Phase 1 Communications | Bio

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Phase 1 Communications is a full-service marketing firm in St. Louis Missouri specializing in branding, consulting, online marketing, web solutions and creative.

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Phase 1 Communications | Bio

  1. 1. BRANDING • CONSULTING • ONLINE MARKETING • WEB SOLUTIONS • CREATIVE © Phase 1 Communications LLC 2011
  2. 2. Company DetailsCompany Name:Phase 1 Communications LLCMailing Address:237 E Fifth Street #126, Eureka, MO 63025-4588Main Telephone:314.270.2636Web URL:www.phase1communications.comPrimary Contact:Mike JessePhone: 314.270.2636Email: mikejesse@phase1communications.com 2
  3. 3. About UsPhase 1 Communications delivers best-in-class service by partnering with its clients to fully understand their business, attributes and goalsand by implementing the right tactics for each project.Theres no "cookie-cutter" marketing plan that works for every client so we start off with a needs analysis with the management team and staffto learn about their products, market space, previous successes and competition so we can craft the right solution to meet their aspirationsincluding budgets, timelines and measurement of success.Upon understanding the clients needs we then formalize the project by providing an outline of work detailing our expertise and services. • Strategy • Tactics • Timeline • BudgetOnce retained, we manage all aspects of the project and work with our clients as one of their team. 3
  4. 4. TeamMike Jesse CMO / Social Media Strategist High-energy executive professional with 23 years of experience working in advertising, marketing and creative roles within Fortune 500 companies, Advertising Agencies, Top Private Companies and Start-ups. Graduate of Maryville University with a B.A. in Communications and a minor in Psychology. Certificate in Design & Illustration UMSL. Client experience includes: Sony, Volkswagen, Audi, Circuit City, Express Scripts, Guitar Center, John Deere, Husqvarna, Office Depot, Lowe’s, Monsanto, Missouri Partnership, Michelin, USDA Rural Development, Becker Underwood, Leonard Associates Consulting, Jag Promotions, Dr. Brooks Innovations LLC, United Pacific Imports LLC, Web Business Solutions, Strategic Research Network, The Young Group, Continental Research Company, PCI Roads, Injury Specialists, The Eureka Chamber of Commerce, Contour Energy Systems and Superior Building Group.Mark Buckley Creative Director 30 years of experience in advertising and marketing communications. Instrumental in helping clients establish brands, launch new products, increase sales and maximize relationships with their customers. Graduate of Drake University with a B.F.A in Commercial Art and Graphic Design. Client experience includes: AAA, Cushman Motor Vehicles, Sprint, National City Bank, BMW, Honda, Acura, Monsanto, John Deere, John Deere Credit, Missouri Division of Tourism, Winchester Ammunition, Cole Haan, Leica Geosystems, Lashly & Baer, Zak Companies, TALX, Bunge North America, Department of Treasury, Federal Reserve Bank, Department of the Interior. 4
  5. 5. Team (Cont.)Nick Becker Account Manager / VP 30 years of marketing, sales and research experience. Customer focused and dedicated to exceeding customer expectations. With a MBA, approaches projects from a business prospective to ensure the web application meets client objectives. In addition to 10 years of web experience at Content Executive, previous experience with Inbev Anheuser-Busch, Olin Winchester and Comshare.Brad Goldenberg Director Web Solutions 12 years of web project experience includes architecting, project management and development of custom web applications. 6 years experience in Internet Marketing, Marketing techniques and Online advertising.Brandon Lance Project Manager / Lead Developer / Database Administrator 8 years web industry experience with proficiencies in DHTML, XML, CSS, JavaScript, AJAX, Linux, Apache, MYSQL, and PHP. Holds a BS in Management and Information Systems. 5
  6. 6. ServicesPhase 1 Communications is a full-service marketing firm offering everything to market your business from identity to online marketing – andeverything in between.We are smart, highly efficient and truly concerned about the success of your Project. We only succeed and grow based on your success. Ourvested interest in your success ensures we are continuously motivated to provide you unmatched services in reaching your project goals.Our services include: • Branding • Consulting • Online Marketing • Web Solutions • Creative 6
  7. 7. BrandingYour brand is the personality of your business, which identifies your product and services. A brand is therefore one of the most valuableelements in an advertising theme, as it demonstrates what you are offering in marketplace. We can develop a professional relevant image foryour target audience.Our branding services include: • Logo Design and Illustration • Business Cards • Letterhead and Stationary • Digital Templates 7
