Phase 1 Communications is a full-service marketing firm in St. Louis Missouri specializing in branding, consulting, online marketing, web solutions and creative.

1. BRANDING • CONSULTING • ONLINE MARKETING • WEB SOLUTIONS • CREATIVE
© Phase 1 Communications LLC 2011

2. Company Details
Company Name:
Phase 1 Communications LLC
Mailing Address:
237 E Fifth Street #126, Eureka, MO 63025-4588
Main Telephone:
314.270.2636
Web URL:
www.phase1communications.com
Primary Contact:
Mike Jesse
Phone: 314.270.2636
Email: mikejesse@phase1communications.com
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3. About Us
Phase 1 Communications delivers best-in-class service by partnering with its clients to fully understand their business, attributes and goals
and by implementing the right tactics for each project.
There's no "cookie-cutter" marketing plan that works for every client so we start off with a needs analysis with the management team and staff
to learn about their products, market space, previous successes and competition so we can craft the right solution to meet their aspirations
including budgets, timelines and measurement of success.
Upon understanding the client's needs we then formalize the project by providing an outline of work detailing our expertise and services.
• Strategy
• Tactics
• Timeline
• Budget
Once retained, we manage all aspects of the project and work with our clients as one of their team.
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4. Team
Mike Jesse CMO / Social Media Strategist
High-energy executive professional with 23 years of experience working in advertising, marketing and creative
roles within Fortune 500 companies, Advertising Agencies, Top Private Companies and Start-ups. Graduate of
Maryville University with a B.A. in Communications and a minor in Psychology. Certificate in Design & Illustration
UMSL.
Client experience includes: Sony, Volkswagen, Audi, Circuit City, Express Scripts, Guitar Center, John Deere,
Husqvarna, Office Depot, Lowe’s, Monsanto, Missouri Partnership, Michelin, USDA Rural Development, Becker
Underwood, Leonard Associates Consulting, Jag Promotions, Dr. Brooks Innovations LLC, United Pacific
Imports LLC, Web Business Solutions, Strategic Research Network, The Young Group, Continental Research
Company, PCI Roads, Injury Specialists, The Eureka Chamber of Commerce, Contour Energy Systems and
Superior Building Group.
Mark Buckley Creative Director
30 years of experience in advertising and marketing communications. Instrumental in helping clients establish
brands, launch new products, increase sales and maximize relationships with their customers. Graduate of
Drake University with a B.F.A in Commercial Art and Graphic Design.
Client experience includes: AAA, Cushman Motor Vehicles, Sprint, National City Bank, BMW, Honda, Acura,
Monsanto, John Deere, John Deere Credit, Missouri Division of Tourism, Winchester Ammunition, Cole Haan,
Leica Geosystems, Lashly & Baer, Zak Companies, TALX, Bunge North America, Department of Treasury,
Federal Reserve Bank, Department of the Interior.
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5. Team (Cont.)
Nick Becker Account Manager / VP
30 years of marketing, sales and research experience. Customer focused and dedicated to exceeding customer
expectations. With a MBA, approaches projects from a business prospective to ensure the web application
meets client objectives. In addition to 10 years of web experience at Content Executive, previous experience with
Inbev Anheuser-Busch, Olin Winchester and Comshare.
Brad Goldenberg Director Web Solutions
12 years of web project experience includes architecting, project management and development of custom web
applications. 6 years experience in Internet Marketing, Marketing techniques and Online advertising.
Brandon Lance Project Manager / Lead Developer / Database Administrator
8 years web industry experience with proficiencies in DHTML, XML, CSS, JavaScript, AJAX, Linux, Apache,
MYSQL, and PHP. Holds a BS in Management and Information Systems.
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6. Services
Phase 1 Communications is a full-service marketing firm offering everything to market your business from identity to online marketing – and
everything in between.
We are smart, highly efficient and truly concerned about the success of your Project. We only succeed and grow based on your success. Our
vested interest in your success ensures we are continuously motivated to provide you unmatched services in reaching your project goals.
Our services include:
• Branding
• Consulting
• Online Marketing
• Web Solutions
• Creative
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7. Branding
Your brand is the personality of your business, which identifies your product and services. A brand is therefore one of the most valuable
elements in an advertising theme, as it demonstrates what you are offering in marketplace. We can develop a professional relevant image for
your target audience.
