E Resume Rob Mclean

Rob Mclean provides a summary of his career in corporate communications and public relations. Over the past 15+ years, he has held Director level roles at several technology companies, including CounterPath, NewHeights, and Mitel, where he established PR departments, increased media coverage, launched marketing initiatives, and improved brand awareness. Mclean believes effective communication is crucial for connecting parties, establishing understanding, and imparting trust. He highlights several ways PR can provide tangible returns for organizations, such as increased sales, brand equity, and internal morale.