The 7Ps of Marketing Skills development to prosper in your marketing in 2018

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#DigitalPriorities Digital Marketing Priorities 2018 brought to you by
7 personal development actions to avoid
becoming a redundant Marketer in 2018
Imran Farooq, CEO of MMC Learning

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Before we start… house keeping
• A recording for the webinar will be sent via Email
• Slides will be available via Smart Insights Slideshare
• Please get involved with the interactions:
• Give your views in the votes
• Do ask questions at any point via the Questions panel

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Recommended Smart Insights toolkit update

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Where
are you
now?
Where
could
you be?
7Ps
Become the Marketer
Employers want to hire

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ELearning, Digital Marketing &
Automation for Marketers,
Entrepreneurs & Educators
2020 Mission
10K Marketers
(including Freelance
Marketers)
1996
1. Educating Marketers since 1996, delivering Digital qualifications since 2002
2. Over 15 yrs, helping Educators & Subject Matter Experts build/sell their content
online
3. Building Sales and Marketing funnels for Entrepreneurs & Business Owners
Our 20 Year
Journey

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7Ps
Become the Marketer
that Employers want to hire

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Pathway know the direction & destination
P
P
P
P
P
P

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2
1
3
4
5
6
7
Freedom
Seeker
Expert,
interim
positions
Master,
influence
Duplicate
yourself
£20k
£200k+

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Pathway know the direction & destination
Positioning create a magnetic presence
P
P
P
P
P

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
P
P
P
P

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Entertai
n
Overwhelmed? Knowledge & Information
Overload
Useful Useless
Knowledge = Asset
= Future £x Return

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Image source: Distilled

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Get access to your own Personal Learning Plan

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
Prosperity get client success quickly
P
P
P

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
Prosperity get client success quickly
Productivity be in a flow state
P
P

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
Prosperity get client success quickly
Productivity be in a flow state
Propel use the tools to accelerate
P

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
Prosperity get client success quickly
Productivity be in a flow state
Propel use the tools to accelerate
Productise revenue generation models

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How good does your Marketing
have to be?

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Negative Positive
Negative Positive
Negative Positive

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Pathway know the direction & destination
Positioning create a magnetic presence
Proficiency commit to mastery
Prosperity get client success quickly
Productivity be in a flow state
Propel use the tools to accelerate
Productise revenue generation models

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Connect with me – on LinkedIn or imran@mmclearning.com
1. Get copy of slides and more mind-maps!
2. Interested in studying the MSc or Diploma in Digital Marketing