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Edgar Dale's Cone of Experience
Questions to be Addressed: 
 Who is Edgar Dale? 
 What is the Cone of Experience? 
 Is the Cone of Experienced based 
on previous theories? 
 What are mis-conceptions of the 
Cone of Experience? 
 How can the Cone help 
instruction?
Edgar Dale (1900-1985) served on The Ohio State 
University faculty from 1929 until 1970. He was an 
internationally renowned pioneer in the utilization 
of audio-visual materials in instruction. He also 
made major research contributions in the teaching of 
vocabulary and testing readability of texts. Jeanne S. 
Chall, an OSU Ph.D. graduate who went on to 
become a leading innovator in reading research. 
Perhaps Professor Dale's most famous concept was 
called the "cone of experience," a graphic depiction 
of the relationship between how information is 
presented in instruction and the outcomes for 
learners. 
- Take from the Ohio State University Website 
http://ehe.osu.edu/edtl/about/tradition.cfm#dale
 First introduced in Dale’s 
1946 book, Audio-Visual 
Methods in Teaching 
 Designed to “show the 
progression of learning 
experiences” (Dale (1969) p. 108) 
from the concrete to the 
abstract
CONCRETE LEARNING ABSTRACT LEARNING 
 First-hand 
experiences 
 Learner has some 
control over the 
outcome 
 Incorporates the use 
of all five senses 
 Difficulty when not 
enough previous 
experience or 
exposure to a concept 
 Every level of the 
Cone uses abstract 
thinking in come way
 Hoban, Hoban & Zisman’s Visual Media Graph 
 Value of educational technology is based on their degree 
of realism 
 Jerome Bruner’s Theory of Instruction 
 Three levels in the learning process 
 Enactive – direct experience 
 Iconic – representation of experience 
 Symbolic – words or visual symbols 
 The process of learning must begin in concrete 
experiences and move toward the abstract if mastery is to 
be obtained.
Intentions of the 
Cone of 
Experience 
 Dale (1969) wrote that 
 May lead to a more useful way 
of thinking about audio visual 
materials and their application 
in the classroom 
 The levels of the Cone are 
interactive 
 As one moves up the Cone 
there is not necessarily an 
increase in difficulty but rather 
an increase in abstract thought
Mis-Conceptions of the Cone 
 All teaching/learning must move from the bottom to 
the top of the Cone. 
 One kind of experience on the Cone is more useful 
than another 
 More emphasis should be put on the bottom levels of 
the Cone 
 The upper level of the Cone is for older students while 
the lower levels are for younger students 
 It overemphasizes the use of instructional media
Misrepresentations of the Cone 
www.biij.org/2008/1/e16/fig4.gif 
www.compstrategies.com/.../img002.gif 
www.cals.ncsu.edu/agexed/sae/ppt1/img012.GIF 
web20guru.wikispaces.com/file/view/dalescone.gif
 Enactive – direct experiences 
 Direct, Purposeful 
 Contrived 
 Dramatized 
 Iconic – pictorial experiences 
 Demonstrations 
 Study trips 
 Exhibits 
 Educational television 
 Motion pictures 
 Recordings, radio, still pictures 
 Symbolic – highly abstract 
experiences 
 Visual symbols 
 Verbal symbols
Direct and Purposeful 
Experiences 
 Direct, first hand 
experiences 
 Have direct 
participation in the 
outcome 
 Use of all our 
senses 
 Examples: 
 Working in a 
homeless shelter 
 Tutoring younger 
children
 Models and mock-ups 
 “editing of reality” 
 Necessary when real 
experience cannot be 
used or are too 
complicated 
 Examples 
 Use of a pilot simulator 
 Mock up of an auto plant 
to show the auto making 
process
 Reconstructed experiences 
 Can be used to simplify an 
event or idea to its most 
important parts 
 Divided into two categories 
 Acting – actual 
participation (more 
concrete) 
 Observing – watching a 
dramatization take place 
(more abstract) 
Monticello Students engaged in a mock trial
ICONIC EXPERIENCES ON THE CONE 
 Progressively moving toward greater use of 
imagination 
 Successful use in a classroom depends on how 
much imaginative involvement the method can 
illicit from students 
 Involves: 
 Demonstrations 
 Study trips 
 Exhibits 
 Motion pictures 
 Educational television 
 Radio, recordings, and still pictures
Demonstrations 
• Visualized explanation of 
an important fact, idea, 
or process 
• Shows how certain things 
are done 
• Examples: 
▫ How to make a peanut 
butter and jelly 
sandwich 
▫ How to play the piano 
▫ How to lift a 
fingerprint 
www.ttr.com/model1.html 
Flame Salt Test Demonstration- You 
Tube (right click to open link) 
•http://www.youtube.com/watch?v= 
YFqq1rL8PjQ
Study Trips 
 Watch people do things 
in real situations 
 Observe an event that is 
unavailable in the 
classroom 
 Examples: 
 Civil War Re-enactment 
 Old World Wisconsin 
 Class trip to Washington 
D.C.
