
42 August 2016 www.varindia.com
QNAP sees a great future for NAS in
Indian data centers
Sanjay Biswal – Country Head, QNAP Systems, Inc.
QNAP feels that NAS is slowly becoming popular in datacenter
environments where IT Managers are taking to adopting NAS storage
boxes. “NAS products are going to continue for another 15-20 years.
NAS has features of both SAN and NAS unified storage features
and this will add more value to the customers,” says Sanjay Biswal –
Country Head, QNAP Systems, Inc.
QNAP has its own RMA Centers in Bangalore,
Mumbai and Delhi. It is further expanding to
another 6 cities across India. Even QNAP is
in process of finalizing third party RMA for
B & C class cities for RMA collection and
replacements.
QNAP’s products have specialized
features - like QNAP ES1600dc has Dual
Controller Based NAS –with ZFS Software
with 10 G & 40 G feature; QNAP TDS 16489
U has DUAL CPU based NAS Cost-efficient
Double Server for hosting virtual machines and
accommodating virtualization storage in one box with
10 G & 40 G feature; QNAP TVS- X-80 & TS-EC-X80 Server are best
cost effective ever green solutions (with easy to maintenance) with 10
G & 40 G features and QNAP X-71 rack Mount series has low cost &
high performance NAS with i3/i5/i7 variant for SMB cost customer
& data center for data archiving purpose.
The Data Centers that run on QNAP storage in India are WHO,
GROHE, CII, Ten Silica, ThyssenKrupp, DNATA, Concentrix,
ZEETV, MAATV, Rinder India, Honda, Middlebuy India, Toyota,
Yamaha, Crown Plaza, Indian Railways, Symantec, Amadeus,
Salesbird, IIT, NTPC, NHPC and many more.
NxtGen facilitates seamless migration
from private to hybrid cloud
A S Rajgopal, MD & CEO - NxtGen
An emerging leader in the data center and cloud-based services,
NxtGen helps to power businesses to grow by cutting through
complexity and saving on cost. Its high-end advanced solutions can
be provided both from its own High-Density Data Center (HDDC)
facilities or deployed at On-premise data centers (OPDC) that are
managed centrally. NxtGen’s Enterprise Cloud Services (ECS)
provide private and public clouds or hybrid cloud
infrastructure hosted on OPDC or HDDC.
NxtGen’s advanced infrastructure enable
companies to simplify IT infrastructure,
reduce running costs, and enable business
growth by creating additional capacity
from existing infrastructure. By providing
the right public or private infrastructure,
NxtGen helps companies meet dynamic
business demands.
NxtGen presents the option for customers
to create a long term IT infrastructure – Infinite
Datacenter. It assists its customers to implement a
private cloud on premise and then move into the hybrid cloud world
by securely connecting to the larger pool of infrastructure.
The infrastructure is managed centrally from Bangalore &
Mumbai facilities. Customers can leverage NxtGen’s model to create
additional capacities for new or existing applications, create DR and
in the long-run leverage the model to focus only on applications and
depend on NxtGen to deliver expected performance and availability
at the infrastructure layer.
However, Cloud services are not a commodity but need to be
chosen wisely. There is always a significant difference between service
providers offering same virtual server configuration.
SanDisk popularising flash in data
centers
Vivek Tyagi
Director, Business Development, Commercial sales and Support –
SanDisk India
SanDisk has been a pioneer in Flash storage solutions and has
popularized flash technology over the past 27 years. A popular use
of flash has been in datacenters. “SanDisk’s datacenter solutions are
being used by over 7000 customers across the globe. InfiniFlash, one of
our offerings for datacenters, has been largely beneficial for datacenter
functioning. Very recently, we announced the
InfiniFlash IF150 system, which is an all-flash
storage system designed to handle Big Data.
The InfiniFlash System from SanDisk has
been designed around the data storage
requirements of an increasingly mobile
workforce, social media, Big Data and
analytics – while being targeted for
hyperscaleandcloudworkloads,”saysVivek
Tyagi, Director, Business Development,
Commercial sales and Support – SanDisk
India.
The InfiniFlash all-flash storage system empowers large-scale
infrastructure and data center architects to deliver massive scale-out
storage solutions. InfiniFlash provides effective dollar-per-gigabyte
costs that are only slightly higher than those of traditional storage
systems and total cost of ownership (TCO) that is as much as 80%
lower.
Considering the increasing demand for robust datacenters and data
explosion, SanDisk has dramatically changed the price point of flash.
It has now become very appealing to CIOs looking to adopt flash
in massive quantities for scaled applications. All the solutions that
SanDisk offers are less than a dollar before data reduction.
Red Hat drives infrastructure
performance with open platform
Neeraj Bhatia
Director-Partner, Alliances & Commercial Sales - Red Hat India
With Red Hat technology, one can modernize infrastructure,
standardize platforms and extend systems with open virtualization
and scale-out storage to maximize capacity. Red Hat Enterprise
Linux is a foundational component of cloud infrastructure and
offers the technologies organizations need to build cloud-ready
infrastructure: OpenShift by Red Hat, Red Hat Enterprise Linux
OpenStack Platform and Red Hat Cloudforms. Red
Hat Storage Server delivers centralized Storage-
as-a-Service to enterprise applications. Red
Hat Enterprise Virtualization contributes a
better availability and business continuity.
Red Hat OpenShift Container Platform
brings the benefits of PaaS to the enterprise
with a private application platform in a
datacenter. Red Hat's complete training
courses and exams are positioned around real
- world job roles and tasks. For example, there
is a Red Hat Certified Architect (RHCA) with a
datacenter concentration for proving employee skills with tasks
common in an on-premise datacenter.
“Red Hat and its partners have demonstrated expertise in driving
infrastructure performance enhancements and historic cost savings
by moving customer datacenters from silos of mismatched legacy
equipment to a streamlined, standardized, open platform that is
optimized for physical, virtual and cloud deployments. Red Hat can
help in creating better IT Technology the open source way in the
datacenter market space,” concludes Neeraj Bhatia, Director-Partner,
Alliances & Commercial Sales - Red Hat India.
Data Center Special
43www.varindia.com August 2016
VMware sees a big opportunity in the
software-defined space
Sundar Balasubramanian, Senior Director of General Business
(Commercial Sales & Partners) - VMware
VMware has been working closely with its customers over the
years as they began their cloud journey with server virtualization
before evolving towards a fully virtualized software-defined datacenter
architecture. The VMware architecture for the SDDC empowers
companies to run hybrid clouds and to leverage unique capabilities
to deliver key outcomes that enable efficiency, agility, and security.
Enterprises using VMware technology have three
ways to establish an SDDC and transition
at their own pace - build their own using
reference architectures; use a converged
infrastructure; or use a hyper-converged
infrastructure for which the full SDDC
is delivered already implemented on the
customers hardware of choice.
In today’s mobile-cloud era, businesses
know that to be relevant they must become
digital businesses. And THAT requires them to
become software-centric. This is a HUGE opportunity
for IT. Because no one is more qualified to lead the “software-defined”
journey. VMware is uniquely qualified to help businesses in their
digital transformation. We have been a pioneer and leading innovator
in “software-defined” for over fifteen years. We started by virtualizing
servers. Then we virtualized storage and networking. Next we extended
those concepts to create our integrated datacenter architecture. Today,
we are applying the benefits of the SDDC to help companies make
the shift to digital,” says Sundar Balasubramanian, Senior Director of
General Business (Commercial Sales & Partners) - VMware.
Samrita Baruah
samrita@varindia.com
Sanovi eyeing larger enterprise data
center solutions
Chandra Sekhar Pulamarasetti
Founder and CEO - Sanovi Technologies
Sanovi offers Disaster Recovery Management (DRM) Software
which enables Application Defined Continuity for enterprise
Datacenters to meet business defined Recovery Time and Recovery
Point objectives of applications. It ensures application availability,
automates time-consuming DR testing, and enables compliance with
regulatory requirements.
Sanovi DRM combines monitoring,
reporting, testing and workflow automation
capabilities of complex IT infrastructure
into a scalable and easy-to-use solution
built on industry standards. It provides
a unified IT Resilience solution for
managing recovery across physical,
virtual and private cloud infrastructure in
the enterprise datacenters.
“Sanovi has over 350 customers, including
fortune 500 companies, service providers and
multi-billion dollar enterprises across vertical
industries. Sanovi’s solution is an essential component of the larger
Enterprise Datacenter solutions and hence, Datacenter market
space is most important for us. We offer solutions for various
Datacenter technologies. With the advent of cloud, the importance
of Datacenters for Sanovi is growing even further. Sanovi’s cloud
and on-premise solutions are a perfect fit for Datacenter providers,”
concludes Chandra Sekhar Pulamarasetti, Founder and CEO -
Sanovi Technologies.
Sophos delivers security of the highest
kind in a data center
Bryan Nairn, Director of Solution Marketing - IaaS
Sophos offers a wide range of network and server security products
that can be used on-premises, in the private cloud, and in the public
cloud (e.g. AWS). Sophos network products include SG UTM, XG
Firewall, Secure Web Gateway, Secure Email Gateway, and Pure
Message. Sophos Server products include Sophos Central, Sophos
Clean, SafeGuard Encryption and Server Protection.
“Sophos brings simplicity and flexibility to security in the data
center, by offering easy-to-use, modular, all-in-one
solutions, such as Sophos UTM, which offers
Next-Gen Firewall, Intrusion Prevention
(IPS), Advanced Threat Protection (ATP),
Web Application Firewall (WAF), and
Virtual Private Networking (VPN),”
says Bryan Nairn, Director of Solution
Marketing - IaaS.
OperationalexcellenceandITgovernance
including people, processes and technology are
critical to the successful operation of data centers
with security at the helm. There are several factors one
should consider when selecting a cloud or data center provider. From
a security perspective, the customer would want to ensure that the
provider help maintain the confidentiality, integrity and availability
of his data. On the topic of reliability, he wants to ensure the vendor
provides predictable uptime that is backed by a service level agreement
that will compensate or reimburse when outages occur that impact
the customer’s critical applications and workloads. Some of the trends
that Sophos feels will disrupt the datacenter market include the move
to serverless architectures and the ability to adapt and make decisions
within applications using machine learning services.
Schneider helps data centers take
effective decisions
Amod Ranade
General Manager - Data Center Business Development, Schneider
Electric
The next 5 years will see 50 billion devices being connected,
courtesy the Internet of Things. With enormous amounts of data
being generated, the data center industry is undergoing profound
transformation to keep up with this rapidly growing phenomenon.
The industry is also facing challenges from the emerging shift
to Cloud Data Centers, the explosive pace of
business and IT technology changes, and the
increasing consumption of electricity for
data centers.
“As the global specialist in Energy
Management and automation at Schneider
Electric, we create technologies that reshape
industries, transform cities and enrich lives.
Our Life Cycle Services help to assess, plan,
design, build and operate Data Centers, leading
to improved performance under OpEx pressure,”
explains Amod Ranade, General Manager - Data Center
Business Development, Schneider Electric.
A broad portfolio of Data Center architectures cater to varied
customer needs, along with prefabricated solutions that are easy to
deploy and to support the fast growth of businesses. Schneider’s
Software & Digital Services ensure that the data center can be operated
more effectively and efficiently by providing the visibility, insight
and analysis to make effective decisions. Digital services provide the
opportunity to leverage the potential of IoT and big data. It provides
smart alarming, remote trouble shooting, and data driven insights
supported by its experts’ monitoring the data center 24x7.
44 August 2016 www.varindia.com
Ashok Kumar, Chief Executive Officer, RAH
Infotech
Data centres have evolved over the years
and have moved from hardware centric to
software defined. “With businesses driving
theirtechnologytowardscloudapplications
and hosted solutions, the trend towards
deployment of virtualized and converged IT
infrastructures has a significant impact on the
future of data centers which will move towards
a more fluid environment where everything is
delivered as-a-service,” says Ashok Kumar, Chief Executive Officer -
RAH Infotech.
Though this trend will reduce the use of hardware appliances,
it gives boost to software defined data centers opening up immense
opportunities for OEMs and distributors alike. Therefore, data center
will continue to be a key focus area for us and for all the distributors.
RAH Infotech offers products like Radware, Actiofio, Nutanix,
Dell Software, ForeScout, Device42, Sanovi, Exinda and Gemalto for
Data Centers.
Sriram S, Co-Founder and Director at iValue
InfoSolutions
iValue is a technology enabler driving
adoption of Data protection and data,
network and application management
offerings in a consultative way.
“Thebusinessworldissteadilymigrating
towards hybrid data center model. Majority
of the startups leverage public cloud, business
like banks are on private cloud and both are
migrating towards hybrid model. iValue has
vertical practice for BFSI and Government where we work with GSI,
Consultants and OEM’s for Datacenter needs,” comments Sriram S,
Co-Founder and Director - iValue InfoSolutions.
iValue represents more than 22 OEM’s with direct partnership.
21 out of 22 OEM offerings are Data center solutions which are
complementing and compelling to every business & IT.
“Business and IT needs are mainly around Data, Network and
Application which is the DNA of any modern day business. While
our partners focus on the core application and its customization, we
help NSI/GSI with solutions required around the application from
security, availability, manageability, scalability, performance and
compliance perspective for DNA.”
Kshitij M. Kotak, Chief Innovation Officer,
BLACKBOX Data Safe
Fortune Grecells is focused on delivering
high availability to private cloud and captive
data centers at banks, financial institutions
and organised retail where computing is
mission critical to business operations.
“Over 70% of our business is driven
by solutions for business continuity and
disruption free computing, both of which are
key data centre attributes. While public cloud data
centers are huge business, we are witnessing enormous growth in
private cloud on-premise data centre. With internet connectivity and
speeds at inflexion point in the country, we have lay our bets heavily
on growth in private data centres. While we deliver solutions for data
centres, we also have synergistic outlook as consumers of data centres
to host and run our disaster recovery and near DR offerings,” says
Kshitij M. Kotak, Chief Innovation Officer, BLACKBOX Data Safe.
Blackbox Data Safe from Gre@cells delivers zero server downtime
for uninterrupted server availability. What Gre@cells takes away
with Blackbox server and server mirroring software is complexity,
making high availability as easy to own, operate, manage and support
as a laptop or computer. With ease of setup and zero maintenance
cost, Gre@cells aspires that Blackbox will be number 1 solution of
preference in every private and public data center.
Prashant Jain, Director - JNR Management
Resources
Data Center market is extremely
important for JNR Management
Resources.
“However, with the growing popularity
of cloud and other more nimble business
models with their less complex go-to-market
strategies, one must be ready to adopt radical
new approaches to selling. Such pace of change
would surely increase and disrupt the current
market behavior. We foresee a definite shift towards open source
software with embedded manageability,” says Prashant Jain, JNR
Management Resources
The offerings of JNR Management Resources include website
securitysolutions,automateddigitalsigningsolutionsandvulnerability
assessment solutions.
Rajesh Goenka, Vice President for Sales and
Marketing, Rashi Peripherals
For Data Centers, Rashi Peripherals
has offerings like Toshiba enterprise class
Hard Drives, Intel enterprise class SSD’S,
Intel server CPU’s, ASUS workstation and
SERVER MOTHERBORADS, Micron
server D-Ram’s, High end-accessories from
Logitech, APC UPS- Power back up, Netgear
managed and un-managed switches and wi-fi
solutions.
“The future is Data center opportunities as it is one of the growth
verticals. Rashi is focused on developing this vertical and working
aggressively with various vendors for the same. We are constantly
hosting channel enablement seminars and workshops to develop
the channel for taking on the challenges that may arise,” says Rajesh
Goenka, Vice President for Sales and Marketing, Rashi Peripherals.
Satish Choudhary, Partner, Techniche
Consulting Services
Techniche has a special focus in the Data
Center space both in the IT build as well
as Physical Data Center build also. “Our
emphasis in the Data Center space has
got us lot of wins from clients like BSNL
( multiple locations) / CDAC / NIT /
CPWD / ITC / Balmer Lawrie ( DC & DR
) / DVC / Kaziranga University / Tractors
India/JW Marriott/HAL etc. We have expanded
our operation space from Private Organizations to PSU’s & DIT
sponsored Government Projects like SDC etc in coming times,” says
Satish Choudhary, Partner - Techniche Consulting Services.
In the IT build space, Techniche Consulting Services works with
Dell, Cisco, HP, Array, Juniper, Avocent etc , while in the Data
Center Build space it works closely with Schneider, APC, APW,
Firepro, Solus, Tyco, Honeywell etc.
“We have global tie up’s with organizations offering best practice
products in the Data Center space. Our team can handle Data Center
build sizes ranging from 250 sq ft to approx. 5000 sq ft capacity.
Techniche does the entire design and build of the Data Centers along
with support of all components being used.”
Data Center Special
45www.varindia.com August 2016
Through Lenovo’s Data Center Group (DCG), we are singularly focused on
our brand within the data center community. We do this by offering breakthrough
next-generation data center solutions that are unconstrained by legacy thinking or
traditional technologies. At TechWorld 2016, we recently unveiled an expanded
arsenal of IT solutions. This includes next-gen software defined storage, enterprise
networking offerings and capabilities, the latest high-performance servers and an
enhanced suite of hyperconverged appliances. We believe this broader portfolio
will help us drive deeper into next-generation IT and strengthen our ability to help
customers transform their data centers. Using our solutions, customers will be able
to embrace emerging data consumption and delivery models such as cloud-based
infrastructure, big data and analytics solutions.
All these new offerings stand testament to our ability to leverage partnerships
with industry leaders and deliver of best-of-breed solutions. Our customers can enjoy
greater flexibility to deploy the right solutions for their evolving IT environments
and business scenarios without being locked in to rigid technology stacks.
New launches and portfolio expansions expected
to hit data centre market this year
Jiten Mehta, Director,
Magnamious Systems
Today the Data Center market itself
is going down because of cloud and other
hosting providers. So now-a-days this
market is definitely not very important for
any System Integrators but the Data Center
market can give us some service business
whether on premise or cloud.
“We are doing only the active IT
component in Data Centre and no other items we
are supplying,” says Jiten Mehta, Director, Magnamious Systems.
Muralikrishnan, MD - N.J. Dataprint
NJ Dataprint is providing the necessary
infrastructure to the end users to accept the
new changes in technology and explaining
to the corporates the advantages and
disadvantages before they accept the changes.
“We are providing necessary hardware to
accommodate their new clients seamlessly.
We have business without challenge of online
like other claims,” says Muralikrishnan, MD -
N.J. Dataprint Pvt. Ltd.
•	 Software Defined Storage (SDS) appliance program called StorSelect, collaborating with leading Independent Software Vendors (ISVs)
to integrate their SDS software with Lenovo hardware in turnkey appliances. The factory-integrated appliances with end-to-end Lenovo
support enable simple and confident deployment of scalable storage solutions. The first offerings in this program will be the Lenovo
Storage DX8200N and DX8200C– integrate SDS software from Nexenta Systems, Inc. and Cloudian, Inc., aimed at offering breakthrough
return on investment for storage solutions.
•	 First Lenovo branded mid-range storage systems V-Series family of 12 GB SANs - V3700 V2 and V5030. These flexible hybrid and all-flash
SAN solutions will help customers affordably scale up their IT operations and improve storage economics
•	 Next-generation network operating system, Lenovo Cloud NOS, which offers new functionality that enhances resiliency, cloud-level
scalability and programmability
•	 We refreshed the x3850andx3950 X6servers with new versions incorporating the latest Intel Xeon E7-4800 and E7-8800 v4 processors,
which deliver up to 39% faster performance than the previous generation. With memory support up to 12TB, these powerful offerings
are designed for mission-critical environments, such as in-memory applications like SAP HANA or Hadoop, as well as large virtualization
projects, big data and analytics workloads
•	 Expansion of the HX Series Hyperconverged Appliances through the HX1000 Series for Remote Office/Branch Office (ROBO) appliance,
HX2000 Series for small to mid-size, HX3000 Series, a “compute heavy” solution optimized for VDI and smaller virtualization workloads
and HX5000 Series, a “storage heavy” version optimized for Server Virtualization workloads with larger capacity demands
•	 Lenovo recently refreshed Lenovo’s Rack and Tower server portfolio in line with the latest launches from Intel. Additionally, Lenovo
received two top SPEC CPU2006 world record benchmark scores for the Lenovo System x3650 M5 2U rack server
Axis Increases operational efficiency
of data centers
Sudhindra Holla, Country Manager - Axis Communications India & SAARC
Axis Communications understands that the requirements for reliable and compliant surveillance and security systems
is of utmost importance when it comes to protect the data, and have a long history of delivering surveillance solutions
to data centers all over the world.
“Axis makes network compliance easy with various security features such as password protection, IP address filtering,
IEEE 802.1x network access control, HTTPS encryption and Back-up recording on edge storage (SD cards or network
storage devices). In addition, Axisproducts can be configured with limitations for pan, tilt and zoom as well as with masking
parts of the view of the camera,” says Sudhindra Holla, Country Manager - Axis Communications India & SAARC.
Lenovo helping customers transform their data centers
Rahul Agarwal, Managing Director - Lenovo India shares about the
products and solutions that Lenovo has in the datacenter space
46 August 2016 www.varindia.com
“We have deployed SDN, SDS and NFV to
reduce latency and improve agility”
What is the size of data center
market in India and what is the
forecast for FY2016-17?
The infrastructure as a service (IaaS) and
public cloud market in India is currently
around $2 billion in India, both IaaS and
public cloud business is expected to grow at
33 percent for the next couple of years.
Do you see E-Commerce,cloud-
based services and emergence
of the Internet of Things (IoT)
affecting data center growth in
India?
Yes. E-Commerce, cloud based software as
a service, IaaS and PaaS have fuelled the growth
of third party data centers and cloud service
providers. IoT is yet to make any noticeable
impact, but the Investments happening in the
data center market are very much focusing on
the opportunity arising due to IoT in years to
come. IoT will start making significant impact
on growth of the cloud Service providers
and data center service providers. Big trend
right now making impact on the growth of
data center service providers is the phasing
out of in-house or the captive data centers of
majority of the industry verticals.
What is the total number of data
centers that you operate globally
and how many data centers are
operational in India?
ESDS has 2 data centers in India, one at
Nashik and other at Mumbai. We have leased
facilities at Bangalore, Leeds (UK), Reading
(UK), Chicago (US) and Montreal (Canada).
How many data centers are you
operating in India and what is the
total floor space and number of
racks in each data center?
We are operating our 2 owned data centers
in India with total white floor space of 20,000
square feet. Currently we have 100 racks
filled, majority of which have been deployed
for our eNlight Cloud offering. Contribution
of co-location business in our revenue is less
than 3 percent, while contribution of cloud
hosting is 70 percent in our revenue.
Do you provide all data center
services like managed co-
location, dedicated hosting, cloud
computing, IT infrastructure
monitoring & management,
managed security, disaster
recovery and managed app hosting
from your India data center?
reduce the latency and improve agility of our
cloud services. We also have a very unique
concept implemented between our Mumbai
and Nashik data center, which allows virtual
machines to float between both the data
centers in near real time.
How are you reducing energy
consumption cost in your data
center facility?
We host only new generation servers
and storages, which consume lesser power
compared to the old generation systems. Old
systems are phased out upon completion of
3 years. Our data centers at Mumbai and
Nashik have been built as per the green
building standards. The sensible heat load
within our data centers is 70 percent less
compared to most of the other data centers,
as we have followed the green building
standards. Our eNlight Cloud, which is a
patented auto scaling cloud technology, helps
us to reduce hardware requirement by 70
percent, which in turn results in more than
70 percent power saving compared to any of
the popular virtualization techniques.
What are your plans for opening
up of new data centers in India?
Currently we are focusing on growth of
our cloud business, so we don’t intend to
open any new data center immediately, we
have plans to build a data center in Bangalore
over the next couple of years to move our
existing racks from the co-location facility,
but there’s no urgency to do so, as our focus
right now is to further strengthen our bottom
line by on boarding more customers on our
eNlight Cloud platform.
Pravin Prashant
pravin@varindia.com
We offer all data center services to our
customers, including managed co-location,
dedicatedserverhosting,cloudhosting,remote
infrastructure monitoring and management
service, managed security, disaster recovery
hosting on Cloud from our Indian data
centers. majority of our revenue comes from
DRaaS, public cloud hosting, enterprise cloud
hosting and RIMS.
What is the USP of ESDS data
center and name of key customers
who are availing ESDS data center
services?
The USP of our data center is the uptime
that we deliver to our customers and our
managed services. Currently we host well
known brands like WeChat, GMR, Essel
Propack, Essar, Symphony, Pizzahut, KFC,
Mahindra Holidays, KCT Group, Infrasoft,
MSETCL, MUDRA Bank, Startup India,
Standup India, Embassy Group, ATOS, L&T
Infotech, MCGM, PMC – Smart city and
Zensar.
Does your data center meet
DeitY's MeghRaj requirement for
a combination of security level 0
or security level 1 or both?
Yes. We have already participated in the
MeghRaj opportunity and the government is
evaluating all the bids.
Are you deploying new
technologies like SDN, NFV and
others to make your data center
more efficient, lower latency and
increase its speed?
Yes. We have deployed the new generation
technologies like SDN, SDS and NFV to
Piyush Somani
Founder, MD & CEO,
ESDS Software Solution
Data Center Special
47www.varindia.com August 2016
Nxtra offers integrated portfolio of
data center managed services
Nxtra Data is Bharti’s data center managed
services business. Nxtra now manages eight
Tier III/+ & ISO 20000, 27001 and 22301
certified data centres at Noida, Chennai,
Bangalore, Pune, Manesar, Bhubaneswar and
Mumbai comprising approximately 164,000
square feet of floor space. Nxtra offers an
integrated portfolio of data center managed
services including co-location, managed
services, managed hosting, managed back-
up & storage, managed security, virtual
compute and cloud with both domestic and
international network connectivity.
Nxtra’s outstanding colocation services
assure enterprises of tangible savings in
terms of costs, resources and time. With
technologically advanced equipment and
top-notch solutions, Nxtra guarantees an
unmatchable performance like never before.
Nxtra data centers are equipped with sufficient
infrastructure and assure clients of an SLA
(Service Level Agreement) of 99.98 percent.
Nxtra cloud with its expert know how of
cloud systems, state of the art infrastructure,
dedicated resource pool and a passion to
transform businesses is the right push for
businesses to make it even bigger and better.
With Nxtra Cloud, enterprises are assured of
24x7 IT capacities, agility, efficiency, cost and
resource optimizations, a dynamic, scalable
infrastructure and a spectrum of IT strategies
that enable companies to turn around the
forced austerity to competitive advantage.
The company recognizes the need and
importance that hosting and storage services
hold for businesses today through its
managed service offerings, which are tailor-
made for each customer. In addition to this,
Nxtra offers backup service suite which is
synonymous with scalability and reliability.
The company provides managed hosting
services offering a dedicated solution that
removes the burden of managing and
maintaining complex hosting environments.
The company provides complete
security with its next-generation firewall and
customized anti-virus features among many
others. Nxtra Data’s managed network &
security services controls overall network
hosted in data centers while certified experts
monitor day-to-day operations, manage
maintenanceandupgradesandrapidlyrespond
to any interruptions. The company delivers
the highest levels of proactive support while
saving unnecessary IT hours and needless
capital expense.
Neil Pollock
Chief Executive Officer
Nxtra Data
48 August 2016 www.varindia.com
Implementation of GST
A Positive Move for the Industry
With the passage of India’s biggest tax reform, the GST Bill in the Rajya Sabha on 3rd August, 2016, the Government has lived up to its
commitment to replace all the indirect taxes levied on goods and services by the Centre and States. The GST is expected to be implemented
from April 2017.
