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Prepared by
Jignesh Pandav
Sem:3rd
Shree Sahajanand Institute Of Management
Bhavnagar.
Submitted to
Mr. pradipsinh gohil
E-COMMERCE VENTURE
Flow of presentation
 Objective
 Meaning of E-commerce
 Evolution and Growth
 Benefits
 E-commerce suitability for small enterprises
 Prospective areas
 Challenges
 Concluson
Objectives
On completion of this chapter ,you should be able to
 Define e-commerce
 Trace out the evolution and growth of e-commerce
 Enumerate the benefits e-commerce offers
 Explain how e-commerce is suitable for small
business
 What are the challenges and areas of e-commerce.
Meaning of e-commerce
“production , distribution , marketing, sale or
Delivery of goods and services by electronic
means . A commercial transaction can be divided
into three main stage advertising and searching
stage , delivery stage and ordering and payment
stage any or all of these may be carried out
electronically and may , there for , be covered ,by
the concept of electronic commerce.”
“In other words, e-commerce encompasses the use of
technologies, processes and management practices
that enhance organizational competitiveness through
strategic use of electronic information. E-commerce
is, thus, a modern methodology that addresses the
need of organizations merchants, and consumers. It
cuts cots while improving the quality of good and
increasing the speed of service delivery.”
Evolution and growth
The evolution of e-commerce is traced back to 1970’s
with the emergence of internet. E-commerce was
developed for the business community in the early
1970’s to facilitate processing high volume and high
value transactions electronically. Electronic Data
interchange(EDI) was the first business-to-business
(B2B) application. Subsequently, internet, as a global
access , was realised with the arrival of the World
Wide Web (WWW) in 1994.
 After its fast debut in US, e-commerce is rapidly
spreading beyond US boundaries and is growing
speedly global.
 Till now , internet penetration in India is about 0.5 per
cent of population against 50 per cent in Singapore.
Nevertheless, India is fast emerging as the largest
country for registering domain names in the entire Asia-
pacific region. According to the latest dotcom index for
the year upto February 2000, India occupies 11th place in
it after US, UK, Korea, Canada, France, Germany, Japan,
China, Spain and Italy. Presently, India has nearly 35
ISPs in various stages of operations. Added to these are
187 more IPSs granted licenses. The popular IPSs
already providing access to internet in the country are the
Videsh Sanchar Nigam Limited (VSNL), Mahanagar
Telephone Nigam Limited (MTNL), Satyam Online, BT
internet, Intel India, Max India, Quark, HCL Perot,
Infosys, future Divices and Dishnet. Satyam Online,
India’s largest IPS mega corporation has got over
1,15,000 subscribers across the country with 3.2 million
internet users. According to Forrester Research, over 27
Benefits
E-commerce is a win-win situation for the
consumer and the product/services provider . The
distinct advantage e-commerce can offer to the
consumer are.
Benefits
 Consumer have a much wider choice available
on the cyber market.
 They can compare products , features , prices
and even look up reviews before they select
what they want .
 They also have the convenience of having their
orders delivered right to the door step.
 Finally, consumer are driven to e-shopping in
horder as even branded goods cost less on the
net .
The major advantage that e-commerce can bring to the
companies are
 It minimizes inventory cost
 It improve customer services
 It reduces distribution costs as well
 It helps business globalised
 It helps market products more quickly
The information revolution has opened up a great deal of
potential for small enterprises in the marketing field.
The excellent opportunities e-commerce offers to small
enterprises are to;
 Access new market
 Improve customization
 Lower various kind of costs
 Reduce the size of enterprise
 Sell products/goods into global market
Prospective area
E-commerce is ideally found suitable for certain
types of products and services amenable to
online transaction.
 Computer products
 Books
 Music
 Gift and flowers
 Clothing and food items
E-commerce provide services like
 Advertising and marketing
 Financial services
 Tourism
 Entertainment and informative
Successful example; Amazon.com
In India , small sector is an all embracing term
 Small enterprises including
 Agriculture and agro based industries
 Transportation
 Handy crafts
 Ready med garment
 Foot ware
 Chemical and pharmaceutical
 Retail , bakery , health care
In metropolitan cities itself
Challenges
 Infrastructural problem
 Absence of cyber laws
 Privacy and security concern
 Payment and tax related issues
 Digital illiteracy and consumer psyche
 Virus problem
 English specific
Conclusion
In simple words, electronic commerce is the process
of doing business electronically or over internet .