Our branding services include:
• Logo Design and Illustration
• Business Cards
• Letterhead and Stationary
• Digital Templates
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8. Consulting
Our extensive expertise in marketing, advertising, communications and media create a powerful cost-effective solution to turn strategies and
tactics into results. We provide a one-stop-solution managing the entire process and building on what you already have or by starting from
scratch.
Acting as a member of your team we can manage all of your marketing needs including:
• Strategic Planning
• Campaign / Account Management
• Project Coordination
• Content Generation
• Market Research
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9. Online Marketing: Social Media Marketing (SMM)
A comprehensive Social Media Marketing strategy is important to market your online assets. We offer a complete package including:
Strategy
Site setup and management
Custom site creative & Facebook fan pages
Multiple site integration
Live content and pre-determined calendarized posting
Client site content management and embedded content – widgets, videos, etc.
Training
Analytics
Social Media Proprietary Tools or Products:
We currently use a number of custom and add-on products for content, multiple site integration and listening.
Content Management – HootSuite Pro / MarketMeSuite custom client content delivery to Twitter, Facebook, Linkedin, FourSquare and
RSS accounts which provides URL shortening and full analytics per stream and post.
Multiple Site Integration – Custom Facebook Page add-ons* to integrate other SSM sites and to create a richer more user centric fan
page experience. Integration options including YouTube, Twitter, Flickr as well as custom welcome tab, cover-flow styled photo
gallery, file sharing, signup forms, coupons and polls.
Listening – multiple applications including HootSuite Pro, TweetScan, Twazzup, Tweetbeep, Monnitor, SocialPing and RSS feeds.
*Custom Facebook fan page add-ons are available starting at $99.00 per month per fan page. Additional setup fees apply.
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10. Online Marketing: Search Engine Optimization (SEO)
Search Engine Optimization is a moving target and requires both a technical and marketing acumen to be effective. We have the technically
savvy internal resources to adequately address this ever-changing online landscape.
Companies are increasing aware of the value first page rankings provide, site visitors and conversion but the question remains – how to get
RESULTS. We can sort through the SEO maze and develop the strategy, set realistic expectations and implement tactics to achieve
measurable results.
Success is multi-dimensional and inexact and a balance is required to satisfy SEO goals while providing the best visitor experience. We start
off each campaign with a thorough discovery reviewing existing page content and titles, relevant search phrases, key word reports and site
analytics. From here, we’re ready to craft a plan and get started.
Our SEO services include ongoing management and tactics including:
• Technical optimization
• Link building
• Copy writing
• Generating press releases
• Continued refinement
• Benchmarking and reporting
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11. Online Marketing: Search Engine Marketing (SEM)
Search Engine Marketing (SEM) is an important piece of a comprehensive online marketing campaign. SEM is used to promote online brand
awareness through paid keywords (contextual advertising) to increase search engine visibility.
We understand the complexity of finding the right keywords and how to implement and manage a search engine marketing campaign to meet
your budget and goals.
Our search engine marketing (SEM) services include:
• Account Setup
• Keyword research and analysis
• Campaign management
• Ad content development
• Banner ads
• Backlinks from key shopping sites
• Reporting
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12. Web Solutions: Content Management
Inline Content Editing and Administration Dynamic Navigation Menus
Intuitive, flexible and easy in-line content editing system Flexible drag and drop navigation allows you to create new
that allows website content to be edited right on the page pages on the fly, move and rearrange pages at will, grant
as it appears. viewing permissions and hide pages from public view.
On The Fly Image Editing
Search Engine Friendly Features
A built-in image editing tool making your job easy –
A robust set of Search Engine Friendly tools to help you get
Cropping and resizing images before you place them on
your business to the top of the search engines – 100%
your website is important for optimizing site loading speed
search engine friendly.
and image appearance.
Built In Content Search
Document and Digital Asset Management
Fast and powerful site search mechanism – allows users to
Your digital files - Word Documents, PDFs, Images, etc. can
quickly find and navigate to the exact content they are
be “tagged” and categorized.
looking for.
User Management and Permissions
Calendar of Events
Secure logins can be given to as few or as many content
Built-in web event calendar publishing tool, enabling you to
administrators as you like, and granting of rights on different
publish your events in an attractive, easy-to-navigate web
content in your site can be given to these users as you see
calendar.
fit.
