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設計理論與技法
臺灣科技大學. 2023.6.9.王思如
課程
規劃 2/24
設計的本質
設計
思維
4/14
平面構成
4/21
色彩構成
造型
法則
4/28
立體構成
5/5
造型語言
5/12
隱喻設計
5/19
漸變演化
5/26
視覺美感
(線)
6/2
傳達設計
(線)
6/9
傳達設計測試
3/3
生活經驗
收集
設計
思考
3/10
洞察與命題
3/17
設計概念與
情境
3/24
概念原型
3/31
原型測試
4/7
概念調整與
提案
課堂筆記與心得
每堂課分配3位同學
輪流製作學習心得
每人一段文字
隔天17:00前放上 Notion
遲交者視同沒交
第1週 第2週 第3週 第4週
-
杜宗羲
蔡博宇
呂沁芸
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
陳宜妏
白于萱
第5週 第6週 第7週 第8週
周家萱
郭冠希
陳品翰
杜宗羲
蔡博宇
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
呂沁芸
陳宜妏
白于萱
第9週 第10週 第11週 第12週
周家萱
郭冠希
陳品翰
杜宗羲
蔡博宇
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
周家萱
白于萱
陳冠綸
第13週 第14週 第15週 第16週
呂沁芸
郭冠希
陳品翰
杜宗羲
陳宜妏
蔡博宇
詹鎧瑋
洪貫庭
何昀羲
呂沁芸
陳宜妏
白于萱
主題報告|當代大師
一人挑選一位當代大師進行報告分享
3~5頁的簡報:
- 生平背景
- 經典作品、著作、專案
- 設計風格、理念思維
報告者準備5分鐘的PPT上台說明
(檔名格式:自選主題_報告者姓名)
報告前一天中午12:00前上傳至 Google Drive
當代大師 報告日期 報告同學
原研哉 2/24 Winny
村田智明 3/3 Winny
David Kelley 3/17 陳品翰
Bill Moggridge 3/17 詹鎧瑋
Tony Fadell (TED) 3/24 郭冠希
Tim Brown 3/31 洪貫庭
Don Norman 4/7 周家萱
草間彌生 4/14 何昀羲
盐田千春 4/21 陳宜妏
Ludwig Mies van der Rohe 4/28 白于萱
Philippe Starck 5/5 呂沁芸
Zaha Hadid 5/12 蔡博宇
Norman Foster 5/19 陳冠綸
Jonathan Hoefler (Netflix) 5/26 Winny
深澤直人 6/2 Winny
Ian Spalter (Netflix) 6/9 杜宗羲
傳達設計測試
• 說明書設計
• 文字說明書
• 圖像說明書
說明書設計 我做的就是你所說的
Reference: https://www.bbc.com/future/article/20180403-inside-the-world-of-instruction-manuals
你生活的方方面面
背後都有本說明書
----Paul Ballard
技術寫作公司3di的總經理
“
說明書借助用戶的能力
來彌補機器的不足
因此說明書可反映出當
時機器和人的情況
----Roger Bridgman
倫敦科學博物館前館長
“
最早的說明書
James Watt製造的辦公用複印機
貼在機器上的一張紙就是說明書,其內容:
取一張紙,放到另一張紙上,將原稿放在上面,通過滾筒
一本成功說明書的基本原則:
• 首先是"好找”
• 其次是通俗易懂
• 最後確保用戶在問題解決之後知道下一步要做什麼
Reference: https://www.bbc.co.uk/ahistoryoftheworld/objects/dgSFluPLSNCgPXnf0QnuDg
早期說明書
範例
除了詳細介紹相機操作方法外
這本說明書還講解了如何拍攝優秀照片
包括如何捕捉最佳人像、如何考慮天氣因素影響
(艷陽天、陰雲天),甚至室內牆壁顏色的明暗等。
柯達Box Brownie
Reference: https://www.brownie-camera.com/manuals/six20bmodeld/02.shtml
說明書與顧客的連結
哈里剃鬚刀的說明書不止有使用說明
還有完美剃鬚小秘方
通過說明書建立更個人化的聯繫很有商業意義
