Effective Personal Branding & Social Media in your BusinessWeb.com
Shashi Bellamkonda 's presentation at the SMC RVA event in Richmond on 18th March 2010. . Shashi (aka @shashib) is the Director of Social Media for Network Solutions, but his official title is "Social Media Swami". Case study in Effective Personal Branding and the story and inspiration for companies to engage in the social media. Tools you can use to engage with your customers
Global Messaging Trends: WeChat, Facebook, Bots, and AppsAndrew Schorr
Grata's keynote presentation at CHat Beijing April 24, 2016 discussing the latest trends in messaging. The other presentations from the event can be found here: http://chinachannel.co/chat-beijing-presentations
Effective Personal Branding & Social Media in your BusinessWeb.com
Shashi Bellamkonda 's presentation at the SMC RVA event in Richmond on 18th March 2010. . Shashi (aka @shashib) is the Director of Social Media for Network Solutions, but his official title is "Social Media Swami". Case study in Effective Personal Branding and the story and inspiration for companies to engage in the social media. Tools you can use to engage with your customers
Global Messaging Trends: WeChat, Facebook, Bots, and AppsAndrew Schorr
Grata's keynote presentation at CHat Beijing April 24, 2016 discussing the latest trends in messaging. The other presentations from the event can be found here: http://chinachannel.co/chat-beijing-presentations
Web2.0 and Social Media leading to Inbound Marketing 2014Lukas Ritzel
How has the initial Internet developed from a push only static source of information to the interactive and engaging internet which we call Web2.0 or social media in 2013
I made this Internal presentation on social media when I was working as Community Manager for the Belgian communication agency Navajo BBDO in October 2009.
The goal of this presentation was to give a brief overview on the evolution of social media and how we could harness its power to deliver powerful marketing messages. Please be advised that some content is in Dutch.
I thank you for your comments.
Grata's third annual review of the global messaging industry from a China/WeChat perspective. This year looks at the evolution of apps, workplace messaging, and smart hardware's impact on messaging.
Digital marketing and financial servicesguest4dd62f
Impact of digital media on marketing with special reference to financial institutions. Invited presentation by Ian Fenwick of digiAindra co. ltd. to Kbank in Bangkok. May 6 2010
Implications of the growth in digital media for marketing. Growth of digital marketing (digimarketing) with special reference to financial institutions. Invited presentation by Ian Fenwick of digiAindra co. ltd to Kbank, Bangkok. May 6 2010
Looks at digimarketing (digital marketing) from the point of view of the opportunity it offers; the distinctive qualities of digital media; and the digimarketing difference. Introducing the new 4 P's of digimarketing: Permission, Participation, Profile, and Personalization
Web2.0 and Social Media leading to Inbound Marketing 2014Lukas Ritzel
How has the initial Internet developed from a push only static source of information to the interactive and engaging internet which we call Web2.0 or social media in 2013
I made this Internal presentation on social media when I was working as Community Manager for the Belgian communication agency Navajo BBDO in October 2009.
The goal of this presentation was to give a brief overview on the evolution of social media and how we could harness its power to deliver powerful marketing messages. Please be advised that some content is in Dutch.
I thank you for your comments.
Grata's third annual review of the global messaging industry from a China/WeChat perspective. This year looks at the evolution of apps, workplace messaging, and smart hardware's impact on messaging.