With GST, it is anticipated that the tax base will be comprehensive, as virtually all goods and services will be taxable, with minimum
exemptions. The Bill will once again be introduced in the Lok Sabha for ratification of the amendments, followed by ratification of the Bill by
at least 15 states.
GST will be a game-changer in the Indian economy by developing a single Indian market and reducing the cascading effect of tax on the
cost of goods and services. It will impact the Tax Structure, Tax Incidence, Tax Computation, Tax Payment, Compliance, Credit Utilization and
Reporting, leading to a complete overhaul of the current indirect tax system.
The proposed GST will subsume most of the existing central and state taxes on the supply of goods and services, including central excise,
service tax, state-level Value Added Tax (VAT) and other local levies on goods. Going ahead, India is expected to adopt a dual GST model where
the Central and State Governments will levy GST simultaneously, on a common taxable value, on the supply of goods and services. However, in
the case of imports and interstate supplies, an IGST (Integrated GST) shall be levied by the Central Government.
Potential benefits of GST
•	 Smooth credit mechanism by decreasing the cascading effect of multiple indirect  taxes
•	 Broadening of the tax base with reductions in exemptions/concessions
•	 Creation of a unified common market
•	 Simplified/uniform tax compliance and administration across India
There is, however, a mixed response from the trade and industry bodies as well as from analysts on the implications of its implementation.
What GST means for the Indian ICT industry?
R. Chandrashekhar, President, NASSCOM
“The passage of the amendment bill will
unarguably usher in the most impactful tax
reform this country has seen. The services
industry at large was administered under
a single authority in the centre under
the Service Tax regime. The simplicity
and certainty that it offered needs to be
emulated in the GST law that States and
Centre adopt subsequently. The new tax
regime should also be future ready and cater to t h e
needs of the emerging digital economy in the country.”
Rushabh Shah, President, TAIT
“Total tax on software is 15% service tax
and 5.5% VAT, totalling about 21.24% on
the base rate. This will come down to 18%
GST. Software is taxed twice as service tax
and VAT. Now, it will be a single tax. We
feel that GST will simplify compliance and
will free up resources to concentrate on
businessexpansion.Thoughimplementation
will be done only after things are put in place,
companies need to start planning for future.”
49www.varindia.com August 2016
Alok Dubey, CFO, Acer
“The law, giving enough incentives for
companies to declare transaction in order
to claim tax credits will reduce overall
tax evasion. Businesses will now only
have to deal with State and central GST
departments instead of a variety of state
and central departments. This will,
hopefully, bring down disputes, litigation
and cost of compliance. The new law will
motivate businesses to remodel their logistics a n d
warehousing solutions. Most organizations have put any major
warehousing or logistics decisions on hold till they have clarity on
GST law.”
Bipin Sapra, Tax Partner, Telecom Practice, EY
“While the telecom service will become
costlier as the rate of GST will be higher
than the present service tax, a lot of cost
will also accrue on account of difficult
place of supply rules, decentralized and
multiple compliances and credit blockages.
The law, procedures and administration
mechanisms need to be simplified to allow
the prices of the mobile service to be low in
the hands of the consumer.”
Atul Jain, COO, Smart Electronics, LeEco India
"The implementation of a unified GST
in India will be one of the most significant
reforms introduced in recent times. We
believe that it will bring in the much-
needed transparency in the taxation norms
and have an overall positive impact on the
Indian economy. We, at LeEco, are still
in a start-up phase in India and therefore
are very appreciative of the long- term cost
benefits that will accrue to our Indian operations.
It will certainly ease our cost burden of logistics and benefits
of reduced taxation can be passed on to our end- consumers."
Narendra Bansal, Chairman & Managing Director,
Intex Technologies
"Being a manufacturing entity, Intex
Technologies stands to benefit from a
uniform tax regime because this will
boost operational efficiencies, increase
cost savings and make products more
competitive. This will help in a major way
to simplify the way we do business and will
boost government initiatives on ease of doing
business in India.”
Abidali Z Neemuchwala, Chief Executive Officer
and Member of the Board, Wipro
"We are sure that implementation of the
GST would go a long way in strengthening
the economy as one common market for
taxation as well as address the key issues of
transparency, ease-of-doing business and
simplification of tax laws. In the process
of implementing GST through legislations,
we must collectively ensure that there is no
drifting away from the intent of the Bill and the
cornerstone principles of this government in improving ease of doing
business and reduced tax related litigation in India."
Sriram S, CEO, iValue Infosolutions
"The passage of Goods and Services Tax
(GST) Bill is a historic moment, paving the
way for the biggest reform in India. The
unified tax structure will not only help
boost the Indian economy, but will also
prove fruitful in the industrial revolution
and attract investments. India will become
a single country with GST optimizing cost,
compliance and convenience. The timeline
of 1st April, 2017 rollout looks challenging, but
doable with political support."
Nitin Kunkolienker, Vice-President, MAIT and Director
– Corporate Affairs, Smartlink Network
Systems
“The proposed move to the GST
regime would herald a new beginning in
the indirect taxation landscape of modern
India, paving the way for a simplified
and homogenous tax structure for goods
and services. Currently, states’ VAT laws
warrantsubmissionofmyriaddocumentation,
thereby impeding free movement of goods a n d
Central Sales Tax Law also mandates issuance of diverse statutory
forms to prove among other facts that the inter-state purchase of goods
is for re-sale, and inter-state movement of goods is not a sale. The GST
regime would ensure a breakaway from the rigours of maintenance of
such voluminous documentation.”
Bharat Goenka, Co-Founder & MD- Tally
Solutions
GST is really great and it has greatest
benefits that it is built ground up as a
technology-enabled-tax-system which
allows for extraordinary traceability.
Being technology led, it has the potential
to spiral upwards the trust deficit, rather
than spiral downwards. However, one of the
major drawback or the most critical cause of
potential failure of GST will be in the transference o f
responsibility of tax compliance and remittance to the customers to
make them eligible for input credit. This would create trust deficit
in businesses, extended credit cycles choking working capital, and
increase complexities in the businesses.
50 August 2016 www.varindia.com
7th EIITF Emphasizes the major
pain points of Indian SMEs
VARINDIA played host to the 7th EIITF
(Eastern India Information Technology Fair
– 2016) that was concluded successfully in
Kolkata, amidst speeches and presentations
from corporate houses on the opportunities
for capitalizing the Indian SMB sector. The
topic for this year’s event was – ‘IT & Security
Frameworks to protect Information Assets of
SMEs’. Besides providing a common platform
for the corporates to share ideas, discuss issues
and challenges targeting the growth of SMBs
in the region in particular and the country in
general, the event brought together around
200 senior officials from the IT Department,
dignitaries from other Central and state
government departments and spokespeople
from IT Corporates.
The Chief Guest of the event was Shri
Kaushik Haldar, Commissioner IT and
Telecom, Government of West Bengal. The
other guests who attended the event and were
present at the lamp lighting ceremony were
Col A. K. Nath, ED - C-DAC; Col. HPS
Bawa, CEO – WTL; Sri. Manjit Nayak, Addl.
Dir- STPI, Kolkata; Mr. S.P. Toshniwal,
Chairman - Roshni Lights besides the presence
of other big-wigs from the industry.
Giving his opening remark, Mr Deepak
Kumar Sahu, Chief Editor – VARINDIA
spoke about the digital journey that SMBs and
theirworkforceisstaringtoembarkandhowit
is becoming increasingly important to protect
themselves against cyber-attacks. “This would
contribute to two strategic programmes of
the country that are Make in India and Digital
India. Research indicates that only 25 percent
of organizations are capable of responding
effectively to a cyber-incident; yet the impact
of a cyber-attack could be wide-ranging and
costly. With the increasingly interconnected
nature of our critical infrastructure and data,
organizations must approach cyber security
more proactively than ever before in order to
safeguard assets and data.”
The Chief Guest for the evening Col. A.K.
Nath, ED - C-DAC enlightened the audience
by speaking on how to empower SMEs for a
better India”, while Mr. N G Sarkar, DGM-
Telecom, Power Grid Corporation of India
spoke extensively on the role of Power Grid in
providing connectivity for availing services.
During the corporate presentations, Mr.
Chandrashekara. H.G, Business Manager –
Enterprise-Supertron Electronics Pvt Ltd and
Mr. Shamik Roy, Product Specialist – Pre
Sales, Cloud Client Computing, Dell India
collaboratively gave a presentation on the
Contribution of Channel Partners in bringing
success to the emerging system Integration
business in Eastern India. Mr. Satinder Singh,
Head, Systems Engineering (Government&
Commercial) - NetApp India also gave his
perspective on how to protect the growing
SMEs in India. Mr. N C Mohapatra, Director
Alliances – CSDC Systems took to the dais to
give his presentation on CSDC’s specialized
offering solution in the space of e-governance,
smart governance and Smart IOT solutions.
The panel discussion on the topic –
‘Security Frameworks for Smart city in India’
was moderated by Mr Deepak Kumar Sahu,
Chief Editor – VARINDIA. The panel that
included speakers like Shri Manjit Nayak,
Addl. Director- Officer-in-charge, STPI
(Kolkata); Mr. HPS Bawa, CEO-WEBEL
Technology Ltd.; Mr. K L lalani, Chairman-
Lalani Infotech; Mr. Satinder Singh, Head,
Systems Engineering (Government &
Commercial) - NetApp India and Mr.
Uday Bhaskar Rao, MD & CEO - IRam
Technologies stressed on how the growth
of Smart Cities will potentially attract cyber
crime and there needs to be curb on it.
Towards the end of the event, the Best
VARs from the Eastern region of India were
recognized in the categories of Best Retailer,
Best Reseller, Best VAR, Best Solution
Provider, Emerging IT Vendor of the Year
Award, Best System Integrator and Best
National Distributor. The winners in the
award categories respectively were Supreme
Technologies Pvt. Ltd., Lalani Infotech
Ltd., Technocrat Infotech Pvt. Ltd., Embee
Software Pvt. Ltd., FOXIN -Balaji Solutions
Pvt. Ltd., Wizertech Informatics Pvt. Ltd.
and Supertron Electronics Pvt. Ltd.
The event through its technical sessions and presentations walked its audience through
the current state of the technology ecosystem in the country and how SMEs will
benefit from the conducive business environment that it is giving rise to -
50 August 2016 www.varindia.com
(From Left to Right): Mr Manoj Agarwal, Enterprise Business Manager - NetApp India Marketing & Services; Shri Manjit Nayak,
Addl. Director- Officer-in-charge, STPI (Kolkata); Mr Deepak Kumar Sahu, Chief Editor – VARINDIA; Mr. HPS Bawa, CEO-WEBEL
Technology Ltd.; Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies; Col. A.K. Nath, ED - C-DAC; Mr Amit Roy, CEO - MCS and
Mr. N C Mohapatra, Director Alliances – CSDC Systems
51www.varindia.com August 2016
Welcoming Guest
Speakers
Mr. Chandrashekara H.G, Business Manager
– Enterprise-Supertron Electronics Pvt Ltd
“Supertron is one of the leading distributor
companies in India, growing in multiple folds
and catering to all kinds of IT needs in India
market. Our mission according to Mr V K
Bhandari, Chairman & MD of Supertron is
- ‘customer satisfaction through quality and
reliability of our services and products, to
be achieved by our will to deliver the best
by continuously improving our services,
products and procedures’. We practically as
a team of 1000+ members work towards this
mission. We have 53 branches across India
and have been associated with more than 20
international vendors. We work with 11000+
partners and have our reach to 750+ cities.”
Col. A.K. Nath, ED - C-DAC
“C-DAC as you all know is the R&D agency
and scientific organization of the government
of India and is part of the Electronics and
Information Technology industry. Our
agenda is basically to carry out application
and mission oriented research in forward areas
of computers and electronic technologies.
We are headquartered at Pune. We are
better known as we were formed in 1988
for developing Super Computers but now
we have other thematic areas. The thematic
areas of R&D are – professional electronics,
Health Informatics, Software Technologies,
Multilingual Computing, Education &
Training and Cyber Security & Forensics.
Today we are in a very vibrant state where
the government has defined for us very well
established canvases.”
Mr. Shamik Roy, Product Specialist – Pre
Sales, Cloud Client Computing, Dell India
“A few years back we were dependent
on our landline phone for all our verbal
communications. Today our direct
phone devices are not the landline but
the smartphones. Many of us would feel
uncomfortable if we do not have our
smartphones with us. So what is the outcome
of all these technologies at your disposal?
There are many ways technologies affecting
us which you would not realize directly
until and unless someone enlightens us on
that. And the biggest impact is data. If you
see, the data size is increasing in manifolds.
A few years back, this would have been just
email and postal communication. But today
the communication happens through 5 or 6
different mediums.”  
Mr. N C Mohapatra, Director Alliances –
CSDC Systems
“CSDC stands for Canadian Software
Development Corporation, established
in the year 1989. Since 27 years we have
been in the business of GSP (Government
Services Platform). We cater to only the
Government business and are not into any
corporate or private business. We have an
application by the name of AMANDA.
AMANDA is simply the most empowering
Case Management & Process Automation
platform for Governments and Regulatory
Agencies. It helps you develop sophisticated
apps in weeks, not years. The software is a
complete ‘Make in India’ software but we
have not done any business in India till 2012.
We are present in 46 countries and have been
serving more than 500 customers.”
Mr. Satinder Singh, Head, Systems
Engineering (Government & Commercial) -
NetApp India
“NetApp sees the cloud ecosystem to be
having 3 major players – Public cloud
players; local cloud service providers who
have a specific reach and have a relationship
with the customers and the third one is the
private cloud market. When the journey of
the Cloud started in 2010-11, there have been
very dramatic comments been shared by both
the private and the public cloud players. In the
following years, we found many customers
moving to the public cloud, while most of the
major start-ups are seen embracing the private
cloud. So there happens to a mix of both the
clouds.”
Mr. N G Sarkar, DGM- Telecom - Power Grid
Corporation of India
“Besides being a power transmission
company, Power Grid has a second wing
of Telecom. Anyone using data on mobile
phone, whether for personal or official use
is using the telecom network of Power Grid.
We are the fastest growing Electric Utility
in the world as per Platts Top 250. The
profit for the company after taxes crosses RS
5,000 crore. We have been awarded several
licences under 3 categories - the National
Long Distance Operator (NLD) license
which we got in 2006; we have the Internet
Service Provider – Category ‘A’ License for
providing internet service and the third one is
Infrastructure Provider (IP -1) licence which
we were awarded in 2002.”
52 August 2016 www.varindia.com
EIITF
AWARDS 2016
Winners
Delegation during the Event
Best National Distributor, Eastern
India, Supertron Electronics
Best Reseller,Eastern
India,Lalani Infotech
Best Retailer,Eastern India
Supreme Technologies
Best Solution Provider, Eastern
India, Embee Software
The Technical session in progress
Canon Stall
Best System Integrator, Eastern
India,Wizertech Informatics
Best VAR - Eastern India -
Technocrat Infotech
CSDC Stall
Best VAR - Eastern India -
Technocrat Infotech
Emerging IT Vendor of the
Year-FOXIN,Balaji Solutions
During the Registration Process
53www.varindia.com August 2016
Partners to the event
The panel discussion on ‘Security Frameworks for Smart city in India’ was moderated by Mr Deepak Kumar Sahu, Chief Editor –
VARINDIA. The theme selected for the discussion was apt, in view of the current IT landscape in the country. The discussion threw light
on the fact that with new technologies emerging almost every day, business is becoming complex and the growth of ICT industry in
India is highly becoming dependent upon SMEs, because of their rapid growth and proliferation. SMEs play a key role in ensuring that
the growth in the sector remains on track. Digitization in SME sector in India is growing fast and is soon becoming the engine of the
economic development that creates jobs and curbs economic poverty by empowering the bottom of the pyramid. Panellists joining in the
conversation also marked the fact that the growing internet base has a direct correlation to growth of e-commerce in the country.
While emphasizing on security, the deliberation pointed out that with emerging mobile and cloud platforms, organizations today need
to be increasingly secure as the environment in which they operate is growing more and more complex and dynamic with attackers using
innovative techniques. Going forward, the huge increase in data that smart cities’ connected infrastructure will produce raises privacy
issues that may be beyond the scope of existing laws. The current IT Act might not give adequate protection to the citizen data that
smart cities will generate and there is a need to put in place an appropriate legal framework to address such activities in the smart city
eco-system. Smart cities not only offer the potential for cost saving efficiencies, but also attractive targets for cybercrime.
The Security response to this challenge must be equally innovative - a way that helps an organization become nimble footed to respond
quickly to real threats in its environment. A Security programme needs to be dynamic and vibrant such that it enables quick response to
threats, vulnerabilities and actual cyber attacks.
The panel also aimed to know on how to empower SMBs and everyone present during the discussion commended that SMBs have to
leverage the power of digitization in order to grow their business.
(From Left to Right): Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies; Mr. K L lalani, Chairman- Lalani Infotech; Mr. HPS
Bawa, CEO-WEBEL Technology Ltd.; Shri Manjit Nayak, Addl. Director- Officer-in-charge, STPI (Kolkata) and Mr. Satinder Singh,
Head, Systems Engineering (Government & Commercial) - NetApp India
‘Security Frameworks for Smart city in India’
Panel Discussion
Principal Partner Gold Partners Printing Partner Telecom Partner
Supporting Partners
54 August 2016 www.varindia.com
At present, both Indian and global security
market has been stormed by a new security
threat–“Ransomware”.  Ithelpscybercriminals
to capture the system or network so that they
can demand ransom. To encounter this cyber
threat, eScan has developed a solution which
saves users from Ransomware attacks.
“Talking about the security landscape,
isolationoftheglobalimpactofcybercrimemay
not be an accurate way to determine security
threats. Having said that, Ransomware is one
of the security threats which has created havoc
across India as well as globally. The financial
gains are what drive cybercriminals to spread
the ransomware time and again with its newer
versions. At present, it completely hijacks the
system or network and asks the victims to pay
with bit coins to allow access to the system.
In many cases, it also threatens to sabotage
the complete network. They can target any
PC user, whether it is a home computer or
endpoints or enterprise servers.
eScan has developed an auto backup
solution to back up important files, which can
be retrieved in case of ransomware attacks.
Hence, the network or individual users do not
fall prey to the ransomware’s demands,” said
Sunil Kriplani, Senior Vice-President, eScan.
Ransomware
With time, Ramsomware has also changed
its form and the methods of attack. It is
becoming sophisticated to make it believable
for the victims.
Further explaining the newly-emerged
threat, Kriplani said, “Ransomware is a bigger
threat than perceived earlier, as it has been
changing in its form and attacks and getting
smarter by the day with its behaviour and
the method of spreading itself. It is becoming
more sophisticated with stealth modes to make
it more believable by users. At times, it hides
through layers in endpoints or storage devices
to sneak inside the larger enterprises.”
This threat has been driven by a few factors
like wide adoption of technology, internet
For successful Smart Cities and Digital
adoption, a few major factors need to be
considered such as protection of personal data,
training and creating awareness, to make laws
to mitigate risks, protect individual identity,
etc.  
“These are some of the key issues that need
to be kept in mind for robust implementation
of Smart Cities or Digital adoption in India
to provide a seamless and secure platform for
various services – be it government, healthcare
or financial institutions. As said before, one of
the key points to be considered is to safeguard
DATA(personalinformation,financialdata,IP,
etc) as we embrace the Smart City and Digital
India transformations. Apart from training
and creating awareness about the proper
cybersecurity guidelines, laws to mitigate risks,
laws to protect individual identity / resolve
cyber attack cases, etc. So putting the rules and
policies in place and adhering to while using
these technologies makes it easy in the day-to-
day life,” suggested Kriplani.
Security measures
for Ransomware
To avoid Ransomware attacks, technology
users should be cautious about the attack, have
a strong data backup and be aware about the
do’s and don’ts of ransomware. It is not only
the responsibility of the individual but also
large enterprises need to train their employees
and also implement strict guidelines about
internet usage for employees.
“A key component to prepare for a
ransomware attack is to develop a robust
backup strategy of data. Implementation of
a robust security solution and being aware
about the do’s and don’ts to stay safe from
ransomware attacks is also important. Large
enterprises also need to train their employees
about how to stay safe by implementing
stringent guidelines about internet usage, to
protect itself from internal sabotages, due to
ignorant employees,” concluded Kriplani. n
penetrationandconnecteddevices,andfinancial
information generated   via online banking
facilities have triggered the cybercriminals.
BFSI, government, education, etc are highly
volatile segments for these attacks.
“As discussed above, one of the drivers of
the cybercrime growth is faster adoption of
technologyacrosslargeenterprisetoindividuals
for their usage in doing business to personal
use. The second driver is fast in growth to
connect with devices and online penetration.
These, coupled with the lucrative financial to
IP-based information now getting generated in
every second by users through net banking to
e-commerce purchases to personal information
sharing, make it a highly lucrative ground of
hunting by cybercriminals.
Again, inferring from the above discussion,
the networks having financial, personal
information, trading, etc are the most affected
networks or targets, such as BFSI, government,
Infrastructure, education, and healthcare are
more prone to attacks by DDoS, APTs or
ransomwares,” stated Kriplani.
Security and Digital
India & Smart Cities
Sunil Kriplani
Senior Vice-President
eScan
Security veteran, Sunil Kriplani, Senior Vice-President, eScan, in a chat with VARINDIA discussed about the present security
landscape, the changing forms of the Ransomware, the drivers of this threat and security measures to be taken for the cyber attacks
A robust backup strategy key
component for Ransomware Attack
41www.varindia.com May 2016
56 August 2016 www.varindia.com
"We will launch 20 feature phones and 10
smartphones in the next two quarters"
and 10 smartphones in the next two quarters
and we are well on our path for this.
Howmanyphonesyourcompany
sold during FY 2015-16?
We won’t be able to share the precise
figures but it is a good chunk of the existing
market in terms of volume.
Of your sales, what would be
the ratio for offline and online
distribution? And who are your
online retailers?
Our offline distribution is 100 per cent at
the moment and we don’t see it changing in the
immediate future. In the Intended Consumer
Reach that we are largely operating in, it is
important for us to be present in the physical
set-up that people are attuned to.
Has Ziox Mobiles participated
in Make-in-India programme?
We are a “Make-in-India” operation with
our current plant set-up in New Delhi at
a production capacity of 12 lines and two
Can you share Ziox Mobile's
biggest achievements and
milestones during FY2015-16?
We have been building and correcting our
basics in the last fiscal to make sure that we are
ready for the market. In terms of specifics, we
have streamlined our factory and distribution
network for a smooth and efficient flow,
revamped our internal processes so that each
individual holds undisputed accountability
in his/her domain and owns the complete
process. We have had talent acquisition across
functions and regions to make sure that our
product reach down to the last-mile retailer
is foolproof.
What were some of the biggest
trends during FY 2015-16?
The three biggest trends that I have been
seeing are: Dissemination of 4G to the lowest
denominator where quality compromise is
avoidable; Screen resolution getting better
across sizes; and content consumption. With
4G being the new hygiene factor the category
must move to innovate and develop devices
which are adequately enabled for high-
speed internet and more. Screen resolution
requirements are getting higher and higher,
across price segments and it is important that
the category caters to the same or risk losing
customers from particular segments. Content
consumption over mobile devices will always
be a notch over any graphs and so besides
network providers, we as manufacturers must
cater to this demand by making devices which
are technologically sound.
How many mobile phones Ziox
Mobiles launched during FY 2015-
16?
Wehad20featurephonesand7smartphones
in FY 2015-16. It is now important for us to
launch devices on a weekly basis for feature
phones and make topnotch smartphones in
targeted segments so that we may cater across
the market. We will launch 20 feature phones
more factories in the pipeline. And this has
been our intent from the very start to be an
Indian set-up with world-class standards and
make Indian consumers better than their
international counterparts.
Whatkindofafter-salessupport
system you have?
With an over 500-service centre network
across India, which is growing by the day,
we are well prepared for any queries and
responses that we receive in the post-sales
support system. Currently, it is a third-party
set-up, but we are in the process of having
our set-up in place soon. We enjoy an average
TAT of under-3 days at the moment which
also speaks volumes of our product testing
and QC at the manufacturing stage.
Keeping the performance of
FY 2015-16 in mind, what is your
revenue expectation in 2016-17?
What are the new innovations we
could see from Ziox Mobiles in
2016?
We will be incorporating a lot of luxury
factors offered by other brands as hygiene for
Ziox devices, e.g., Wireless FM, 8GB internal
memory with pre-loaded content, gaming
packages, etc.
How do you foresee the Indian
mobile phone industry for FY
2016-17 and what is your plan for
FY2016-17?
There is obvious shift to data consumption
devices and that is where the category will
move into, but we would want to do something
more. At its very heart a mobile phone is a
connection building device and we would
want to invest on the hardware and software
for phones which will make Ziox Mobiles
truly connective to our consumers’ needs. n
pravin@varindia.com
Deepak Kabu
CEO, Ziox Mobiles
An industry veteran in the IT and mobile phone, Deepak Kabu has vast experience in distribution and channel management. As
chief executive officer for Ziox mobiles, he is charged to bring forth his experience from both his professional and personal learnings
to make Ziox Mobiles a successful player in the Indian mobile handset industry. On the personal front, Deepak loves travelling and is
always on the lookout for a new experience whether it is food, meeting new people, making new friends or learning something new.
In an exclusive interview with Pravin Prashant of VARINDIA, Deepak Kabu, CEO, Ziox Mobiles talks about the company’s achievements,
trends, future launches, Make in India and after-sales support. Excerpts of the interview:
57www.varindia.com August 2016
www.varindia.com August 2016
The Anniversary Issue will also cover many interesting stories on IT trends,
Software defined anything and opportunities in DIGITAL INDIA
and SMART CITY initiatives
Recognize the efforts of the Marketing Heads in the
organizations who work hand in hand by balancing between
The Brand - vision and operational goals.
CHANNEL LEADERSHIP
SURVEY 2016
The Anniversary Special Issue will bring out a
detailed report on the performance of corporates in
the Indian ICT Industry. It will cover an in-depth
analysis of the Corporates and IT distribution
business in India.
The fourth Annual Channel Leadership Survey
(CLS 2015-16) will carry a detailed analysis of(CLS 2015-16) will carry a detailed analysis of
corporates engaged in hardware, software and
services business.
This special issue will cover various segments
that includes :
Corporate Office:
VAR HOUSE, Kalinga Digital Media Pvt. Ltd.
A-84A/3, Rose Apartments, Paryavaran Complex, IGNOU Road, New Delhi - 110030
Tel : 011-41656383, 41655458, Fax : 011-46061809
E-Mail : publisher@varindia.com, Website : www.varindia.com
58 August 2016 www.varindia.com
*TBR Corporate IT Buying Behavior and Customer Satisfaction Study – x86-based Servers, Fourth Quarter 2015.
The following are trademarks or registered trademarks of Lenovo: Lenovo, the Lenovo logo, ThinkServer and System x. Intel, the Intel logo, Xeon and Xeon Inside are
trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries. ©2016 Lenovo. All rights reserved. †
Terms and Conditions apply.
Powered by Intel®
Xeon®
processor E3 series.
Intel Inside®
. Powerful Data Center Outside.
Lenovo, No. 1 in TBR
customer satisfaction index.*
Call 1800 3000 9990 to discover how
our servers can help grow your business.
