The document outlines a digital media course led by Safak Korkut, including a schedule of topics such as video communications, storytelling, and digital loyalty management. Key assignments include a self-introduction video and a final project involving the production of a video exploring the future of social media. Students are required to engage with course materials online and adhere to deadlines for submissions.

1. Digital Media
Introduction
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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2. COURSE OUTLINE
18.02 Games and Gamification
25.02 Introduction to Video Communications
04.03 Fundamentals of Storytelling
11.03 Self-study / Online Meeting
18.03 Video Shooting Techniques
25.03 Digital Loyalty Management / Self-study
01.04 Video Editing and Production
08.04 Project Management / Digital Advertising
15.04 NO CLASS
22.04 NO CLASS
29.04 Mobile
06.05 Mobile / Crossmedia Management
13.05 Self Case Study (Mobile & Cross Media Mng)
20.05 25.02 – Introduction to Video
eCommerce
27.02 Communications
Final Presentation
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
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3. CLASS
Tuesdays 1615 - 1900
80% Attendance
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
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4. Andre Niedermann
Martin Waldau
Safak Korkut is me.
I am interested in the latest technologies, new communication concepts,
games, data visualizations and social media development.
I am also a professional filmmaker, project developer, game designer
and MSc co-mentor, lecturer.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Philip Toledano
Tuesday 18 February 14
18.02.2014

5. BLOG
http://bit.ly/digitalmediacourse
You can submit your video assignments, ask
questions and follow the updates over RSS
also;
@safakkorkut #digitalmedia
safak.korkut@fhnw.ch subject: [digitalmedia]
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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6. MOODLE
Login : moodle.fhnw.ch
Please read and watch the material provided in Moodle.
Some material is to be read and watched in advance!
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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7. FINAL ASSIGNMENT
Produce a short video clip about your view of the use of social
media in 5 years.
How will social media influence your personal life and career
(e.g. shopping, friendship, working in teams etc)? Set a topic
within your group and develop a future statement, especially
around the new technologies and gamification.
Use the technical means available in your group
e.g. smartphone, video camera, voice recorder, quadcopter, pro
software, an app, or scissors and glue).
The concept and the visualized ideas are more important than the
quality of the video.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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8. FINAL ASSIGNMENT
• Video (3-4 minutes): Visual storytelling challenge
• Concept and realisation plan of a video project (max 5 pages)
• Presentation of the video and discussion in class
All contributing group members get the same grade
5 pages
WRITTEN PAPER
PDF
Context – Idea
Concept – Realization
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
7-9’’ Interviews
VIDEO PAPER
MP4
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9. FIRST ASSIGNMENT
Self-introduction video (Hello World video)
Video (unlimited minutes): Visual storytelling challenge
Be creative.
Be inspiring.
Stop thinking, start making.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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10. SECOND ASSIGNMENT
Post a video to the blog that you find interesting/inspiring for the final
assignment.
We are going to analyze them from the point of view:
Communication.
Storytelling.
Visual concepts.
Shooting techniques.
Stop making, start thinking.
Start the discussion on the blog. Write comments.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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11. BONUS ASSIGNMENTS
• Please sign up to the social networks that you are not familiar
with and try them.
• Please get to know crowdfunding platforms, such as
kickstarter.com, indiegogo.com, wemakeit.ch, etc.
Success stories
Community
Threats and Opportunities
Innovation
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
18.02.2014
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12. DEADLINES ARE NOT ON TUESDAYS AT 16:14
Weekly deadlines: Fridays 23:59
Final deadline: Tuesday, May 20th 23:59
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 18 February 14
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