Digital marketing and financial servicesguest4dd62f
Impact of digital media on marketing with special reference to financial institutions. Invited presentation by Ian Fenwick of digiAindra co. ltd. to Kbank in Bangkok. May 6 2010
Implications of the growth in digital media for marketing. Growth of digital marketing (digimarketing) with special reference to financial institutions. Invited presentation by Ian Fenwick of digiAindra co. ltd to Kbank, Bangkok. May 6 2010
Looks at digimarketing (digital marketing) from the point of view of the opportunity it offers; the distinctive qualities of digital media; and the digimarketing difference. Introducing the new 4 P's of digimarketing: Permission, Participation, Profile, and Personalization
Media To The Power of 3 - Traditional, Digital, Multimedia
Presentation by Michael Pranikoff, PR Newswire Director of Emerging Media
Detroit Seminar - 9/08
Digitz-Digital Trends Report-December 2015Azam J. Khan
This report is designed to give the readers an overview of the digital industry around the globe. The report shows how social media is evolving and how brands locally and globally are effectively using the medium to reach out to an ever growing social audience. The report also includes research on trends, topics and innovations that are being talked about worldwide.
Report of
(1) TechCrunch Disrupt NYC 2012 in NYC, US
(2) Global Mobile Internet Conference 2012 in Beijing, China
This presentation is for Samurai Incubate Event
Commercialization Challenges of Mobile Software Development in an Exponential...Stephen King
This is part 3 of the "Fragmented Mobile Ecosystem" decks I've done over the last 7 years. This 2017 version focuses on the journey of an entrepreneur, the state of mobile development today, where are we at (and going) and the journey of pivoting a young startup as iPhone and Android stunned the mobile world in Fall 2008. Presented at Mobile Monday Calgary #30, it also includes some advice for entrants in the technology field... and lastly it covers some resources that are available; developers networks, public funding and grants, Mobile Monday global.
In the first deck of 2009, I look at the early mobile platform wars: http://www.slideshare.net/stebankag/wi-tec-stephen-king-commercialization-challenges-of-mobile-software-development-in-a-fragmented-mobile-ecosystem-mob4hire
In the second 2nd deck in 2012, I update for how the fragmented mobile ecosystem is affecting mobile enterprise development, and how enterprises are shifting billions of dollars to adopt mobile processes into the internal, customer and partner relationships.
http://www.slideshare.net/stebankag/commercialization-challenges-of-enterprise-mobile-adoption-in-the-fragmented-mobile-ecosystem
Similar to DigiMarketing In A Crisis, The Next Step After E Commerce (20)
Digital is eating the world...social media is the digital form of choice! Marketers need to understand the principles of social [Hint: not the same as traditional]; need to focus on digital presence; and need to keep to good practice
Digital marketing's 20 years old...what have we learned? What should we look out for?
From a presentation to Thailand Corporate Finance Forum, Bangkok, May 29, 2014
Digital media great complicate death...and death complicates digital media!
Plan ahead, prepare your digital assets for you death...and check out the apps that let you continue in social media from the afterlife!
Digital Media and Branding
Presentation for OmegaWorldClass "Re-Branding and Brand Rejuvenation Summit"
July 5, 2012, Bangkok Thailand.
1. Changes
are underway that will radically change the branding landscape. Some go almost unnoticed: the web is now worldwide; the web-user as no longer a male teenage nerd; media will never be the same. Look especially at:
a) Screens: branding needs to take full advantage of screens, not simply recycle tired content prepared for a world of paper.
b) Streams: media are 24x7 flows. This complicates branding & vastly increases the possibility of miscues.
c) Sharing: as streams become torrents, users cope by sharing. Recommendations of friends become crucial for news and for brands.
2. Don't be scared of conversation. It can be scary! And the marketer is certainly not in charge. But if you aren't in the conversation, you won't get the social edge.
3. Pick brands over technology. Some technically excellent digimarketing seems to have forgotten the brand.
Presentation on how to start, and how to fine-tune digital marketing. Start by understanding the digimarketing mindset...everything else follows from that.
Why the time for digimarketing (digital marketing) is now, and how it will change marketing. The 4 P's of digimarketing.
Presented in Hanoi by Ian Fenwick (digiAindra) with Le Thuy Hanh, to launch the Vietnamese edition of DigiMarketing: The Esential Guide to New Media & Digital Marketing
Keynote speech at Hello World by TurnOnTech live. Introduces idea of 4 P's of digimarketing: Permission, Participation, Profile (watch out for Privacy), and Personalization.