Exhibits 
 Something seen by 
a spectator 
 Two types 
 Ready made 
○ Museum 
○ Career fair 
 Home-made 
○ Classroom project 
○ National History Day 
competition
Educational Television and 
Motion Pictures 
Television Motion Pictures 
 Bring immediate 
interaction with events 
from around the world 
 Edit an event to create 
clearer understanding 
than if experienced 
actual event first hand 
 Example: 
 TV coverage of 9/11 
 Can omit unnecessary or 
unimportant material 
 Used to slow down a 
fast process 
 Viewing, seeing and 
hearing experience 
 Can re-create events 
with simplistic drama 
that even slower 
students can grasp
Recordings, Radio, and Still 
Pictures 
 Can often be understood 
by those who cannot 
read 
 Helpful to students who 
cannot deal with the 
motion or pace of a real 
event or television 
 Examples: 
 Time Life Magazine 
 Listening to old radio 
broadcasts 
 Listening to period music 
copyservices.tamu.edu/clipart/clip09/index.html
Very little immediate physical action 
 Difficult only if one doesn’t have enough 
direct experience to support the symbol 
Used at all levels of the Cone in varying 
importance 
Involves: 
• Visual symbols 
• Verbal symbols
VISUAL SYMBOLS 
 No longer involves 
reproducing real situations 
 Chalkboard and overhead 
projector the most widely 
used media 
 Help students see an idea, 
event, or process 
 Examples: 
 Chalkboard 
 Flat maps 
 Diagrams 
 charts 
http://pro.corbis.com 
http://419.bittenus.com/6/6ballgameslottery/geography.gif
 Two types 
› Written words – more 
abstract 
› Spoken words – less 
abstract 
 Examples: 
› Discussion 
› Explanation/lecture
Concrete or Abstract 
Learning? 
How could 
Dale’s Cone of 
Experience have 
changed this 
lesson for 
Calvin? 
What 
instructional 
media could his 
teacher have 
used to have 
helped Calvin 
find meaning in 
this lesson?
What does the Cone mean for instruction? 
 Dale (1938) taught teachers 
that they should help their 
students learn how the media 
effects us, and to critically 
evaluate it. 
 Teachers must evaluate the 
benefit of the learning vs. the 
amount of time required in 
the lesson 
 How to effectively use 
instructional media to 
helping students move from 
concrete to abstract thought 
http://elzeeyed.com/ydome/wpcontent/uploads/2007/08/teacher_cartoon.gif
Other Instructional Technology 
Learning Theories 
 Anchored Instruction 
◦ Developed by John Bransford at Vanderbilt University 
◦ Principles: 
 1. Learning and teaching activities should be 
anchored around a case-study or problem 
 2. Curriculum materials should allow students to 
explore a lesson through instructional media 
 Elaboration Theory 
◦ Charles Reigeluth (Indiana University) and his colleagues 
in the late 1970s 
◦ Elaboration theory is an instructional design theory that 
emphasizes the creation of a learning sequence from 
simple to more complex content in order to create deeper 
understanding.
 How do you use technology in your instruction? 
 Does the use of technology enhance learning? 
 Do today’s technology savvy students require 
greater usage of technology than in the past? 
 How can you use technology to create learning 
experiences?