Mail to: corpsales@lenovo.com
Or visit: Lenovo.com/server
Lenovo™
System x®
servers come with incredible
power, maximum expandability and unmatched
reliability. That's right, a server range that assures
less hassles and more smiles.
59www.varindia.com August 2016
A price tag that will get
you new customers.
Introducing the ThinkServer TS140
for small businesses with big demands.
The following are trademarks or registered trademarks of Lenovo: Lenovo, the Lenovo logo and ThinkServer. Intel, the Intel logo, Xeon and Xeon Inside are trademarks
or registered trademarks of Intel Corporation in the U.S. and/or other countries. Microsoft and Windows are registered trademarks of Microsoft Corporation. ©2016
Lenovo. All rights reserved. †
Terms and Conditions apply. The test(s) above are performed on statistical samples.
At Lenovo™
we develop technology to meet
the ever-growing demands of small businesses.
With that in mind, we have launched the
ThinkServer®
TS140 in India. It is powered to
take on tough challenges, yet priced attractively.
· Supports enterprise-grade HDDs
(Built-in RAID 5)
· Whisper-quiet at 26 decibels
· Intel®
Xeon®
E3 series processor
· Windows Server®
2012 R2 platform
So go on, add this server to your portfolio
and keep adding to your customer base.
Powered by Intel®
Xeon®
processor E3 series.
Intel Inside®
. Powerful Data Center Outside.
Call 1800 3000 9990 to discover how
our servers can help grow your business.
Mail to: corpsales@lenovo.com
Or visit: Lenovo.com/server
60 August 2016 www.varindia.com 60 pages including cover
RNI - NO 72399/1999
Reg. No: DL-SW-1/4030/15-17Printing Date 18 & 19
Date of Posting 20 & 21
every month

E-Magazine August 2016

  • 1.
    1www.varindia.com August 2016 VOLUMEXVII ISSUE 12 August 2016 PRICE Rs. 50 Huawei Cloud Open Labs for digital transformation Xerox brings Color Multifunction Device for SMBs 1999 - 2016 September 2016 A
  • 2.
    2 August 2016www.varindia.com
  • 3.
  • 4.
    4 August 2016www.varindia.com AMD.com/everywhere The world’s top companies count on AMD. 63www.varindia.com June 2016 So that last attack you dodged? We made sure you saw it coming. Discover all the leading businesses that count on AMD every day. AMD.com/everywhere AMD technology powers the leading game consoles. Available with all leading OEMs
  • 5.
    5www.varindia.com August 2016 Verizonto acquire Yahoo for $4.83 bn Verizonhasenteredintoadefinitive agreement under which Verizon will acquire Yahoo’s operating business for approximately $4.83 billion in cash, subject to customary closing adjustments. The transaction will create a new rival in mobile media technology reaching over 1 billion users with an unrivaled roster of the world’s most beloved brands. “Just over a year ago we acquired AOL to enhance our strategy of providing a cross-screen connection for consumers, creators and advertisers. The acquisition of Yahoo will put Verizon in a highly competitive position as a top global mobile media company, and help accelerate our revenue stream in digital advertising,” said Lowell McAdam, chairman and CEO, Verizon. Yahoo will be integrated with AOL under Marni Walden, EVP and president, Product Innovation and New Businesses organization at Verizon. Emerson to sell Network Power to Platinum Equity Emerson announced an agreement to sell Network Power to Platinum Equity and a group of co- investors for $4 billion. It will retain a subordinated interest in Network Power and the sale is expected to close by December 31, 2016, subject to customary regulatory approvals. “This agreement marks a major milestone in the strategic portfolio repositioning we announced last June,” said David N Farr, chairman and chief executive officer, Emerson. With revenue of approximately $4.4 billion in fiscal 2015, Network Power is a leading provider of thermal management, A/C and D/C power, transfer switches, services and information management systems for the data center and telecommunications industries. Data Center Infra to touch $5 Bn by 2018 Ricoh“introduces“Cloud Print”for MFDs NETGEAR expands its NAS Portfolio with ReadyNAS 210 Series SUBSCRIPTION COPY NOT FOR SALEVOLUME XVII ISSUE 12 August 2016 PRICE Rs. 50 29pg 7th Eastern India Information Technology Fair 2016 7th EIITF Emphasizes the major pain points of Indian SMEs
  • 6.
    6 August 2016www.varindia.com Motivation is your best accessory. One tracker. Every occasion. The new Fitbit Alta™ features interchangeable bands so you can switch your tracker to fit your style. With auto-exercise recognition, all-day activity tracking, call and text alerts and reminders to move, finding your fit has never looked better.
  • 7.
  • 8.
    8 August 2016www.varindia.com Pokemon Go…… Is all about Enterprise Mobility! HELLO INDIA In today’s consumerized interpretation of IT, connections are inevitable. The India enterprise mobility market is expected to grow to US$ 2.3 billion in 2017. This radical growth is due to the explosion of smartphone users in India and the time they spend on the internet. With the disruption, new technologies will emerge like Social Media, e-commerce and now Augmented Reality. Generally technology is for the good cause, and if it is not used properly it can be a disaster also. One of the very recent innovations, PokemonGo is indicative of the power of the technology. However, the game’s huge popularity can be credited to the company Keyhole, Inc. that created the technology behind Google Earth and Google Maps. Pokemon Go has leveraged these mapping resources to create a game that appeals to the masses, while illustrating the potential of augmented reality. It is now the World’s most popular mobile game since its launch in July, but not everyone loves it. Secondly, interesting thing about the game is when you actually start playing. It is a free-to-play, location-based, multiplayer online mobile game. You need to have a stable online connection at all times in order to play along with having your GPS signal turned on. So you can expect a user to be using a good amount of data whilst walking around and playing this game. Hence there will be rise in data usage, for both storage and accessibility. The Pokemon Go team learned this the hard way as iPhone users unknowingly grated full access to their Google accounts which provides the developers the ability to see and modify most information in the users account. Chances are bright that it can see the content of all Google properties including Gmail, Google Docs, Google Drive and Calendar and raises security concerns among Google users. Pokemon Go layers a digital world on top of the real one, challenging players to go outside and find the virtual creatures hiding in their surrounding areas. In a very short span the game has become very popular and as hysteria over the popular mobile game swells, leading police departments and safety agencies to warn players of Pokemon Go to stay safe and alert. Most important is risks; while enjoying the game, the user is exposed to many threats and introduces whole new categories of life risks, armed robberies as criminals have used the game to locate and lure intended targets. Many countries have raised their concerns and Iran is the first country to ban PokemonGo. Lastly, Goods and Services Tax (GST) is one of the biggest tax reforms for India. it is the new system to be completely online, a single tax rate across the country will substantially improve the ease of doing business.simplify the Indian indirect tax regime by replacing a host of taxes by a single unified tax, thereby subsuming central excise, service tax, VAT, entry tax, etc.The passing of the GST Bill offers quantum of promises to lift the Indian economy and unifying it as a single competitive market. We feel that GST will simplify compliance and will free up resources to concentrate on business expansion. Though implementation will be done only after things are put in place, companies need to start planning for future.
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    10 August 2016www.varindia.com Website: www.varindia.com CONTENTS Publisher: Deepak Kumar Sahu Editor: S Mohini Ratna Executive Editor: Dr. Vijay Anand Consulting Editor: Pravin Prashant Assistant Editor: Samrita Baruah Copy Editor: C. M. Dutta Sr. Correspondent: Aparna Mullick Art Director: Rakesh Kumar Network Administrator: Ashok Kumar Singh Manager-IT: Subhash Mohanta Manager-SEO: Bidyadhar Behera BUSINESS: Commercial Manager: Amit Kumar Jha Sr. Marketing Manager: Ashok Ranjan Dash Circulation Executive: Manish Kumar Marketing Manager: Dipendra Kumar CORPORATE OFFICE: VAR House, A-84A/3 Rose Apartment, Paryavaran complex, Ignou Road, New Delhi - 110030 Tel: 011-41656383, 46061809 Email: edit@varindia.com Bangalore: Bureau office Marketing Manager: S. Kamala kar Correspondent: L. G. Swami D-103 G.F., Ashish JK Apartments Thubarahalli Extended Road Bangaluru- 560066 Tel: 080-49530399 | Mobile:09886280836 E-mail: kamlakar@varindia.com Mumbai: Bureau office Regional Manager (West): Anil Kumar Sr. Correspondent: Mamta S. Anurag Residency, 203 - “B” Wing, Plot No-5, Sector-9, Kamothe, Navi Mumbai-410 209 Tel: 022-65561292, Mobile: 08108017479 E-mail: anil@varindia.com, mamta@varindia.com Chennai: Bureau office Branch Manager: Parthiban K A2, R.C.Residency, Cholambedu Road, Thiruvenkada nagar, Ambathur, Chennai - 600 053 Mobile: 098400 55626 E-mail: parthiban@varindia.com Hyderabad: Bureau office Branch Manager: Sunil Kumar B 383 HAL Colony, Balanagar HYDERBAD, Telengana - 500042 Tel: 040-32989844/ Cell No. 08100298033 E-mail: sunil@varindia.com Kolkata: Bureau office Marketing Officer: Sunil Kumar Correspondent: Kiran Kumar 67 Sarada Park, Garia, Kolkata - 700084 Mobile: 08100298033, E-mail: sunil@varindia.com Mobile: 09903088480, E-mail: kiran@varindia.com Printed and Published by Deepak Kumar Sahu on behalf of M/s. Kalinga Digital Media Pvt. Ltd. and Printed at Pushpak Press Pvt. Ltd. Shed No. 203 - 204, DSIDC Complex, Okhla Industrial Area, Phase-I, New Delhi-110020 and Published at A-84A/3 Rose Apartment, Paryavaran complex, Ignou Road, New Delhi - 110030, Editor - S Mohini Ratna. For Subscription queries contact: info@varindia.com Subscription: Rs. 500(12 issues)Rs. 1000 (24 issues) All payments favouring: KALINGA DIGITAL MEDIA PVT LTD © All rights are reserved. No part of this magazine may be reproduced or copied in any form or by any means without the prior written permission of the publisher. (1999-2016) * All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi only. 29pg FACE TO FACE 28| HPE Transactional Business Model (TBM) EVENT 50| 7th EIITF Emphasizes the major pain points of Indian SMEs VAR SECURITY 54| A robust backup strategy key component for Ransomware Attack VAR MOBILITY 56| "We will launch 20 feature phones and 10 smartphones in the next two quarters" CHANNEL CHIEF 12| A robust backup strategy key component for Ransomware Attack Implementation of GST A Positive Move for the Industry REGULARS Round About 14 Hot Bytes 16, 18 On the Ramp 20, 22 Voice N Data 24 Channel Buzz 26 (From Left to Right): Mr Manoj Agarwal, Enterprise Business Manager - NetApp India Marketing & Services; Shri Manjit Nayak, Addl. Director- Officer-in-charge, STPI (Kolkata); Mr Deepak Kumar Sahu, Chief Editor – VARINDIA; Mr. HPS Bawa, CEO-WEBEL Technology Ltd.; Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies; Col. A.K. Nath, ED - C-DAC; Mr Amit Roy, CEO - MCS and Mr. N C Mohapatra, Director Alliances – CSDC Systems 48pg
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    11www.varindia.com August 2016 RIGHTNOW, YOUR BUSINESS CAN GO IN A MILLION DIFFERENT DIRECTIONS. AND ONE OF THEM IS RIGHT. GROWTH IS LIVE. SAP’s suite of affordable solutions for small and midsize companies gives you constant control over your business. Live and in the moment. On premise or in the cloud. So you can make the right decision – right now. sap.com/India/live
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    12 August 2016www.varindia.com CHANNEL CHIEF Consumer business growing vis-a-vis Commercial for AMD India is a focus market for AMD; it is a big focus at the moment from the entire APJ region perspective. The investment coming is also a significant one. AMD’s history has always been marked by a commitment to innovation that is truly useful to its customers. Its legacy is and will continue to be built around delivering high-performance products at competitive prices that offer high functionality and provide the best experiences possible. The 7th Gen APUs are the latest consumer products from AMD. “AMD is quite excited to be launching these new APU products as we see up to 50% improvement in CPU performance over the past two years. We are bringing great innovations in these products. As we see the world trending towards video streaming, we have enabled hardware acceleration that gives the customer a great experience when streaming content. We are also seeing extended battery life in these products. From the memory standpoint, the products will support DDR4 memory, which is another great innovation. Our Radeon graphics continue to provide exceptional performance that not only provides great experience when gaming but also accelerated performance to video editing,” explains Peter Chambers, Director – Consumer Sales, Asia Pacific & Japan – AMD. In the gaming segment, AMD is quite excited with its new RX series graphic cards. The company focuses on bringing performance graphic cards to the masses, enabling mainstream gaming performance at a level that has not been seen before. It is focused on those buying US$100-300 graphics cards which is 84% of the market, where majority of its business is happening and is adding value to that space as a major player. “We have defined the Radeon RX line-up with feedback from gamers and enthusiasts who use our graphics technology. The Radeon RX series are premium cards with compelling features that will entice enthusiasts worldwide. Our focus on R&D also enables us to bring great products to the market,” says Peter. The Channel... The channel is very important to AMD, considering the fact that they are the life blood of its business and is the last mile connectivity with its customers. AMD relies on them for its market penetration and reach. “However, when talking about our partners, it’s not only the channel partners who sell our productsthat we consider but also the OEM partners with whom we work and without whose products it’s impossible to enable our platforms. In the last 6 months, ourlevel of engagement has changed,” points out Peter. The number of platforms that have been brought to India has broadened and so has its engagement with all its OEM partners. “AMD has recorded 3 consecutive quarters of growth and we are thankful to the channel for that. The channel is everything for us,”he says. There are a number of different things AMD has been doing to grow the channel. The first one is to give them the right products to address different segments of the market. “This has been a key to the success of AMD partners. The next step is to improve coverage and engagement with partners, for which we find education as an important element. We want to help enable sales people and partners by providing adequate training and education so that they sell the products with a value proposition to the customers,” Peter adds. AMD today works with OEMS like Acer, Asus, Dell, HP and Lenovo. Both the consumer and the commercial segments are growing for AMD; commercial is particularly growing because the number of platforms and the OEMs who are supporting it to grow are increasing. Talking about the channel programs and schemes, this is something AMD has been working on for the last couple of quarters and are going to continue in the coming quarters as well. “There are a number of initiatives we are doing to empower our channel and inculcate the confidence in them to sell more. Face to Face training, online webinars are some of the ways through which we connect with the channel on a regular basis. We are starting to conduct monthly meetings with partners in which we bring experts who are subject matter experts from our head office, whether it is gaming, graphics or any other components. The primary objective is to make available technical expertise and knowledge to them, besides bringing the partners and the AMD team under one roof. We also give them the scope for value addition in our products while selling them to their customers,” Peter concludes. Going ahead... Growing the base and bringing the channel partners on board will be an important focus area for AMD. The company will try to offer the best return for its channel on its products and also deliver product differentiation that will set the tone for a healthy competition. n samrita@varindia.com Peter Chambers Director – Consumer Sales, Asia Pacific & Japan – AMD India is an important market for AMD as far as the expansion of OEM partnership and the growing gaming category is concerned. Throwing more light on how AMD is growing in the country, Peter Chambers, Director – Consumer Sales, Asia Pacific & Japan – AMD shares with VARINDIA the various aspects of its growth in the India market -
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    14 August 2016www.varindia.com ROUND ABOUT Which gender should I use for addressing the Next US President? In less than three months, the world will get to know who will be the next president of the United States. A lot of hype has been created in the candidature of Donald Trump and Hillary Clinton. Some people discount it as an insignificant buildup, while others say that never in the history of the US presidential election, the rhetoric in the campaign trail has touched such a “low” level and personal. It is almost ritualistic for me to write an open letter to the next candidate when he (or she) takes over as the president in January every four years. I distinctly remember having written two such letters to President Obama. But this time around, I want to depart from the earlier practice of welcoming the US President and presenting him with a wish list when he/she is about to take over the mantle. You would have noticed the word that I have used he/she, since there are two candidates of different gender, representing Democrats and Republicans – Hillary Clinton and Donald Trump. It is for the first time that the oldest democracy in the world has elected a woman candidate for the presidential election from the primaries. If she makes it to the top, it would be a double whammy for the Americans, since they will have a lady as the president for the first time. I seldom dabble in the politics of that country, neither of my country of birth – India. This time around, apart from the open letter, which I will write later in this column, I thought of treating the heat and dust that has been kicked off in an unprecedented manner in the US election trail. Is it because the contest is directly between a man and woman or the unorthodox pitch that it has gained, which has compelled some of the election watchers to express the view that the electioneering in the US has entered a new phase of low. Are the accusations born out of the intemperate language and tenor of accusations used in the campaign or on account of electoral promises such as banning migrations forever in the US for certain racial minorities or people from certain regions? While we have to wait till November to get to know the final result of the keenly contested election, one thing I can narrate with certain accuracy is that the largest democracy in the world – India – has left the oldest democracy far behind in certain things. It had a woman prime minister, equivalent to the US president, several years before. Not only did women hold and still are holding levers of power in a more significant manner in India than in the US but also we have three states being ruled by women chief ministers, equivalent to that of Governors in states in the US – West Bengal, Tamil Nadu and Rajasthan. These are chief ministers who got re-elected and that way have proved their mettle. Till recently, we had a woman chief minister in Gujarat. States like Goa, Delhi and Uttar Pradesh had women chief ministers at different times. Political watchers are unanimous in their view that in India the trend would pick up since there are many women coming forward to take a political plunge. They are of the opinion that sooner or later we will have complete gender equality in terms of power exercised at the political level. We have other impeccable credentials also, such as woman President, women Speakers in Parliament, women opposition leaders, party presidents and the list goes on. Does it mean that India has scored over the US, in leaps and bounds, in projecting women leaders? Does it mean that the US soon will have a multi-party system like in India? I will not be surprised if such situations arise in the future. How does a political party come into being? When there are different interests not represented by major political interests, there is the possibility of emergence of newer political affiliations. At the time of India getting independence, there were hardly three or four political affiliations. The Congress Party ruled the roost for several decades in the federal system. But down the line, India had witnessed proliferation of political parties representing regional interests. Could we have such trends in the US also, where there can be regional parties coming into being to represent their specific interests? Could there be political parties to protect the interests of the immigrants? Could there be political parties to protect the interests of the people of African origin or Asian origin or Hispanics? Could there be political division to protect the regional or racial interests? It cannot be ruled out in a democratic system and that too in a matured democratic system like the US. Are the world’s largest democracies learning from each other? Seemingly, there are reasons to believe that they are impacting each other. While the US electoral scene is learning the ropes of political demagogue of India and are trying to put in practice some of them, India is gradually settling with a bipolar party system. But it will take years to reach that stage, sometimes, decades since apparently both are comfortable with their own existing systems. The common man in both countries is least bothered about the changes or proposed changes since for them election, which gets repeated after four or five years, is a drama unfolded. They do not align their future with the outcome of the elections, disdainfully believing that elections are for politicians and least to the common man. Friends, I will be back soon in December this year with the wish list for the new president. I assure you that I will be careful with the gender noun that I will be using, lest I should be caught unawares if the US is on its way to make history. In the meantime, good luck to both candidates since I have made it abundantly clear that I am apolitical.
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    16 August 2016www.varindia.com HOT BYTES Alibaba Cloud joins hands with HTC Ramco strengthens CloudPay with its Solutions TP-LINK emphasizes on supporting Partners Telit ties up withTech Mahindra Deskera now a GST-compliant Software Provider CtrlS expands partnership with SAP TP-LINK has enhanced its back- end support service, with theadditionofnewservices such as MiscallCallback service and Opening of new service centres across Mumbai, Delhi, Bangalore, Kolkata, Chennai, etc. A new and better processed walk- in RMA of TP-LINK in “Bhiwandi, Mumbai” is a blessing for customers who want to walk in and Alibaba Cloud has partnered with HTC Corporation (“HTC”), wherein both the companies will work to explore high scalable and price-competitive virtual reality (“VR”) solutions for customers worldwide. Leveraging the advanced cloud computing technology of Alibaba Cloud, the companies will focus on developing breakthrough innovative solutions to tackle bandwidth allocation, data transmission and data processing needs in areas such as VR video production and VR broadcasting. The partnership will also bring together industry developers to build a VR cloud ecosystem, and extend “Viveport”, HTC's VR app store to Alibaba Cloud’s cloud computing platform. CloudPay and Ramco Systems have entered into a strategic partnership to help enterprises take better advantage of cloud payroll solutions. The partnership will combine CloudPay’s SaaS platform and expertise in managed payroll for multinational organizations with Ramco’s payroll software to deliver solutions for today’s increasingly complex and disbursed workforces. By using Ramco’s platform, CloudPay will enhance and expand its managed payroll services for existing and new customers across more than 120 countries it serves. Ramco will leverage CloudPay's managed services solution to bring its Multi-Country Payroll platform to global organizations and continue to develop next generation innovations in payroll technology. change their product right away. Bill Ye, Director & Country Manager, TP- LINK India, said, “We are thankful to Indian customers for having supported TP-LINK as a brand and for bringing it to the top level. We would like to support TP-LINK users by more means – be it by offering them best product at a reasonable rate or by providing them with one-of-the-class after-sales service. Once customers purchase TP- LINK’s products, he/she should be less worried on products issues." Telit has c o l l a b o r a t e d with Tech Mahindra for developing complete solutions for Internet of Things (IoT). The relationship is centered on combining and integrating Telit’s portfolio of IoT products and services with Tech Mahindra’s unmatched system integration expertise and strengths in developing end-to-end enterprise solutions. Both the companies are also jointly pursuing new business opportunities across many markets and industries, such as IoT horizontal and industrial IoT around the world. “This collaboration will address the broad IoT solutions with particular emphasis on the industrial internet and Industry 4.0 programs of our manufacturing customers,” said Karthikeyan Natarajan, Senior VP & Global Head of Engineering Services, Tech Mahindra. Deskera has announced that it is the first cloud-based software suite that is Goods and Services Tax (GST)-ready in India. Deskera has been working with various government departments and businesses in Singapore and Malaysia in helping them move to the GST- based system. Malaysia switched to the GST era in April 2015. Deskera, which caters mostly to the SME market globally, with its affordable products, is headquartered in Singapore. “Deskera is the fastest- growing ERP vendor in CtrlS Datacenters has joined hands with SAP to provide infrastructure services for SAP HANA Enterprise Cloud. SAP HANA Enterprise Cloud is a private, secure cloud fully managed by SAP and supported by global partners, and is offered for companies that run mission-critical applications in the cloud. “We are delighted to partner with SAP,” said Sridhar Pinnapureddy, Founder & CEO, CtrlS. “We believe this partnership is a perfect the region, and is the first Cloud-based enterprise software suite that is GST compliant in India. With the Government’s one of the biggest tax reforms in the country, we are looking forward to it. We have always been ready for GST in India since our products are already being used in GST-compliant countries like Singapore and Malaysia,” said Shashank Dixit, CEO, Deskera. fit for customers seeking a comprehensive, robust and secure solution to host SAP HANA. As the world leader in the enterprise software domain, SAP is absolutely the right partner to help transform the way businesses adopt SAP HEC and experience the potential business benefits.” Prysm partners with Microsoft Prysm has enhanced its offerings within Prysm Visual Workplace and has announced integration with Microsoft OneDrive for Business and Office 365, making it easier to work with Microsoft Corp. tools and applications. Prysm has made it easy for customers to connect Prysm to their existing OneDrive for Business environments to make it a seamless experience for end-users to access, search for, and sync with content from OneDrive for Business. Within a Prysm Visual Workplace project, users may now access, work within and download content from Office 365 using Prysm’s built-in web capabilities. Thesenewintegrations are in addition to the previously announced Microsoft Skype for Business integration, built using the Microsoft Software Developer Kit (SDK). “Momentum Jharkhand”to promote“Digital Jharkhand” The Government of Jharkhand has launched its maiden investment promotion campaign branded “Momentum Jharkhand”. Meant to promote a “Digital Jharkhand”, the event opened with the unveiling of the brand logo and launch of the campaign website momentumjharkhand. com. Hon’bleChiefMinister of Jharkhand Raghubar Das said in his opening remarks, “Jharkhand rank among the best in terms of business reforms and have instituted best practices to fast-forward investments, based on DIPP (Department of Industrial Policy & Promotion) guidelines."
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    17www.varindia.com August 2016 WIRELESSINDOOR CAMERA Email: sales@in.dlink.com | Website: www.dlink.co.in | Toll Free: 1800-233-0000 | |
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    18 August 2016www.varindia.com HOT BYTES BJP connects Party Office- Bearers with“DigitalBJP” Huawei Cloud Open Labs for digital transformation Tyco officially launches its products in Maldives Infor announces investment in India, Middle East and Africa Riverbed expands Global R&D Capabilities L&T to implement Nagpur Smart City project Hon’ble Chief Minister of Haryana, Shri Manohar Lal Khattar has launched DigitalBJP, a mobile Cloud-based application specially designed for BJP, with the objective of connecting office-bearers and workers across the country down to the Mandal level of the party, to a central information repository.TheDigitalBJP project follows the vision of digital empowerment to all members of the party. Huawei has launched its Cloud Open Labs in the presence of global operators, industry organizations and partners, including the Linux Foundation, Open Platform for Tyco Security Products has officially launched its range of security products in Maldives with invitees from the Maldivian government and businesses. With this launch, Tyco will now focus on pioneering and delivering integrated security solutions across the island of Maldives, including hotels & resorts, homes, apartments, airports,schools,hospitals, government sites, special projects, etc. In achieving NFV (OPNFV), China Association of Communication Enterprises, Accenture, Red Hat, VMware and Wind River. The Cloud Open Labs aim to enable operators' business success. this, Tyco has partnered with Spectra X Stream as their authorized system integrator in Maldives. “We look forward to doing our part in enhancing the safety and security of Maldivian civil society and business establishments by offering our integrated security solutions through the dedicated and qualified local solutions integrator Spectra X stream,” said Rajeev Samanta, Director for Tyco Security Products – South Asia. Infor has announced a new focus on India, Middle East and Africa with the creation of its IMEA business unit. Tarik Taman, who has led Infor's global HCM business since 2009, will lead the IMEA business unit from Infor's office in Dubai, United Arab Emirates. Infor has a plan to quintuple its market share in the region by 2020. "Infor already has a solid footprint across the region, but the growth opportunities are virtually limitless," said Tarik Taman, General Manager, IMEA, Infor. "India is one of the few major economies worldwide still growing near double digits, the Middle East is transforming from oil- based economies to the private sector driving large investments in the cloud, and Africa is the last economic frontier – all factors that made creating a dedicated IMEA region a compelling decision for Infor." Ri v e r b e d Technology has opened a new global Research & Development facility in Bangalore.The company is also expanding its engineering team in the region three- fold over the nextseveralyearsaspartof its effort to accelerate the deliveryofnext-generation cloud networking and application performance solutions worldwide. The new centre will be the largest Riverbed R&D facility outside the US, and focus on solving some of the toughest challenges. “At our core, we are an engineering company that builds its own technology, andIndiaisacentralplayer in our strategy of global shared development,” said Jerry M. Kennelly, Chairman & CEO, Riverbed Technology. Larsen & Toubro has been identified as implementation partner to convert Nagpur, the Orange City, into the country’s first large scale integrated Smart City. This is in line with the government’s vision to use Vanguard Technology for creating smart solutions to improve quality of life of citizens. As per Phase 1, L&T’s Smart World Communications business vertical, which is a part of L&T Construction, will lay 1,200 km of optical fiber network backbone, create 136 City Wi-Fi hotspots at key locations, establishing 100 digital interactive kiosks and developing city surveillance systems with 3,800 IP-based cameras. Further, as an avant- garde endeavour, the city has identified a strip of approximately 6 km (from Japanese Garden Square to Orange City Hospital Square) to be developed as a ‘Smart Strip’ with state of the art systems powered by smart ICT interventions like smart transport, solid waste management and smart lighting etc. which can be leveraged in a phased manner to ultimately cover the entire city. Oracle buys NetSuite Oracle has entered into a definitive agreement to acquire NetSuite, the very first cloud company. The transaction is valued at $109 per share in cash or approximately $9.3 billion. The transaction is expected to close in 2016. The closing of the transaction is subject to receiving certain regulatory approvals and satisfying other closing conditions, including NetSuite stockholders tendering a majority of NetSuite’s outstanding shares in the tender offer. In addition, the closing is subject to a condition that a majority of NetSuite’s outstanding shares not owned by executive officers or directors of NetSuite, or persons affiliated with Larry Ellison, his family membersandanyaffiliated entities, be tendered in the tender offer. Zebra to increase collaboration with ISV partners Zebra Technologies has announced a global independent software vendor (ISV) initiative designed to increase collaboration with ISV partners and expand engagement with the wider developer community. Zebra has also appointed James Pemberton as the global lead of this initiative. James Pemberton, Global ISV Strategy Director, Zebra, said, “Innovation driven by the ISV partner and developer communities strategically aligns with the industry leading product portfolio Zebra offers to its customers, and we are poised to successfully reach more developers focussed on enterprise projects than ever before.”