Ian Fenwick is Advisor at Sasin Graduate Institute of Business Administration and Founding Partner of digiAindra Co. Ltd. digiAindra undertakes turnkey digimarketing: "one-stop digimarketing".
Presentation to the British Chamber of Commerce Thailand on May 13 2009 by Ian Fenwick (Advisor to Sasin, and co-author of DigiMarketing: The Essential Guide to New Marketing & Digital Media.
Looks at the reasons why digital is ideal for a downturn, and gives hands-on advice on how to start.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
4. NOT digital marketing http://en.wikipedia.org/wiki/File:The_Thumbs-up_position.jpg, Steven H. Keys and http://www.keysphotography.com, http://en.wikipedia.org/wiki/File:OK_Sign.jpg, http://en.wikipedia.org/wiki/File:The_gesture02.jpg, Licensed under Creative Commons Attribution ShareAlike 2.0 License http://www.filmstudion.se/This_01.jpg
5. definitely NOT digital marketing http://en.wikipedia.org/wiki/File:The_Thumbs-up_position.jpg, Steven H. Keys and http://www.keysphotography.com, http://en.wikipedia.org/wiki/File:OK_Sign.jpg, http://en.wikipedia.org/wiki/File:The_gesture02.jpg, Licensed under Creative Commons Attribution ShareAlike 2.0 License http://www.filmstudion.se/This_01.jpg
6. “ Digital Marketing, digimarketing, is the evolution of marketing. It happens when the majority, or totality, of a company’s marketing uses digital channels.
11. Internet penetration 2009 1.6 billion + www.internetworldstats.com/ http://advertising.microsoft.com/asia/NewsAndEvents/News.aspx?Adv_NewsID=1630 http://en.wikipedia.org/wiki/Image:Internet_users_en_2007.PNG
12. Asia 41% China 298 million 22% 162m bloggers 54% Internet penetration 2009 1.6 billion + www.internetworldstats.com/ http://advertising.microsoft.com/asia/NewsAndEvents/News.aspx?Adv_NewsID=1630 http://en.wikipedia.org/wiki/Image:Internet_users_en_2007.PNG
13. % Advertising Dollars Spent Online % Consumer Time Spent Online marketing lag Source:Neo@Ogilvy
20. “ Half the money I spend on advertising is wasted; the trouble is I don't know which half John Nelson Wanamaker (1838 –1922) From the George Grantham Bain collection at the Library of Congress. According to the library, there are no known restrictions on the publication of these photos. http://en.wikipedia.org/wiki/File:Johnny-Wanamaker2.jpg
39. Facebook: 4th largest country in the world 250 m July 15 2009 200 m Nov 2008 132 m unique visitors, June 2008world’s fastest growing social networking site 1/3 of global audience is 35-49; 1/4 is over 50 http://www.techcrunch.com/2008/08/12/facebook-is-not-only-the-worlds-largest-social-network-it-is-also-the-fastest-growing/ www.facebook.com www.myspace.com www.mixi.jp www.cyworld.co.kr 9 http://www.briansolis.com/2009/03/twitter-and-social-networks-usher-in/ /www.techcrunch.com/2009/07/15/facebooks-offical-user-count-now-250-million/
40. Facebook 250 m July 15 2009 1/3 of global audience is 35-49; 1/4 is over 50 http://www.techcrunch.com/2008/08/12/facebook-is-not-only-the-worlds-largest-social-network-it-is-also-the-fastest-growing/ www.facebook.com www.myspace.com www.mixi.jp www.cyworld.co.kr 9 http://www.briansolis.com/2009/03/twitter-and-social-networks-usher-in/ /www.techcrunch.com/2009/07/15/facebooks-offical-user-count-now-250-million/
43. Readingblogs % of active internet users (using internet at least every other day), 16-54 years old, March 2008 70% 50% read at least weekly Power to the People Social Media Tracker, Wave 2, Universal McCann, 2008, surveyed 17,000 internet users (using everyday or every-other-day, 16-54 year-olds) in 29 countries