Conclusion: 
•The Cone of Experience 
is a visual device to aid 
teachers in the selection 
of instructional media 
•The Cone is based on the 
movement from concrete 
experiences to abstract 
experiences 
•The literal interpretation 
of the Cone has resulted 
in misconceptions of its 
use 
•The Cone has practical 
applications in 
classroom instruction
 Cisco Systems, Incorporated. (2008). Multimodal learning through media: What the 
research says. Fadel, C., & Lemke, C. Retrieved from 
http://www.cisco.com/web/strategy/docs/education/Multimodal-Learning-Through- 
Media.pdf on February 10, 2009. 
 Dale, E. (1969). Audiovisual methods in teaching. New York: Dryden Press 
 Dooley, K. (2005). Advanced methods in distance education: Applications and practices 
for educators, administrators and learners. Hershey, PA: Information Science Publishing. 
 Heinich, R., Molenda, M., & Russell, J. D. (1989). Instructional media and the new 
technologies of instruction. New York: Macmillan. 
 Molenda, M. (2003). Cone of Experience. In Kovalchick, A., & Dawson, K. (Eds.). 
Education and technology: An encyclopedia (p. 161-164). Santa Barbara, Calif: ABC-CLIO. 
 Seels, B. (1997). The relationship of media and ISD theory: The unrealized promise of 
Dale’s cone of experience. Paper presented at the annual meeting of the Association for 
Educational Communications and Technology. Albuquerque, New Mexico. (ERIC 
Document Reproducation Service No. ED409869) 
 Turner, G. (2000). Teaching young adults: A handbook for teachers in further education. 
Florence, KY: Routledge. 
 Elaboration Theory - http://www.learning-theories.com/elaboration-theory-reigeluth. 
html 
 Anchored Instruction - http://tip.psychology.org/anchor.html

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Edgar dale s cone of experience

  • 1. Edgar Dale's Cone of Experience
  • 2. Questions to be Addressed:  Who is Edgar Dale?  What is the Cone of Experience?  Is the Cone of Experienced based on previous theories?  What are mis-conceptions of the Cone of Experience?  How can the Cone help instruction?
  • 3. Edgar Dale (1900-1985) served on The Ohio State University faculty from 1929 until 1970. He was an internationally renowned pioneer in the utilization of audio-visual materials in instruction. He also made major research contributions in the teaching of vocabulary and testing readability of texts. Jeanne S. Chall, an OSU Ph.D. graduate who went on to become a leading innovator in reading research. Perhaps Professor Dale's most famous concept was called the "cone of experience," a graphic depiction of the relationship between how information is presented in instruction and the outcomes for learners. - Take from the Ohio State University Website http://ehe.osu.edu/edtl/about/tradition.cfm#dale
  • 4.  First introduced in Dale’s 1946 book, Audio-Visual Methods in Teaching  Designed to “show the progression of learning experiences” (Dale (1969) p. 108) from the concrete to the abstract
  • 5. CONCRETE LEARNING ABSTRACT LEARNING  First-hand experiences  Learner has some control over the outcome  Incorporates the use of all five senses  Difficulty when not enough previous experience or exposure to a concept  Every level of the Cone uses abstract thinking in come way
  • 6.  Hoban, Hoban & Zisman’s Visual Media Graph  Value of educational technology is based on their degree of realism  Jerome Bruner’s Theory of Instruction  Three levels in the learning process  Enactive – direct experience  Iconic – representation of experience  Symbolic – words or visual symbols  The process of learning must begin in concrete experiences and move toward the abstract if mastery is to be obtained.