消費者如果對產品感覺良好
日後對該品牌會更有購買傾向 Reference: https://www.bbc.com/ukchina/trad/vert-fut-43876147
說明書喚起回憶
海恩斯汽車富有視覺衝擊力的說明書則辨識度很高
海恩斯的說明書也能喚起你對某個時期的回憶
以實用易懂的方式提供了高質量的技術指導
像是一本異域導遊書,讓未知的東西變得可以掌控 Reference: https://www.bbc.com/ukchina/trad/vert-fut-43876147
無文字說明書
有些說明書完全摒棄了文字
IKEA透過圖像來說明如何組裝傢俱
還能幫公司節省了文字翻譯成本
只是當產品設計的太複雜
說明書也會相對變得很不好用
Reference: https://www.bbc.com/ukchina/trad/vert-fut-43876147
說明書的形式也在變化
過往說明書只是依附於產品的參考指南
現在人們會在購買前閲讀說明書了解產品的技術性能
因此說明書進入到購買的環節
說明書以是介紹越野車各項性能的一段YouTube影片
也可以是一個專門網站,幫助了解新的複雜電話系統
也可能是用戶在網上發佈的指南,用來解決智能手機問題
近年來網站科技還讓用戶可以自行創建並分享使用說明
Reference: https://specialprojects.studio/project/out-of-the-box/
新科技應用於說明書
人工智能可以預測用戶遇到的問題,更快找到相關信息
擴增實景可以將說明層次化,用戶可以在學習使用產品的
同時與它互動
Reference: https://www.quytech.com/blog/augmented-reality-instruction-manual-user-manual/
文字說明書
文字說明書設計:
1. 挑選手邊的樂高零件x任5件
2. 組合成一個物件
3. 完成後請拍照(編號+成果)(上傳到Line相簿)
4. 用文字說明其組合方式
說明書測試:
1. 隨機抽取一張說明書
2. 參考說明指示找到零件組
3. 依據說明指示完成組裝
4. 比對原設計
5. 說明書優化建議
圖像說明書
文字說明書設計:
1. 將手邊的所有樂高零件用上
2. 組合成一個物件
3. 完成後請拍照
4. 用圖文說明其組合方式,請使用Canva製作
5. 上傳連結到Line(標注:作者名_連結)
說明書測試:
1. 隨機抽取一張說明書
2. 依據說明指示完成組裝
3. 給予評價
Canva
上傳
課程作業
“
課堂筆記與心得
每堂課分配3位同學
輪流製作學習心得
每人一段文字
隔天17:00前放上 Notion
遲交者視同沒交
第1週 第2週 第3週 第4週
-
杜宗羲
蔡博宇
呂沁芸
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
陳宜妏
白于萱
第5週 第6週 第7週 第8週
周家萱
郭冠希
陳品翰
杜宗羲
蔡博宇
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
呂沁芸
陳宜妏
白于萱
第9週 第10週 第11週 第12週
周家萱
郭冠希
陳品翰
杜宗羲
蔡博宇
陳冠綸
詹鎧瑋
洪貫庭
何昀羲
周家萱
白于萱
陳冠綸
第13週 第14週 第15週 第16週
呂沁芸
郭冠希
陳品翰
杜宗羲
陳宜妏
蔡博宇
詹鎧瑋
洪貫庭
何昀羲
呂沁芸
陳宜妏
白于萱
『服務創新與設計』課程,帶領學生
從服務設計方法與劇本式思考,建立
服務設計思維。透過企業個案實作教
學:將方法實際落實應用於專題,結
合資深業師的指導、團隊的共創、策
展式評價。培育學生獲得理論與實務
兼具的專業實力。
這堂課接受來自設計系與非設計系的
選修、外校或社會人士的旁聽(30人)
歡迎同學在下學期
週五早上9:10到場了解課程
工商時間
週五上午|服務創新與設計
課程網站: https://service-design.blog/
設計理論與技法
臺灣科技大學. 2023.王思如

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DMS 20230609

Editor's Notes

  1. 說明書編號+一包樂高 完成後拍照上傳Line (標準答案) 樂高零件在桌上 隨機抽一張說明書 比對找到樂高零件 依說明組合 比對標準答案 修改說明書
  2. 課程網站: https://service-design.blog/