This document provides a step-by-step tutorial for creating a sales funnel chart in Excel. It begins by outlining some of the problems with funnel charts, such as how they can mislead readers by not proportionally representing data. It then explains that executives still want to see these charts despite the issues. The tutorial shows how to take a stacked pyramid chart and modify it through flattening, flipping, and labeling to resemble a funnel. The 7 steps include selecting the chart type, switching rows and columns, adjusting rotation, reversing the axis order, cleaning up labels and grids, and adding data labels.