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DISSECTING THE HOSPITALITY
GUEST /CUSTOMER MYTHOLOGY

By :Isaac Chikwere Kasenjere
INDEPENDENT CONSULTANT,TRAVEL
BLOGGER & ENTERPRENUER

1
The Guest

The Guest
=

2
•The Guest- We can say without
mincing words that our hospitality
business exist because of guests
so lets be mindful of this
statement
…………………………..

3
Never underestimate the importance of a guest!!!

•A guest is not dependent upon us -- we are dependent upon him (or her).
•A guest is NEVER an interruption of our work - he is the purpose of it.
•A guest does us a favor when he comes here -- we are not doing him a favor by serving him.
•A guest is part of our business -- not an outsider.
•A guest is not a cold statistic -- he is a flesh and blood human being with feelings and emotions,
like our own.
•A guest is a person who brings us his wants -- it is our job to fill those wants.
•A guest is deserving of the most courteous and attentive treatment we can give him.
•A guest is the lifeblood of the Restaurant./hotel
4
You Must Be Able To Serve Many
Different Types Of Guests
To make appropriate selling suggestions, and give good service, it is helpful to recognize and
know how to handle all types of guests. For example
The Timid Guest:

The Aggressive Guest:

Genuine interest and patient understanding
will put this type of guest at ease. Even a
comment on the weather can make him feel
at home.
This type must be handled in a courteous
and businesslike manner. Kindness and
politeness can often change him into a
steady and appreciative customer.

5
The Guest who is Alone:
Don't call attention by asking if he is alone. Seat him where he can see what is going on. The
guest may be lonely and want someone to talk to. Be friendly, but don't neglect other guests.
With nobody to talk to, time seems long, so serve as quickly as possible. This could be your most
critical guest.

6
The Fussy Guest:
This is one of the hardest guests to please.
Try to stay one step ahead of him by
learning the things that irritate him. Be sure
to have everything just right, before serving

conversations. Stay away from the table,
except when actual service is needed. Never
try to give a wise crack answer to a smart
remark. You will only cheapen yourself and
lower yourself to the same level as the
rudeness of the guest.

7
The Guest who is Alone:
•Don't ask if he is alone. Seat him where he can see what is going on.
• The guest may be lonely and want someone to talk to.
•Be friendly, but don't neglect other guests. With nobody to talk to, time seems long, so serve as
quickly as possible. This could be your most critical guest.
The Noisy Trouble-maker:
Don't be drawn into arguments. Speak
softly. Don't antagonize. Refuse to
participate in criticism of management, the
establishment, or other personnel.
8
The Blind Guest:

Seat blind people with a dog so that the dog
will not be noticed. Never Hover blind
customers. Always stand near enough to
help if needed. Always make a blind
customer feel appreciated and important.

9
Guest with hand or arm injuries/disability:
•Seat as quickly as possible.
•Be helpful, ask if you may assist them, but do not be too
eager.
•Be considerate; do not call attention by hovering. Seat
wheelchair guests at a table on ground level do not block an
aisle.
•Always make a disabled guest feel important and
accommodated.

10
"When I criticize your food and service to anyone who will listen, which I may do whenever I am
displeased, take heed. I am not dreaming up displeasure. It lies in something I perceive you have
failed to do to make my eating experience as enjoyable as I have anticipated. Eliminate that
perception or you will lose my friends and me as well. I insist on the right to dine leisurely or eat
in haste according to my mood.“

11
FOR BOOKINGS:
Cell:0994834107
Email:isaackasenjere@live.com
www.linkedin.com/in/isaackasenjere
www.slideshare.com/isaacka
http://ulendo-kudya-kugona.blogspot.com
www.isaackasenjere.wix.com
Thanks to all my sources:Food and Beverage
Service: Amazon.co.uk: John Cousins, Dennis
Lillicrap, too numerous to mention, all illustrations
and pictures are from the web
12

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Dissecting the hospitality/Restaurant Guest Mythology

