Digital participation 
DigiScotFestGlasgow 
Date: November 2014 
#digiscot
Hello ...
Scotland online? 
Population = 5.2 million
What do we know about those not 
accessing the internet? 
60% no 
qualifications 
55% 
retired 
50% 
disabled
30% (UK 21%) lack basic online skills
82% 
Not Interested 
Too expensive 
7% 
Too difficult 
3% 
Have no 
computer 
5% 
Reported 
Reasons
What about organisations? 
• 1 in 5 charities have little or no web 
presence 
• 50% need help with web design and 
social media
Digital Scotland Ambition 
To be a world class digital nation 
demands that we achieve world class 
levels of digital participation 
Scottish Government
Spreading the benefits 
of 
digital participation
Two Key Principles 
1. The Scottish Government must recognise that 
every individual has an undeniable right to digital 
inclusion and must assume overall accountability 
to ensure that it is available and accessible for all. 
2. Governments must respect and protect our rights 
and freedoms online, as well as offline. 
10
Access 
Infrastructure 
Affordability 
Unrestricted 
Accessibility
Finding a hook 
Motivation 
Network effect 
First experiences 
Communities
Information literacy 
Education, skills, training 
Digital skills 
ICT 
Computing Science
Organisations and SMEs 
14 
Access, motivation, skills 
Resources Understanding 
Trusted suppliers 
Clear support
Find out more 
RSE website: bit.ly/digiscotweb 
Inquiry blog: www.digiscot.net
A national movement 
Increase digital 
participation 
throughout 
Scotland 
Build 
digital capability 
in the third sector
How can team digital help?
Challenge Fund 
• £200k (per annum) and Charter signatory contributions 
• Groups that reach & work closely with local communities 
• Innovative approaches 
Improve digital 
skills 
Digitise 
content 
Build digital 
networks
Award Criteria 
Potential 
impact 
Innovative 
approach 
Feasibility 
Geographical area Target group Previous experience 
Effective marketing & communication Understanding of need 
Broader participation & sustainability Engagement methods 
Understanding of baseline & evaluation
Call 1 timeline 
Call 1 
Open 
Mon 
13th Oct 
Call 1 
Close 
Fri 14th 
Nov 
Assess 
Applications 
Match 
‘needs’ to 
Charter 
‘offers’ 
Awards 
Fri 19th 
Dec
Call 1 Applications 
• Over 70 applications submitted, of which... 
75% target 
older 
people 
74% 
target 
people 
with a 
disability 
64% target 
benefit 
claimants 
54% target 
other 
groups 
44% target 
remote & 
rural 
36% target 
Glasgow 
64% target 
other 
areas
Support Types Indicated 
7% 
32% 
30% 
26% 
26% 
38% 
56% 
54% 
53% 
49% 
83% 
IT equipment 
Social media support / advice 
Marketing material support 
Staff release -volunteer provision 
Money 
Infrastructure support / advice 
Specialist consultancy 
Public area marketing 
Venue provision 
Repair / adaptation of IT equipment 
Other
Matching Process
Call 2 timeline 
Call 2 
Opens 
Mon 12th 
Jan 
Call 2 
Closes 
Fri 13th Feb 
Assess 
& Match 
Announce 
Awards 
Fri 20th Mar
Challenge Projects 
Baseline, Monitor, Measure, Learn, Share
Let's Get Digital 
• To encourage ‘business growth’ in the 
Third sector 
• 6 week internships to deliver a specific project 
• Private sector mentor
Potential Projects
The Process 
• Application forms are online 
• Placements advertised at Job Centre 
• Organisations control the recruitment 
• SCVO authorise the appointment 
• Mentor recruited
T’s & C’s 
• Third sector organisations 
• Registered employer 
• SCVO will process the pay 
• Contract (H&S etc.) 
• Place of work
Review and Question and Answers 
Over to you!
@scvotweet 
#digiscot 
digital@scvo.org.uk
What happens now? 
Surgeries 
Lunch – 2nd Floor 
Go help someone get online

Digi scotfest glasgow slide deck

  • 1.
    Digital participation DigiScotFestGlasgow Date: November 2014 #digiscot
  • 2.
  • 3.
  • 4.
    What do weknow about those not accessing the internet? 60% no qualifications 55% retired 50% disabled
  • 5.
    30% (UK 21%)lack basic online skills
  • 6.
    82% Not Interested Too expensive 7% Too difficult 3% Have no computer 5% Reported Reasons
  • 7.
    What about organisations? • 1 in 5 charities have little or no web presence • 50% need help with web design and social media
  • 8.
    Digital Scotland Ambition To be a world class digital nation demands that we achieve world class levels of digital participation Scottish Government
  • 9.
    Spreading the benefits of digital participation
  • 10.
    Two Key Principles 1. The Scottish Government must recognise that every individual has an undeniable right to digital inclusion and must assume overall accountability to ensure that it is available and accessible for all. 2. Governments must respect and protect our rights and freedoms online, as well as offline. 10
  • 11.
    Access Infrastructure Affordability Unrestricted Accessibility
  • 12.
    Finding a hook Motivation Network effect First experiences Communities
  • 13.
    Information literacy Education,skills, training Digital skills ICT Computing Science
  • 14.
    Organisations and SMEs 14 Access, motivation, skills Resources Understanding Trusted suppliers Clear support
  • 15.
    Find out more RSE website: bit.ly/digiscotweb Inquiry blog: www.digiscot.net
  • 16.
    A national movement Increase digital participation throughout Scotland Build digital capability in the third sector
  • 17.
    How can teamdigital help?
  • 19.
    Challenge Fund •£200k (per annum) and Charter signatory contributions • Groups that reach & work closely with local communities • Innovative approaches Improve digital skills Digitise content Build digital networks
  • 20.
    Award Criteria Potential impact Innovative approach Feasibility Geographical area Target group Previous experience Effective marketing & communication Understanding of need Broader participation & sustainability Engagement methods Understanding of baseline & evaluation
  • 21.
    Call 1 timeline Call 1 Open Mon 13th Oct Call 1 Close Fri 14th Nov Assess Applications Match ‘needs’ to Charter ‘offers’ Awards Fri 19th Dec
  • 22.
    Call 1 Applications • Over 70 applications submitted, of which... 75% target older people 74% target people with a disability 64% target benefit claimants 54% target other groups 44% target remote & rural 36% target Glasgow 64% target other areas
  • 23.
    Support Types Indicated 7% 32% 30% 26% 26% 38% 56% 54% 53% 49% 83% IT equipment Social media support / advice Marketing material support Staff release -volunteer provision Money Infrastructure support / advice Specialist consultancy Public area marketing Venue provision Repair / adaptation of IT equipment Other
  • 24.
  • 25.
    Call 2 timeline Call 2 Opens Mon 12th Jan Call 2 Closes Fri 13th Feb Assess & Match Announce Awards Fri 20th Mar
  • 26.
    Challenge Projects Baseline,Monitor, Measure, Learn, Share
  • 27.
    Let's Get Digital • To encourage ‘business growth’ in the Third sector • 6 week internships to deliver a specific project • Private sector mentor
  • 28.
  • 29.
    The Process •Application forms are online • Placements advertised at Job Centre • Organisations control the recruitment • SCVO authorise the appointment • Mentor recruited
  • 30.
    T’s & C’s • Third sector organisations • Registered employer • SCVO will process the pay • Contract (H&S etc.) • Place of work
  • 31.
    Review and Questionand Answers Over to you!
  • 32.
  • 33.
    What happens now? Surgeries Lunch – 2nd Floor Go help someone get online