The document outlines a 7-step digital strategy process: 1) Identifying catalysts like market forces and competitor moves, 2) Championing leadership to understand objectives and budgets, 3) Building a strong team to engage stakeholders, 4) Benchmarking risks and opportunities, 5) Building alternative strategies by bridging silos, 6) Synthesizing information into a coherent roadmap, 7) Aligning on KPIs, vision, and governance to execute the strategy. Each step addresses main factors, results, and challenges to develop and implement an effective digital strategy aligned with a changing digital economy.