44. Started my own blog % of active internet users 16-54 years old, March 2008 35% 21% write at least weekly Power to the People Social Media Tracker, Wave 2, Universal McCann, 2008, surveyed 17,000 internet users (using everyday or every-other-day, 16-54 year-olds) in 29 countries
48. February 2008 < .5 m unique users February 2009 > 7 m unique users Largest age group? 35-49 year olds (3m) www.Twitter.com/DrIanFenwick http://www.readwriteweb.com/archives/twitter_passes_nyt_wsj_in_unique_visitors.php
49. “ Virgin’s perspective about social media isn’t a marketing channel but an engagement channel. We ask our community to answer questions. We love social media.” 20,000+ followers on twitter: most common question: should I fly Virgin? “the community closes the sale” Porter Gale, V-P Marketing Virgin America http://www.techcrunch.com/2009/07/10/crunchup-live-real-time-business/
75. …can’t imagine why "As you know, I am an Apple fanatic, but this deal even has me looking twice. Our computer buyer has put together this! The Blitz ad says $350 but Santa called and challenged him to do better. So now Sam’s is at new price of $345 and an additional $20 case value is included. This is an 8.9" WSVGA Acer CrystalBrite TFT LCD (1024 x 600) with an Intel Atom Processor, 1GB Memory, 120GB Hard Drive and a Crystal Eye Webcam. WOW. That information tells me that Sam’s really put together a great item for our Members! This unit is great for surfing the net, e-mail and is a nice netbook." http://www.readwriteweb.com/archives/corporate_blogs_trust.php
76.
77. 68% all browsers 21% 8% 1% .7% .6% Scale only approximate http://marketshare.hitslink.com/
78. World population? 6.6 b 1.6 b Internet users? 1.3 b Landline phones? 1.4 b Credit cards? 1.5 b TV sets? 3.3 b Mobile phone subscribers? 61.9m Thailand? http://www.itu.int/ITU-D/ict/newslog/Indonesia+Overtakes+Japan+To+Take+Third+Place+In+Asia+Subscriber+Rankings.aspx Communities Dominate Brands Business and marketing challenges for the 21st century By Tomi T Ahonen and Alan Moore
91. 70% who read reviews share them with friends, family, or colleagues31"Web users and web community," Rubicon Consulting, Inc. October 2008 2 Kudzu.com survey of 600 users, December 2008 3Deloitte & Touche, September 2007 All quotes from www.bazaarvoice.com/industryStats.html
92. interactions lead to transactions Awareness Consideration Social Networks Preference Peer Reviews Action Web2.0
93. interactions lead to transactions Awareness Consideration Social Networks Preference Peer Reviews Action Web2.0
94. 62% of brand-related talk features products in a positive light < 1% feature products negatively www.imediaconnection.com/content/13386.asp
99. $150,000 6-months caretaker & blogger on Great Barrier Reef 1 million visits in 7 days Tourism Queensland www.IslandReefJob.com
100. over 35,000 applicants http://www.worldtravelguide.net/news/3407/news/And-the-real-winner-is%85-the-Australian-tourism-board.html
101. “ But…blog sites and internet forums have been buzzing with complaints since the weekend, when the Tourism Queensland website crashed on the eve of the competition deadline …as the website was flooded with more than 7000 applications at once. …The furious 51-year-old professional photographer…slammed the promoter …sending out a mass email with the subject line "The worst run contest in the world”
102. “ Tourism Queensland grossly underestimated the demand," Mr Cook said. "Surprised by 30,000 entries? You've got to be kidding… “…they should have expected at least 100,000 entries and planned for 500,000.
103. “ Dude, you can’t take something off the internet… that’s like trying to take a pee out of a swimming pool Joe Rogan, Newsradio