Read and revise
Bibliography
 Entrepreneurial development by “s .s khanka”

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E commerce venture

  • 1. Prepared by Jignesh Pandav Sem:3rd Shree Sahajanand Institute Of Management Bhavnagar. Submitted to Mr. pradipsinh gohil E-COMMERCE VENTURE
  • 2. Flow of presentation  Objective  Meaning of E-commerce  Evolution and Growth  Benefits  E-commerce suitability for small enterprises  Prospective areas  Challenges  Concluson
  • 3. Objectives On completion of this chapter ,you should be able to  Define e-commerce  Trace out the evolution and growth of e-commerce  Enumerate the benefits e-commerce offers  Explain how e-commerce is suitable for small business  What are the challenges and areas of e-commerce.
  • 4. Meaning of e-commerce “production , distribution , marketing, sale or Delivery of goods and services by electronic means . A commercial transaction can be divided into three main stage advertising and searching stage , delivery stage and ordering and payment stage any or all of these may be carried out electronically and may , there for , be covered ,by the concept of electronic commerce.”
  • 5. “In other words, e-commerce encompasses the use of technologies, processes and management practices that enhance organizational competitiveness through strategic use of electronic information. E-commerce is, thus, a modern methodology that addresses the need of organizations merchants, and consumers. It cuts cots while improving the quality of good and increasing the speed of service delivery.”
  • 6. Evolution and growth The evolution of e-commerce is traced back to 1970’s with the emergence of internet. E-commerce was developed for the business community in the early 1970’s to facilitate processing high volume and high value transactions electronically. Electronic Data interchange(EDI) was the first business-to-business (B2B) application. Subsequently, internet, as a global access , was realised with the arrival of the World Wide Web (WWW) in 1994.
  • 7.  After its fast debut in US, e-commerce is rapidly spreading beyond US boundaries and is growing speedly global.
  • 8.  Till now , internet penetration in India is about 0.5 per cent of population against 50 per cent in Singapore. Nevertheless, India is fast emerging as the largest country for registering domain names in the entire Asia- pacific region. According to the latest dotcom index for the year upto February 2000, India occupies 11th place in it after US, UK, Korea, Canada, France, Germany, Japan, China, Spain and Italy. Presently, India has nearly 35 ISPs in various stages of operations. Added to these are 187 more IPSs granted licenses. The popular IPSs already providing access to internet in the country are the Videsh Sanchar Nigam Limited (VSNL), Mahanagar Telephone Nigam Limited (MTNL), Satyam Online, BT internet, Intel India, Max India, Quark, HCL Perot, Infosys, future Divices and Dishnet. Satyam Online, India’s largest IPS mega corporation has got over 1,15,000 subscribers across the country with 3.2 million internet users. According to Forrester Research, over 27
  • 9. Benefits E-commerce is a win-win situation for the consumer and the product/services provider . The distinct advantage e-commerce can offer to the consumer are.
  • 10. Benefits  Consumer have a much wider choice available on the cyber market.  They can compare products , features , prices and even look up reviews before they select what they want .  They also have the convenience of having their orders delivered right to the door step.  Finally, consumer are driven to e-shopping in horder as even branded goods cost less on the net .
  • 11. The major advantage that e-commerce can bring to the companies are  It minimizes inventory cost  It improve customer services  It reduces distribution costs as well  It helps business globalised  It helps market products more quickly
  • 12. The information revolution has opened up a great deal of potential for small enterprises in the marketing field. The excellent opportunities e-commerce offers to small enterprises are to;  Access new market  Improve customization  Lower various kind of costs  Reduce the size of enterprise  Sell products/goods into global market
  • 13. Prospective area E-commerce is ideally found suitable for certain types of products and services amenable to online transaction.  Computer products  Books  Music  Gift and flowers  Clothing and food items
  • 14. E-commerce provide services like  Advertising and marketing  Financial services  Tourism  Entertainment and informative Successful example; Amazon.com
  • 15. In India , small sector is an all embracing term  Small enterprises including  Agriculture and agro based industries  Transportation  Handy crafts  Ready med garment  Foot ware  Chemical and pharmaceutical  Retail , bakery , health care In metropolitan cities itself
  • 16. Challenges  Infrastructural problem  Absence of cyber laws  Privacy and security concern  Payment and tax related issues  Digital illiteracy and consumer psyche  Virus problem  English specific
  • 17. Conclusion In simple words, electronic commerce is the process of doing business electronically or over internet .