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    19www.varindia.com August 2016 8-bayTurbo NAS 10GbE-ready with built-in 10GbE SFP+ ports The TS-831X includes two 10GbE SFP+ ports enabling full support of 10GbE high speed networks for higher performance at an affordable price. SSD cache acceleration for extreme IOPS The TS-831X fully supports SSD caching to improve the entire workflow of IOPS-demanding applications. Rapid development of IoT applications with Container Station Container Station provides an ideal platform with countless available containerized apps enabling developers to try easily, develop rapidly, and deploy IoT applications conveniently. VJBOD for maximized sharing benefits Use the TS-831X to attach to QNAP NAS storage with VJBOD to create virtual storage pools and volumes on the virtual disks for operating NAS services. Enjoy powerful 8-bays NAS with full 10GbE support on a budget. 3 x USB 3.0 USB DDR3 Up to16GB AES 256-bit Encryption 10GbE Ready SSD cache acceleration www.qnap.com/i/in QNAP Systems Inc., (INDIA) | indiasales@qnap.com Challam Towers, New No. 113, Dr. Radha Krishan Salai Road, Myalpore, Chennai - 600 004 Tamil NaduCopyright © 2016 QNAP Systems, Inc. All rights reserved. C M Y CM MY CY CMY K 20160728_TS-831X_(w20x30cm).pdf 1 2016/7/28 下午 04:01:00
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    20 August 2016www.varindia.com ON THE RAMP Seagate expands its flash memory portfolio RDP launches 14.1”Laptop – RDPThinBook AXIS launches Q60 PTZ Dome Cameras Xerox brings Color Multifunction Device for SMBs SHARP launches CR4 Series of MFPs RSA announces RSA NetWitness Suite Xerox has announced the launch of DocuCentre SC2020, an affordable, feature-rich device, equippedwithXeroxcolor printing technologies for small and medium-sized businesses (SMBs) in India. Balaji Rajagopalan, Executive Director, Technology, Channels & International Business, Xerox India, said, “This is a device meant for developing markets and it will be a game- changer in the A3 category in the RDPhasintroduced affordable 14.1” RDP ThinBook ultra- slim laptop for under Rs.10,000. Developed in association with Microsoft and Intel, the new device aims to address the needs of entry-level consumers looking for an affordable yet robust device. The device comes packed with the Intel Atom x5-Z8300 Processor. The on-board High-Speed USB 3.0 allows 10X data transfer speeds vis-a-vis USB 2.0 Seagate Technology has announced two new flash innovations that extendthelimitsofstorage computing performance in enterprise data centers to unprecedented levels. This include a 60 terabyte (TB) Serial Attached SCSI (SAS) solid-state drive (SSD) – the largest SSD ever demonstrated – and the 8TB Nytro XP7200 NVMe SSD. “The explosion of data can translate into more value for enterprises, if they have the right means to accommodate that data. If anything is certain, it is the fact that across industries, the limits of data growth are boundless. Seagate is committed to staying on top of this growth and, in turn, ever- changing customer needs, and providing new and varied technologies to help customers stay ahead of the data management curve. New products like the 8TB Nytro XP7200 NVMe SSD and 60TB SAS SSD are testament to that,” said Brett Pemble, Seagate’s GM & VP of SSD products. offered on similarly-priced laptops. Vikram Redlapalli, Founder & Managing Director, RDP Workstations, said, “At RDP, we believe that a lower price point at the cost of performance will not be accepted by the end-consumers. We are confident that the consumers will appreciate theoverallpackagethathas been designed to deliver sturdy performance and good looks all under Rs.9,999.” Ax i s Communications has introduced six new models to its AXIS Q60 PTZ Dome Network Camera Series, bringing a new range of performance and efficiency features for demanding video surveillance applications. The new cameras are the first cameras in AXIS Q60 Series to offer Zipstream, a H.264 compatible compression technology that reduces bandwidth and storage requirements by up to 50% even during camera movements. Zipstream provides control over bandwidth peaks, allows users to preserve more forensic detail where needed and lowers installation and maintenance costs significantly. country. The product comes packed with high- end features that give you all the functionality of A3 multifunction device. Its automation features and the digital image registration control are expected to create a major impact.” Sharp Business Systems has launched its next- generation new series of mid- to high-volume colour document systems. These MFPs are offered in two distinct variants – Advanced and Essentials Series. Built on a single- engine design, this new family of colour MFPs empowers businesses of every size to choose the performance and features they need, while taking advantage of the learning curve of a common interface. Smartly designed CR4 series offers print speed varyingfrom30PPMto60 PPM and are packed with user-friendly innovative RSA has unveiled the RSA NetWitness Suite, advanced threat detection and response solution that helps security teams detect and understand the full scope of a compromise like never before. Adding new threat intelligence, behaviouralandautomated analytics capabilities to one of the industry’s most advanced security analytics solutions, the RSA NetWitness Suite is engineered to provide a deep level of insight that security teams need to contain and ultimately eradicate threats and limit consequential business features to help businesses manage their workflow seamlessly. Built on the platform of Sharp’s latest technology, these models offer many productivity enhancements, such as high-speed scanning up to 200 images per minute, a walk-up motion sensor that brings the machine to ready condition within 10 seconds. Businesses will also appreciate the common toner supplies for all ten models in this series. impacts. The RSA NetWitness Suite has been optimized to monitor a far broader set of attack vectors while capturing activity over long periods of time. This promotes a much more comprehensive and deeper level of understanding so securityteamscanbemore effective in shutting down an entire attack campaign insteadofmerelyresolving a single incident. Analysts will be able to drill down and record, replay, and connect incidents over time and across endpoints, networks, and into the cloud to decipher the full scope of an attack. Epson unveils InkTank – L655 Epson has announced the launch of their first-ever duplex InkTank printer –EpsonL655.Thisisanall- in-one printer with ADF, Wi-Fi, networking, fax and duplex functionalities as well as a suite of connectivity features, aimed at achieving cost- effective speed and quality. Epson L655 prints colour documents with razor sharp text and images, and black prints that are additionally water and smudge-resistant. It offers reliable quality of 4,800 dpi high- resolution output. Siva Kumar, DGM, InkJet Printers, said, “Epson’s InkTank printers have been a runway success in India. The corporate and office segment has been asking for an InkTank printer with Duplex printing capabilities, ADF and in-built fax. With Epson L655, we answer this need." Panasonic expandsVisual Communications Segment Panasonic has expanded its B2B portfolio with the HD Visual Communications Systems segment. The HDVC- VC 1000SX comes with a raft of new features which are in line with the Panasonic’s commitment towards reliabilitywithinnovation while also improving on the KX series from 2015. Ajay Madan, Senior General Manager, CommunicationDivision, Panasonic India, said, “Our strategy in India is focussed on increasing our B2B imprint while also solidifying our position as one of the leaders in the HDVC segment. We feel that tthis will make us a formidable player in the market.”
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    22 August 2016www.varindia.com ON THE RAMP Fujitsu PRIMEFLEX vShape delivers enhanced performance Samsung introduces EVO plus 256 GB MicroSD Card Micromax adds to its laptop range Brocade launches Fibre Channel Directors Veeam announces Availability Suite 9.5 Matrix launches COSEC DOOR FMX Micromax has launched two new laptop series to its existing computing range – Micromax Ignite and Micromax Alpha. The company is now foraying into the mid-level consumer laptops segment to target the mass market of Intel Core i3 Processor and the Intel Pentium Processor that together accounts for majority of the laptop purchases. Shubhajit Sen, CMO, Micromax Informatics Limited, said, “The decision to foray into Brocade has announcedtheGen 6 Fibre Channel directors for mission-critical storage connectivity and business resiliency solutions designed for the all-flash data center. The new Brocade X6 director family and the Brocade SX6 extension blade for Fibre Channel, Fibre Connection (FICON) and IP storage replication, combined with Brocade Fabric Vision technology, enables customers to drive always-on business Fujitsu has unveiled its PRIMEFLEX vShape integrated system which now benefits from 20- per cent i n c r e a s e d performance compared to its previous g e n e r a t i o n with the incorporation of Fujitsu’s powerful PRIMERGY M2 servers. Powered by the new Intel Xeon E5-2600 v4 product family processors and DDR4 memory technology with up to 2,400 MHz frequency, the dual-socket FUJITSU S e r v e r PRIMERGY systems are d e s i g n e d to process w o r k l o a d s quickly while maintaining l o w - e n e r g y consumption. This efficiency is enhanced by the reduced costs associated with cooling, thanks to Fujitsu’s Cool- safe Advanced Thermal Design. Samsung India has unveiled its newest memory card – EVO Plus 256GB microSD card. The EVO Plus 256GB offers the highest capacity for a microSD card in its class, delivering fast speeds and an expanded memory storage for use in premiumsmartphonesand tablets, 360-degree video recorders, action cameras, and drones. Consumers can now record up to 12 hours of 4K UHD video or 33 hours of Full HD video on their mobile device or action camera without needing to change or replace the memory card, allowing them to experience more and worry less about running out of memory. The EVO Plus 256GB raises the bar for capacity and performance of microSD cards, thanks to Samsung’s advanced V-NAND technology. newer categories is solely basis the understanding of consumer demand and need and matching it with our strong credentials in the Indian market. While the laptop category is not growing very rapidly, the focus is to give a high- performance product at an accessible price.” o p e r a t i o n s . “ L e g a c y networks will bottleneck flash storage minimizing the performance and economic benefits of this game-changing technology.Brocade’sGen 6 Fibre Channel solutions unleash the full value of today’s flash technology and enable tomorrow’s next-generation flash storage based on Non- Volatile Memory Express (NVMe),” said Jack Rondoni, Vice- President of Storage Networking, Brocade. Veeam Software has announced that the new Veeam Availability Suite 9.5 will fully integrate with Windows Server 2016 and Hyper-V technologies used in the data center. Veeam, in collaboration with Microsoft, will deliver greater security and offer easy integration between Microsoft’s releasesofWindowsServer 2016, Hyper-V 2016 and enterprise applications. “It is our goal to be one of the first Availability solutions to fully support Windows Server 2016 and Hyper-V 2016 technologies, but also to deliver the most comprehensive support. The latest version of Veeam Availability Suite will provide users with the ability to utilize the most current Microsoft technology and benefit from enterprise-grade security and reduced complexities. Veeam, working together with Microsoft, provides the right combination of virtualization, and fast recovery to deliver Availability for the Always-On Enterprise,” said Doug Hazelman, Vice-President of Product Strategy, Veeam. Under the Time- Attendance and Access Control domains, Matrix has launched its multi-spectral, biometric fingerprintbasedpremium door controller - COSEC DOOR FMX, which outperforms other sensors by improving accuracy, speed and security. COSEC DOOR FMX is proven to work well for chemical industries, mines and companies with manufacturing units or remote locations having extreme weather conditions. This advanced technology of Lumidigm made sensor reads two layers of a user’s finger – the surface and subsurface. Hence, even if a worker is aged with wrinkled fingers or a worker has dirty, oily, wet, dry or sticky fingers, he or she would still be granted access without any complications.And this gives an edge to the device over the biometric devices with other sensors. It offers effective biometric solution combating the issue of finger identification, which tends the HR to reenrolla user’s finger. Ricoh “introduces “Cloud Print” for MFDs Ricoh India has released an application that enables its business-class printers and multifunction products (MFPs) Google Cloud Print Ready. It allows companiestoprintdirectly from smartphones, tablets, laptops and other devices. Ricoh app uses Google Cloud Print to submit and manage print jobs. Google Cloud Print then sends the print job to the Ricoh Printer, with the particular options the user selected and provides print-job status within the app itself. A. T. Rajan, MD & CEO, Ricoh India, said, “The new application is part of Ricoh’s information – mobility strategy, which will enable our customers to easily access, transform and manage information even when on the move.” LenovoLaunches ideapad 110 Lenovo has unveiled its latest consumer laptop from the ideapad family, Lenovo ideapad 110. The ideapad 110 delivers supreme functionality and durability at a great price. At a starting price of Rs.20,490/-, Lenovo is also offering the Accident Damage Protection (ADP) Cover to protect laptops from unexpected damages, Bhaskar Choudhuri, Director – Marketing, Lenovo India, said, “Ideapad 110 is a value laptop with features users need, but without a high price tag. Its dependable processing power, good memory, ample storage, attractive display, and integrated graphics make it one of the best entry- level laptops for the college goers and young working professionals.”
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    24 August 2016www.varindia.com VOICE-N-DATA 38 central universities to createWi-Fi campus TRAI to look into inter-connection issue of Reliance Jio IBM andVodafone ink 5-year agreement over IT infrastructure Telenor trials 4G network in Anand NETGEAR expands its NAS Portfolio with ReadyNAS 210 Series Airtel launches 4G in Kharagpur The ministry of human resource development (MHRD) is planning to create Wi- Fi enabled campus area network in 38 central universities. The purpose of this exercise is to providecentraluniversities a Wi-Fi enabled campus network which would be connected to the National Knowledge Network (NKN) so that they can leverage the potential of ICT in teaching and learning process for the benefit of all the learners in higher education institutions in any time and any where mode. The Wi-Fi enabled campus area network will help in providing low cost and affordable high quality e-content of all learners in the country. On behalf of MHRD, National Informatics Centre Services Inc (NICSI)hasfloatedrequest for proposal (RFP) for supply, commissioning & integration of hardware, software & services for creation of Wi-Fi enabled campus area network in 38 central universities. Amid charges and counter-charges between existing telecom operators and Reliance Jio over inter-connection, Telecom Regulator Authority of India said it will quickly respond to communication, if any, from the Department of Telecom. Earlier Reliance Jio has urged the regulator to take legal action against the company’s top phone companies for violating license terms by not providing enough interconnection points to allow calls originating fromtheMukeshAmbani- ownedoperator’snetwork to go through. Meanwhile, the Cellular Operators Association (COAI) has questioned TRAI’s discussion paper on inter-connection usage charge. There have been allegations between the incumbent operators and Reliance Jio, with COAI dubbing the latter’s testing of network as an effort to bypass regulations and the Mukesh Ambani firm hitting back saying the charge is a bid to block its full rollout. IBM and Vodafone India have inked a five-year agreement. IBM will manage IT services support for Vodafone’s IT infrastructure and applications environment. Vishant Vora, Director, Technology & Network,VodafoneIndia, said,“Weareatechnology- driven organization and introducing the latest advances is the key to delivering the best of experiences to our customers.Partneringwith IBM will help us enhance customer’s experience with intuitive capabilities and build a cost optimized, flexible and scalable IT infrastructure.” Vanitha Narayanan, Managing Director, IBM India, said, “We are delighted to continue our relationship with Vodafone India. IBM’s leading-edge capabilities will help strengthen Vodafone India’s vision of delivering differentiated client experiences.” In line with its network up gradation plans, Telenor has announced the launch of a pilot to deliver high- speed 4G services for its customers in Anand. Subscribers will now experience high-speed wireless mobile internet on the company’s advance network architecture and get on to the digital superhighway to cater to their data needs. The pilot in Anand follows the successful test pilot of Telenor’s 4G services across its 6 circles in Varanasi, Vizag, Amravati, Agra, Lucknow, Ranchi, Vijayawada, Tenali, Eluru and Bhimavaram. With this, Telenor has moved a step closer to its ambition of Internet for All and becoming the preferred partner in the digital life of its customers. Customers can avail 4G services with TelenorinAnandcitywith 2 STVs – STV 159 offering 1GB 4G data and 25 Paise local and STD calling, and STV 229 offering 2GB 4G data and 25 Paise local and STD calling. NETGEAR has announced the launch of its ReadyNAS 210 Series of Network A t t a c h e d Storage (NAS) devices for home and home office networks with new two- and four-bay models in India. Based on a quad-core 1.4GHz ARM Cortex processor, ReadyNAS 212 (RN212) and ReadyNAS 214 (RN214) have set a new standard for consumer NAS by delivering real-time 1,080p high-definition video transcoding so that one can view HD content on any screen, anywhere at home and over the Internet. Subhodeep Bhattacharya, R e g i o n a l Director – India and SAARC, NETGEAR, said, “NETGEAR ReadyNAS is the undisputed choice in storage for streaming, transcoding video, and protecting your data.” Bharti Airtel, India’s largest telecommunications services provider has launched 4G services in Kharagpur. Airtel 4G in Kharagpur has been rolled out using dual spectrum bands of 2300 MHz (TD LTE) and 1800 MHz (FD LTE). The combination of TD LTE and FD LTE ensures higher network capacity, which translates into a superior customer experience. This also makesKharagpuramongst the few cities in India to have an integrated dual band 4G network. Airtel 4G enables customer to enjoy uninterrupted HD video streaming, superfast uploading and downloading of movies, music and images. Airtel 4G is available to customers across a range of smart devices including mobile phones, 4G hotspots and dongles. Commenting on the launch, Ravindra Singh Negi, CEO – West Bengal & Odisha, Bharti Airtel said, “We are delighted to roll out our 4G services in Kharagpur. Customers can look forward to a superlative smartphone experience with Airtel 4G and enjoy superfast access speeds." 344 Railway Stations Under CCTV Surveillance Indian Railways has already provided Close Circuit Television Cameras (CCTV) at 344 stations over Indian Railways. Indian Railways has also planned to install Video Surveillance System (VSS) at 1,000 stations under Nirbhaya Fund. Total estimated cost of VSS at 1,000 stations chargeable to Nirbhaya FundstandsatRs500crore and outlay to the tune of Rs 54.91 crore has been proposed for Integrated Security System (ISS) which includes CCTV works for FY2016-17. Idea 4G services available in Maharashtra & Goa Idea Cellular, No 1 operator in Maharashtra and Goa has rapidly expanded Idea 4G LTE services to cover 390 towns across 32 districts in Maharashtra & Goa. Idea is the first and only service provider to offer 4G services in 300 of these towns. Idea 4G LTE services now available in major towns of Aurangabad, Kolhapur, Nagpur, Vasco, Sangli Miraj and Panjim, covering over 27 pecent population. Idea’s world class 4G LTE service is now available in the major towns of Amravati, Gondia, Kohlapur, Alibagh and Wardha, in addition to Nagpur and Ahmednagar where services were launched earlier this year. As the leading telecom operator in the market, Idea has focussed on investing in spectrum, expanding the network and enhancing customer service in Maharashtra & Goa.
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    26 August 2016www.varindia.com CHANNEL BUZZ eScan strengthens its channel engagement with ASIRT Members Radware Hosts seminar for its Channel Rashi Peripherals andToshiba organize Partners Meet SOTI partners Airtel Rashi Peripherals, in cooperation with Toshiba, has held regional Surveillance training sessions across Gujarat, in association with a name well known for surveillance solutions for their partners. Cities covered included Rajkot, Palanpur and Vadodara. Training sessions helped over 500 partners to increase the interest in the surveillance industry with Toshiba’s ambitious road map for the country, and discuss the forms of support from the Distribution house and the Storage titan. The day sessions were attended by partners from the tier-II to tier-IV cities. The seminar included a mix of lectures, technical sessions, through interaction with the participants and practical training. Discussions revolved around the future of the eScan, in association with ASIRT, held an exclusive product launch and training programme for its registered members in Mumbai. It is part of its channel engagement programme to strengthen and educate partners for the growing business opportunities in Security Solutions with Digital India and Smart Cities being at the forefront of India's digital growth plans. With the changing landscape of cybercrimes and the growing IT dependency by small and medium businesses for business growth, SMB businesses are becoming potential targets for the cybercriminals. Keeping the growing trend of attacks on SMBs by various ransomware to Trojans, etc, eScan has developed specialized products such as eScan Corporate 360, eScan Enterprise Edition, eScan Corporate Edition, eScan Endpoint Security, Total Security Suite for Business and Internet Security suite for Business and to provide real-time protection to these businesses with least dependency by IT support or Admin team. eScan being a strong channel- driven organization, and being a pureplay security solutions developer has taken strides in its endeavour to provide greater opportunity for the SI partners. To strengthen its association further, eScan held the exclusive product training programme and to educate partners about the giving business opportunity. As the threat landscape expands its horizon to target SMB businesses, eScan security solutions provide a new business opportunity and profitability for these members. At present, in an increasingly competitive global marketplace, leveraging technology to help sustain profitable business growth is a focus for most channel partners, hence eScan too has developed modules to train and educate qualified partners who are looking for expanding their business profitability by adding security solutions to their product / service portfolio for their customers. Radware India has recently conducted seminars on ‘Mastering Application Service Level Assurance’ for its channel partners in Mumbai and Bangalore. The India VAD partner, RAH Infotech coordinated the events at both locations. Yaron Azerual, Product Marketing Manager, Radware addressed the audience on importance of understanding how application visibility and performance impact business goals and why it is critical to for the businesses to gain insights into the nature of application networking and how application delivery controllers (ADC) can be a key component to reliable and secure applications. He spoke in detail about application networking best practices and why Radware is a global leader in application security and delivery solutions for virtual, cloud, and software defined data centers. The highlights of the session were ‘Application Service Level Assurance – The End Goal of Virtualization’ and ‘Virtualizing Appiication Delivery – Cloud, SDN, NFV – What Does It All Mean?’ A huge gathering of over 80 participants from Radware channel community in each city benefitted from this seminar and had a chance to interact with Yaron one-to-one to understand more about how they can help their customer improve application networking performance while virtualizing application delivery and securing the same. surveillance industry and the opportunities that lie ahead for the partners, joined by Avtron, who enable the partners in understanding the dynamics of this business. Rashi and Toshiba’s first leg of an ambitious upsell even was met with much appreciation and participation. The trio will host these extensive and comprehensive meets across India, where partners from all tier cities can attend, which would, in turn, help them tap the surveillance industry. SOTI has partnered with Airtel, India’s largest telecommunications services provider. SOTI has signed a strategic relationship with Enterprise division of Airtel to provide enterprise customers Enterprise Mobility Management solutions. SOTI’s vision is to connecting the mobile and IoT system. The company has also announced an investment of $12 million in the Indian market, through the increase of the current employee base in the country, adding 300 new jobs within the span of two years. The investment will be for enhancing technical support and R&D in the country. SOTI has also expanded its operations to a new facility in Gurgaon built on the vision of creating an environment to enable creativity and foster innovation. Presently, SOTI’s customers in India include: The Lalit, The Peninsula and Yatra.com. “This is an exciting time to be in India. With the proliferation of mobile phones, the Indian ecosystem is undergoing a monumental digital disruption. We believe with SOTI’s competency in enterprise mobility and focus on enabling business transformation across vertical sectors, we are uniquely positioned to execute on a connected enterprise mobility and IoT strategy,” said Carl Rodrigues, CEO, SOTI. “We have a deep focus on innovation, and this expansion is part of the company’s larger R&D growth strategy. SOTI is leading the way to the next generation of mobility management,” added SOTI. SOTI is the only player in the industry that works across solutions for both the knowledge and task worker, rugged and consumer devices, connected peripherals and all major OS’s. Known as the industry leader in Android management, SOTI’s Android+ technology includes over 95 device manufacturers representingmorethan90percent of the Android device market. SOTI’s Android+ leadership is recognized within the Indian marketplace, as the company continues to build out its local partner network, offering the deepest management across the broadest range of Android OEMs.
