Denim Club Newsletter : Issue March 5, 2014

Latest Denim News & Updates from Across the Globe
Your Window To The World Of Denim
Newsletter
05 March 2014
www.denimclubindia.org
J. Crew in Talks
with Japan`s
Fast Retailing
Ivido Jeans offering
Push-up jeans
Major European
Expansion for
William Rast
From The Denim Directory
Atlantic Care Chemicals
Featured
Paige Denim implements
bigtincan for better
sales process
Annual Grant in
honor of Levi Strauss
Premium Denim Jeans
Made in IndiaMade in IndiaMade in India
Coming Soon...
A Gold E,
new denim brand,
by Citizens of Humanity
Safeguard duty
probe initiated
on spandex imports
p 07

Denim Club : Your Window To The World Of Denim
Apparel - Sustainable Fashion
DENIM CLUB INDIAMarch 2014 03
J. Crew in Talks with Japan`s
Fast Retailing
J. Crew Group Inc.
owners are in talks
to sell the clothing
retailer to Japan's
Fast Retailing Co. for as much as $5 billion, a
deal that would help the Asian company fulfill its
ambition of becoming a global retailing
powerhouse.
Fast Retailing, which
owns the Uniqlo
a p p a r e l c h a i n ,
a p p r o a c h e d J .
Crew's management
about potentially
buying the private-equity-owned business, said
people familiar with the matter. As per sources J.
Crew is seeking upward of $5 billion for the deal,
it is still unclear if Fast Retailing would pay that
much and whether the two sides have yet
discussed a price.
The confidential source cautioned, that the talks,
which heated up this week, are still at an early
stage and could fall apart, he added J. Crew also
recently received takeover overtures from a
couple other suitors.
The discussions come as J. Crew's owners,
private-equity firms TPG and Leonard Green &
Partners LP, are considering an initial public
offering for the apparel chain later this year. In
January, the company asked Goldman Sachs
Group Inc. to begin work on a potential IPO. IPO
planning hasn't progressed beyond that, one
person said.
A marriage of the two clothiers could help fulfill
Fast Retailing founder and Chief Executive
Tadashi Yanai's ambition of becoming the largest
apparel retailer in the U.S., and eventually, the
world. The company reported fiscal 2013 profit of
¥90 billion ($918 million) on ¥1.14 trillion in sales.
Uniqlo, currently has 1,277 stores in Asia
including 856 in Japan, but has less than 20
stores in the U.S., which as per an executive of
Fast Retailing will ultimately rise to hundreds.
Uniqlo expects its annual retail sales in the U.S.
to reach $10 billion by 2020.
According to sources Mr. Yanai, 65 and one of
Japan's richest men, has long been an admirer
of J. Crew Chairman and CEO Millard S.
"Mickey" Drexler. From 1995 until 2002, Mr.
Drexler, 69, was CEO of Gap Inc. as sales rose
to $14.5 billion from $4.4 billion.
Fast Retailing, which employs more than 23,000
people and has a market capitalization of about
$36 billion, owns other brands besides Uniqlo,
including Comptoirs des Cotonniers, Helmut
Lang, Theory and Princesse Tam Tam. Uniqlo
sells T-shirts, sweaters, and cold-weather gear
to men, women and children, with prices as low
as $9.99 for a pair of jeans.
J. Crew, historically known for its preppy wares,
operates more than 400 stores in the U.S.,
Canada and the U.K., and reported revenue
rose 9% to $2.4 billion in its fiscal year ended
Feb. 1.
A sale of the company, either to another retailer
or to the public, would be the latest ownership
shift it has experienced in recent years.
A potential agreement between Fast Retailing
and J. Crew would be the latest in a series of
proposed acquisitions by Japanese companies
in the U.S. In January Suntory Holdings Ltd.
agreed to buy liquor maker Beam Inc. for $13.6
billion in cash. Japan's SoftBank Corp. last year
bought a majority stake in phone company
Sprint Corp. and is still hunting U.S. deals.
In the past, Mr. Yanai and investment bankers
discussed Fast Retailing buying Gap, which
currently has a market value of nearly $20 billion,
according to sources.
Source: www.wsj.com