Blog and Online Journaling
News
A highly functional built-in blog & online journal publishing
Powerful online news publishing features.
tool for authoring your online weblog.
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13. Web Solutions: Database Development
Custom database development is critical to offer your website visitors more value. It takes experience to handle browser compatibility, client /
server interaction, and database performance. We worry about the technology so you don’t have too.
Our team is committed to delivering reliable, high quality custom database solutions for you. We use the latest in programming technology to
develop the highest performance web-driven applications available. If you have an idea for an application or need a tool to integrate your
business, we can deliver the perfect solution.
Our custom database solutions include:
• Dealer Locators
• Wish Lists
• E-commerce to Accounting Integration
• Phone Apps
• Custom Web Administration Panels
• Content Management Systems
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14. Web Solutions: E-commerce
One size does not fit all when it comes to an E-commerce shopping cart solution!
We specialize in delivering Content Managed (CMS) E-commerce solutions that project your online business the way you want it in an easy to
use custom database that you can manage on a day-to-day basis. If you can think it – we can do it.
Our custom E-commerce solutions are developed to meet your unique business requirements along with a great user experience for shoppers.
Our E-Commerce solutions include:
• Custom product catalogs
• Business specific work-flow rules
• Payment modules
• SSL check-out
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15. Creative: Digital and Print
Developing visual appealing communications is important to maintain your brand and to attract and retain customers across all channels.
We understand the complexly of both digital and print creative and utilize top of the line equipment and software to ensure eye catching visuals
on all mediums.
Our creative services include:
• Digital
o Website Design
o Email Templates
o Digital Ads
• Print Design
o Collateral
o Packaging
o Trade Show Graphics
o Brochures, Flyers and Newsletters
o Posters & Banners
o Direct Mail
o Point of Sale
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16. Technological Expertise
At Phase 1 Communications LLC our team has nearly 100 years of experience in Brand Development, Site Design, Project Management,
Account Service and Web applications – Development, Search Engine Optimization, Search Engine Marketing and Social Media Marketing.
Our core competencies in all facets of online marketing make us a perfect fit for any project – large or small.
Programming Online Marketing Software / Applications
• MarketMeSuite
• Hootsuite Pro • Adobe Illustrator
• DHTML
• Seesmic • Adobe Photoshop
• XML
• TweetDeck • Adobe InDesign
• CSS
• Twitterfeed • Adobe Acrobat Pro
• JavaScript
• Tweetme • Adobe Dreamweaver
• AJAX
• Bit.ly • QuarkXpress
• Linux
• Foursquare • Microsoft Office
• Apache
• Gowalla • Google Docs
• MYSQL
• Google Places • iContact
• Google AdWords • MailChimp
• Google Analytics
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17. Why Choose Phase 1 Communications LLC for your Project
Typical Client Engagement:
If selected as your Agency, Phase 1 Communications LLC will meet with your staff and management to define full project scope, target
scheduling and budget based on the scope of the project. With input, we will finalize the scope and costs and present a draft of our agency
agreement for your review and approval. Agreements provide detail of all in-scope components as well as options for out-of-scope activities
that may be requested throughout the contract period.
Account Team Structure:
Phase 1 Communications LLC will provide and manage all necessary resources for the client relationship.
Team Assignment:
An advantage of working with smaller sized firms – like Phase 1 Communications LLC – you will receive hands-on participation of our key
principals for all of your projects.
Rates:
Phase 1 Communications LLC customizes its rates to meet client requirements. Rates are based on the scale of project. For limited scope
projects, the typical hourly rate for overall services is $85 – $125 per hour.
Pricing:
We prefer to provide retainer based complete fixed project pricing for larger, ongoing accounts. The agreed upon amount is determined by a
well-defined project/activity scope and estimated employee hours.
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18. Why Choose Phase 1 Communications LLC for your Project (cont.)
Expertise:
Beyond our collaborative expertise and experience, we are smart, highly efficient and truly concerned about the success of your project. We
only succeed and grow based on your success. Our vested interest in your success ensures we are continuously motivated to provide you
unmatched services in reaching your project goals.
Reporting:
Project updates are provided to clients on a weekly basis. In addition, monthly summary reports are provided including updates on project
scheduling, budget control and forecasting.
We thrive when we can utilize our successful marketing experience to help our clients succeed.
And finally, one more reason to choose Phase 1 Communications LLC –– we want your business!
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19. Client List
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