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    28 August 2016www.varindia.com Barun Lala, Director – Indirect Sales, Hewlett Packard Enterprise India Sales Pvt. Ltd. Right Products, At The Right Price,…Right Now’ is the motto of the new Transactional Business Model Vikram K, Director, Servers, Hewlett Packard Enterprise India Join the revolution, sell fast and accelerate your earnings HPETransactional Business Model (TBM) ..............enabling partners to fulfil customer requirements faster the world’s first product for Composable infrastructure, wherein compute, storage and Networking come together as fluid resource pools that can be activated for any style or size of workload,” Vikram points out. Recently, HPE has also launched the Edgeline EL1000 and Edgeline EL4000, the converged systems for the IoT, integrating compute, storage, data capture, control and enterprise-class systems and device management built to thrive in hardened environments and handle shock, vibration and extreme temperatures. In view of the growing server market for HPE and based on extensive market research on the most popular/fast selling Server products, HPE has formulated the Hewlett Packard Enterprise (HPE) Transactional Business Model (TBM). This is a program under which it is enabling its partners to fulfil their customer requirements quickly and smoothly. TBM – All about Empowering Partners Transactional Business Model (TBM) as a program has a select number of Servers bundled with Services and which addresses the ‘heat of the market’ and meets majority of SMB and mid-level enterprise customers’ needs. The Transactional model focuses on speed. Around 70% - 80% of the SMB and mid-level enterprise customer needs can be fulfilled by these SKUs. “Transactional Business Model is beneficial for a business that is characterized by the minimum of predefined products sold through the channel, to meet the price/functionality needs of a large percentage of SMB customers (typically below 500 users) who are price and availability sensitive or do not want complex solutions. It is channel and a marketing driven initiative,” says Barun Lala, Director – Indirect Sales, Hewlett Packard Enterprise India Sales Pvt. Ltd. “In short, ‘Right Products, At The Right Price,…Right Now’ is the motto of this new program of TBM,” he says. Through the HPE Transactional Business Model (TBM) program, HPE has built the product list and identified those products that are fast selling, as well as the most competitive pricing. All the servers in the TBM program are from the latest generation and with the latest configuration. This also gives an advantage for early movers, since not many The server market is undergoing considerable changes, impacted by broader technology megatrends like cloud, mobile and big data. These new technologies bring in the opportunities of new deployments and upgrades for the server vendors. New implementations and upgrade opportunities along with various government initiatives such as Smart Cities & Digital India projects are collectively driving the growth for the server market in India. Currently, the server industry in India is also witnessing growth from start-ups especially from e-commerce players & service providers. “While blade servers and micro servers are the major growth drivers, High Performance Computing is also on the rise. Moreover, x86 servers are effectively addressing the real time data transaction needs of organizations, which in turn significantly contributes to the growth of the server market,” explains Vikram K, Director, Servers, Hewlett Packard Enterprise India. As the industry’s leading server vendor, HPE is committed to bringing new infrastructure innovations to the market that enable organizations to derive more value from their data. This year the company has launched HPE Synergy, an intelligent infrastructure designed to accelerate application delivery in both traditional and new IT for the Idea Economy. “We call it of the players have the complete portfolio on the latest Intel platforms. For empowering partners, who are an important consideration for HPE, the company is launching a lot of demand generationprogramsalongwithitsdistribution & channel partners to drive awareness for these products. “We did extensive market research, priced products based on the market operating price or “street price” and shared these prices with our partners. This program has received a tremendous response from the partner community,” says Barun. Looking ahead... 2016 has been a year of technology disruption with the continuing evolution of cloud, mobility, social computing, big data and security. HPE believes that together with partners and the new TBM program, the company will be well-positioned to address the challenges and opportunities of this new market paradigm through New Style of IT. “The Transactional Business Model by HPEmodelisallaboutpartnerempowerment by offering power, choice and flexibility to take on the most demanding workloads at the right price. Join the revolution, sell fast and accelerate your earnings,” concludes Vikram with a note of encouragement to the partners. n In a chat with VARINDIA, Barun Lala, Director – Indirect Sales, Hewlett Packard Enterprise India Sales Pvt. Ltd. and Vikram K, Director, Servers, Hewlett Packard Enterprise India shares where and how is the server market moving, besides giving details about the new Transactional Business Model that will be a game changer strategy for its partners for responding to customer needs - FACE TO FACE
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    29www.varindia.com August 2016 Indiawill remain as the centre for outsourcing around the globe and that brings unlimited opportunities in Big Data & Analytics that has the potential to leverage data assets to transform India into a Digital India. To address the digital needs of the huge population and sustain the growth of ever-growing sectors of IT, telecom and banking, the support of infrastructure also needs to be in place. Data center is the critical support infrastructure and has been the focal point of this development phase. With the growth in online and e-commerce business, data centers is a high-growth business. We expect that with technology capability and rising scale, India could also become the hub for data centers businesses globally and India has the potential to lead the world in the adoption of the nexus of forces, which is the convergence and mutual reinforcement of social interaction, mobility, cloud and information. Expansion of e-commerce, online users and increased transactions, coupled with growing acceptance of cloud services in the SME segment, is expected to add further in the growth trajectory. Going forward, the paradigm for innovation is fast moving towards consumer-centric solutions and demands for customer experience zone is very impressive. Given the complexity and scale of challenges faced by the corporates, there is a sense of urgency and the need to develop similar quality-focussed and innovation-driven mind-sets to become competitive in today’s globalized environment. With the rollout of 4G in the backdrop, increasing higher data consumption owing to affordable 4G devices will lead to the growth of the data center market in India and is forecast to reach 22 per cent YoY against the 12 per cent globally for the period 2016-18. Secondly, India is home to over 51 million small and medium businesses. Indian SMBs are leveraging digital technologies across business processes, driving topline growth, maximizing output and deriving cost-efficiencies. While today only 40 per cent of these SMBs are influenced by technology, the number is expected to increase to 90 per cent of all SMBs by 2020. SMEs are focussed on broadening the role of technology within their organizations. Data Center Infra to touch $5 Bn by 2018 Data Center Special
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    30 August 2016www.varindia.com Data Center: Future Promising Indian data center infrastructure market is expected to reach $5 billion in 2018, thanks to consumer mobile data, government, BFSI, manufacturing, retail/e-commerce and healthcare As per Gartner, the Indian data center infrastructure market is forecast to reach $2 billion in 2016, a 5.2 per cent increase from 2015. The market is bound to grow, thanks to mobile data, government, BFSI, manufacturing, retail/e-commerce, healthcare verticals. Even enterprise and government vertical have shown increased willingness to adopt public cloud-hosted data center and plan to move from local data centers. The data center market looks promising as Indian data center infrastructure market is expected to touch $5-billion mark by 2018 and it is predicted that India would be the second-largest market for data centers in Asia -Pacific by 2020. All this is very encouraging as even the government of India is also in the final stages of accreditation of cloud services of private cloud providers in the country which will open up new services like digital storage of certificates and others. The focus of Indian data center infrastructure market is more on setting up new data centers as well as modernization of existing data center to provide cloud services. All these will help in benefiting corporate as it will help them in their digitization story. “Public cloud may suit applications where security is not a major issue, whereas private cloud may be a logical choice for higher levels of security. However, hybrid cloud is the optimum solution given their specific security and data issues, evolving regulatory environment, unique application and infrastructurerequirements,andanoverriding need for standardization, automation and virtualization. So it is not surprising that market trends clearly show that a hybrid Cloud will dominate the market over the next five years,” says Vikram K, Director, Servers - Hewlett Packard Enterprise. Speaking about modernization, Atul Anchan, Director- Systems Engineering, Symantec India, said, "Data center modernization is one of the key drivers for infrastructure spend in India. Automation and orchestration are becoming high priorities for businesses in India. Software-defined infrastructures, and an increased focus on disaster recovery and business continuity has also increased spend on infrastructure." Modernization of existing data centers will also help in reducing IT management cost, complexity and increased security, thereby helping CIOs to opt for public, private or hybrid cloud depending upon their choice. Speaking about converged infrastructure, Raghuram Krishnan, Director – Partners & Alliances, Hitachi Data Systems, India, said, "Converged infrastructure helps modernize the enterprise and be ready for private, public or hybrid clouds and deliver operational efficiency by adopting advance automation. It improves organizational agility by quickly deploying new applications and services that respond to changes in business needs. It also helps reduce IT management cost and complexity with coordinated, comprehensive provisioning and administration of virtualized and private cloud environments." "Red Hat and its partners have demonstrated expertise in driving infrastructure performance enhancements and historic cost savings by moving customer data centers from silos of mismatched legacy equipment to a streamlined, standardized, open platform that is optimized for physical, virtualandclouddeployments.Thisprocedure not only offers quantifiable short-term value but also lays the basis for a self-service, cloud- ready, elastic environment that can act to dynamic business priorities on demand," said Neeraj Bhatia, Director - Partners, Alliances & Commercial Sales, Red Hat India. Data Center Opportunities Increase in mobile data usage and proliferation of data is having a significant impact on servers, storage, networking, facilities and IT operations, thereby leading Raghuram Krishnan Director – Partners & Alliances, Hitachi Data Systems, India Neeraj Bhatia Director - Partner, Alliances & Commercial Sales, Red Hat India Atul Anchan Director - Systems Engineering, Symantec India Top data center providers in India · BSNL · CtrlS Datacenters · Cyfuture India · ESDS · GPX · IBM · Microsoft · Netmagic · NxtGen · Nxtra Data · Pi Datacenters · Reliance Communications · Reliance Jio (To be operational soon) · Ricoh India · Sify · ST Tele Media (formerly Tata Communications Data Centers) · Web Werks · Wipro Data Center Special
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    31www.varindia.com August 2016 torapid growth of the data center market in India. e-commerce, cloud-based services and emergence of the Internet of Things (IoT) will play a key role in stimulating growth for data center business in India. "As the number of subscribers and transactions grows from an e-commerce perspective, storage, availability and business continuity/disaster recovery will become pertinent. With IoT millions of devices will be connected and combined with data analytics humungous amount of data would be generated – all of this would require data centersupportintheformoflargestorage,high and continuous availability and data security. All of them will trigger growth of data centers in India and offer great opportunity for new players," said Sridhar Pinnapureddy, Founder and CEO, CtrlS Datacenters. The government of India is also in the final stages of accreditation of cloud services of private cloud providers in the country and is offering a new model of cloud computing services (including IaaS, PaaS and SaaS) to the users through ‘GI Cloud’ coined as MeghRaj. The focus of MeghRaj is to evolve a strategy and implement various components to ensure proliferation of cloud in government verticals through private cloud players. The aim of the cloud policy is to realize a comprehensive vision of government private cloud environment available for use by central and state government departments, districts and municipalities to accelerate ICT-enabled service improvements and also provide flexibility in terms of choice of technology. DeitY proposes accreditation of the cloud service offerings of private service providers so that end-user departments can leverage in addition to the National Cloud services offered by NIC for e-governance solutions. The cloud services, offered under National Cloud as well as the accredited private cloud service providers, will be published through a GI Cloud Services Directory for use by government departments or agencies both at the centre and states. According to industry experts, “Players likeRelianceCommunications,NIC,Reliance Jio, TCS, Wipro, Microsoft, Amazon, Sify, ESDS, Pi and others are actively participating in the accreditation of cloud services of private cloud providers in the country.” GI Cloud or MeghRaj will be a set of discrete cloud computing environments spread across multiple locations, built on existing or new infrastructure, following a set of common protocols, guidelines and standards issued by the Government of India. The primary purpose is to enable DeitY to provisionally accredit the cloud service offerings of private service providers for an initial period of two years. This will be an open accreditation process to allow for new entrants into the accredited list of cloud service providers as well as the re-accreditation of the already accredited cloud service providers. In order to be accredited by DeitY and be part of the GI Cloud Services Directory, the cloud service offerings will require certification of compliance to a common set of standards and guidelines on the security, interoperability, data portability, SLAs and contractual terms & conditions. The government is looking at various requirements from private service providers like: service management and provisioning; user/admin portal; integration; LAN/ WAN; data center facilities; cloud storage service; virtual machines; security; legal compliance; management reporting; and exit management/transition. DeitY has invited proposals from the private cloud service providers for provisional accreditation of cloud service offerings for a combination of security level 0 or security level 1 or both for Piyush Somani Founder, MD & CEO ESDS Software Solution Mandar Kulkarni Director – Cloud and Datacenter Programs, Marketing & Operations Microsoft India Sridhar Pinnapureddy Founder and CEO CtrlS Datacenters Kalyan Muppaneni Founder & CEO Pi Datacenters Infrastructure-as-a-Service (IaaS); Platform- as-a-Service (PaaS); Business-Continuity-as-a -Service (BCaaS); Dev/Test-Environment-as-a -Service (DevOps); and Virtual-Desktops-as-a -Service. Speaking on MeghRaj, Piyush Somani, Founder, MD & CEO, ESDS Software Solution, said, "We have already participated in the MeghRaj opportunity and the government is evaluating all the bids." MeghRaj is a big government initiative and all data center players in India would like to leverage it by setting up data centers in India. In last six months we have seen several announcements by leading MNCs to set up their own data centers in India. SDN and NFV Deployment All data center players based in India are deploying or planning to deploy new technologies like SDN (Software-Defined- Network) and NFV (Network Functions Virtualization) as it has tremendous technology advancements vis-a-vis existing technologies as it will help in benefiting enterprise customers. Netmagic has already adopted software- defined networking in its Chandivalli data center. ESDS has deployed new-generation technologies like SDN, SDS and NFV to reduce the latency and improve agility of our cloud services. The company has a unique concept implemented between Mumbai and Nashik data centers, which allow virtual machinestofloatbetweenboththedatacenters in near real time. Microsoft's cloud platform is built using state-of-the-art technologies like SDN, Azure CloudSwitch, to build software- defined hyperscale data centers. Deployment of SDN and NFV in Pi Datacenters has enabled a more agile and less failure prone environment through a fully closed loop software-defined architecture that works on rule and policy-based processes and heals itself to perfection in any eventuality. Speaking on SDN and NFV deployment, Mandar Kulkarni, Director – Cloud and Datacenter Programs, Marketing & Operations, Microsoft India, said, "Our cloud platform is built using state-of-the-art technologies like SDN, Azure CloudSwitch,
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    32 August 2016www.varindia.com Manish Gupta Director & General Manager, Enterprise Solutions Group, Dell India Amod Ranade General Manager - Data Center Business Development, Schneider Electric Rajender Bhandari Director - Systems Engineering NetApp Marketing & Services to build software-defined hyperscale data centers. We make these investments in the cloud data centers to ensure that CIOs never have to worry about regulatory mandates and capacity planning in the future." Talking about new technologies, Sridhar Pinnapureddy, Founder and CEO, CtrlS Datacenters said, "We are deploying new technologies and it is a constant effort to be ahead of the curve, and being a Tier-4 data center, we carry the mantle. Yes, we are adopting SDN, NFV as they provide tremendous technology advantages, along with benefits such as quick device deployment – be it a firewall, network, storage or compute combined with rapid scaling of infrastructure. All of these will eventually benefit our customers as they witness rapid progress from development to production (Go Live) helping them meet their business objectives." "Pi, as a young, disruptive and dynamic technology enterprise, has been creating waves in the industry as a software-defined strategic data centre. Resorting to a strategic cloud data centre approach and with a software-defined environment right from the network layer to the compute Pi brings to its customers a fully integrated software-defined enterprise cloud environment armed with automation, orchestration and workflow," commented Kalyan Muppaneni, Founder & CEO, Pi Datacenters. "DeploymentofSDNandNFVinourdata center reflects our choices towards delivering just the right solutions for enterprises across industries. This approach has enabled a more agile and way less failure prone environment through a fully closed loop software-defined architecture that works on rule and policy -based processes and heals itself to perfection in any eventuality," added Muppaneni. Manish Gupta, Director & General Manager, Enterprise Solutions Group, Dell India said, "Our future-ready data center solutions are more tightly integrated, bringing server, storage and networking closer together; scalable to meet business demand, and software-defined to automate and simplify IT operations and service delivery. The result is, with our data center solution offerings, customers can gain flexibility and efficiency, while working with existing IT investments." Apart from new technologies, data center players are also focusingss a big way on energy conservation technology to keep its running cost low as these constitute a large part of cost of running data centers. CtrlS Datacenters had around 80 innovations to optimize and reduce energy consumption which has led to industry best PUE (PUE is a metric of data center energy efficiency and is the ratio of the power and cooling overhead required to support our server load. The industry average of PUE is 1.8) of 1.42. Microsoft is continuously innovating to reduce this cost and bring in energy efficiency. Microsoft’s average Power Usage Effectiveness (PUE) for its new data centers in 1.125. Speaking on energy management, Amod Ranade, General Manager - Data Center Business Development, Schneider Electric, said, "As the global specialist in energy management and automation, we create technologies that reshape industries, transform cities and enrich lives. Our life cycle services help to assess, plan, design, build and operate data centers, leading to improved performance under OpEx pressure. A broad portfolio and choice of data center architectures cater to varied customer needs, along with prefabricated solutions that are easy to deploy and to support the fast growth of businesses." Even data management is becoming more complex and complicated. Rajender Bhandari, Director - Systems Engineering, NetApp Marketing & Services, says, "With data management becoming one of the major influencers of business strategy, there is an increased emphasis on efficiency of data centers. As one of the leading enterprise storage providers, NetApp is looking forward to the changes in the data center market." Pravin Prashant pravin@varindia.com Sify Technologies built India's first Tier 3 Data Centre in 2000 and since then has pioneered colocation, managed hosting and enterprise-ready cloud services. All the SifyData Centers are strategically located in different seismic zones. Sify Technologies has an impressive portfolio of over 200,000 square feet of white space spread across 6 Tier 3 data centers, 15 Tier 2 data centers, 6 state data centers and several more for private clients, all built as per specifications and with best-in-class global standards.Sify's latest DCs are based on POD designs with abundant space & support for high density power requirements. The company maintains a leadership position in data center services by providing advanced design, security, power and cooling elements to customers with industry-leading reliability, including uptime of 99.999% for last 8 years. Highly redundant power and cooling systems, security and management systems, best practices& processes and skilled operations staff enable the data center to meet and even exceed the industry's highest standards. SifyTechnologies provides data center services like colocation, managed hosting, DC IT services and DC migration. Sify’s Cloud Cover connects over 36 Data Centers Kirtikar Ojha Business Head – DC & Cloud Managed Services, Sify Technologies Limited Data Center Special
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    33www.varindia.com August 2016 “NTThas its own Global Standards on Data Center” Data center market size in India for FY2015-16 and what is the forecast for FY2016-17? Multiple estimates have been done for the Indian data center market as it is defined as co- location, managed hosting and infrastructure as a services with $0.5-billion market, as of today. The market is growing at a varying speed, the co-location market at 18–20 per cent, cloud offering at 30-40 per cent and new offering like simpliPVC is expected to grow at 75-85 per cent but overall data center business is expected to grow at 22-25 per cent. Do you see e-commerce, cloud- based services and emergence of the IoT affecting data center growth in India? We are already engaging with some utility companies which are deploying smart meters. IoT will be one of the drivers, maybe the adoption will be slow but I believe it will be a major contributor in the next 2 years. E-commerce has been a major contributor. The whole startup ecosystem that has also grown in the last few years and lastly we continue to see traction from BFSI sector. What is the total number of data centers that you operate globally and how many data centers are operational in India? NTT has close-to 150 data centers globally and has the largest amount of space among all the players. In India currently, NTT has 9 data centers in 4 cities. How many data centers are you operating in India and what is the total floor space and number of racks in each data center? We have close-to 6,000,000 square feet and the largest data centre floor space has close to 300,000 square feet and we will keep on increasing the space, as per the requirement. Do you provide all data center services like managed co- location, dedicated hosting, cloud computing, IT infrastructure monitoring & management, managed security, disaster recovery and managed app hosting from your India data center? We offer the entire stack of infrastructure as services such as dedicated hosting, private clouds, simpliPVC, public cloud and virtual firewalls appliances and the entire set of DR (disaster recovery) as service. We are in the process to add some of the PASS services and data analytic services towards the end of 2016. What is the USP of NTT data center? We are part of the NTT Communication group which gives us a lot of financial strength and NTT has its own global standards on data centers so all our data center design have to go through detailed scrutiny. Secondly, we have very good managed services offering and in fact many customers take our IaaS (Infrastructure-as-a-Service) because we are able to manage the infrastructure well, almost 65 per cent of our manpower are engineers who manage and run IT infrastructures so the depth of skill in operating systems, databases, virtualization technologies is all available at one place. Do your data center meet DeitY's MeghRaj requirement for a combination of security level 0 or security level 1 or both for IaaS; PaaS; BCaaS; DevOps; and Virtual Desktops-as-a-Service? We are a participant and are part of the MeghRaj project. Are you deploying new technologies like SDN, NFV and others to make your data center more efficient? We have already adopted software defined networking in Chandivalli data center. Secondly, with the launch of Simplipvc we have deployed and integrated Cisco ACI technology and Microsoft Azure which really leverages and allows us to do V Laning. What are your plans for opening up of new data centers in India? There are certain plans under approval. So probably by the end of this month there will be some announcements once we have the global approval in place. Pravin Prashant pravin@varindia.com Nitin Mishra SeniorVicePresident,ProductManagement, Netmagic Solutions With over 15 years of operational and technical expertise serving over 300 customers spread across BFSI, telecom, pharma, retail, manufacturing, media, etc., As a cloud and network services provider, Sify Technologies understands that reliable and affordable connectivity is key to leverage data center and cloud investments made by organizations. Sify’s cloud cover connects over 42 data centers, across the country, on a high speed network. The company provides high capacity multi-protocol low latency networks across multiple cities in India to provide solutions to address the unique requirements for data center - data center traffic as compared to traditional data center - branch traffic. Sify Technologies has marquee customers who leverage this network to connect their disaster recovery and near disaster recovery facilities to their primary data center. Sify Technologies has meta-morphed from a network and data center service provider to becoming a full-fledged converged ICT player with capabilities data center transformation, application integration and transformation integration services. Sify Technologies has demonstrated its prowess in many DC transformation projects by implementing best- of-breed solutions which enabled customers to experience the best-fit solution to address their current and future requirements and de- risk technology adoption. This transition was played on the premise that the brand had built a sound infrastructure foundation and aligned services on them in sync with the ever evolving needs of enterprises. Therefore, it believes that it is able to serve the requisite services with the same level of SLAs across the board. Sify Technologies is also well positioned to address the increasing market opportunities on upcoming platforms of Software as a service (SaaS), Platform as a service (PaaS) and Infrastructure as a service (IaaS) as enterprises move from build to subscribe and from control to visibility. It is positioned as one of the leading vendor in the prestigious Gartner’s magic quadrant for cloud enabled managed hosting, Asia Pacific from past three years. Its cloud platform has scale-out capabilities to compete more effectively for public cloud requirements and is also extending its support to AWS and Microsoft Azure, including offering managed services on top of the third- party cloud providers. As a full scale ICT player, Sify Technologies is in the best position to align these expectations to the market place for any enterprise.
