SlideShare a Scribd company logo
Driving Engagement
with Personalized
Customer Service
Industry research on customer engagement
Strategies to improve customer engagement
Tactics to provide personalized service
Q&A
3
Research into Customer Engagement
89%
Companies with omnichannel customer engagement
strategies retain on average 89% of their customers.
This is compared to a 33% customer retention rates
for companies with weak omnichannel strategies.
More than½
More than half of companies admit to not having
a formal customer engagement program in place,
and 60% didn’t know how many customers they’d
lost over the past year.
23%
Customers who are fully engaged represent a
23% share of profitability, revenue, and relationship
growth compared to the average customer.
80%
80% of consumers indicated they are more
likely to do business with a company if it offers
personalized experiences.
CUSTOMER ENGAGEMENT?
What is
Customer engagement
is the engagement
of customers with
one another, with a
company or a brand.
What is
Customer Engagement?
CUSTOMER ENGAGEMENT
Strategies to Improve
Strategies to Improve
Customer Engagement
Provide individually
personalized customer service1
Empower agents to truly
take care of customers2
PERSONALIZED SERVICE
Tactics to Provide
Tactics to Provide
Personalized Service
CRM Integration
1
Proactive
Outbound Contact2
Omnichannel
Interaction Handling3
CLICK HERE TO ACCESS
FULL VERSION
VISIT US
Download the full version of the Webinar:
Driving Engagement with
Personalized Customer Service
For Additional Information or Questions Please Contact Us
MarketingProduct@niceincontact.com

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Driving Engagement with Personalized Customer Service

  • 2. Industry research on customer engagement Strategies to improve customer engagement Tactics to provide personalized service Q&A
  • 3. 3 Research into Customer Engagement 89% Companies with omnichannel customer engagement strategies retain on average 89% of their customers. This is compared to a 33% customer retention rates for companies with weak omnichannel strategies. More than½ More than half of companies admit to not having a formal customer engagement program in place, and 60% didn’t know how many customers they’d lost over the past year. 23% Customers who are fully engaged represent a 23% share of profitability, revenue, and relationship growth compared to the average customer. 80% 80% of consumers indicated they are more likely to do business with a company if it offers personalized experiences.
  • 5. Customer engagement is the engagement of customers with one another, with a company or a brand. What is Customer Engagement?
  • 7. Strategies to Improve Customer Engagement Provide individually personalized customer service1 Empower agents to truly take care of customers2
  • 9. Tactics to Provide Personalized Service CRM Integration 1 Proactive Outbound Contact2 Omnichannel Interaction Handling3
  • 10. CLICK HERE TO ACCESS FULL VERSION VISIT US Download the full version of the Webinar: Driving Engagement with Personalized Customer Service For Additional Information or Questions Please Contact Us MarketingProduct@niceincontact.com