doctoral study prospectus 9 Nature of the Study To conduct the current study, qualitative, quantitative, and mixed research approaches were considered. I selected the quantitative method because it helps test hypotheses through a deductive approach. Quantitative method involves measuring constructs through quantitative variables and statistical tools to test hypotheses to address research questions (O'Dwyer & Bernauer, 2016). In contrast, qualitative research is characterized by an inductive approach, where perceptions and subjective experiences of individuals are used to develop themes of a research phenomenon (Östlund et al., 2011). The mixed approach, which involves aspects from both the quantitative and the qualitative approaches, is useful in studies specifically suited for that purpose, as such a combination involves limitations inherent in both approaches (Bryman, 2006). I will not use the qualitative method as the purpose of this study does not require an inductive approach, nor will I use mixed methods approach as the additional requirements for qualitative elements are not necessary in this study. For research design, I considered descriptive design and correlational design. I selected the correlational design because the purpose of this study involves examining the relationship between variables. Correlational research design entails the measurement of two or more relevant variables, as well as assessing the relationship between variables (Crawford, 2014). In contrast, descriptive research design is used to gather quantifiable data and describe the nature of a demographic segment (Mertens, 2014). I will not use descriptive research design as the purpose in this study is not to describe the nature of employees at the selected business organization but to examine the relationship between transformational leadership components, namely idealized influence, inspirational motivation, and individualized consideration and employee retention. References Anitha, J., & Begum, F. N. (2016). Role of organisational culture and employee commitment in employee retention. ASBM Journal of Management, 9(1), 17-28. https://www.semanticscholar.org/paper/Role-of-Organisational-Culture-and-Employee-in-Anitha-Begum/78f5caf30944c582f3c1fe4f8ae82f77d6a9cafd Avolio, B., & Bass, B. (2002). Developing potential across a full range of leadership cases on transactional and transformational leadership. Lawrence Erlbaum Associates. Avolio, B., Waldman, D., & Yammarino, F. (1991). Leading in the 1990s: The four I’s of transformational leadership. Journal of European Industrial Training, 15(4), 9-16. https://doi.org/10.1108/03090599110143366 Boamah, S. A., Laschinger, H. K. S., Wong, C., & Clarke, S. (2018). Effect of transformational leadership on job satisfaction and patient safety outcomes. Nursing Outlook, 66(2), 180-189. https://doi.org/10.1016/j.outlook.2017.10.004 Bryman, A. (2006). Integrating quantitative and qualitative research: How is it done? Quali ...