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    34 August 2016www.varindia.com "First Phase of Our Largest Data Center would be operational soon" What is the size of the data centermarketinIndiaforFY2015- 16 and what is the forecast for FY2016-17? Indian data center infrastructure market is currently valued at $2.2 billion and is expected to touch $4.5-billion mark by 2018. It is predicted that India would move to be the second-largest market for data centers in Asia-Pacific by 2020 with investments reaching $7 billion. Do you see e-commerce, cloud- based services and emergence of the Internet of Things (IoT) affecting data center growth in India? The growing cloud market in India with an estimated CAGR of 32 per cent over the years 2013-2018 is certainly shaping up the demand for data centers. Gartner’s Cloud Adoption Survey in January 2015 revealed 53 per cent of organisations were already using cloud services and another 43 per cent indicated planned adoption by the end of the year. The dependence of the booming e-commerce industry on emerging technologies like IoT and their high-end technology requirements for business excellence are also carving out more market space for data centers. What is the total number of data centers that you operate globally and how many data centers are operational in India? As a data center player, our current focus is India market. We are serving our customers out of our facilities at Vijayawada and Hyderabad. The first phase of our largest data center facility across 10 acres out of Amaravati would be operational soon and this is an Uptime Certified Tier-IV facility. We would also be announcing data center locations in the very near future. The global footprint is part of our long-term expansion plans. We have been doing active white boarding on this so that we do things right the first time itself. How many data centers are you operating in India and what is the total floor space and the number of racks in each data center? Our first of many data centers is spread across 10 acres in Amaravati and has an Uptime Certified Tier-IV data center. It is modularly built grounds up over a space of 500,000 square feet with a total capacity of 5,000+ racks. Phase I of the modular data center would house 1,100 racks. Over and above this, we also operates a near DR-cum-global managed services delivery center facility at Vijayawada and a far DR facility at Hyderabad. This gives our customers a fully redundant environment to ride on, both intra and inter location. Do you provide all data center services like managed co- location,dedicated hosting,cloud computing, IT infrastructure monitoring & management, managed security, disaster recoveryandmanagedapphosting from your Indian data centers? Yes, we do provide all the services you have highlighted out of our data centers. As a software-defined strategic data center, we @Pi, with our flagship cloud framework @ PiCloud, deliver top-of-the-league end-to- end data center services with high level of automation, self-service and a strong layer of managed services, that suit the dynamic nature of the industry and delivers the best fit solutions and results to end-users. What is the USP of Pi Datacenters? We differentiate ourselves in the market in a spectrum of aspects starting from the class of core data center infrastructure to the level of managed services. We emphasize on quality and professionalism in our services with firm SLAs. Our grounds up modular architecture enables customers to scale at will without worrying about space crunch. The strategic choice of Vijayawada (Mangalagiri) to operate our first data center adds to the cost optimization both in terms of infrastructure and power. This helps in passing the cost benefit to our customers, coupled with top-of-the-league services and lowering their TCOs significantly. Our fully automated and customizable workflows enablecustomerstoprovisiontheirenterprise cloud on our self-provisioning platform. The intelligently built infrastructure is scalable between the Tier levels. The mission- critical applications of our customers can leverage the Uptime certified Tier-IV environment, while their non-mission critical applications and infrastructure can leverage our Tier-III environment, resulting in cost optimisation and operational excellence. Names of the key customers which are availing data center services in India? We support 20-25 customers across industry verticals like government, manufacturing, IT/ITeS and startup and it is growing. We are well poised to be data center partner of choice of 200+ customers by the end of this fiscal year. Does your data center meet DeitY's MeghRaj requirement for a combination of security level 0 or security level 1 or both for IaaS; PaaS; BCaaS; DevOps; and Virtual Desktops as a Service? Yes, we @Pi, satisfy the security requirements of DeitY's MeghRaj. Are you deploying new technologies like SDN, NFV and others to make your data centers more efficient, lower latency and increase its speed? Pi, as a young, disruptive and dynamic technology enterprise, has been creating waves in the industry as a Software-Defined -strategic data center. Resorting to a strategic cloud data center approach and with a software-defined environment right from the network layer to the compute Pi brings to its customers a fully integrated software defined enterprise cloud environment armed with automation, orchestration and workflow. Deployment of SDN and NFV in our data centers reflects our choices towards delivering just the right solutions for enterprises across industries. What are your plans for opening up of new data centers in India? We would be sharing our phased expansion plans both in India and overseas in due course. n Pravin Prashant pravin@varindia.com Kalyan Muppaneni Founder & CEO, Pi Datacenters Data Center Special
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    35www.varindia.com August 2016 "Weare investing over Rs. 600 Crore in rolling outTier-4 Data Centers" Disaster Recovery-as-a-Service (DRaaS) which is now gone on to become an industry standard.Allmission-criticalapplicationsfrom banking & insurance, stock exchanges, retail, services, e-commerce, logistics, healthcare, manufacturing and ISVs are hosted with us. USP of CtrlS data center? Our data center is India’s only and Asia’s largest Tier-4 and compliant with ANSI/ TIA-942 standards. Our Tier-4 data center is Tier-1, Tier-2, Tier-3 compliant and all components are fully fault-tolerant, including data links, servers, storage, HVAC, chillers, UPS, gensets etc. Everything in our Tier-4 data center is dual-powered (N+N). Our Tier-4 data center is unique in the following manner: Data center provides industry’s highest uptime SLA of 99.995 per cent; PUE (Power Usage Efficiency) of 1.42; Carrier neutrality; Lowest latency; Quake proof; Pollution-free (We have air filtration plant to eliminate gaseous contaminants); and military-grade security (nine levels of security at the highest level). As a case in point, data centers have been experiencing rapid rate of hardware failures due to sulphur bearing gases, primarily due to copper creep corrosion on printed circuit boards and corrosion of silver in some components. To address this, we have deployed world-class air filtration and purification technology on our Tier-4 data center facility that totally removes gaseous contaminants and particulates, and inhibits corrosion caused by airborne contaminants, thereby providing pure air and eliminating equipment corrosion. This ensures complete loss of data and addresses the needs of customers. Names of the key customers which are availing CtrlS data center services in India? Our customers include SBI, Axis Bank, IDBI, Allahabad Bank, FedEx, Bosch, Panasonic, National Stock Exchange, Ranbaxy, Apollo Hospitals, GATI, Bosch, Data center market size in India for FY2015-16 and what is the forecast for FY2016-17? The size of data center market comprising of colocation, hosting and managed services is estimated at $1.3 billion by 2016. In terms of sheer size in square feet it would be at four million square feet. The market will witness rapid growth due to new and disruptive technologies in the forthcoming decade. Do you see e-commerce, cloud- based services and emergence of the IoT affecting data center growth in India? Yes, all of the above will play a key role in stimulating growth for data center business in India. As the number of subscribers and transactions grow from an e-commerce perspective, storage, availability and business continuity/disaster recovery will become pertinent. With IoT, millions of devices will be connected and combined with data a analytics humongous amount of data would be generated. All of this would require data center support in the form of large storage, high and continuous availability and data security. All of them will trigger growth of data centers in India and offer great opportunity for new players. What is the total number of data centers that you operate globally and how many data centers are operational in India? We currently operate four Tier-4 data centers out of the world’s twenty-five. Besides, we have a Tier-3 data center in operation as a joint venture with BSNL. This data center is located in Chennai and addresses the needs of government departments. It is our endeavour to bring in the best practices in data centers to India so that the businesses derive the benefits and gain a competitive advantage. How many data centers are you operating in India and what is the total floor space and the number of racks in each data center? We operate a total of 5 data centers with a floor space of over 0.5 million and the same is likely to cross a million in the coming years. The total rack capacity is over 10,000-plus and growing. Do you provide all data center services like managed co-location, dedicated hosting, etc from your Indian data center? Yes, very much. We also pioneered Deloitte, Times Group, Bajaj Auto, Hero Honda, Novartis, ONGC and PwC. Does your data center meet DeitY's MeghRaj requirement? Yes. Are you deploying new technologies like SDN, NFV and others to make your data center more efficient, lower latency and increase its speed? We are deploying new technologies and it is a constant effort to be ahead of the curve, and being a Tier-4 data center, we carry the mantle. Yes, we are adopting SDN and NFV as they provide tremendous technology advantages, along with benefits such as quick device deployment – be it a firewall, network, storage or compute combined with rapid scaling of infrastructure. All of these will eventually benefit our customers as they witness rapid progress from development to production (Go Live) helping them meet their business objectives. What are your plans for opening up new data centers in India? Besides our Hyderabad, Mumbai and Noida data centers, we are building our fourth Tier-4 data center in India's Silicon Valley – Bangalore. We are investing over Rs. 600 crore in rolling out new Tier-4 data centers in Tier-2 cities, apart from the current ones across India. Pravin Prashant pravin@varindia.com Sridhar Pinnapureddy Founder and CEO, CtrlS Datacenters
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    36 August 2016www.varindia.com What is the size of data center market in India for FY2015-16? As per Gartner, the Indian data center infrastructure market will reach $2 billion in 2016, a 5.2 per cent increase from 2015. Increase in mobile usage and proliferation of data are having a significant impact on servers, storage, networking, facilities and IT operations; apart from creating new security challenges. In such a situation, the rapid growth of the data center market in India is a logical inference. Do you see e-commerce, cloud- based services and emergence of Internet of Things (IoT) affecting data center growth in India? The Indian industry is taking rapid strides towards digital transformation. Along with e-commerce and Internet of Things, the rapid digitization of major sectors like manufacturing, BFSI, healthcare and retail has opened up a huge market for public cloud services in India. This will definitely have an impact on data center growth in India as more and more businesses – large and small, adopt cloud-based technology. What is the total number of data centers that you operate globally and how many data centers are operational in India? Microsoft has a large global portfolio of more than 100 data centers, 1 million servers, contentdistributionnetworks,edgecomputing nodes and fiber-optic networks. This portfolio is built and managed by a team of experts working 24x7x365 to support services for more than 1 billion customers. We commenced cloud services from three local data centers in India last year. How many data centers are you operating in India and what is the total floor space and the number of racks in each data center? In the second half of 2015, we announced the availability of commercial cloud services – Microsoft Azure, Office 365 and CRM Online fromthreelocaldatacenterslocatedinChennai, Pune and Mumbai. These are hyper-scale data centers with thousands of servers, petabytes of storage and massive network capacity. Do you provide data center services like managed co- location, dedicated hosting, cloud computing, infrastructure monitoring, managed security and disaster recovery? Microsoft is the first hyper-scale global cloud provider to offer a complete portfolio of cloud services from local data centers in India – Microsoft Azure, Office 365 and Dynamics CRM online. Our trusted cloud principles address customers concerns of security, privacy & control, transparency and compliance. As a result, Indian companies have access to exactly the same advanced infrastructure platform that is available globally. What is the USP of Microsoft data center? Microsoft is one of the largest cloud service providers in the world and we have made significant investments both globally and in India to build a resilient cloud infrastructure. We are committed to delivering the most open, hyper-scale and trusted cloud solutions through our partners and ISVs that are perfectly suited to meet the changing needs of Digital India. With the help of local data centers, we have been able to address key customers concerns related to public cloud such as security, privacy & control, transparency, and compliance. Advanced services like data analytics, business intelligence, machine learning and media services are now available to Indian companies on pay-as-you-go model, all of which is hosted from the local data centers. The reduced network makes hybrid cloud a reality for Indian companies. This will also create newer opportunities for ISVs and partners and fuel innovative business models. Namesomeofthekeycustomers who are availing Microsoft's data center services in India? Several leading banks, financial institutions, hospitals, media companies, e-commerce organizations, government departments and telecom have moved to our local cloud services. 52 of the top 100 companies listed in BSE (as per market capitalization) are using Microsoft cloud services from local data center. In BFSI, several leading institutions have adopted Office 365 to redefine productivity and enable quick decision-making, reducing cost at the same time. These include IDFC, ICICI Lombard,BajajFinserv,KotakMahindraBank’s payroll processing and portfolio analytics and HDFC Bank’s customer experience analytics. In e-commerce, Paytm and Snapdeal are planning to use a range of cloud and mobile technologies from Microsoft. In the healthcare sector leading hospitals like Fortis, Apollo Hospitals, AIIMS, LV Prasad Eye Institute (LVPEI) and Narayana Health have adopted local cloud services to improve their operations, patient care and drive overall business efficiency. Does your data center meet DeitY's MeghRaj requirement? Our cloud services are compliant with leading global standards. We largely bucket them in 3 categories: Global compliance requirements like ISO 27001/27018, CSA CCM, etc.; Regional compliance requirements like UK G-Cloud, Singapore MCTS, etc; and industry compliance requirements like PCI DSS, HIPAA. Our cloud services meet MeghRaj requirements and we are also participating in the CSP Empanelment process which is expected to be over this month. Are you deploying new technologies like SDN, NFV and others to make your data center more efficient, lower latency and increase its speed? Our cloud platform is built using state- of-the-art technologies like SDN, Azure CloudSwitch, to build software-defined hyperscale data centers. We make these investments in the cloud data centers to ensure that CIOs never have to worry about regulatory mandates and capacity planning in the future. How are you reducing energy consumption cost in Microsoft data center facility? Today, roughly 44 per cent of the electricity used by our data centers comes from these sources. Our goal is to pass the 50 per cent milestone by the end of 2018, top 60 per cent early in the next decade, and then to keep improving from there. Pravin Prashant pravin@varindia.com 52 of theTop 100 Companies are using Microsoft Cloud Services Mandar Kulkarni Director – Cloud and Data Center Programs, Marketing & Operations, Microsoft India Data Center Special
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    37www.varindia.com August 2016 179179 All-in-oneand instant – on Deep SecurityTM solution enables Evalueserve to ensure better protection of data without adversely affecting performance. Challenge Evalueserve is a research and analytics firm. Globally, they have a workforce of 3200 people. A vast majority of this workforce is based out of India. Apart from this, Evalueserve has people working out of the United Kingdom, the United States, Chile, Romania, China and other countries. Over the years, the decision making body of the organization realized that evolution in the field of technology is being complimented by an evolution in the way the clients want to consume the information. In the year 2014, the company wanted to see how they could restructure themselves so as to be able to serve their clients better. The first move was to consolidate 110 servers into 4 physical servers. After completing the server virtualization, Evalueserve took nearly 6 months to decide on the desktop virtualization which is when they came across the Trend Micro Deep Security solution. Why Trend Micro/Solutions? Evalueserve found in Trend Micro’s Deep Security solution the perfect answer to their woes. The major benefit of Trend Micro’s solution is that, it sits on the virtual layer and scans each and every data. With the new system in place, there is no chance of missing anything that passes through the virtual layer. User dependency has been reduced drastically. Now, the user turning off his system is practically of no consequence. Trend Micro offered enhanced manageability. Another advantage of the Deep Security solution was that, it could be run on off-peak hours including weekends. Benefit Evalueserve was able to limit user dependency by a large margin. With this new system, Evaluserve was able to bypass issues that were previously having adverse impact on threat detection. Irrespective of whether or not users shutdown their devices, the scan does not halt. Another advantage of this deployment was that, it can be run on off peak hours including on weekends. This allowed for a lot of flexibility for the scanning to be conducted. The efficiency was increased many-fold coupled with better threat detection facilities. This helped to improve the performance of the systems. Trend Micro is the #1 provider of server security for physical, virtual, and cloud environments1 — combining the most complete set of security capabilities with automated management to dramatically reduce both risk and cost. 1 IDC, Worldwide Endpoint Security Market Shares: Success of Midsize Vendors, #US40546915, Figure 5, Dec 2015 Before Evalueserve was facing problems with the traditional antivirus of malware. It was consuming a lot of resources on the desktop especially when the full scan was running. It was also liable to be affected by user action. All this was contributing towards adversely affecting the performance. AfterintegratingtheTrendMicroDeepSecuritysolution,Evalueservehasbenefitedgreatly in terms of performance. By adopting this solution, Evalueserve has made considerable headway in terms of addressing two major issues – firstly, no system slowdown on scan and secondly, the fact that entire process is independent of user action. “Trend Micro was easy to manage. You just focus on one simple product which sits on the server. The license is simplified and the manageability is far far easier” Customer profile Evalueserve is a global professional services provider offering research, analytics, and data management services. We’re powered by mind+machine – a unique combination of human expertise and best-in-class technologies that use smart algorithms to simplify key tasks. This approach enables us to design and manage processes that can generate and harness insights on a large scale, significantly cutting costs and timescales and helping businesses that partner with us to overtake the competition. Know more about Evalueserve at http://www.evalueserve.com/ Industry Research and Analytics firm Number of Empolyees: 3200 Region India, UK, USA, Chile, Romania, China Customer’s Challenges • Dependence on users • Decreased efficiency of threat detection facilities Trend Micro Solutions Trend Micro Deep Security Business Benefits • Decreased dependency on the user • No system slowdown on scan • Effective and timely scanning of potential threats AfterSachin Jain CIO, Evalueserve Trend Micro Incorporated www.trendmicro.com Copyright © 2014 Trend Micro Incorporated. All rights reserved TREND MICRO, the Trend Micro logo, the t-ball logo, and Deep Security are trade marks or registered trademarks of Trend Micro incorporated. Amazon Web Services, Amazon S3, Amazon EC2, and the Amazon Web Services logo are trademarks of Amazon.com, Inc. and/or related companies. All other company and/or product names may be trademarks and/or registered trademarks of their owners. The above information is accurate as of May 2014. Information contained in this document is subject to change without notice. [Item No BR-CASE-036]
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    38 August 2016www.varindia.com Check Point offers advanced security architecture to secure data center Bhaskar Bakthavatsalu, MD, Check Point India & SAARC Check Point offers a wide range of security solutions that includes - Network Security Appliances: Check Point data center and enterprise network security appliances combine high-performance, multi- core capabilities with fast networking technologies to provide the highest level of security. Public, Private and Virtual Cloud Security: Check Point vSEC delivers advanced threat protection and single pane of glass management for extending security to protect data and assets in public and hybrid cloud Public Cloud Security: vSEC for Amazon Web Services, vSEC for Microsoft Azure, vSEC for VMware vCloud Air Private Cloud Security: vSEC for Cisco ACI, vSEC for VMware NSX Virtual Data Centre Security: vSEC Virtual Edition, vSEC for OpenStack Check Point claims to be market leader in both public, private and software defined virtual data center environments in India. 80-85% of Array products are deployed at data centers Shibu Paul Regional Sales Director - India, ME & SEA, Array Networks Array products help data centers to optimise infrastructure and accelerate applications. Its products included are - Array application delivery controllers, IPV6 gateways, SSL accelerators, Access gateways, Web application firewalls and WAN optimisation controllers. “80-85% of Array products are deployed at Datacenters/cloud infrastructure and hence the datacenter is very critical for us,” says Shibu Paul, Regional Sales Director - India, ME & SEA - Array Networks. Questa software specializes in data centre Manish Tandon, Managing Director, Questa Software Systems Questa Software offers Servers, Storage (SAM NAS Unified), Tape Libraries, Virtualization, Switches, Firewall & UTM, Services like Server consolidation, Storage consolidation, database migration and management. “Data Centers are the most important segment currently Questa Software Systems are doing, our most of offering are in this segment and we have our specialization in this area,” says Manish Tandon, Managing Director, Questa Software Systems. EMC pins hope on the power of converged platform Abhijit Potnis, Director Technology Solutions - India and SAARC at EMC EMC’s products are focused on bringing operational excellence at every stage. “Examples are many, to begin with, today, lot of customers are spending time in integrating various technologies within their data centers. EMC’s converged platform offerings are helping customers deploy solutions which can range from very small platforms which can be deployed at smaller data centers to rack scale platforms which suits the needs of very large/service provider scale data centers,” says Abhijit Potnis, Director Technology Solutions - India and SAARC at EMC. With converged platforms, customer save their precious time in deploying solutions out-of-the-box and reduce time to market. This is called outcome based technology deployments that helps customer bring in Operational excellence. Not to forget the advantages of single-point-of- contact advantage which helps boost the operational excellence from customer stand point. The biggest contributor in individual technologies is Flash technology. Today using flash technology, customers are able to bring the cost of operations down dramatically; the savings are coming from Power, Scale and cooling within data center while maintaining same or higher level of performance for applications. EMC has added features like data reduction technologies in most of its storage platform to reduce the data footprint which needs to be stored and again boosting operational efficiencies to the newer levels which were never seen before. CIPL sees a great opportunity in data center market Yash Pal Saini, Sr. Vice President – Sales & Alliances - CIPL There is strong YoY growth expectation of over 20% in Indian data center market. Cloud service adoption tends to be the driving force for this growth. Govt., BFSI, Telecom & IT&ITES are the key verticals to vouch for in data center segment. Out of all these, Govt. will play crucial role due to the large investment by public sector on account of large scale digitization backed by Digital India Scheme. “Virtualisation across server, desktop or storage, helps reduce the hardware cost and enables greater flexibility and efficiency in data centres. Virtualization market is expected to reach $3.89 billion by 2020 in India. Also the exponential growth in cloud services market is shaping data center demand. Key digital India scheme including Aadhaar, DBT & PMJDY are anticipate to create bigger demands in India data center market. CIPL solution includes hardware, software, networking, storage, power conditioning and related infrastructure. Vendors cashing on growing data center market VARINDIA brings to its readers a list of leading ICT brands and their offerings for data center infrastructure market Data Center Special
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    39www.varindia.com August 2016 Ciscoleveraging cloud to go beyond traditional data center Ashok Shenoy, Head, DC and Cloud Sales - Cisco India & SAARC To meet these diverse requirements of a highly-mobile workforce, Cisco offers the Unified Data Center platform, a unified data center architecturethatcombinescompute,storage,networkandmanagement into a platform designed to automate IT as a service across physical and virtual environments, resulting in increased budget efficiency, more agile business responsiveness, and simplified IT operations. “The data center and cloud play a central role in how IT enables the businesses to turn these challenges of disruption into opportunities for digital disruption. In this landscape, the traditional data center model and business models are evolving to take a broader perspective beyond the data center and into the cloud and Edge/IoT,” says Ashok Shenoy, Head, DC and Cloud Sales - Cisco India & SAARC. Cisco's Unified Data Center provides a complete architecture platform including products a n d solutions in three critical areas: Unified Management: The Unified Management component of Cisco's data center architecture features automation, orchestration, and lifecycle management to simplify deployment and operation of physical/bare metal, virtual, and cloud infrastructure. Unified Fabric: The Unified Fabric component of Cisco's data center architecture delivers high-performance data and storage networking to simplify deployment, help ensure quality of experience, and reduce operating costs. Unified Computing: Cisco Unified Computing System anchors the Cisco data center architecture with a highly-scalable, system-level computing solution that integrates computing, access networking, and storage networking. Dell offers future-ready data center solutions Manish Gupta, Director & General Manager, Enterprise Solutions Group - Dell India Organizations are realizing that more than having data center with a large capacity, it is important to have a data center that is resourceful, optimizes cost, and enables automation of processes. Until recently, customers have had to choose between technologies that support either the traditional IT approach, limiting their ability to get the most to approach new business models. Dell understands these challenges. “From our deep knowledge of both traditional and new age IT, we have developed future-ready data center solutions that are designed to make traditional IT more efficient and the new paradigm of IT more practical. Our future-ready data center solutions are more tightly integrated, bringing server, storage and networking closer together; scalable to meet business demand, and software- defined to automate and simplify IT operations and service delivery. The result is, with our data center solution offerings, customers can gain flexibility and efficiency, while working with existing IT investments. Simply put, we offer customers solutions that enable them to gain agility, scalability, support for the organization’s long term business strategy – enabling them to capitalize on the opportunities of today while equipping them for the challenges of tomorrow,” says Manish Gupta, Director & General Manager, Enterprise Solutions Group - Dell India. Considering the fact that the amount of data generated in India is enormous, businesses are realizing that their operational efficiency is dependent on the effectiveness of their data center. Hence, the demand for data centers in India is high. Citrix netscaler creates dynamic network architecture C. Ramanan Director - Cloud Networking, India Subcontinent - Citrix For Citrix, data center definitely is a very critical part of its overall enterprise business. Most of its solutions, whether it is virtualization, centralized app, desktop or data are designed to patronizing the datacenter and delivering it across to the users. More precisely, for networking the product line which it carries, the datacenter plays a critical role. Under this, Citrix talks about Software defined datacenter, software defined networking, SD-WAN. It also has a networking solution called Netscaler for which it has several used cases in a datacenter environment. It helps the customer perform a very critical role of datacenter consolidation which reduces the costs and complexities of operations. Citrix works with partners in a wide range of specializations, including network security, network visibility, mobile device management, identity management and web content security, to deliver best in-class virtualized networking solutions. Citrix NetScaler integrates with leading SDN systems and cloud orchestration platforms. The result is a dynamic network architecture that supports SDN and cloud strategies to increase agility, simplify operations and reduce costs. A lot of customers are looking at SDN as an opportunity. In fact, our solution Netscaler is a favourite amongst many cloud service providers. Citrix NetScaler integrates with leading SDN platforms to converge the management of network and application services into a centralized, extensible orchestration platform that can automate the provisioning and configuration of the entire infrastructure. Commvault simplifying infrastructure with its Singular platform Ramesh Mamgain Area Vice President - Commvault Commvault Data Platform helps in simplifying the area of IT (backup, recovery, reporting, archiving, scripting, discovery and other storage management tasks) with the volume of work absorbed by these tedious tasks can be slashed by as much as 42% in a Data Center. Prebuilt and custom workflow automation engines enable the customer to operationalize disaster recovery across every type of workload for complete peace of mind. And comprehensive reporting and built-in analytics give insights into utilization and success rates for accurate bill backs and metering. To do more with less involves, by necessity, a willingness to pare down the number of IT vendors the enterprise uses. While unification of all systems and data is not necessarily feasible or even desired, the CIO should evaluate key areas where it may be possible to bring about a reasonable amount of consolidation in order to simplify operations. The results are worth the journey - it is possible to cut the number of vendors and tools by as much as a third while increasing manageability, reducing the workload and significantly lowering costs. “Simplifying the infrastructure should always be done with a view to boosting employee and organisational productivity. Commvault Singular platform helps by consolidation of data management resources, provided this is aligned closely with the goals of accelerating recovery, reducing downtime and streamlining of data management,” says Ramesh Mamgain, Area Vice President – Commvault.
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    40 August 2016www.varindia.com Gemalto protects valuable assets with compliance to regulations Rana Gupta (VP APAC Sales, Identity & Data Protection) – Gemalto Gemalto’s SafeNet solutions for the data center are designed to secure all of the sensitive information that is stored in and accessed from enterprise data centers, including patient records, credit card information, social security numbers, and more. With the Gemalto’s SafeNet data encryption and control solution suite for the data center, the customer can protect the structured data stored in databases, applications, and mainframe environments as well as the unstructured data kept in file servers. By combining robust encryption, policy- based access controls, and centralized administration, Gemalto’s SafeNet data center solutions keep valuable assets protected while ensuring regulatory compliance. Through this multi-layer approach, SafeNet operational excellence in data center - • Separate administration of systems and applications from the data stored or processed within these infrastructure layers, ensuring privileged users can’t see sensitive data. • Takeadvantageoflower-costoperationalmodels,whileconsistently enforcing security policies. “DataCentermarketspaceisveryvitalforGemalto.Thedatacenter, and the very way IT services are delivered, has undergone fundamental changes—and the pace of those changes only continues to accelerate. As organizations move to the cloud and virtualized environments, many cost benefits are being realized, but critical security and compliance requirements grow more pressing,” asserts Rana Gupta (VP APAC Sales, Identity & Data Protection) – Gemalto. Demand for DCIM solutions is helping Emerson grow Shrirang Deshpande Country Head -Data Center Business, Emerson Network Power, India Emerson Network Power understands the demands of today’s datacenters and constantly strives to offer products and solutions that improve the operational excellence in datacenters. To cater to the demands of building upon efficiency and enhancing processes, Emerson Network Power has positioned two key offerings – Smart Solutions and Trellis platform. Smart Solutions is an intelligent, integrated infrastructure for data centers to help organizations achieve efficiency in all aspects of a data center. These solutions allow companies to cost-effectively achieve and manage objectives for efficiency, capacity and availability. The Trellis platform from Emerson Network Power delivers unprecedented, real-time visibility into critical infrastructures. It monitors all IT and facilities resources in the data center and automates management and control to help IT and facilities organizations realize their objectives. “We see a steady rise in demand for DCIM solutions and this is being aided by the momentum of Digital India and Start-up India movement. All our offerings in the DCIM category center on an expansive portfolio of intelligent, rapidly deployable hardware and software solutions infrastructure management. These state-of-the-art solutions are extremely beneficial to companies that are looking at upgrading their datacenter infrastructure. Our DCIM solutions can help companies go a long way in reducing the operational expenses as well as rising energy costs,” recounts Shrirang Deshpande- Country Head -Data Center Business, Emerson Network Power, India. FireEye secures data center with detection solutions Bryce Boland CTO - FireEye FireEye protects the core components of the data center including content repositories, Web and application servers, and common file shares from advanced attacks. At the core of the solution is the FireEye Threat Prevention Platform that is a purpose-built, virtual machine- based detection platform that provides real-time threat protection. FireEye Network Forensics solutions allow data center operators to investigate and respond immediately, analyze attacker tactics and assess impact, and gain centralized visibility across the network. The NX series solutions protect against known and unknown advanced attacks with the signature-less Multi-Vector Virtual Execution engine, conventional intrusion prevention system and intelligence- driven detection. This enables faster detection, more accurate alerts and reduced noise. “The data center will only become a more important part of our overall technology infrastructure a n d that means it will continue to be a target for cyber attacks. As more companies turn to data centers to store critical data, they’re discovering they must implement strong security to protect those operations. With data centers being a repository for an organization’s most critical data and operations, they are a critical part of our mission to stop cyber attacks,” tells Bryce Boland, CTO – FireEye. Hybrid cloud is the new paradigm shift happening in data centers Vikram K, Director, Servers - Hewlett Packard Enterprise According to Gartner, public cloud services in India are expected to grow to 30.4% to reach $1.26 billion this year. Another study by Zinnov suggests that private cloud will increase to USD 7.4 – 7.6 Billion in 2020. Cloud stands to offer many advantages but ultimately the adoption of the cloud computing solution should be decided considering the business needs of the organization and not the deployment model. However, hybrid IT is the new reality for organizations today, and one of the many reasons of its adoption is its combination of legacy IT along with public, private and managed cloud services. But whatsoever it is, businesses are looking to capitalize on speed and agility that Cloud enables, but want the reliability and security of running business critical applications in their own datacenters. “Public Cloud may suit applications where security is not a major issue, whereas private cloud may be a logical choice for higher levels of security. However, hybrid cloud is the optimum solution given their specific security and data issues, evolving regulatory environment, unique application and infrastructurerequirements,andanoverridingneedforstandardization, automation and virtualization. So it is not surprising that market trends clearly shows that a hybrid Cloud (which is a combination traditional IT and private Cloud) will dominate the market over the next five years,” points out Vikram K, Director, Servers - Hewlett Packard Enterprise. Data Center SpecialData Center Special
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    41www.varindia.com August 2016 HDSoffers integrated services and solutions Raghuram Krishnan Director – Partners & Alliances, Hitachi Data Systems, India Adapting to the market demands and changes, Hitachi Data Systems has transformed itself from just a storage vendor to an IT solutions and services provider offering various services which enable the private, public, or hybrid cloud model that helps meet business needs with the industry’s most flexible consumption options and a true usage-based model. Hitachi offers an integrated portfolio of services and solutions that play a pivotal part of any effective enterprise data centre strategy. “We support customers through the complete life cycle of data management right from providing infrastructure to help create data up to providing insights from the data generated. We have the ability to offer the above said services in a private, public, or hybrid cloud model that helps meet customer’s business needs with the industry’s most flexible consumption options and a true usage-based model. Hitachi partners with enterprises to define and implement an integrated, secure approach to manage, govern, mobilize and analyze their data. This integrated approach helps customers uncover actionable smarter insights leading to better business decision-making and results,” says Raghuram Krishnan, Director – Partners & Alliances, Hitachi Data Systems, India. Hitachi Data Systems also has a wide range of products and solutions, which support cloud, big data analytics, converged infrastructure, storage, servers and data protection, which ensures operational excellence. Kingston eyes DRAM and Flash markets in data center Vishal Parekh, Marketing Director, Kingston Technology - India Data Center is a very important sector for Kingston not only in India but in the global market as well. “We have seen the usage going exponentially very high in terms of data usage. We provide solutions which are 100% tested and we divide them into two categories- DRAM and Flash. Globally, we are #1 in memory solutions and in the top 3 for flash solutions. In DRAM we have products which are generic server RAM which can go into any form of servers a n d system specific server RAMs. In Flash we have server SSDs with various form factors,” says Vishal Parekh, Marketing Director, Kingston Technology – India. Kingston has divided its partner community into Channel Partners and Corporate Reseller Partners. There are two different policies for them. For Channel it is more about focusing on the run rate product line, generic RAMs and entry level or consumer level SSDs. Whereas, Corporate Resellers would have more to do with educating and getting updated about the new technologies which are available for the corporate. There are two formats of capturing the Data Center market for Kingston; there are organisations where the servers are predefined at a global level, from the head offices to its various offices across the world. The other way would be those organisations that would procure new servers or upgrade the ones that have been installed for many years. Both these phenomena run through its Partners. Kingston is also the OEM supplier to various organizations. Complete portfolio of cloud services from Microsoft Peter Gartenberg General Manager, Enterprise Partner Group (EPG) - Microsoft India Microsoft is a hyper-scale global cloud provider that offers a complete portfolio of cloud services from local datacenters in India – Microsoft Azure, Office 365, and Dynamics CRM online. Its Trusted cloud principles address customers concerns of security, privacy & control, transparency, and compliance. As a result, Indian companies have access to exactly the same advanced infrastructure platform that is available globally. “In the second half of 2015, we announced the availability of our commercial cloud services from three local datacenters in India. These three datacenters, located in Chennai, Pune and Mumbai are hyper scale datacenters with thousands of servers, petabytes of storage and massive network capacity. We have made these l o n g term investments in the cloud datacenters to ensure that Indian businesses don’t have to worry about capacity expansion or regulatory issues in the future,” says Peter Gartenberg- General Manager, Enterprise Partner Group (EPG) - Microsoft India. Last year, Microsoft has launched commercial cloud services – Infrastructure as a service, Platform as a service and Software as a service from local datacenters in India – to help businesses innovate, and drive value for their customers. “We are the only providers that offer all these three cloud services locally, in a highly secured environment that abides by all regulatory framework set forth by the Government of India." Recently Microsoft has also announced partnership with General Electrics to bring Predix to Azure, accelerating digital transformation. NetApp designs solutions keeping its customers in mind Rajender Bhandari, Director - Systems Engineering, NetApp Marketing & Services Pvt. Ltd. India. NetApp has launched many products and solutions that have enableditscustomerstoachievetheperformanceandeconomicsofflash with the added flexibility and efficiency of the leading cloud providers for their own data centers. NetApp Cloud ONTAP 9 offers customer managed keys in order to move data to cloud while controlling data security. In addition, it has a substation volume capacity increase, supports lower cost media, is available at a lower price point, and has become more cost effective for longer term use. It is part of the Snap-to-Cloud solution kit. “Our Data Fabric Solution Essentials kits have been designed with one thing in mind, to make it easy to access and benefit from the hybrid cloud. To further enhance integratedcloudstorage,ourproductNetApp AltaVault was built to enhance security with KIMP, which enables customers to move data to the cloud with greater control of data security. NetApp AltaVault (formerly SteelStore) enables customers to securely back up data to any cloud at up to 90% less cost compared to on-premises solutions,” says Rajender Bhandari, Director - Systems Engineering, NetApp Marketing & Services Pvt. Ltd. India. NetApp is also currently leading the charge on all flash Data Center and with SolidFire it now has the most complete and differentiated Flash portfolio in the market. NetApp All Flash Array allows seamless management of data across flash, disk and cloud. It is the foundation for the Accelerate Enterprise Applications solution kit. These results are a testament to its focus on delivering the best to its customers and Flash does exactly that.
