INCLGroup is 360-degree communication company. We are an integrated provider of result-oriented marketing and communication solutions.

1. INCL Group

2. About INCL Group
• Founded in 1996
• INCL Group is a bouquet of four full-fledged companies and departments namely India
News Communications, Macaw Communications, First take and Digital War Room.
• INCL Group offers Public Relations, Advertising, Corporate Communications services &
Event management.
• INCL Group help companies develop and implement highly effective public relations &
Ad campaigns that are targeted at key press and media, who will distribute your
message to the audiences you need to reach.
• INCL Group will help you clearly articulated messages, delivered in the most effective
manner, across all regions.

3. INCL Group
Our Services Approach
We are proactive and creative
It’s our job to get the ball rolling on new ideas and opportunities. Clients value the fact that we initiate
discussions on ways to raise their profile among key decision makers.
We value research
We believe that an effective PR strategy must be based on the facts of client business, the market environment
and the current wave of opinion.
We are focused
Persuasion is the mission of any public relations program. Our programs target those stakeholders and elite
influencers that shape the decision-making process. These audiences range from key journalists and members
of think tanks and analyst firms, to government officials and executives.

4. Digital War Room
Digital Marketing is promoting or creating
brand awareness using Internet.
Digital Marketing Medium
Search Engines
Websites
Social Media
Mobile Apps
Email
Inbound

5. Digital War Room
Digital Marketing is promoting or creating brand awareness using
Internet.
Search Engines
Websites
Social Media
Mobile Apps
Email
Inbound

6. Digital Marketing
Social Media
Audit
01
Social Media
Monitoring
02
Social Media
Management
03
Social Online
Reputation
Management
04
Social Media
Marketing
05
Social Media
PR
06

7. Social Media
Audit
• Research your social media presence
• Analyzing your social media opportunities and
threats
• Recommending the ideal social media strategy
• Execution plan

8. Social Media
Monitoring
• Identifying con variations
• Segregating con variations
• Analyzing conversation
• Insight & recommendation report

9. Social Media
Management
• Strategic presence creation on social media
• Presence promotion and response management
• Analyzing opportunities for social media
outreach

10. Online Reputation
Management
• Researching and analyzing current online
reputation
• Defining a reputation score
• Recommending steps to improve reputation
score
• Execution of recommendations

11. Social Media
Campaign
• Creating of campaign thought
• Illustration of campaign execution- tool , Apps
and prospective conversation strategy
• Deliverables(ROI)via camping execution

12. Social Media
Release
Identification of online objective
Analysis of PR Opportunities
Strategy layout and Activation of blogger and
influencer outreach

13. Facebook
• Creating Profile
• Creating Page
• Content Development
• Buzz Creation
• Integration page with other social media channels
• Post updates with links to the desired landing page
• Joining groups and pages
• Adding Members
• Sharing Links
• Creating Facebook “like” button and badge to place it in the website
and blogs
• Run contest, promotional campaigns and polls
• Video sharing via YouTube tabs
• Photo sharing via page flicker apps
• Promote blogs/feed
• Adding custom tabs
• Tagging use of various external interactive Apps

14. linkedIn
• Creating Profile
• Creating company Page
• Integrating profile with other media channels
• Add connections
• Join Groups
• Targeting and networking with the influencers
• Starting discussions in groups
• Active participations in relevant Q&A’s
• Publish press release
• Creating polls
• Launch and promote events
• Submit feeds
• Share Presentation
• Integrate blogs to the profile
• Share links

15. Twitter
• Creating Twitter handle
• Post tweet with site link
• Following key influencers
• Use hash tags for keywords
• Retweet influential tweets
• Tweeting based on trends
• Post natural updates frequently
• Influencer mentions
• Create a twitter badge and place it on the
site and blogs
• Increase followers base constantly
• Network and engage the followers

16. Google+
• Create Profile
• Create Page
• Content Development
• Buzz Creation
• Integrating page with other social media channels
• Post updates with links to the desired landing page
• Joining pages
• Adding influencers to our circles
• Starting discussion
• Sharing links
• Video sharing
• Photo sharing
• Document sharing( pdf, ppt, whitepaper, brochures,
notes…)
• Tagging

17. Pinterest
• Creating Profiles
• Creating boards
• Content Development
• Buzz Creation
• Integration profile with other social media
channels / blogs
• Add pins
• Influence repines
• Photo sharing with links
• Sync into graphics
• Follow influencers
• Follow relevant boards

18. Digital PR
Monitor and evaluate
Monitor and
evaluate online
media
conversation
Engage
Engage with key
influencers in the
blogosphere
Develop
Develop the
corporate blogs,
social network
sites and
multimedia tools
Plan and develop
Plan and develop
content for
corporate websites
Optimize
Optimize e
communication for
effective
distribution in the
digital space

19. INCL Group
B-121, Sector-71,Noida, UP 201301
Ph: 0120 248 4101-105