Apparel - Corporate
the 1 Denim Who’s Who!#
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the first ever
Comprehensive
DIRECTORY
DENIMBUSINESSES
PROFESSIONALS&
Trims&
Accessories
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ashing
Apparel
Machinery
Retail
Display&
Packaging
Designers | Merchandisers | Developers | Product Planners
Technicians | Converters | Buyers | QC / QA Professionals |
Agents | Finishing Specialists | Traders | Marketeers
Retailers | Agents | Consultants | and more...
Paige Denim Implements Bigtincan
For Better Sales Process
Luxury fashion brand Paige
Denim is now working with
mobile content enabler
bigtincan's Hub to improve
the field sales process with
distributors by making it easier for sales reps to
access and share images of new jeans
collections – while garnering valuable insights
around which content is most effective during the
sales process.
bigtincan Hub is a single unified solution that
securely delivers the right content to the right
users at the right time and location, on any
mobile device.
Paige was using a File Transfer Protocol (FTP) to
store and access images of new collections of
jeans, prior to implementing bigtincan hub. This
posed a tremendous challenge for Paige
distributors as they regularly had to navigate
through complex file systems to find and
download the latest images on the fly, which
often staggered the sales process.
“In the fashion industry, your success often
hinges on how well you can tell a visual story and
our field sales organization was not able to
effectively do that with our internal FTP system,”
said Ywain Cheney, Art Director of Paige Denim.
“With bigtincan hub, we’ve found an easy, highly
effective way to arm our field representatives
with a single point of access to all of the tools they
need to close deals. As a result, our sales
process is much more fluid, our field reps are
much more productive and we have much better
visibility into how our marketing assets are being
used. bigtincan hub has improved our business
processes across the board.”
Paige Denim implemented bigtincan hub to
create a more efficient and cost effective way for
its field sales team to access and share images
through a single interactive interface. More
importantly, the executive team wanted to
understand which images and content was
resonating with buyers and duplicate that
process across the sales organization. Through
its ContentIQ technology, bigtincan is able to
provide Paige with intelligent insight into all
aspects of how all of its 75 field sales users
engage with content, helping them unlock
expertise and create expert networks that will
improve the overall performance of the entire
group.
Patrick Welch, president
and COO of bigtincan, said
“ W e ’ r e t a k i n g t h e
guesswork out of the sales
and marketing process by providing intelligent
insights into what is working, how it’s working
and when it’s working. Paige Denim has just
scratched the surface of what bigtincan hub can
do when it comes to improving business
processes and improving productivity by
streamlining everything into a single, unified
interface. Using FTPs and file share solutions is
a way of the past. If you want a truly mobile
workforce, you have to equip the teams with
tools that improve a workflow, not hinder it, and
bigtincan hub does just that.”
Source: www.ctvnews.ca