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    42 August 2016www.varindia.com QNAP sees a great future for NAS in Indian data centers Sanjay Biswal – Country Head, QNAP Systems, Inc. QNAP feels that NAS is slowly becoming popular in datacenter environments where IT Managers are taking to adopting NAS storage boxes. “NAS products are going to continue for another 15-20 years. NAS has features of both SAN and NAS unified storage features and this will add more value to the customers,” says Sanjay Biswal – Country Head, QNAP Systems, Inc. QNAP has its own RMA Centers in Bangalore, Mumbai and Delhi. It is further expanding to another 6 cities across India. Even QNAP is in process of finalizing third party RMA for B & C class cities for RMA collection and replacements. QNAP’s products have specialized features - like QNAP ES1600dc has Dual Controller Based NAS –with ZFS Software with 10 G & 40 G feature; QNAP TDS 16489 U has DUAL CPU based NAS Cost-efficient Double Server for hosting virtual machines and accommodating virtualization storage in one box with 10 G & 40 G feature; QNAP TVS- X-80 & TS-EC-X80 Server are best cost effective ever green solutions (with easy to maintenance) with 10 G & 40 G features and QNAP X-71 rack Mount series has low cost & high performance NAS with i3/i5/i7 variant for SMB cost customer & data center for data archiving purpose. The Data Centers that run on QNAP storage in India are WHO, GROHE, CII, Ten Silica, ThyssenKrupp, DNATA, Concentrix, ZEETV, MAATV, Rinder India, Honda, Middlebuy India, Toyota, Yamaha, Crown Plaza, Indian Railways, Symantec, Amadeus, Salesbird, IIT, NTPC, NHPC and many more. NxtGen facilitates seamless migration from private to hybrid cloud A S Rajgopal, MD & CEO - NxtGen An emerging leader in the data center and cloud-based services, NxtGen helps to power businesses to grow by cutting through complexity and saving on cost. Its high-end advanced solutions can be provided both from its own High-Density Data Center (HDDC) facilities or deployed at On-premise data centers (OPDC) that are managed centrally. NxtGen’s Enterprise Cloud Services (ECS) provide private and public clouds or hybrid cloud infrastructure hosted on OPDC or HDDC. NxtGen’s advanced infrastructure enable companies to simplify IT infrastructure, reduce running costs, and enable business growth by creating additional capacity from existing infrastructure. By providing the right public or private infrastructure, NxtGen helps companies meet dynamic business demands. NxtGen presents the option for customers to create a long term IT infrastructure – Infinite Datacenter. It assists its customers to implement a private cloud on premise and then move into the hybrid cloud world by securely connecting to the larger pool of infrastructure. The infrastructure is managed centrally from Bangalore & Mumbai facilities. Customers can leverage NxtGen’s model to create additional capacities for new or existing applications, create DR and in the long-run leverage the model to focus only on applications and depend on NxtGen to deliver expected performance and availability at the infrastructure layer. However, Cloud services are not a commodity but need to be chosen wisely. There is always a significant difference between service providers offering same virtual server configuration. SanDisk popularising flash in data centers Vivek Tyagi Director, Business Development, Commercial sales and Support – SanDisk India SanDisk has been a pioneer in Flash storage solutions and has popularized flash technology over the past 27 years. A popular use of flash has been in datacenters. “SanDisk’s datacenter solutions are being used by over 7000 customers across the globe. InfiniFlash, one of our offerings for datacenters, has been largely beneficial for datacenter functioning. Very recently, we announced the InfiniFlash IF150 system, which is an all-flash storage system designed to handle Big Data. The InfiniFlash System from SanDisk has been designed around the data storage requirements of an increasingly mobile workforce, social media, Big Data and analytics – while being targeted for hyperscaleandcloudworkloads,”saysVivek Tyagi, Director, Business Development, Commercial sales and Support – SanDisk India. The InfiniFlash all-flash storage system empowers large-scale infrastructure and data center architects to deliver massive scale-out storage solutions. InfiniFlash provides effective dollar-per-gigabyte costs that are only slightly higher than those of traditional storage systems and total cost of ownership (TCO) that is as much as 80% lower. Considering the increasing demand for robust datacenters and data explosion, SanDisk has dramatically changed the price point of flash. It has now become very appealing to CIOs looking to adopt flash in massive quantities for scaled applications. All the solutions that SanDisk offers are less than a dollar before data reduction. Red Hat drives infrastructure performance with open platform Neeraj Bhatia Director-Partner, Alliances & Commercial Sales - Red Hat India With Red Hat technology, one can modernize infrastructure, standardize platforms and extend systems with open virtualization and scale-out storage to maximize capacity. Red Hat Enterprise Linux is a foundational component of cloud infrastructure and offers the technologies organizations need to build cloud-ready infrastructure: OpenShift by Red Hat, Red Hat Enterprise Linux OpenStack Platform and Red Hat Cloudforms. Red Hat Storage Server delivers centralized Storage- as-a-Service to enterprise applications. Red Hat Enterprise Virtualization contributes a better availability and business continuity. Red Hat OpenShift Container Platform brings the benefits of PaaS to the enterprise with a private application platform in a datacenter. Red Hat's complete training courses and exams are positioned around real - world job roles and tasks. For example, there is a Red Hat Certified Architect (RHCA) with a datacenter concentration for proving employee skills with tasks common in an on-premise datacenter. “Red Hat and its partners have demonstrated expertise in driving infrastructure performance enhancements and historic cost savings by moving customer datacenters from silos of mismatched legacy equipment to a streamlined, standardized, open platform that is optimized for physical, virtual and cloud deployments. Red Hat can help in creating better IT Technology the open source way in the datacenter market space,” concludes Neeraj Bhatia, Director-Partner, Alliances & Commercial Sales - Red Hat India. Data Center Special
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    43www.varindia.com August 2016 VMwaresees a big opportunity in the software-defined space Sundar Balasubramanian, Senior Director of General Business (Commercial Sales & Partners) - VMware VMware has been working closely with its customers over the years as they began their cloud journey with server virtualization before evolving towards a fully virtualized software-defined datacenter architecture. The VMware architecture for the SDDC empowers companies to run hybrid clouds and to leverage unique capabilities to deliver key outcomes that enable efficiency, agility, and security. Enterprises using VMware technology have three ways to establish an SDDC and transition at their own pace - build their own using reference architectures; use a converged infrastructure; or use a hyper-converged infrastructure for which the full SDDC is delivered already implemented on the customers hardware of choice. In today’s mobile-cloud era, businesses know that to be relevant they must become digital businesses. And THAT requires them to become software-centric. This is a HUGE opportunity for IT. Because no one is more qualified to lead the “software-defined” journey. VMware is uniquely qualified to help businesses in their digital transformation. We have been a pioneer and leading innovator in “software-defined” for over fifteen years. We started by virtualizing servers. Then we virtualized storage and networking. Next we extended those concepts to create our integrated datacenter architecture. Today, we are applying the benefits of the SDDC to help companies make the shift to digital,” says Sundar Balasubramanian, Senior Director of General Business (Commercial Sales & Partners) - VMware. Samrita Baruah samrita@varindia.com Sanovi eyeing larger enterprise data center solutions Chandra Sekhar Pulamarasetti Founder and CEO - Sanovi Technologies Sanovi offers Disaster Recovery Management (DRM) Software which enables Application Defined Continuity for enterprise Datacenters to meet business defined Recovery Time and Recovery Point objectives of applications. It ensures application availability, automates time-consuming DR testing, and enables compliance with regulatory requirements. Sanovi DRM combines monitoring, reporting, testing and workflow automation capabilities of complex IT infrastructure into a scalable and easy-to-use solution built on industry standards. It provides a unified IT Resilience solution for managing recovery across physical, virtual and private cloud infrastructure in the enterprise datacenters. “Sanovi has over 350 customers, including fortune 500 companies, service providers and multi-billion dollar enterprises across vertical industries. Sanovi’s solution is an essential component of the larger Enterprise Datacenter solutions and hence, Datacenter market space is most important for us. We offer solutions for various Datacenter technologies. With the advent of cloud, the importance of Datacenters for Sanovi is growing even further. Sanovi’s cloud and on-premise solutions are a perfect fit for Datacenter providers,” concludes Chandra Sekhar Pulamarasetti, Founder and CEO - Sanovi Technologies. Sophos delivers security of the highest kind in a data center Bryan Nairn, Director of Solution Marketing - IaaS Sophos offers a wide range of network and server security products that can be used on-premises, in the private cloud, and in the public cloud (e.g. AWS). Sophos network products include SG UTM, XG Firewall, Secure Web Gateway, Secure Email Gateway, and Pure Message. Sophos Server products include Sophos Central, Sophos Clean, SafeGuard Encryption and Server Protection. “Sophos brings simplicity and flexibility to security in the data center, by offering easy-to-use, modular, all-in-one solutions, such as Sophos UTM, which offers Next-Gen Firewall, Intrusion Prevention (IPS), Advanced Threat Protection (ATP), Web Application Firewall (WAF), and Virtual Private Networking (VPN),” says Bryan Nairn, Director of Solution Marketing - IaaS. OperationalexcellenceandITgovernance including people, processes and technology are critical to the successful operation of data centers with security at the helm. There are several factors one should consider when selecting a cloud or data center provider. From a security perspective, the customer would want to ensure that the provider help maintain the confidentiality, integrity and availability of his data. On the topic of reliability, he wants to ensure the vendor provides predictable uptime that is backed by a service level agreement that will compensate or reimburse when outages occur that impact the customer’s critical applications and workloads. Some of the trends that Sophos feels will disrupt the datacenter market include the move to serverless architectures and the ability to adapt and make decisions within applications using machine learning services. Schneider helps data centers take effective decisions Amod Ranade General Manager - Data Center Business Development, Schneider Electric The next 5 years will see 50 billion devices being connected, courtesy the Internet of Things. With enormous amounts of data being generated, the data center industry is undergoing profound transformation to keep up with this rapidly growing phenomenon. The industry is also facing challenges from the emerging shift to Cloud Data Centers, the explosive pace of business and IT technology changes, and the increasing consumption of electricity for data centers. “As the global specialist in Energy Management and automation at Schneider Electric, we create technologies that reshape industries, transform cities and enrich lives. Our Life Cycle Services help to assess, plan, design, build and operate Data Centers, leading to improved performance under OpEx pressure,” explains Amod Ranade, General Manager - Data Center Business Development, Schneider Electric. A broad portfolio of Data Center architectures cater to varied customer needs, along with prefabricated solutions that are easy to deploy and to support the fast growth of businesses. Schneider’s Software & Digital Services ensure that the data center can be operated more effectively and efficiently by providing the visibility, insight and analysis to make effective decisions. Digital services provide the opportunity to leverage the potential of IoT and big data. It provides smart alarming, remote trouble shooting, and data driven insights supported by its experts’ monitoring the data center 24x7.
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    44 August 2016www.varindia.com Ashok Kumar, Chief Executive Officer, RAH Infotech Data centres have evolved over the years and have moved from hardware centric to software defined. “With businesses driving theirtechnologytowardscloudapplications and hosted solutions, the trend towards deployment of virtualized and converged IT infrastructures has a significant impact on the future of data centers which will move towards a more fluid environment where everything is delivered as-a-service,” says Ashok Kumar, Chief Executive Officer - RAH Infotech. Though this trend will reduce the use of hardware appliances, it gives boost to software defined data centers opening up immense opportunities for OEMs and distributors alike. Therefore, data center will continue to be a key focus area for us and for all the distributors. RAH Infotech offers products like Radware, Actiofio, Nutanix, Dell Software, ForeScout, Device42, Sanovi, Exinda and Gemalto for Data Centers. Sriram S, Co-Founder and Director at iValue InfoSolutions iValue is a technology enabler driving adoption of Data protection and data, network and application management offerings in a consultative way. “Thebusinessworldissteadilymigrating towards hybrid data center model. Majority of the startups leverage public cloud, business like banks are on private cloud and both are migrating towards hybrid model. iValue has vertical practice for BFSI and Government where we work with GSI, Consultants and OEM’s for Datacenter needs,” comments Sriram S, Co-Founder and Director - iValue InfoSolutions. iValue represents more than 22 OEM’s with direct partnership. 21 out of 22 OEM offerings are Data center solutions which are complementing and compelling to every business & IT. “Business and IT needs are mainly around Data, Network and Application which is the DNA of any modern day business. While our partners focus on the core application and its customization, we help NSI/GSI with solutions required around the application from security, availability, manageability, scalability, performance and compliance perspective for DNA.” Kshitij M. Kotak, Chief Innovation Officer, BLACKBOX Data Safe Fortune Grecells is focused on delivering high availability to private cloud and captive data centers at banks, financial institutions and organised retail where computing is mission critical to business operations. “Over 70% of our business is driven by solutions for business continuity and disruption free computing, both of which are key data centre attributes. While public cloud data centers are huge business, we are witnessing enormous growth in private cloud on-premise data centre. With internet connectivity and speeds at inflexion point in the country, we have lay our bets heavily on growth in private data centres. While we deliver solutions for data centres, we also have synergistic outlook as consumers of data centres to host and run our disaster recovery and near DR offerings,” says Kshitij M. Kotak, Chief Innovation Officer, BLACKBOX Data Safe. Blackbox Data Safe from Gre@cells delivers zero server downtime for uninterrupted server availability. What Gre@cells takes away with Blackbox server and server mirroring software is complexity, making high availability as easy to own, operate, manage and support as a laptop or computer. With ease of setup and zero maintenance cost, Gre@cells aspires that Blackbox will be number 1 solution of preference in every private and public data center. Prashant Jain, Director - JNR Management Resources Data Center market is extremely important for JNR Management Resources. “However, with the growing popularity of cloud and other more nimble business models with their less complex go-to-market strategies, one must be ready to adopt radical new approaches to selling. Such pace of change would surely increase and disrupt the current market behavior. We foresee a definite shift towards open source software with embedded manageability,” says Prashant Jain, JNR Management Resources The offerings of JNR Management Resources include website securitysolutions,automateddigitalsigningsolutionsandvulnerability assessment solutions. Rajesh Goenka, Vice President for Sales and Marketing, Rashi Peripherals For Data Centers, Rashi Peripherals has offerings like Toshiba enterprise class Hard Drives, Intel enterprise class SSD’S, Intel server CPU’s, ASUS workstation and SERVER MOTHERBORADS, Micron server D-Ram’s, High end-accessories from Logitech, APC UPS- Power back up, Netgear managed and un-managed switches and wi-fi solutions. “The future is Data center opportunities as it is one of the growth verticals. Rashi is focused on developing this vertical and working aggressively with various vendors for the same. We are constantly hosting channel enablement seminars and workshops to develop the channel for taking on the challenges that may arise,” says Rajesh Goenka, Vice President for Sales and Marketing, Rashi Peripherals. Satish Choudhary, Partner, Techniche Consulting Services Techniche has a special focus in the Data Center space both in the IT build as well as Physical Data Center build also. “Our emphasis in the Data Center space has got us lot of wins from clients like BSNL ( multiple locations) / CDAC / NIT / CPWD / ITC / Balmer Lawrie ( DC & DR ) / DVC / Kaziranga University / Tractors India/JW Marriott/HAL etc. We have expanded our operation space from Private Organizations to PSU’s & DIT sponsored Government Projects like SDC etc in coming times,” says Satish Choudhary, Partner - Techniche Consulting Services. In the IT build space, Techniche Consulting Services works with Dell, Cisco, HP, Array, Juniper, Avocent etc , while in the Data Center Build space it works closely with Schneider, APC, APW, Firepro, Solus, Tyco, Honeywell etc. “We have global tie up’s with organizations offering best practice products in the Data Center space. Our team can handle Data Center build sizes ranging from 250 sq ft to approx. 5000 sq ft capacity. Techniche does the entire design and build of the Data Centers along with support of all components being used.” Data Center Special
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    45www.varindia.com August 2016 ThroughLenovo’s Data Center Group (DCG), we are singularly focused on our brand within the data center community. We do this by offering breakthrough next-generation data center solutions that are unconstrained by legacy thinking or traditional technologies. At TechWorld 2016, we recently unveiled an expanded arsenal of IT solutions. This includes next-gen software defined storage, enterprise networking offerings and capabilities, the latest high-performance servers and an enhanced suite of hyperconverged appliances. We believe this broader portfolio will help us drive deeper into next-generation IT and strengthen our ability to help customers transform their data centers. Using our solutions, customers will be able to embrace emerging data consumption and delivery models such as cloud-based infrastructure, big data and analytics solutions. All these new offerings stand testament to our ability to leverage partnerships with industry leaders and deliver of best-of-breed solutions. Our customers can enjoy greater flexibility to deploy the right solutions for their evolving IT environments and business scenarios without being locked in to rigid technology stacks. New launches and portfolio expansions expected to hit data centre market this year Jiten Mehta, Director, Magnamious Systems Today the Data Center market itself is going down because of cloud and other hosting providers. So now-a-days this market is definitely not very important for any System Integrators but the Data Center market can give us some service business whether on premise or cloud. “We are doing only the active IT component in Data Centre and no other items we are supplying,” says Jiten Mehta, Director, Magnamious Systems. Muralikrishnan, MD - N.J. Dataprint NJ Dataprint is providing the necessary infrastructure to the end users to accept the new changes in technology and explaining to the corporates the advantages and disadvantages before they accept the changes. “We are providing necessary hardware to accommodate their new clients seamlessly. We have business without challenge of online like other claims,” says Muralikrishnan, MD - N.J. Dataprint Pvt. Ltd. • Software Defined Storage (SDS) appliance program called StorSelect, collaborating with leading Independent Software Vendors (ISVs) to integrate their SDS software with Lenovo hardware in turnkey appliances. The factory-integrated appliances with end-to-end Lenovo support enable simple and confident deployment of scalable storage solutions. The first offerings in this program will be the Lenovo Storage DX8200N and DX8200C– integrate SDS software from Nexenta Systems, Inc. and Cloudian, Inc., aimed at offering breakthrough return on investment for storage solutions. • First Lenovo branded mid-range storage systems V-Series family of 12 GB SANs - V3700 V2 and V5030. These flexible hybrid and all-flash SAN solutions will help customers affordably scale up their IT operations and improve storage economics • Next-generation network operating system, Lenovo Cloud NOS, which offers new functionality that enhances resiliency, cloud-level scalability and programmability • We refreshed the x3850andx3950 X6servers with new versions incorporating the latest Intel Xeon E7-4800 and E7-8800 v4 processors, which deliver up to 39% faster performance than the previous generation. With memory support up to 12TB, these powerful offerings are designed for mission-critical environments, such as in-memory applications like SAP HANA or Hadoop, as well as large virtualization projects, big data and analytics workloads • Expansion of the HX Series Hyperconverged Appliances through the HX1000 Series for Remote Office/Branch Office (ROBO) appliance, HX2000 Series for small to mid-size, HX3000 Series, a “compute heavy” solution optimized for VDI and smaller virtualization workloads and HX5000 Series, a “storage heavy” version optimized for Server Virtualization workloads with larger capacity demands • Lenovo recently refreshed Lenovo’s Rack and Tower server portfolio in line with the latest launches from Intel. Additionally, Lenovo received two top SPEC CPU2006 world record benchmark scores for the Lenovo System x3650 M5 2U rack server Axis Increases operational efficiency of data centers Sudhindra Holla, Country Manager - Axis Communications India & SAARC Axis Communications understands that the requirements for reliable and compliant surveillance and security systems is of utmost importance when it comes to protect the data, and have a long history of delivering surveillance solutions to data centers all over the world. “Axis makes network compliance easy with various security features such as password protection, IP address filtering, IEEE 802.1x network access control, HTTPS encryption and Back-up recording on edge storage (SD cards or network storage devices). In addition, Axisproducts can be configured with limitations for pan, tilt and zoom as well as with masking parts of the view of the camera,” says Sudhindra Holla, Country Manager - Axis Communications India & SAARC. Lenovo helping customers transform their data centers Rahul Agarwal, Managing Director - Lenovo India shares about the products and solutions that Lenovo has in the datacenter space
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    46 August 2016www.varindia.com “We have deployed SDN, SDS and NFV to reduce latency and improve agility” What is the size of data center market in India and what is the forecast for FY2016-17? The infrastructure as a service (IaaS) and public cloud market in India is currently around $2 billion in India, both IaaS and public cloud business is expected to grow at 33 percent for the next couple of years. Do you see E-Commerce,cloud- based services and emergence of the Internet of Things (IoT) affecting data center growth in India? Yes. E-Commerce, cloud based software as a service, IaaS and PaaS have fuelled the growth of third party data centers and cloud service providers. IoT is yet to make any noticeable impact, but the Investments happening in the data center market are very much focusing on the opportunity arising due to IoT in years to come. IoT will start making significant impact on growth of the cloud Service providers and data center service providers. Big trend right now making impact on the growth of data center service providers is the phasing out of in-house or the captive data centers of majority of the industry verticals. What is the total number of data centers that you operate globally and how many data centers are operational in India? ESDS has 2 data centers in India, one at Nashik and other at Mumbai. We have leased facilities at Bangalore, Leeds (UK), Reading (UK), Chicago (US) and Montreal (Canada). How many data centers are you operating in India and what is the total floor space and number of racks in each data center? We are operating our 2 owned data centers in India with total white floor space of 20,000 square feet. Currently we have 100 racks filled, majority of which have been deployed for our eNlight Cloud offering. Contribution of co-location business in our revenue is less than 3 percent, while contribution of cloud hosting is 70 percent in our revenue. Do you provide all data center services like managed co- location, dedicated hosting, cloud computing, IT infrastructure monitoring & management, managed security, disaster recovery and managed app hosting from your India data center? reduce the latency and improve agility of our cloud services. We also have a very unique concept implemented between our Mumbai and Nashik data center, which allows virtual machines to float between both the data centers in near real time. How are you reducing energy consumption cost in your data center facility? We host only new generation servers and storages, which consume lesser power compared to the old generation systems. Old systems are phased out upon completion of 3 years. Our data centers at Mumbai and Nashik have been built as per the green building standards. The sensible heat load within our data centers is 70 percent less compared to most of the other data centers, as we have followed the green building standards. Our eNlight Cloud, which is a patented auto scaling cloud technology, helps us to reduce hardware requirement by 70 percent, which in turn results in more than 70 percent power saving compared to any of the popular virtualization techniques. What are your plans for opening up of new data centers in India? Currently we are focusing on growth of our cloud business, so we don’t intend to open any new data center immediately, we have plans to build a data center in Bangalore over the next couple of years to move our existing racks from the co-location facility, but there’s no urgency to do so, as our focus right now is to further strengthen our bottom line by on boarding more customers on our eNlight Cloud platform. Pravin Prashant pravin@varindia.com We offer all data center services to our customers, including managed co-location, dedicatedserverhosting,cloudhosting,remote infrastructure monitoring and management service, managed security, disaster recovery hosting on Cloud from our Indian data centers. majority of our revenue comes from DRaaS, public cloud hosting, enterprise cloud hosting and RIMS. What is the USP of ESDS data center and name of key customers who are availing ESDS data center services? The USP of our data center is the uptime that we deliver to our customers and our managed services. Currently we host well known brands like WeChat, GMR, Essel Propack, Essar, Symphony, Pizzahut, KFC, Mahindra Holidays, KCT Group, Infrasoft, MSETCL, MUDRA Bank, Startup India, Standup India, Embassy Group, ATOS, L&T Infotech, MCGM, PMC – Smart city and Zensar. Does your data center meet DeitY's MeghRaj requirement for a combination of security level 0 or security level 1 or both? Yes. We have already participated in the MeghRaj opportunity and the government is evaluating all the bids. Are you deploying new technologies like SDN, NFV and others to make your data center more efficient, lower latency and increase its speed? Yes. We have deployed the new generation technologies like SDN, SDS and NFV to Piyush Somani Founder, MD & CEO, ESDS Software Solution Data Center Special
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    47www.varindia.com August 2016 Nxtraoffers integrated portfolio of data center managed services Nxtra Data is Bharti’s data center managed services business. Nxtra now manages eight Tier III/+ & ISO 20000, 27001 and 22301 certified data centres at Noida, Chennai, Bangalore, Pune, Manesar, Bhubaneswar and Mumbai comprising approximately 164,000 square feet of floor space. Nxtra offers an integrated portfolio of data center managed services including co-location, managed services, managed hosting, managed back- up & storage, managed security, virtual compute and cloud with both domestic and international network connectivity. Nxtra’s outstanding colocation services assure enterprises of tangible savings in terms of costs, resources and time. With technologically advanced equipment and top-notch solutions, Nxtra guarantees an unmatchable performance like never before. Nxtra data centers are equipped with sufficient infrastructure and assure clients of an SLA (Service Level Agreement) of 99.98 percent. Nxtra cloud with its expert know how of cloud systems, state of the art infrastructure, dedicated resource pool and a passion to transform businesses is the right push for businesses to make it even bigger and better. With Nxtra Cloud, enterprises are assured of 24x7 IT capacities, agility, efficiency, cost and resource optimizations, a dynamic, scalable infrastructure and a spectrum of IT strategies that enable companies to turn around the forced austerity to competitive advantage. The company recognizes the need and importance that hosting and storage services hold for businesses today through its managed service offerings, which are tailor- made for each customer. In addition to this, Nxtra offers backup service suite which is synonymous with scalability and reliability. The company provides managed hosting services offering a dedicated solution that removes the burden of managing and maintaining complex hosting environments. The company provides complete security with its next-generation firewall and customized anti-virus features among many others. Nxtra Data’s managed network & security services controls overall network hosted in data centers while certified experts monitor day-to-day operations, manage maintenanceandupgradesandrapidlyrespond to any interruptions. The company delivers the highest levels of proactive support while saving unnecessary IT hours and needless capital expense. Neil Pollock Chief Executive Officer Nxtra Data
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    48 August 2016www.varindia.com Implementation of GST A Positive Move for the Industry With the passage of India’s biggest tax reform, the GST Bill in the Rajya Sabha on 3rd August, 2016, the Government has lived up to its commitment to replace all the indirect taxes levied on goods and services by the Centre and States. The GST is expected to be implemented from April 2017. With GST, it is anticipated that the tax base will be comprehensive, as virtually all goods and services will be taxable, with minimum exemptions. The Bill will once again be introduced in the Lok Sabha for ratification of the amendments, followed by ratification of the Bill by at least 15 states. GST will be a game-changer in the Indian economy by developing a single Indian market and reducing the cascading effect of tax on the cost of goods and services. It will impact the Tax Structure, Tax Incidence, Tax Computation, Tax Payment, Compliance, Credit Utilization and Reporting, leading to a complete overhaul of the current indirect tax system. The proposed GST will subsume most of the existing central and state taxes on the supply of goods and services, including central excise, service tax, state-level Value Added Tax (VAT) and other local levies on goods. Going ahead, India is expected to adopt a dual GST model where the Central and State Governments will levy GST simultaneously, on a common taxable value, on the supply of goods and services. However, in the case of imports and interstate supplies, an IGST (Integrated GST) shall be levied by the Central Government. Potential benefits of GST • Smooth credit mechanism by decreasing the cascading effect of multiple indirect taxes • Broadening of the tax base with reductions in exemptions/concessions • Creation of a unified common market • Simplified/uniform tax compliance and administration across India There is, however, a mixed response from the trade and industry bodies as well as from analysts on the implications of its implementation. What GST means for the Indian ICT industry? R. Chandrashekhar, President, NASSCOM “The passage of the amendment bill will unarguably usher in the most impactful tax reform this country has seen. The services industry at large was administered under a single authority in the centre under the Service Tax regime. The simplicity and certainty that it offered needs to be emulated in the GST law that States and Centre adopt subsequently. The new tax regime should also be future ready and cater to t h e needs of the emerging digital economy in the country.” Rushabh Shah, President, TAIT “Total tax on software is 15% service tax and 5.5% VAT, totalling about 21.24% on the base rate. This will come down to 18% GST. Software is taxed twice as service tax and VAT. Now, it will be a single tax. We feel that GST will simplify compliance and will free up resources to concentrate on businessexpansion.Thoughimplementation will be done only after things are put in place, companies need to start planning for future.”