  8. 8. ConsultingOur extensive expertise in marketing, advertising, communications and media create a powerful cost-effective solution to turn strategies andtactics into results. We provide a one-stop-solution managing the entire process and building on what you already have or by starting fromscratch.Acting as a member of your team we can manage all of your marketing needs including: • Strategic Planning • Campaign / Account Management • Project Coordination • Content Generation • Market Research 8
  9. 9. Online Marketing: Social Media Marketing (SMM)A comprehensive Social Media Marketing strategy is important to market your online assets. We offer a complete package including: Strategy Site setup and management Custom site creative & Facebook fan pages Multiple site integration Live content and pre-determined calendarized posting Client site content management and embedded content – widgets, videos, etc. Training AnalyticsSocial Media Proprietary Tools or Products:We currently use a number of custom and add-on products for content, multiple site integration and listening. Content Management – HootSuite Pro / MarketMeSuite custom client content delivery to Twitter, Facebook, Linkedin, FourSquare and RSS accounts which provides URL shortening and full analytics per stream and post. Multiple Site Integration – Custom Facebook Page add-ons* to integrate other SSM sites and to create a richer more user centric fan page experience. Integration options including YouTube, Twitter, Flickr as well as custom welcome tab, cover-flow styled photo gallery, file sharing, signup forms, coupons and polls. Listening – multiple applications including HootSuite Pro, TweetScan, Twazzup, Tweetbeep, Monnitor, SocialPing and RSS feeds.*Custom Facebook fan page add-ons are available starting at $99.00 per month per fan page. Additional setup fees apply. 9
  10. 10. Online Marketing: Search Engine Optimization (SEO)Search Engine Optimization is a moving target and requires both a technical and marketing acumen to be effective. We have the technicallysavvy internal resources to adequately address this ever-changing online landscape.Companies are increasing aware of the value first page rankings provide, site visitors and conversion but the question remains – how to getRESULTS. We can sort through the SEO maze and develop the strategy, set realistic expectations and implement tactics to achievemeasurable results.Success is multi-dimensional and inexact and a balance is required to satisfy SEO goals while providing the best visitor experience. We startoff each campaign with a thorough discovery reviewing existing page content and titles, relevant search phrases, key word reports and siteanalytics. From here, we’re ready to craft a plan and get started.Our SEO services include ongoing management and tactics including: • Technical optimization • Link building • Copy writing • Generating press releases • Continued refinement • Benchmarking and reporting 10
  11. 11. Online Marketing: Search Engine Marketing (SEM)Search Engine Marketing (SEM) is an important piece of a comprehensive online marketing campaign. SEM is used to promote online brandawareness through paid keywords (contextual advertising) to increase search engine visibility.We understand the complexity of finding the right keywords and how to implement and manage a search engine marketing campaign to meetyour budget and goals.Our search engine marketing (SEM) services include: • Account Setup • Keyword research and analysis • Campaign management • Ad content development • Banner ads • Backlinks from key shopping sites • Reporting 11
  12. 12. Web Solutions: Content Management Inline Content Editing and Administration Dynamic Navigation Menus Intuitive, flexible and easy in-line content editing system Flexible drag and drop navigation allows you to create new that allows website content to be edited right on the page pages on the fly, move and rearrange pages at will, grant as it appears. viewing permissions and hide pages from public view. On The Fly Image Editing Search Engine Friendly Features A built-in image editing tool making your job easy – A robust set of Search Engine Friendly tools to help you get Cropping and resizing images before you place them on your business to the top of the search engines – 100% your website is important for optimizing site loading speed search engine friendly. and image appearance. Built In Content Search Document and Digital Asset Management Fast and powerful site search mechanism – allows users to Your digital files - Word Documents, PDFs, Images, etc. can quickly find and navigate to the exact content they are be “tagged” and categorized. looking for. User Management and Permissions Calendar of Events Secure logins can be given to as few or as many content Built-in web event calendar publishing tool, enabling you to administrators as you like, and granting of rights on different publish your events in an attractive, easy-to-navigate web content in your site can be given to these users as you see calendar. fit. Blog and Online Journaling News A highly functional built-in blog & online journal publishing Powerful online news publishing features. tool for authoring your online weblog. 12
