This document summarizes predictions from a poll of 1,012 British adults about what they think may happen in 2015. It includes their predictions on the likelihood of various political and current events occurring, as well as their expectations for the UK economy in 2015 compared to previous years. Some of the key predictions polled included the likelihood of Boris Johnson becoming Conservative Party leader, a major terrorist attack in the UK, and UKIP winning over 10 seats in the general election. Respondents also shared their views on whether unemployment, inflation, standard of living, and mortgage interest rates would rise, fall, or stay the same in 2015.

1. 1
Version 1 | Public© Ipsos MORI
2015 Predictions Poll
December 2014
Contacts: Bobby.Duffy@ipsos.com
Gideon.Skinner@ipsos.com
020 7347 3000

2. Predictions for 2015

3. 3Britons’ predictions for 2015 (1)
Source: Ipsos MORI Political Monitor
I’d now like to ask you some questions about what you think might happen in 2015. For each of the following,
please tell me how or unlikely you think they are to happen.
Base:1,012 British adults 18+, 13th -15th December 2014
8%
15%
24%
38%
21%
34%
33%
35%
36%
33%
25%
14%
29%
12%
14%
6%
6%
6%
4%
7%
Boris Johnson will become leader of the
Conservative Party
A major terrorist attack will be carried out in the UK
UKIP will win more than 10 seats at the general
election
The SNP will get more votes than Labour in Scotland
at the General Election
Very likely Fairly likely Fairly unlikely Very unlikely Don't know
20%73%
39%57%
45%
65%
49%
29%

4. 4Britons’ predictions for 2015 (2)
Source: Ipsos MORI Political Monitor
I’d now like to ask you some questions about what you think might happen in 2015. For each of the following,
please tell me how or unlikely you think they are to happen.
Base:1,012 British adults 18+, 13th -15th December 2014
4%
9%
11%
18%
10%
20%
26%
38%
19%
33%
30%
13%
62%
20%
15%
6%
5%
17%
19%
26%
We will find life on Mars
England will win the rugby World Cup
Prince Harry will get engaged
Benedict Cumberbatch will win an Oscar
Very likely Fairly likely Fairly unlikely Very unlikely Don't know
19%56%
37% 45%
53%29%
14% 81%

5. 5
2015 predictions – comparisons with previous
years
Source: Ipsos MORI Political Monitor
I’d now like to ask you some questions about what you think might happen in 2015. For each of the following,
please tell me how or unlikely you think they are to happen.
Base:1,012 British adults 18+, 13th -15th December 2014
*N.B. different wording from 2015 prediction ‘We will find life on Mars’
5%
5%
4%
6%
9%
11%
14%
23%
10%
14%
35%
26%
29%
28%
19%
38%
30%
30%
47%
34%
62%
27%
13%
15%
5%
9%
5%
15%
12%
19%
Very likely Fairly likely Fairly unlikely Very unlikely Don't know
Prince Harry will get engaged (2015)
We will find life on Mars (2015)
Prince Harry will get engaged (2014)
Prince Harry will get engaged (2013)
The NASA Mars Rover will
find life on Mars (2014)*
The NASA Mars Rover will
find life on Mars (2013)*

6. 6
47%
57%
21%
52%
30%
39%
31%
61%
36%
35%
13%
6%
17%
8%
33%
2%
6%
2%
4%
2%
Rise Stay about the same Fall Don't know
Britons’ thoughts on the economy for 2015
In 2015, do you think that each of the following will rise, fall, or stay about the same level?
Source: Ipsos MORI Political MonitorBase:1,012 British adults 18+, 13th -15th December 2014
The number of unemployed people in this
country
The rate of inflation
Your own standard of living
Mortgage interest rates
The number of immigrants coming to this
country

7. 7
38%
52%
57%
18%
19%
21%
56%
52%
52%
56%
44%
30%
51%
39%
31%
51%
63%
61%
36%
36%
36%
27%
27%
35%
4%
4%
6%
31%
17%
17%
5%
10%
8%
15%
29%
33%
6%
5%
6%
2%
3%
3%
4%
1%
1%
2%
Rise Stay about the same Fall Don't know
Britons’ thoughts on the economy for 2015
compared to previous years
In 2015, do you think that each of the following will rise, fall, or stay about the same level?
Source: Ipsos MORI Political MonitorBase:1,012 British adults 18+, 13th -15th December 2014
The number of unemployed people in this
country (2015)
The number of unemployed people in this country (2014)
The number of unemployed people in this country (2013)
The rate of inflation (2015)
The rate of inflation (2014)
The rate of inflation (2013)
Your own standard of living (2015)
Your own standard of living (2014)
Your own standard of living (2013)
Mortgage interest rates (2015)
Mortgage interest rates (2014)
Mortgage interest rates (2013)