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Apparel - Retail
Sequential Brands Group, Inc. has announced
the expansion of William Rast, in premiere
department stores and specialty stores across
Europe, where it will be in stores in Germany,
Switzerland, England and Italy.
Following the success of last year's all-door
launch at Hudson's Bay department stores in
Canada, the European rollout is directly in line
with Sequential's global
strategy of focusing on
international growth for
the brand in new
markets such as Asia,
Latin America, and the
Middle East.
William Rast was co-
founded in 2005 by
singer/actor Justin
Timberlake and his
childhood friend Trace
Ayala. The brand is now
owned by Sequential
Brands Group, which
has its executive offices in Los Angeles and
business offices in NewYork.
In late 2011, Sequential Brands exclusively
licensed the William Rast label to JCPenney.
However, the exclusive-licensing agreement
was changed in December 2013 and now
expires on June 30, 2014, and will no longer be
exclusive. That gives Sequential Brands the right
to take its William Rast brand and enter into other
licensing agreements with other parties.
Starting March, the Spring 2014 collection of the
brand will be carried by key European retailers
including Appelrath-Cupper and Gorgens-
Gruppe in Germany, Manor in Switzerland, and
USC in England as well as online sites Yoox in
Italy and Zalindo in Germany. More stores will be
launched this fall.
Plans are also in the works to extend the brand to
Asia, LatinAmerica and the Middle East.
"We're excited to
reintroduce the new
William Rast collection
i n t e r n a t i o n a l l y ,
especially with such
premium European
retailers," said Trace
Ayala, co-founder of
William Rast. "As much
as the collection has
evolved, the look and
feel has stayed true to
our Tennessee roots
and continues to offer a
fresh modern approach
to Americana fashion that we're confident the
European market will embrace," addedAyala.
Co-founder Justin Timberlake's 20/20
Experience world tour comes to Europe
simultaneously with the product launch this
spring.
William Rast categories currently include men's
and women's sportswear, Men's and Women's
denim, and outerwear, as well as men's bags,
belts and small leather goods.
Source: www.globalnewswire.com
Major European Expansion
for William Rast
Image Source: denimhunt.com

Apparel - Brand Launch
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Generate New Business
Opportunities
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A Gold E, new denim brand, by Citizens of Humanity
Finding the perfect pair of jeans is a usually a
struggle and most of the time the snug pair of
skinnys or the perfectly proportioned boyfriends,
tend to come with a hefty price tag.
The team behind cult designer denim brand,
Citizens of Humanity have launched a more
pocket-friendly line, labeled A Gold E. Citizens of
Humanity founder and denim innovator, Jerome
Dahan remains at the helm of the new brand,
focusing on quality at a more affordable price.
While Citizens of Humanity jeans retail around
the £200-£300 mark, A Gold E designs will be
available starting 3 March 2014 at John Lewis
with prices ranging from £100 – £200.
Key pieces of the SS14 collection are, the Estella
Crop Straight Jeans in Nice, £165. Cut from
super soft, cotton-rich denim, Estella are your
everyday go-to jeans for spring, pairing
everything from a tailored blazer and courts, to a
plain white tee and flats, perfectly.
AGold E’s Chloe Low Rise Skinny in Lyon, £145.
This slightly cropped, skinny fit comes in a
washed-out, rock chick grey – perfect for pairing
with a love-worn vintage
tee and leather biker.
Equally, pair with a silk
blouse or tee, they’ll
become a favourite
piece of your evening
wardrobe too.
For people who prefer
high-waist for your pair
of denim jeans, the
Sophie High Rise
S k i n n y J e a n s i n
Midnight at £156 are
near perfect. Tuck a
masculine white shirt
into the high waist for a
c l a s s i c , P a r i s i a n
inspired look.
The entire A Gold E collection has been
developed in Los Angeles and is produced
exclusively at the company’s own local
manufacturing facilities. This allows the brand to
create their own exclusive cuts and washes that
you won’t find anywhere else, which is not typical
of most lower-priced designer denim.
Safeguard duty probe initiated on spandex imports
Asafeguard duty probe has been initiated, by the
Directorate General of Safeguards, on imports of
bare elastomeric filament yarn, commonly
known as spandex.
Spandex or elastane has various applications in
the apparel industry such as denim jeans,
sportswear, T-shirts, suitings, socks and other
garments.
Indorama Industries, claiming to be the sole
producer of bare elastomeric filament yarn in the
country has filed the petition seeking safeguard
duty imposition on spandex imports.
Indorama industries had
sought imposition of
safeguard duty for a period
of three years. The company has also made a
case for imposition of provisional safeguard
duty.
Bare elastomeric filament yarn is imported into
India from a number of countries and primarily
from Vietnam, South Korea, China, Singapore,
Taiwan andThailand.
Image Source : zappos.com

