Catherine Diaz Dewitt has over 10 years of marketing experience in architecture, engineering, and construction and provides marketing services including managing proposals, identifying team members, developing marketing materials, maintaining client relations, supervising public relations, and managing company websites. She has a bachelor's degree in marketing and experience directing marketing for several architecture and engineering firms in North Carolina. Her resume highlights her qualifications and experience in marketing, proposals, creative works, office administration, and websites.

1. D
D
catherine diaz dewitt
Page
1

2. Page
2 catherine diaz dewitt

3. Catherine Diaz Dewitt, CPSM IntroductIon
8 trighton court, reisterstown, Md 21136 & 109 Keaton Avenue, Wilmington, nc 28403
c: 919/612-1275 // e: catherine.dewitt@hotmail.com
Overview
A results oriented professional with over 10 years of professional marketing experience in the Architecture, Engineering and construction industry. I will
utilize my capabilities in all aspects of marketing to develop and implement marketing programs that reach business goals. Personal characteristics include
strong organizational skills, excellent time management skills and effectiveness working with internal and external clients.
eDuCatiOn invOlveMent reSPOnSibilitieS
Philadelphia university, School of Business > Society for Professional Marketing Services, > Manage request for proposal process including the design and preparation of
Administration, Bachelor of Science, Marketing, Board Member for research triangle proposals, qualification packages and interview materials for potential projects and
May 1997 chapter. Positions include: President, Past clients.
President, treasurer, director of Member > Identify and recommend team members for project pursuits.
Services, certified Professional Services > Assist other divisional marketing representatives with project pursuits
exPerienCe Marketer Exam chair, Webmaster > Participate in the development of divisional marketing business plans.
01/2005 to Present > national Association of Industrial and office > communicate daily with project managers on client tracking/business development.
director of Marketing Properties > develop marketing materials necessary to reinforce company’s position in the
Jdavis Architects, raleigh, nc > triangle commercial real Estate Women marketplace.
> downtown raleigh Alliance > Monitor and generate sales versus fees reports.
07/2002 to 12/2004 > Greater raleigh chamber of commerce: > Maintain a reporting system for tracking all project pursuits.
Marketing Manager Board of Advisors, Young Professionals > Supervise and train marketing staff and coordinate daily activities.
Skanska uSA Building Inc., raleigh, nc network, Buzz Books Member, AM central > create and design all promotional materials including brochures, advertisements,
network, Marketing roundtables tradeshow booths and corporate materials.
08/2001 to 07/2002 > AIA triangle: Public relations committee > Manage company efforts to launch new website including interviewing design firms,
Marketing coordinator > nc recreation and Parks Association creating site maps and organizing information.
HntB corporation, Alexandria, VA > toastmasters International > responsible for updating and maintaining company website.
> Former notary Public – Wake county > Assist in the marketing research of specific clients, project opportunities and make
11/1999 to 08/2001 recommendations in achieving short and long term objectives.
Marketing coordinator > develop and maintain client relations Management database including resumes,
rMF Engineering, Inc., Baltimore, Md SOftware project information and project portfolio.
> Microsoft office Suite (Word, Excel, > Supervise public relations efforts to promote firm.
06/1998 to 11/1999 PowerPoint, outlook) > Identify and prepare award submittals for design excellence and firm achievement.
Global Sales and Marketing coordinator > Quark > Participate in community affairs and trade organizations, serving as company
digene corporation, Gaithersburg, Maryland > Adobe Photoshop representative.
> Adobe Indesign > Manage all company tradeshow events, organize vendors and participate in events.
> Adobe dreamweaver > Plan client appreciation parties as well as office open-houses.
> deltek Vision > Manage holiday card mailings.
> Implement employee relations program including welcome package and monthly “fun
activities”.
Page
3

4. ProPoSAlS
Project: talley Student center at nc State university
Company: Jdavis Architects and WtW Architects
Page
4 catherine diaz dewitt

5. ProPoSAlS
Proposal Manager and Graphic designer for Jdavis Architects’ response to nc State university’s $150
million student center project. Project involved managing the proposal team and coordinating with the
national architect as well as 12 subconsultants.
Page
5

6. ProPoSAlS
Project: raleigh convention center
Company: Joint Venture with Skanska uSA Building Inc. and Barnhill contracting company
Page
6 catherine diaz dewitt