  • 7. Intentions of the Cone of Experience  Dale (1969) wrote that  May lead to a more useful way of thinking about audio visual materials and their application in the classroom  The levels of the Cone are interactive  As one moves up the Cone there is not necessarily an increase in difficulty but rather an increase in abstract thought
  • 8. Mis-Conceptions of the Cone  All teaching/learning must move from the bottom to the top of the Cone.  One kind of experience on the Cone is more useful than another  More emphasis should be put on the bottom levels of the Cone  The upper level of the Cone is for older students while the lower levels are for younger students  It overemphasizes the use of instructional media
  • 9. Misrepresentations of the Cone www.biij.org/2008/1/e16/fig4.gif www.compstrategies.com/.../img002.gif www.cals.ncsu.edu/agexed/sae/ppt1/img012.GIF web20guru.wikispaces.com/file/view/dalescone.gif
  • 10.  Enactive – direct experiences  Direct, Purposeful  Contrived  Dramatized  Iconic – pictorial experiences  Demonstrations  Study trips  Exhibits  Educational television  Motion pictures  Recordings, radio, still pictures  Symbolic – highly abstract experiences  Visual symbols  Verbal symbols
  • 11. Direct and Purposeful Experiences  Direct, first hand experiences  Have direct participation in the outcome  Use of all our senses  Examples:  Working in a homeless shelter  Tutoring younger children
  • 12.  Models and mock-ups  “editing of reality”  Necessary when real experience cannot be used or are too complicated  Examples  Use of a pilot simulator  Mock up of an auto plant to show the auto making process
  • 13.  Reconstructed experiences  Can be used to simplify an event or idea to its most important parts  Divided into two categories  Acting – actual participation (more concrete)  Observing – watching a dramatization take place (more abstract) Monticello Students engaged in a mock trial
  • 14. ICONIC EXPERIENCES ON THE CONE  Progressively moving toward greater use of imagination  Successful use in a classroom depends on how much imaginative involvement the method can illicit from students  Involves:  Demonstrations  Study trips  Exhibits  Motion pictures  Educational television  Radio, recordings, and still pictures
  • 15. Demonstrations • Visualized explanation of an important fact, idea, or process • Shows how certain things are done • Examples: ▫ How to make a peanut butter and jelly sandwich ▫ How to play the piano ▫ How to lift a fingerprint www.ttr.com/model1.html Flame Salt Test Demonstration- You Tube (right click to open link) •http://www.youtube.com/watch?v= YFqq1rL8PjQ
  • 16. Study Trips  Watch people do things in real situations  Observe an event that is unavailable in the classroom  Examples:  Civil War Re-enactment  Old World Wisconsin  Class trip to Washington D.C.
  • 17. Exhibits  Something seen by a spectator  Two types  Ready made ○ Museum ○ Career fair  Home-made ○ Classroom project ○ National History Day competition
  • 18. Educational Television and Motion Pictures Television Motion Pictures  Bring immediate interaction with events from around the world  Edit an event to create clearer understanding than if experienced actual event first hand  Example:  TV coverage of 9/11  Can omit unnecessary or unimportant material  Used to slow down a fast process  Viewing, seeing and hearing experience  Can re-create events with simplistic drama that even slower students can grasp
  • 19. Recordings, Radio, and Still Pictures  Can often be understood by those who cannot read  Helpful to students who cannot deal with the motion or pace of a real event or television  Examples:  Time Life Magazine  Listening to old radio broadcasts  Listening to period music copyservices.tamu.edu/clipart/clip09/index.html
  • 20. Very little immediate physical action  Difficult only if one doesn’t have enough direct experience to support the symbol Used at all levels of the Cone in varying importance Involves: • Visual symbols • Verbal symbols
  • 21. VISUAL SYMBOLS  No longer involves reproducing real situations  Chalkboard and overhead projector the most widely used media  Help students see an idea, event, or process  Examples:  Chalkboard  Flat maps  Diagrams  charts http://pro.corbis.com http://419.bittenus.com/6/6ballgameslottery/geography.gif
  • 22.  Two types › Written words – more abstract › Spoken words – less abstract  Examples: › Discussion › Explanation/lecture
  • 23. Concrete or Abstract Learning? How could Dale’s Cone of Experience have changed this lesson for Calvin? What instructional media could his teacher have used to have helped Calvin find meaning in this lesson?
  • 24. What does the Cone mean for instruction?  Dale (1938) taught teachers that they should help their students learn how the media effects us, and to critically evaluate it.  Teachers must evaluate the benefit of the learning vs. the amount of time required in the lesson  How to effectively use instructional media to helping students move from concrete to abstract thought http://elzeeyed.com/ydome/wpcontent/uploads/2007/08/teacher_cartoon.gif
  • 25. Other Instructional Technology Learning Theories  Anchored Instruction ◦ Developed by John Bransford at Vanderbilt University ◦ Principles:  1. Learning and teaching activities should be anchored around a case-study or problem  2. Curriculum materials should allow students to explore a lesson through instructional media  Elaboration Theory ◦ Charles Reigeluth (Indiana University) and his colleagues in the late 1970s ◦ Elaboration theory is an instructional design theory that emphasizes the creation of a learning sequence from simple to more complex content in order to create deeper understanding.