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The Individual Membership of Denim
Business Network comes to you at a
nominal payment of one time
registration fee of INR 5000 which
includes the first year subscription
charge amounting to INR 2500.
Individual Membership
The Denim Business Corporate
membership fee is INR 20,000/- for a
group of five individuals, inclusive of
subscription charges for one year.
This facility provides multi access
license up to 5 users.
Corporate Membership
Apparel - Collection
Ivido Jeans offering Push-up jeans
A small retailer on West Broadway, Ivido Jeans,
sells a specialty line of denim for women who
want a little more “junk in their trunk.”
The idea came from fiery Latina businesswoman
Ivis Gonzalez, who wanted to bring a little taste of
her Colombian culture to Vancouver.
Gonzalez said "In South America we really
celebrate our bum. It's not about being skinny. It's
just to wear the right thing for your body and feel
like a woman."
To give the booty a boost the jean are designed
using shading, special fabrics, stitching and
pocket placement. All the jeans are made in
Gonzalez’s home country of Colombia.
Fifty styles are currently available, including one
with a built-in girdle. “Some women, they need
extra help and then we create the push-in
tummy," said Gonzalez.
What is the customers Response?
"When you put them on, it's like stepping into a
standing ovation. You can't help but strut," said
Stefanie Cornell.
"My butt grew five sizes. I'm amazed,” said
Danae Dumontet.
Ivido jeans don’t come in small, medium and
large. Instead, instead they have names like
Tango, Salsa and Meringue. The plus sizes are
called Delicious, Sweet Delicious and Hot
Delicious. They retail in the price range of $85 to
$110.
Source: www.ctvnews.ca
Premium Denim Jeans : Made in India
Looking for an exclusive premium class
jeans? A few minutes of surfing will bring up a
Momotaro jeans for USD 2000 and a 3x1
customized jeans for USD 1200. And, there
are a large number of brands offering jeans for
200+ USD.
The discerning jeans lovers in India have had
to go in for foreign brands and labels to satiate
their desire for a premium category jean.
It is not that international quality jeans can
not be made in India - we have the best of
fabric available, along with dedicated jeans
makers and expert washers.
In the near future, a few indigenous jeans
designers will be coming up with premium
denim jeans under the Made in India
initiative being taken by Denim Club.
Watch out this space for some exciting news about
Made in India Premium Denim Jeans!
Image Source : Ctvnews.ca

Corporate - Cause
Annual Grant in honor of Levi Strauss
Levi Strauss & Co. (LS&Co.) announced its first
annual grant in support of causes important to
the company founder on 26th February, 2014
which would have been Levi Strauss’ 185th
birthday.
One of the earliest corporate philanthropists in
the Bay Area, Levi Strauss had an innovative
approach to business for the time. He didn’t just
make a profit — he did it with principles.
This “profits through principles” philosophy is still
deeply woven into the fabric of the company. The
grant announced by LS&Co. honors Levi
Strauss’ legacy and his first known charitable
donation of $5 in 1854 to the San Francisco
Orphan Asylum — now named Edgewood
Center for Children and Families (Edgewood).
In tribute to this original donation and Levi
Strauss’ commitment to giving back to the
community, LS&Co. is continuing its support of
Edgewood with a $15,000 grant.
Strauss, one of the Bay Area’s early
entrepreneurs, and his business partner, Jacob
Davis, invented an item of clothing that for more
than a century has been indispensable to people
from all walks of life around the world.
His vision was to provide consumers with a
durable and high-quality product while also
making an enduring impact on San Francisco
and the Bay Area. Little did he know that more
than 160 years later, the company he founded
would still be carrying out his values, contributing
more than $100 million since then to the Bay
Area.
“Levi Strauss was one of San Francisco’s early
visionaries,” said Lynn Downey, Historian for
Levi Strauss & Co. “He not only looked out for his
business, and made it successful, he used his
success to better his community, and supported
organizations that did the same. Edgewood was
a great example of an equally visionary
organization that filled a critical need in the
community, and still does today.”
Just as LS&Co. has stayed relevant for more
than 160 years, Edgewood has also evolved to
meet the needs of the community, which is one
reason why it remains the oldest children’s
charity in the Western United States and now
transforms the lives and restores hope to 7,000
youth and families in the San Francisco Bay
Area each year.
“We are proud of Edgewood’s history and we
see ourselves as a pioneer just like Levi Strauss
was in the 1850s,” said Matthew Madaus,
LCSW, President and Chief Executive Officer of
Edgewood. “If it weren’t for the visionary
founders of Edgewood and the early supporters
like Levi Strauss, Edgewood wouldn’t be here
today providing children and families throughout
the Bay Area with innovative behavioral health
services in a way that no other agency fully does.
We’re grateful for his forward thinking then, and
are truly appreciative of our continued
partnership today, more than 160 years later.”
Since Strauss’ original contribution, the
company has continued to support Edgewood in
a variety of ways including helping to provide
sustainable denim insulation and an irrigation
system for the Edgewood Garden Learning
Center, providing pop-up shopping experiences
for the children, matching employee gifts, and
organizing countless Community Day projects
over the years.
Source: www.levistrauss.com
Image Source: LS&Co.