7. ProPoSAlS
Proposal Manager and Graphic designer for a new convention center located in raleigh, nc. Project
included proposal and interview materials for the project pursuit. the “tradeshow” theme interview
materials included lanyards, a life-size tradeshow booth and a tote bag of goodie items. the Skanska/
Barnhill team was awarded the proejct unanimously.
Page
7

8. ProPoSAlS
Project: Edison - city of raleigh Block B
Company: Hamilton Merritt, Inc.
Page
8 catherine diaz dewitt

9. ProPoSAlS
Proposal Manager and Graphic designer for a developer request for Proposal from the city of raleigh. were aware of the competing proposals and agreed that I would produce both proposals concurrently.
developed Edison “Paint the town red” theme that emphasized a mixed-use project that would change Hamilton Merritt was awarded the project and I have continued to work for Hamilton Merritt creating
the face of downtown raleigh. In addition, was Proposal Manager and Graphic designer for another marketing materials for the Edison project.
developer for the same request for proposal. the developers Hamilton Merritt and White oak Properties
Page
9

10. ProPoSAlS
Project: centennial campus Housing at nc State university
Company: Jdavis Architects
Page
10 catherine diaz dewitt

11. ProPoSAlS
Proposal Manager and Graphic designer for nc State university’s $80 million new residential
housing project. Project involved managing the proposal team and coordinating with the
national architect as well as 12 subconsultants.
Page
11

12. BrocHurES
Project: Jdavis residential Brochure
Company: Jdavis Architects
Page
12 catherine diaz dewitt

13. BrocHurES
Managed and designed a brochure to announce Jdavis Architects new residential Studio.
Worked with director of residential to showcase the firm’s residential housing experience.
Page
13

14. BrocHurES
Project: Sustainable design Brochure
Company: Jdavis Architects
Page
14 catherine diaz dewitt

15. BrocHurES
Managed and designed Jdavis Architects’ sustainable design brochure for the triangle chapter
of the urban land Institute. the brochure was designed to produce in-house and also designed
to use at other sustainable design events.
Page
15

16. crEAtIVE WorK
Project: Jdavis Architects “India Book”
Company: Jdavis Architects
Page
16 catherine diaz dewitt

17. crEAtIVE WorK
Managed and designed a comprehensive experience book to distribute in India. Worked with
Jdavis leadership to create a book that would introduce the firm to international developers.
Page
17

18. crEAtIVE WorK
Project: carmichael Sports complex Master Plan
Company: Jdavis Architects
Managed and designed the carmichael Sports complex Master Plan report submitted to
nc State university as part of an open End contract with the university. Worked with the
landscape Architects at Jdavis Architects to create a report that would reinforce the Jdavis
name to the university.
Page
18 catherine diaz dewitt

19. crEAtIVE WorK
Project: chapter Program Flyers
Company: SMPS research triangle chapter
BRANDIN
HOW TO STAND O
FROM THE HERD
11.08.05
Managed and designed postcards and flyers to announce monthly programs while serving as
President of the research triangle chapter of SMPS. rebranded the chapters image to meet
SMPS national’s branding guidelines.
Page
19

20. oFFIcE ItEMS
Project: new Business cards
Company: Jdavis Architects
Managed and designed new business cards for Jdavis Architects. the card design followed
the firm’s new website design and reinforced the firms disciplines and offices. the cards were
designed to extend the average business card and are 3.5 x 2.125.
Page
20 catherine diaz dewitt

