Saloni Malhotra is the founder of DesiCrew Solutions Pvt Ltd, a rural business process outsourcing company based in India. She started the company in 2005 based on a project at IIT Madras to provide jobs in rural areas. DesiCrew has over 130 employees across 5 centers in Tamil Nadu, providing services like data entry, transcription, and customer support to global clients from rural locations at lower costs than urban centers. The company aims to expand opportunities for educated rural youth while also offering cost savings to clients.