  • 1. DISSECTING THE HOSPITALITY GUEST /CUSTOMER MYTHOLOGY By :Isaac Chikwere Kasenjere INDEPENDENT CONSULTANT,TRAVEL BLOGGER & ENTERPRENUER 1
  • 3. •The Guest- We can say without mincing words that our hospitality business exist because of guests so lets be mindful of this statement ………………………….. 3
  • 4. Never underestimate the importance of a guest!!! •A guest is not dependent upon us -- we are dependent upon him (or her). •A guest is NEVER an interruption of our work - he is the purpose of it. •A guest does us a favor when he comes here -- we are not doing him a favor by serving him. •A guest is part of our business -- not an outsider. •A guest is not a cold statistic -- he is a flesh and blood human being with feelings and emotions, like our own. •A guest is a person who brings us his wants -- it is our job to fill those wants. •A guest is deserving of the most courteous and attentive treatment we can give him. •A guest is the lifeblood of the Restaurant./hotel 4
  • 5. You Must Be Able To Serve Many Different Types Of Guests To make appropriate selling suggestions, and give good service, it is helpful to recognize and know how to handle all types of guests. For example The Timid Guest: The Aggressive Guest: Genuine interest and patient understanding will put this type of guest at ease. Even a comment on the weather can make him feel at home. This type must be handled in a courteous and businesslike manner. Kindness and politeness can often change him into a steady and appreciative customer. 5
  • 6. The Guest who is Alone: Don't call attention by asking if he is alone. Seat him where he can see what is going on. The guest may be lonely and want someone to talk to. Be friendly, but don't neglect other guests. With nobody to talk to, time seems long, so serve as quickly as possible. This could be your most critical guest. 6
  • 7. The Fussy Guest: This is one of the hardest guests to please. Try to stay one step ahead of him by learning the things that irritate him. Be sure to have everything just right, before serving conversations. Stay away from the table, except when actual service is needed. Never try to give a wise crack answer to a smart remark. You will only cheapen yourself and lower yourself to the same level as the rudeness of the guest. 7
  • 8. The Guest who is Alone: •Don't ask if he is alone. Seat him where he can see what is going on. • The guest may be lonely and want someone to talk to. •Be friendly, but don't neglect other guests. With nobody to talk to, time seems long, so serve as quickly as possible. This could be your most critical guest. The Noisy Trouble-maker: Don't be drawn into arguments. Speak softly. Don't antagonize. Refuse to participate in criticism of management, the establishment, or other personnel. 8
  • 9. The Blind Guest: Seat blind people with a dog so that the dog will not be noticed. Never Hover blind customers. Always stand near enough to help if needed. Always make a blind customer feel appreciated and important. 9
  • 10. Guest with hand or arm injuries/disability: •Seat as quickly as possible. •Be helpful, ask if you may assist them, but do not be too eager. •Be considerate; do not call attention by hovering. Seat wheelchair guests at a table on ground level do not block an aisle. •Always make a disabled guest feel important and accommodated. 10
  • 11. "When I criticize your food and service to anyone who will listen, which I may do whenever I am displeased, take heed. I am not dreaming up displeasure. It lies in something I perceive you have failed to do to make my eating experience as enjoyable as I have anticipated. Eliminate that perception or you will lose my friends and me as well. I insist on the right to dine leisurely or eat in haste according to my mood.“ 11
  • 12. FOR BOOKINGS: Cell:0994834107 Email:isaackasenjere@live.com www.linkedin.com/in/isaackasenjere www.slideshare.com/isaacka http://ulendo-kudya-kugona.blogspot.com www.isaackasenjere.wix.com Thanks to all my sources:Food and Beverage Service: Amazon.co.uk: John Cousins, Dennis Lillicrap, too numerous to mention, all illustrations and pictures are from the web 12

Editor's Notes

  1. JOKES AND ENERGISE ,WARM UP THE PARTICIPANTS AND ASK QUESTIONS
  2. JOKES AND ENERGISE ,WARM UP THE PARTICIPANTS AND ASK QUESTIONS