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    49www.varindia.com August 2016 AlokDubey, CFO, Acer “The law, giving enough incentives for companies to declare transaction in order to claim tax credits will reduce overall tax evasion. Businesses will now only have to deal with State and central GST departments instead of a variety of state and central departments. This will, hopefully, bring down disputes, litigation and cost of compliance. The new law will motivate businesses to remodel their logistics a n d warehousing solutions. Most organizations have put any major warehousing or logistics decisions on hold till they have clarity on GST law.” Bipin Sapra, Tax Partner, Telecom Practice, EY “While the telecom service will become costlier as the rate of GST will be higher than the present service tax, a lot of cost will also accrue on account of difficult place of supply rules, decentralized and multiple compliances and credit blockages. The law, procedures and administration mechanisms need to be simplified to allow the prices of the mobile service to be low in the hands of the consumer.” Atul Jain, COO, Smart Electronics, LeEco India "The implementation of a unified GST in India will be one of the most significant reforms introduced in recent times. We believe that it will bring in the much- needed transparency in the taxation norms and have an overall positive impact on the Indian economy. We, at LeEco, are still in a start-up phase in India and therefore are very appreciative of the long- term cost benefits that will accrue to our Indian operations. It will certainly ease our cost burden of logistics and benefits of reduced taxation can be passed on to our end- consumers." Narendra Bansal, Chairman & Managing Director, Intex Technologies "Being a manufacturing entity, Intex Technologies stands to benefit from a uniform tax regime because this will boost operational efficiencies, increase cost savings and make products more competitive. This will help in a major way to simplify the way we do business and will boost government initiatives on ease of doing business in India.” Abidali Z Neemuchwala, Chief Executive Officer and Member of the Board, Wipro "We are sure that implementation of the GST would go a long way in strengthening the economy as one common market for taxation as well as address the key issues of transparency, ease-of-doing business and simplification of tax laws. In the process of implementing GST through legislations, we must collectively ensure that there is no drifting away from the intent of the Bill and the cornerstone principles of this government in improving ease of doing business and reduced tax related litigation in India." Sriram S, CEO, iValue Infosolutions "The passage of Goods and Services Tax (GST) Bill is a historic moment, paving the way for the biggest reform in India. The unified tax structure will not only help boost the Indian economy, but will also prove fruitful in the industrial revolution and attract investments. India will become a single country with GST optimizing cost, compliance and convenience. The timeline of 1st April, 2017 rollout looks challenging, but doable with political support." Nitin Kunkolienker, Vice-President, MAIT and Director – Corporate Affairs, Smartlink Network Systems “The proposed move to the GST regime would herald a new beginning in the indirect taxation landscape of modern India, paving the way for a simplified and homogenous tax structure for goods and services. Currently, states’ VAT laws warrantsubmissionofmyriaddocumentation, thereby impeding free movement of goods a n d Central Sales Tax Law also mandates issuance of diverse statutory forms to prove among other facts that the inter-state purchase of goods is for re-sale, and inter-state movement of goods is not a sale. The GST regime would ensure a breakaway from the rigours of maintenance of such voluminous documentation.” Bharat Goenka, Co-Founder & MD- Tally Solutions GST is really great and it has greatest benefits that it is built ground up as a technology-enabled-tax-system which allows for extraordinary traceability. Being technology led, it has the potential to spiral upwards the trust deficit, rather than spiral downwards. However, one of the major drawback or the most critical cause of potential failure of GST will be in the transference o f responsibility of tax compliance and remittance to the customers to make them eligible for input credit. This would create trust deficit in businesses, extended credit cycles choking working capital, and increase complexities in the businesses.
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    50 August 2016www.varindia.com 7th EIITF Emphasizes the major pain points of Indian SMEs VARINDIA played host to the 7th EIITF (Eastern India Information Technology Fair – 2016) that was concluded successfully in Kolkata, amidst speeches and presentations from corporate houses on the opportunities for capitalizing the Indian SMB sector. The topic for this year’s event was – ‘IT & Security Frameworks to protect Information Assets of SMEs’. Besides providing a common platform for the corporates to share ideas, discuss issues and challenges targeting the growth of SMBs in the region in particular and the country in general, the event brought together around 200 senior officials from the IT Department, dignitaries from other Central and state government departments and spokespeople from IT Corporates. The Chief Guest of the event was Shri Kaushik Haldar, Commissioner IT and Telecom, Government of West Bengal. The other guests who attended the event and were present at the lamp lighting ceremony were Col A. K. Nath, ED - C-DAC; Col. HPS Bawa, CEO – WTL; Sri. Manjit Nayak, Addl. Dir- STPI, Kolkata; Mr. S.P. Toshniwal, Chairman - Roshni Lights besides the presence of other big-wigs from the industry. Giving his opening remark, Mr Deepak Kumar Sahu, Chief Editor – VARINDIA spoke about the digital journey that SMBs and theirworkforceisstaringtoembarkandhowit is becoming increasingly important to protect themselves against cyber-attacks. “This would contribute to two strategic programmes of the country that are Make in India and Digital India. Research indicates that only 25 percent of organizations are capable of responding effectively to a cyber-incident; yet the impact of a cyber-attack could be wide-ranging and costly. With the increasingly interconnected nature of our critical infrastructure and data, organizations must approach cyber security more proactively than ever before in order to safeguard assets and data.” The Chief Guest for the evening Col. A.K. Nath, ED - C-DAC enlightened the audience by speaking on how to empower SMEs for a better India”, while Mr. N G Sarkar, DGM- Telecom, Power Grid Corporation of India spoke extensively on the role of Power Grid in providing connectivity for availing services. During the corporate presentations, Mr. Chandrashekara. H.G, Business Manager – Enterprise-Supertron Electronics Pvt Ltd and Mr. Shamik Roy, Product Specialist – Pre Sales, Cloud Client Computing, Dell India collaboratively gave a presentation on the Contribution of Channel Partners in bringing success to the emerging system Integration business in Eastern India. Mr. Satinder Singh, Head, Systems Engineering (Government& Commercial) - NetApp India also gave his perspective on how to protect the growing SMEs in India. Mr. N C Mohapatra, Director Alliances – CSDC Systems took to the dais to give his presentation on CSDC’s specialized offering solution in the space of e-governance, smart governance and Smart IOT solutions. The panel discussion on the topic – ‘Security Frameworks for Smart city in India’ was moderated by Mr Deepak Kumar Sahu, Chief Editor – VARINDIA. The panel that included speakers like Shri Manjit Nayak, Addl. Director- Officer-in-charge, STPI (Kolkata); Mr. HPS Bawa, CEO-WEBEL Technology Ltd.; Mr. K L lalani, Chairman- Lalani Infotech; Mr. Satinder Singh, Head, Systems Engineering (Government & Commercial) - NetApp India and Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies stressed on how the growth of Smart Cities will potentially attract cyber crime and there needs to be curb on it. Towards the end of the event, the Best VARs from the Eastern region of India were recognized in the categories of Best Retailer, Best Reseller, Best VAR, Best Solution Provider, Emerging IT Vendor of the Year Award, Best System Integrator and Best National Distributor. The winners in the award categories respectively were Supreme Technologies Pvt. Ltd., Lalani Infotech Ltd., Technocrat Infotech Pvt. Ltd., Embee Software Pvt. Ltd., FOXIN -Balaji Solutions Pvt. Ltd., Wizertech Informatics Pvt. Ltd. and Supertron Electronics Pvt. Ltd. The event through its technical sessions and presentations walked its audience through the current state of the technology ecosystem in the country and how SMEs will benefit from the conducive business environment that it is giving rise to - 50 August 2016 www.varindia.com (From Left to Right): Mr Manoj Agarwal, Enterprise Business Manager - NetApp India Marketing & Services; Shri Manjit Nayak, Addl. Director- Officer-in-charge, STPI (Kolkata); Mr Deepak Kumar Sahu, Chief Editor – VARINDIA; Mr. HPS Bawa, CEO-WEBEL Technology Ltd.; Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies; Col. A.K. Nath, ED - C-DAC; Mr Amit Roy, CEO - MCS and Mr. N C Mohapatra, Director Alliances – CSDC Systems
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    51www.varindia.com August 2016 WelcomingGuest Speakers Mr. Chandrashekara H.G, Business Manager – Enterprise-Supertron Electronics Pvt Ltd “Supertron is one of the leading distributor companies in India, growing in multiple folds and catering to all kinds of IT needs in India market. Our mission according to Mr V K Bhandari, Chairman & MD of Supertron is - ‘customer satisfaction through quality and reliability of our services and products, to be achieved by our will to deliver the best by continuously improving our services, products and procedures’. We practically as a team of 1000+ members work towards this mission. We have 53 branches across India and have been associated with more than 20 international vendors. We work with 11000+ partners and have our reach to 750+ cities.” Col. A.K. Nath, ED - C-DAC “C-DAC as you all know is the R&D agency and scientific organization of the government of India and is part of the Electronics and Information Technology industry. Our agenda is basically to carry out application and mission oriented research in forward areas of computers and electronic technologies. We are headquartered at Pune. We are better known as we were formed in 1988 for developing Super Computers but now we have other thematic areas. The thematic areas of R&D are – professional electronics, Health Informatics, Software Technologies, Multilingual Computing, Education & Training and Cyber Security & Forensics. Today we are in a very vibrant state where the government has defined for us very well established canvases.” Mr. Shamik Roy, Product Specialist – Pre Sales, Cloud Client Computing, Dell India “A few years back we were dependent on our landline phone for all our verbal communications. Today our direct phone devices are not the landline but the smartphones. Many of us would feel uncomfortable if we do not have our smartphones with us. So what is the outcome of all these technologies at your disposal? There are many ways technologies affecting us which you would not realize directly until and unless someone enlightens us on that. And the biggest impact is data. If you see, the data size is increasing in manifolds. A few years back, this would have been just email and postal communication. But today the communication happens through 5 or 6 different mediums.” Mr. N C Mohapatra, Director Alliances – CSDC Systems “CSDC stands for Canadian Software Development Corporation, established in the year 1989. Since 27 years we have been in the business of GSP (Government Services Platform). We cater to only the Government business and are not into any corporate or private business. We have an application by the name of AMANDA. AMANDA is simply the most empowering Case Management & Process Automation platform for Governments and Regulatory Agencies. It helps you develop sophisticated apps in weeks, not years. The software is a complete ‘Make in India’ software but we have not done any business in India till 2012. We are present in 46 countries and have been serving more than 500 customers.” Mr. Satinder Singh, Head, Systems Engineering (Government & Commercial) - NetApp India “NetApp sees the cloud ecosystem to be having 3 major players – Public cloud players; local cloud service providers who have a specific reach and have a relationship with the customers and the third one is the private cloud market. When the journey of the Cloud started in 2010-11, there have been very dramatic comments been shared by both the private and the public cloud players. In the following years, we found many customers moving to the public cloud, while most of the major start-ups are seen embracing the private cloud. So there happens to a mix of both the clouds.” Mr. N G Sarkar, DGM- Telecom - Power Grid Corporation of India “Besides being a power transmission company, Power Grid has a second wing of Telecom. Anyone using data on mobile phone, whether for personal or official use is using the telecom network of Power Grid. We are the fastest growing Electric Utility in the world as per Platts Top 250. The profit for the company after taxes crosses RS 5,000 crore. We have been awarded several licences under 3 categories - the National Long Distance Operator (NLD) license which we got in 2006; we have the Internet Service Provider – Category ‘A’ License for providing internet service and the third one is Infrastructure Provider (IP -1) licence which we were awarded in 2002.”
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    52 August 2016www.varindia.com EIITF AWARDS 2016 Winners Delegation during the Event Best National Distributor, Eastern India, Supertron Electronics Best Reseller,Eastern India,Lalani Infotech Best Retailer,Eastern India Supreme Technologies Best Solution Provider, Eastern India, Embee Software The Technical session in progress Canon Stall Best System Integrator, Eastern India,Wizertech Informatics Best VAR - Eastern India - Technocrat Infotech CSDC Stall Best VAR - Eastern India - Technocrat Infotech Emerging IT Vendor of the Year-FOXIN,Balaji Solutions During the Registration Process
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    53www.varindia.com August 2016 Partnersto the event The panel discussion on ‘Security Frameworks for Smart city in India’ was moderated by Mr Deepak Kumar Sahu, Chief Editor – VARINDIA. The theme selected for the discussion was apt, in view of the current IT landscape in the country. The discussion threw light on the fact that with new technologies emerging almost every day, business is becoming complex and the growth of ICT industry in India is highly becoming dependent upon SMEs, because of their rapid growth and proliferation. SMEs play a key role in ensuring that the growth in the sector remains on track. Digitization in SME sector in India is growing fast and is soon becoming the engine of the economic development that creates jobs and curbs economic poverty by empowering the bottom of the pyramid. Panellists joining in the conversation also marked the fact that the growing internet base has a direct correlation to growth of e-commerce in the country. While emphasizing on security, the deliberation pointed out that with emerging mobile and cloud platforms, organizations today need to be increasingly secure as the environment in which they operate is growing more and more complex and dynamic with attackers using innovative techniques. Going forward, the huge increase in data that smart cities’ connected infrastructure will produce raises privacy issues that may be beyond the scope of existing laws. The current IT Act might not give adequate protection to the citizen data that smart cities will generate and there is a need to put in place an appropriate legal framework to address such activities in the smart city eco-system. Smart cities not only offer the potential for cost saving efficiencies, but also attractive targets for cybercrime. The Security response to this challenge must be equally innovative - a way that helps an organization become nimble footed to respond quickly to real threats in its environment. A Security programme needs to be dynamic and vibrant such that it enables quick response to threats, vulnerabilities and actual cyber attacks. The panel also aimed to know on how to empower SMBs and everyone present during the discussion commended that SMBs have to leverage the power of digitization in order to grow their business. (From Left to Right): Mr. Uday Bhaskar Rao, MD & CEO - IRam Technologies; Mr. K L lalani, Chairman- Lalani Infotech; Mr. HPS Bawa, CEO-WEBEL Technology Ltd.; Shri Manjit Nayak, Addl. Director- Officer-in-charge, STPI (Kolkata) and Mr. Satinder Singh, Head, Systems Engineering (Government & Commercial) - NetApp India ‘Security Frameworks for Smart city in India’ Panel Discussion Principal Partner Gold Partners Printing Partner Telecom Partner Supporting Partners
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    54 August 2016www.varindia.com At present, both Indian and global security market has been stormed by a new security threat–“Ransomware”. Ithelpscybercriminals to capture the system or network so that they can demand ransom. To encounter this cyber threat, eScan has developed a solution which saves users from Ransomware attacks. “Talking about the security landscape, isolationoftheglobalimpactofcybercrimemay not be an accurate way to determine security threats. Having said that, Ransomware is one of the security threats which has created havoc across India as well as globally. The financial gains are what drive cybercriminals to spread the ransomware time and again with its newer versions. At present, it completely hijacks the system or network and asks the victims to pay with bit coins to allow access to the system. In many cases, it also threatens to sabotage the complete network. They can target any PC user, whether it is a home computer or endpoints or enterprise servers. eScan has developed an auto backup solution to back up important files, which can be retrieved in case of ransomware attacks. Hence, the network or individual users do not fall prey to the ransomware’s demands,” said Sunil Kriplani, Senior Vice-President, eScan. Ransomware With time, Ramsomware has also changed its form and the methods of attack. It is becoming sophisticated to make it believable for the victims. Further explaining the newly-emerged threat, Kriplani said, “Ransomware is a bigger threat than perceived earlier, as it has been changing in its form and attacks and getting smarter by the day with its behaviour and the method of spreading itself. It is becoming more sophisticated with stealth modes to make it more believable by users. At times, it hides through layers in endpoints or storage devices to sneak inside the larger enterprises.” This threat has been driven by a few factors like wide adoption of technology, internet For successful Smart Cities and Digital adoption, a few major factors need to be considered such as protection of personal data, training and creating awareness, to make laws to mitigate risks, protect individual identity, etc. “These are some of the key issues that need to be kept in mind for robust implementation of Smart Cities or Digital adoption in India to provide a seamless and secure platform for various services – be it government, healthcare or financial institutions. As said before, one of the key points to be considered is to safeguard DATA(personalinformation,financialdata,IP, etc) as we embrace the Smart City and Digital India transformations. Apart from training and creating awareness about the proper cybersecurity guidelines, laws to mitigate risks, laws to protect individual identity / resolve cyber attack cases, etc. So putting the rules and policies in place and adhering to while using these technologies makes it easy in the day-to- day life,” suggested Kriplani. Security measures for Ransomware To avoid Ransomware attacks, technology users should be cautious about the attack, have a strong data backup and be aware about the do’s and don’ts of ransomware. It is not only the responsibility of the individual but also large enterprises need to train their employees and also implement strict guidelines about internet usage for employees. “A key component to prepare for a ransomware attack is to develop a robust backup strategy of data. Implementation of a robust security solution and being aware about the do’s and don’ts to stay safe from ransomware attacks is also important. Large enterprises also need to train their employees about how to stay safe by implementing stringent guidelines about internet usage, to protect itself from internal sabotages, due to ignorant employees,” concluded Kriplani. n penetrationandconnecteddevices,andfinancial information generated via online banking facilities have triggered the cybercriminals. BFSI, government, education, etc are highly volatile segments for these attacks. “As discussed above, one of the drivers of the cybercrime growth is faster adoption of technologyacrosslargeenterprisetoindividuals for their usage in doing business to personal use. The second driver is fast in growth to connect with devices and online penetration. These, coupled with the lucrative financial to IP-based information now getting generated in every second by users through net banking to e-commerce purchases to personal information sharing, make it a highly lucrative ground of hunting by cybercriminals. Again, inferring from the above discussion, the networks having financial, personal information, trading, etc are the most affected networks or targets, such as BFSI, government, Infrastructure, education, and healthcare are more prone to attacks by DDoS, APTs or ransomwares,” stated Kriplani. Security and Digital India & Smart Cities Sunil Kriplani Senior Vice-President eScan Security veteran, Sunil Kriplani, Senior Vice-President, eScan, in a chat with VARINDIA discussed about the present security landscape, the changing forms of the Ransomware, the drivers of this threat and security measures to be taken for the cyber attacks A robust backup strategy key component for Ransomware Attack
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    56 August 2016www.varindia.com "We will launch 20 feature phones and 10 smartphones in the next two quarters" and 10 smartphones in the next two quarters and we are well on our path for this. Howmanyphonesyourcompany sold during FY 2015-16? We won’t be able to share the precise figures but it is a good chunk of the existing market in terms of volume. Of your sales, what would be the ratio for offline and online distribution? And who are your online retailers? Our offline distribution is 100 per cent at the moment and we don’t see it changing in the immediate future. In the Intended Consumer Reach that we are largely operating in, it is important for us to be present in the physical set-up that people are attuned to. Has Ziox Mobiles participated in Make-in-India programme? We are a “Make-in-India” operation with our current plant set-up in New Delhi at a production capacity of 12 lines and two Can you share Ziox Mobile's biggest achievements and milestones during FY2015-16? We have been building and correcting our basics in the last fiscal to make sure that we are ready for the market. In terms of specifics, we have streamlined our factory and distribution network for a smooth and efficient flow, revamped our internal processes so that each individual holds undisputed accountability in his/her domain and owns the complete process. We have had talent acquisition across functions and regions to make sure that our product reach down to the last-mile retailer is foolproof. What were some of the biggest trends during FY 2015-16? The three biggest trends that I have been seeing are: Dissemination of 4G to the lowest denominator where quality compromise is avoidable; Screen resolution getting better across sizes; and content consumption. With 4G being the new hygiene factor the category must move to innovate and develop devices which are adequately enabled for high- speed internet and more. Screen resolution requirements are getting higher and higher, across price segments and it is important that the category caters to the same or risk losing customers from particular segments. Content consumption over mobile devices will always be a notch over any graphs and so besides network providers, we as manufacturers must cater to this demand by making devices which are technologically sound. How many mobile phones Ziox Mobiles launched during FY 2015- 16? Wehad20featurephonesand7smartphones in FY 2015-16. It is now important for us to launch devices on a weekly basis for feature phones and make topnotch smartphones in targeted segments so that we may cater across the market. We will launch 20 feature phones more factories in the pipeline. And this has been our intent from the very start to be an Indian set-up with world-class standards and make Indian consumers better than their international counterparts. Whatkindofafter-salessupport system you have? With an over 500-service centre network across India, which is growing by the day, we are well prepared for any queries and responses that we receive in the post-sales support system. Currently, it is a third-party set-up, but we are in the process of having our set-up in place soon. We enjoy an average TAT of under-3 days at the moment which also speaks volumes of our product testing and QC at the manufacturing stage. Keeping the performance of FY 2015-16 in mind, what is your revenue expectation in 2016-17? What are the new innovations we could see from Ziox Mobiles in 2016? We will be incorporating a lot of luxury factors offered by other brands as hygiene for Ziox devices, e.g., Wireless FM, 8GB internal memory with pre-loaded content, gaming packages, etc. How do you foresee the Indian mobile phone industry for FY 2016-17 and what is your plan for FY2016-17? There is obvious shift to data consumption devices and that is where the category will move into, but we would want to do something more. At its very heart a mobile phone is a connection building device and we would want to invest on the hardware and software for phones which will make Ziox Mobiles truly connective to our consumers’ needs. n pravin@varindia.com Deepak Kabu CEO, Ziox Mobiles An industry veteran in the IT and mobile phone, Deepak Kabu has vast experience in distribution and channel management. As chief executive officer for Ziox mobiles, he is charged to bring forth his experience from both his professional and personal learnings to make Ziox Mobiles a successful player in the Indian mobile handset industry. On the personal front, Deepak loves travelling and is always on the lookout for a new experience whether it is food, meeting new people, making new friends or learning something new. In an exclusive interview with Pravin Prashant of VARINDIA, Deepak Kabu, CEO, Ziox Mobiles talks about the company’s achievements, trends, future launches, Make in India and after-sales support. Excerpts of the interview:
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    57www.varindia.com August 2016 www.varindia.comAugust 2016 The Anniversary Issue will also cover many interesting stories on IT trends, Software defined anything and opportunities in DIGITAL INDIA and SMART CITY initiatives Recognize the efforts of the Marketing Heads in the organizations who work hand in hand by balancing between The Brand - vision and operational goals. CHANNEL LEADERSHIP SURVEY 2016 The Anniversary Special Issue will bring out a detailed report on the performance of corporates in the Indian ICT Industry. It will cover an in-depth analysis of the Corporates and IT distribution business in India. The fourth Annual Channel Leadership Survey (CLS 2015-16) will carry a detailed analysis of(CLS 2015-16) will carry a detailed analysis of corporates engaged in hardware, software and services business. This special issue will cover various segments that includes : Corporate Office: VAR HOUSE, Kalinga Digital Media Pvt. Ltd. A-84A/3, Rose Apartments, Paryavaran Complex, IGNOU Road, New Delhi - 110030 Tel : 011-41656383, 41655458, Fax : 011-46061809 E-Mail : publisher@varindia.com, Website : www.varindia.com
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    58 August 2016www.varindia.com *TBR Corporate IT Buying Behavior and Customer Satisfaction Study – x86-based Servers, Fourth Quarter 2015. The following are trademarks or registered trademarks of Lenovo: Lenovo, the Lenovo logo, ThinkServer and System x. Intel, the Intel logo, Xeon and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries. ©2016 Lenovo. All rights reserved. † Terms and Conditions apply. Powered by Intel® Xeon® processor E3 series. Intel Inside® . Powerful Data Center Outside. Lenovo, No. 1 in TBR customer satisfaction index.* Call 1800 3000 9990 to discover how our servers can help grow your business. Mail to: corpsales@lenovo.com Or visit: Lenovo.com/server Lenovo™ System x® servers come with incredible power, maximum expandability and unmatched reliability. That's right, a server range that assures less hassles and more smiles.
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    59www.varindia.com August 2016 Aprice tag that will get you new customers. Introducing the ThinkServer TS140 for small businesses with big demands. The following are trademarks or registered trademarks of Lenovo: Lenovo, the Lenovo logo and ThinkServer. Intel, the Intel logo, Xeon and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries. Microsoft and Windows are registered trademarks of Microsoft Corporation. ©2016 Lenovo. All rights reserved. † Terms and Conditions apply. The test(s) above are performed on statistical samples. At Lenovo™ we develop technology to meet the ever-growing demands of small businesses. With that in mind, we have launched the ThinkServer® TS140 in India. It is powered to take on tough challenges, yet priced attractively. · Supports enterprise-grade HDDs (Built-in RAID 5) · Whisper-quiet at 26 decibels · Intel® Xeon® E3 series processor · Windows Server® 2012 R2 platform So go on, add this server to your portfolio and keep adding to your customer base. Powered by Intel® Xeon® processor E3 series. Intel Inside® . Powerful Data Center Outside. Call 1800 3000 9990 to discover how our servers can help grow your business. Mail to: corpsales@lenovo.com Or visit: Lenovo.com/server
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    60 August 2016www.varindia.com 60 pages including cover RNI - NO 72399/1999 Reg. No: DL-SW-1/4030/15-17Printing Date 18 & 19 Date of Posting 20 & 21 every month