21. oFFIcE ItEMS
Project: Marketing cutsheets
Company: Jdavis Architects
Mr. Egan is a Principal with JDavis WALNUT TERRACE HOPE
Architects and has over 20 years REVITALIZATION – RALE
experience. He has served as lead Principal-in-Charge for this
designer and as Principal-In-Charge use neighborhood located i
on several high-profile projects downtown Raleigh. It repre
in the Triangle. Notable project $20 million Hope VI Grant f
experience includes: Department of Housing and
Development (HUD).
CAPITOL PARK
HOPE VI REDEVELOPMENT – WAKEFIELD MANOR – D
RALEIGH, NC NC
Master Planned TND mixed-use Principal-in-Charge for this
WILLIAM D. neighborhood development.
Includes the demolition of 382 units
SF Senior Living facility loc
Raleigh, North Carolina. W
EGAN, AIA, of Halifax Court Public Housing and Manor was a NCHFA tax cr
LEED® AP the new constructions of Office,
Housing and Community Facilities.
funded project. The projec
consists of a total of 96 uni
PRINCIPAL Hope VI Grant, $36 Million, buildings. One building is 4
Completion 2004 and the second building is
EDUCATION
Master of Architecture, Yale University,
SF. The project also includ
1987 CHAVIS HEIGHTS HOPE VI unit apartment building.
REDEVELOPMENT – RALEIGH,
Bachelor of Art, Hobart College, 1983 NC WEST VILLAGE PHASE II
Chavis Heights is a residential DURHAM, NC
EXPERIENCE neighborhood of multiple housing Historic preservation/renov
2001-Present
Architect, Principal
types. The project is funded as demoltion of a 900,000 SF
JDavis Architects part of a HOPE VI Grant from, Funded $80M complex of t
The Department of Housing and manufacturing structures. L
1996-2001 Urban Development (HUD). The on a 9 acre site, the buildin
Architect
Cline Davis Architects
project included the demolition of a be transformed into a dyna
public housing project built in 1947. mixed use neighborhood. It
1989-1996 JDavis Architects provided all 450 living units, 273,000 SF
Architect architecture, landscape architecture & lab space, 55,000 SF ret
Duo Dickinson Architects
Madison, CT
and planning for the entire Chavis Amtrak train station and a 4
Heights Redevelopment. space parking structure.
1987-1989
Centerbrook Architects FEW GARDENS HOPE VI THE ARBORETUM – CARY
Centerbrook, CT REVITALIZATION – DURHAM, NC High density 4-5 story apar
Principal-in-Charge for the Few community “fronting” a reta
PROFESSIONAL REGISTRATION
Connecticut, 1991 Gardens Revitalization project, development that is part of
North Carolina, 1998 representing a $60 million Hope Arboretum PUD. This proje
Florida, 2001 VI Grant from the Department of a parking structure to supp
NCARB 1987
Housing and Urban Development 40 dwelling units per acre d
ULI 2006
(HUD). The grant funds the revival JDavis Architects is the Lea
of Few Gardens, a Public Housing Architect on the Arboretum
designed new cutsheets for Jdavis Architects. designed the cutsheets to highlight the project the Housing S
Project in downtown Durham. JDA’s support from
involvement in the project consisted
information and photographs. Previous cutsheets were developer focused and the new Charlotte, NC.
of of four parts:
cutsheets were designed with institutional clients in mind.
- Goley Street – 49 Living Units WINDSOR MANOR – RAL
and Community Center NC
- Holman Homes – 83 High density 4-5 story 300
Page
Townhomes & Flats apartment community “fron
- 21
Calvert Place – 38 Townhomes retail development. This pr
& Flats also has a parking structure

22. oFFIcE ItEMS
Project: Marketing Plan
Company: Jdavis Architects
eting Plan: Summer 2006 – Spring 2007
vis Architects has been known as the leading architect for multifamily housing projects
h the success of multifamily housing projects JDavis has been able to expand its
e projects in Charleston, South Carolina as well as Alabama.
ge in a marketing campaign that will focus on balancing the company’s portfolio and will
vis. To begin this process JDavis will work with existing clients and begin leveraging
ject types such as commercial.
chitects work was a result of multifamily housing projects including mixed-use. These
riven by multifamily housing project with the exception of the Pavilion East in Durham,
clients have been the foundation of the company since its inception and will continue to
ork. As market trends begin to shift JDavis Architects needs to balance the types of work
oses to pursue commercial (including office and retail) projects along with the current
e to increase its commercial work by 50% in the next three (3) years by leveraging
s. JDavis employees will be pivotal factors in the company success as they are kept
cus and are the front line of existing clients. Under the leadership of JDavis principals,
ient satisfaction and new client opportunities. JDavis Architects must live its mission to
te vibrant and livable communities with architecture of lasting value.
ccess of JDavis Architects that they pursue a diversified project load. They will engage in developed a Marketing Plan for Jdavis Architects that focused on Media relations,
Awards, communications, conferences/Events, Sponsorship, client relations, Professional
fy project types and will continue to support the firms primary focus in multifamily
Involvement and community Involvement.
he firm expects to achieve the following goals throughout the coming year:
Page
catherine diaz dewitt
existing22
client relationships in the architecture, landscape architecture, and interior