  • 26.  How do you use technology in your instruction?  Does the use of technology enhance learning?  Do today’s technology savvy students require greater usage of technology than in the past?  How can you use technology to create learning experiences?
  • 27. Conclusion: •The Cone of Experience is a visual device to aid teachers in the selection of instructional media •The Cone is based on the movement from concrete experiences to abstract experiences •The literal interpretation of the Cone has resulted in misconceptions of its use •The Cone has practical applications in classroom instruction
  • 28.  Cisco Systems, Incorporated. (2008). Multimodal learning through media: What the research says. Fadel, C., & Lemke, C. Retrieved from http://www.cisco.com/web/strategy/docs/education/Multimodal-Learning-Through- Media.pdf on February 10, 2009.  Dale, E. (1969). Audiovisual methods in teaching. New York: Dryden Press  Dooley, K. (2005). Advanced methods in distance education: Applications and practices for educators, administrators and learners. Hershey, PA: Information Science Publishing.  Heinich, R., Molenda, M., & Russell, J. D. (1989). Instructional media and the new technologies of instruction. New York: Macmillan.  Molenda, M. (2003). Cone of Experience. In Kovalchick, A., & Dawson, K. (Eds.). Education and technology: An encyclopedia (p. 161-164). Santa Barbara, Calif: ABC-CLIO.  Seels, B. (1997). The relationship of media and ISD theory: The unrealized promise of Dale’s cone of experience. Paper presented at the annual meeting of the Association for Educational Communications and Technology. Albuquerque, New Mexico. (ERIC Document Reproducation Service No. ED409869)  Turner, G. (2000). Teaching young adults: A handbook for teachers in further education. Florence, KY: Routledge.  Elaboration Theory - http://www.learning-theories.com/elaboration-theory-reigeluth. html  Anchored Instruction - http://tip.psychology.org/anchor.html

Editor's Notes

  1. As the use of technology becomes more important in our daily lives, it has also become important as a classroom learning tool. It can be used to enhance learning experiences or even create new experiences. Think back to an academic learning experience you had in school. If technology was involved, how did it influence your experience? If it wasn’t involved, how could technology be applied today to enrich that experience for your students?[Take a few examples from the group to stimulate conversations and interest]
  2. In today’s presentation I will address the following questions about Dale’s Cone of Experience.[read out loud]
  3. Edgar Dale was an instructor at Ohio State University who specialized in the classroom use of audio-visual technologies. Dale’s Cone of Experience is considered to be the pioneer example of the marriage between learning and AV use.
  4. Dale’s Cone first appeared in his 1946 textbook titled “ Audio-Visual Methods in Teaching. This text is the grail for any educator wanting to successfully integrate AV materials into instruction. Dale intentions were not for the Cone to represent all ways of learning but instead to create a visual with which to categorize the progression of AV material usage, from the concrete to abstract experience.
  5. Concrete and Abstract learning are key concepts in the visual layout of the Cone. (Read slide aloud) Although Dale points out that every level of the Cone contains some form of abstractedness, such as words, he emphasizes that the lower levels of the Cone rely more on concrete experiences as foundations for later abstract exploration.
  6. Two previous theorists greatly influenced Dale while he was creating the Cone. (Read first bullet) Dale writes of his Bruner’s influence in his Audio Visual textbook. Dale writes that he based the division of the Cone on Bruner’s Theory of Instruction. Bruner’s theory involves (Read slide aloud)
  7. Dale outlined his intentions for the use of the Cone of Experience in the 1969 version of his Audio Visual Textbook. (read slide out loud)
  8. Dale’s Cone of Experience is often mis-interpreted and more recently mis-represented. In Dale’s 1969 version of his Audio Visual text, he dedicates an entire section to refuting these mis-conceptions, which include (read slide aloud).