  13. 13. Web Solutions: Database DevelopmentCustom database development is critical to offer your website visitors more value. It takes experience to handle browser compatibility, client /server interaction, and database performance. We worry about the technology so you don’t have too.Our team is committed to delivering reliable, high quality custom database solutions for you. We use the latest in programming technology todevelop the highest performance web-driven applications available. If you have an idea for an application or need a tool to integrate yourbusiness, we can deliver the perfect solution.Our custom database solutions include: • Dealer Locators • Wish Lists • E-commerce to Accounting Integration • Phone Apps • Custom Web Administration Panels • Content Management Systems 13
  14. 14. Web Solutions: E-commerceOne size does not fit all when it comes to an E-commerce shopping cart solution!We specialize in delivering Content Managed (CMS) E-commerce solutions that project your online business the way you want it in an easy touse custom database that you can manage on a day-to-day basis. If you can think it – we can do it.Our custom E-commerce solutions are developed to meet your unique business requirements along with a great user experience for shoppers.Our E-Commerce solutions include: • Custom product catalogs • Business specific work-flow rules • Payment modules • SSL check-out 14
  15. 15. Creative: Digital and PrintDeveloping visual appealing communications is important to maintain your brand and to attract and retain customers across all channels.We understand the complexly of both digital and print creative and utilize top of the line equipment and software to ensure eye catching visualson all mediums.Our creative services include: • Digital o Website Design o Email Templates o Digital Ads • Print Design o Collateral o Packaging o Trade Show Graphics o Brochures, Flyers and Newsletters o Posters & Banners o Direct Mail o Point of Sale 15
  16. 16. Technological ExpertiseAt Phase 1 Communications LLC our team has nearly 100 years of experience in Brand Development, Site Design, Project Management,Account Service and Web applications – Development, Search Engine Optimization, Search Engine Marketing and Social Media Marketing.Our core competencies in all facets of online marketing make us a perfect fit for any project – large or small. Programming Online Marketing Software / Applications • MarketMeSuite • Hootsuite Pro • Adobe Illustrator • DHTML • Seesmic • Adobe Photoshop • XML • TweetDeck • Adobe InDesign • CSS • Twitterfeed • Adobe Acrobat Pro • JavaScript • Tweetme • Adobe Dreamweaver • AJAX • Bit.ly • QuarkXpress • Linux • Foursquare • Microsoft Office • Apache • Gowalla • Google Docs • MYSQL • Google Places • iContact • Google AdWords • MailChimp • Google Analytics 16
  17. 17. Why Choose Phase 1 Communications LLC for your ProjectTypical Client Engagement:If selected as your Agency, Phase 1 Communications LLC will meet with your staff and management to define full project scope, targetscheduling and budget based on the scope of the project. With input, we will finalize the scope and costs and present a draft of our agencyagreement for your review and approval. Agreements provide detail of all in-scope components as well as options for out-of-scope activitiesthat may be requested throughout the contract period.Account Team Structure:Phase 1 Communications LLC will provide and manage all necessary resources for the client relationship.Team Assignment:An advantage of working with smaller sized firms – like Phase 1 Communications LLC – you will receive hands-on participation of our keyprincipals for all of your projects.Rates:Phase 1 Communications LLC customizes its rates to meet client requirements. Rates are based on the scale of project. For limited scopeprojects, the typical hourly rate for overall services is $85 – $125 per hour.Pricing:We prefer to provide retainer based complete fixed project pricing for larger, ongoing accounts. The agreed upon amount is determined by awell-defined project/activity scope and estimated employee hours. 17
  18. 18. Why Choose Phase 1 Communications LLC for your Project (cont.)Expertise:Beyond our collaborative expertise and experience, we are smart, highly efficient and truly concerned about the success of your project. Weonly succeed and grow based on your success. Our vested interest in your success ensures we are continuously motivated to provide youunmatched services in reaching your project goals.Reporting:Project updates are provided to clients on a weekly basis. In addition, monthly summary reports are provided including updates on projectscheduling, budget control and forecasting.We thrive when we can utilize our successful marketing experience to help our clients succeed.And finally, one more reason to choose Phase 1 Communications LLC –– we want your business! 18
  19. 19. Client List 19

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