Industry - Network
Mr. Ali Ashraf, Assistant Manager
US Apparel & Textile Pvt. Ltd., Lahore, Pakistan
Mr. Manoj Tiwari, Associate ProfessorNational Institute of Fashion Technology, Jodhpur, India
Mr. Anupam Bhattachrjee, Managing Partner
Apparel Solution & Sourcing Links, Kolkata, India
Mr. Mujeebullah Khan, Chief Executive OfficeriTextiles Pvt. Ltd., Karachi, Pakistan
Mr. Amir Hossain
Jiashan Tianhui Garment Co.,Ltd., Jiaxing, China
Mr. Narinder Walia, CEODhan Laxmi India, Mohali, India
Mr. Arshad Mahmood, Chief Executive
Usman Knitwear, Lahore, Pakistan
Join the World’s only Denim Business Network
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DenimBusinessNetwork
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From The Denim Directory
Company:
Segment: Dyes & Chemical
Starting as a chemical factory in UAE in 1980,
over the years, Atlantic has transformed itself
into a leading chemical manufacturing
company with an impacting presence in the
gulf and the middle east.
The company took timely decisions which
were backed by significant investments in
creating products for the laundry industry, and
as a result, today Atlantic is a global chemical
company active in Laundry, Textile Chemicals,
Hospitality Hygiene and Automobile cleaning
industry.
The company is highly focussed on and
invests in Research & Development and most
of its innovations and product development are
inspired by feedback collected during
interactions with end users and business
owners, to discover and develop new
chemicals that meet the needs of the ever
changing fashion trends while keeping them
economical and environment friendly.
The company has a state-of-the-art laboratory
and strongly believes in adhering strictly to
organic chemicals and a firm resolve to
minimize dependence on chemicals that are
hazardous to human health and environment.
Hence, the R&D programs of the company
focus on process amalgamation, reducing
energy consumption, increasing productivity,
lower rejection, being machine and hardware
Atlantic Care Chemicals, India
friendly and most importantly sustainable
finishes.
The company has introduced the concept of I3
fading, an innovation in indigo fading
technology. I3 fading products comply with the
requirements of the various globally
acceptable accreditations. Some of the
products offered under the I3 fading are:
 Novosize Oxy
 Novowash Combi LT
 Novostone BD Ultra 160
 NovofastTr340
 Novolist Ultra
 Novodenifade BE 700
 Novofinish PF
The company has a presence in over 30
countries spread across 4 continents and is
globally recognized by leading brands in the
apparel world as a leading name in laundry,
textile and fashion chemicals and has Okeo
Tex, Reach and GOTS version 3
accreditation.
Mr. Sanjay Joshi
Regional Manager - B.D.
sanjay@atlanticchemicals.com
+91 989 978 6615
www.atlanticchemicals.com

Denim Club Newsletter : Issue March 5, 2014

Denim Club Newsletter : Issue March 5, 2014

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Denim Club Newsletter : Issue March 5, 2014