  9. Probably the most widely accepted, yet totally incorrect representation of Dale’s Cone are the examples you see here. Dale’s original Cone does not include the retention percentages nor had Dale ever mentioned them in his writings. These percentages have been attributed to a government report in the 1950’s and has since been refuted. There is no evidence as to who first attached these percentages to Dale’s Cone, but they have unfortunately stuck.
  10. Now lets look at the real Cone and its contributions to education. Using Bruner’s three learning process levels, Dale grouped the Cone’s categories into Enactive, Iconic, and Symbolic experiences. (Read the slide out loud) Let’s start with the bottom of the Cone and explore the categories Dale considered the most concrete or enactive.
  11. At the very bottom of the Cone we find the most concrete uses of experience. Direct and Purposeful Experiences are (read slide aloud).
  12. Next in the Enactive category are contrived experiences which are (read slide aloud)
  13. Finally to round out the enactive experiences, Dale has created the category of dramatized experiences which are (read slide out loud).
  14. The next and largest set of categories on the Cone fall into the realm of iconic experiences. Iconic experiences encompasses (read the slide aloud).
  15. Demonstrations are a great mixture of concrete hands-on application and more abstract verbal explanation. Demonstrations can (read slide out loud). If you don’t have the room or materials to perform certain demonstrations, the Internet provides many options for demonstration viewing. (watch hyperlink). Although this creates a greater abstraction to the demonstration, I use this video in my own classroom during our forensic science unit because my room is not equipped to handle open flames. Even though this is not “hands on” the students love to watch this colorful demonstration.
  16. Study trips are another great way to mix concrete and abstract concepts of learning. Study trips allow students to (read slide aloud). This photograph is of my students on our bi-annual trip to Washington, D.C.. This year will be our fifth trip to D.C since 2001 and I have found that students have gained a much deeper content knowledge through this experience. They are able to take seemingly abstract textbook concepts and view them at work in real life. It gives them a chance to view and touch the knowledge previously presented to them.
  17. The next category on the Cone are exhibits. At first most people think of museum when they hear the work exhibits but Dale envisioned the use of exhibits as much more. Exhibits are (read the slide out loud).
  18. This category is probably one of the most used in traditional education, today. With the advent of “live” television, students can become more intimately involved in real events as they are happening. Motion pictures can also take epic events and condense them into usable packages for lesson planning. Both however are nearing the top of the Cone as students are limited in their physical involvement. Television can (read slide aloud). Motion pictures can (read slide out loud).
  19. Finally, the most abstract of the iconic category Dale places recordings, radio and still pictures. This category (read slide out loud).
  20. The final two categories on the Cone involve symbolic experiences. Although considered the most abstract by Dale, symbolic experiences are the most used in traditional education, today. Symbolic experiences encompass (read slide out loud).
  21. We all are inundated with visual symbols every day and most of the time we pay little attention to them. On the Cone, Dale describes visual symbols as (read slide aloud).
  22. Finally, at the top of the Cone of Experience are verbal symbols. This category represents the most abstract band of the Cone in which concepts don’t look like the things they represent. If I said the word “K-i-t-e” the letters look nothing like a kite yet we have learned to understand what those letters together mean. Visual symbols offer (read slide aloud). Now that we have a better understanding of each category in the Cone of Experience, lets explore how to apply this knowledge to the classroom.
  23. Here we have Calvin, a typical adolescent student, who struggles to find meaning in his test question.(Read slide aloud) (Have the group brainstorm ideas on how to help Calvin’s teacher. Write some of the suggestions on a whiteboard). Now think about your subject area. Choose a typical unit of study in your field and design a curriculum outline for AV use in that unit. What AV technologies could you use to enhance learning for students? Are your choices more concrete or abstract? (Give the group time to devise their plans and talk with group members. Share a few examples with the whole group).
  24. (Read the slide aloud)
  25. Although Dale’s Cone remains the central starting point for research on instructional technology, I have chosen two other theories that relate well to the Cone. (Read the slide aloud).
  26. As we conclude our session together, let me leave you with a few questions to ponder. (read slide out loud).
  27. Whew, that was a lot of information to remember! Let’s recap the most important aspects of this presentation. (read the slide aloud) Are there any questions? (take a few moments to answer any question the group may have). Thank you all for joining me today and have a great rest of the school year!