23. Catherine DeWitt
JDavis Architects
919/835-1500 phone oFFIcE ItEMS
919/835-1510 fax
catherined@jdavisarchitects.com
Project: Press releases
Company: Jdavis Architects
JDavis Architects’ Associate Earns National Accreditation
Julie Montague Poovey Earns National Council for Interior Design Qualification
RALEIGH, N.C. – Jeff Davis, president of JDavis Architects, PLLC (www.jdavisarchitects.com),
a full-service architecture, landscape architecture and interior design firm, announces Julie
Montague Poovey, IIDA, LEED AP, Associate and Interior Design Project Manager, has earned
the National Council for Interior Design Qualification (NCIDQ). The core purpose of NCIDQ is
to protect the health, life safety and welfare of the public by establishing standards of
competence in the practice of interior design.
Julie Montague Poovey started at JDavis Architects in 2003 and earned her Bachelor of Science
in Interior Design from East Carolina University. She has concentrated most of her
professional career on the design and planning of interior architecture. She has experience in
hospitality design and specializes in the rehabilitation of existing buildings. Julie is also a LEED
AP, Leadership in Energy and Environmental Design Accredited Professional by the U.S. Green
Building Council.
JDavis Architects areas of specialization include community planning, urban infill, office,
mixed-use, housing, recreation/resort, retail, landscape architecture, interior design and
sustainable design.
Related Links:
http://www.jdavisarchitects.com
Quotes:
Managed the public relations activities for Jdavis Architects. Worked with a Pr consultant for
“Julie’s achievement of and took over the responsibilites in 2008. responsible Design Qualificationfor
two years earning her National Council for Interior for writing press releases (NCIDQ)
is a testament to her dedication and hard work.” outlets.
the firm and distributing them to local media said Davis.
Page
About JDavis Architects, PLLC:
23
JDavis Architects is an organization of architects, landscape architects and interior designers

24. WEBSItES
Project: new Website
Company: lighthouse Engineering, Inc.
firm peo
designed new website for an engineering firm. created site map and graphical look of the site.
Worked with Bluetone Media, the firm responsible for building the site.
Lighthouse Engineering I Mechanical, Electrical and Plumbing Engineers
Page
24 catherine diaz dewitt

25. WEBSItES
Project: chapter Website
Company: SMPS research triangle chapter
the research triangle chapter hired a web design firm to design the new website. the firm’s
designs did not highlight the chapter’s goals. designed the website to attract new members
and for ease of registration.
Page
25

26. AdVErtISEMEntS
Project: Jdavis Architects Advertisement
Company: Jdavis Architects
Raleigh I Philadelphia
NERING IN
RALEIGH’S
NAISSANCE
A V I B R A N T D O W N TO W N
qrob==
b= ^o`efqb`qrob
abpfdk==
qv=mi^kkfkd
510 Glenwood Ave., Suite 201 I Raleigh, NC 27603 I 919.835.1500 advertisement for Jdavis Architects that highlighted the Edison project located in
designed I www.jdavisarchitects.com
downtown raleigh. the advertisement was designed to coordinate with Jdavis Architects’
sponsorship for the raleigh Wide open celebration and ran in the triangle Business Journal.
Page
26 catherine diaz dewitt

27. AdVErtISEMEntS
Project: Skanska uSA Building Inc. Advertisement
Company: Skanska uSA Building Inc.
Skanska uSA Building advertisement that ran in the triangle Business Journal.
Page
27

28. AdVErtISEMEntS
Project: Benchmark Advertisement
Company: Benchmark tool and Supply, Inc.
Advertisement for Benchmark tool and Supply to run in SitePrep Magazine.
Page
28 catherine diaz dewitt

29. Page
29

30. D
D catherine diaz dewitt
Catherine Diaz Dewitt, CPSM
109 Keaton Avenue 8 trighton court
Wilmington, nc 28403 reisterstown, Md 21136
P: 919/612-1275 E: catherine.dewitt@hotmail.com
Page
30 catherine diaz dewitt