Data collection options fit particular cultural context. In this presentation by WAC Survey and Strategic Research, market research techniques are looked at in relation to the cultural context of China.
A research study focusing on demand factors driving consumers to adopt connected tv devices in their living rooms. Research methods include interviews, primary and secondary research.
Novatech Healthcare Company initiated an R&D center in India in 2011 to develop healthcare systems and products for rural Indian populations lacking access to care. They designed a novel "Portable Clinic" concept. This proposal aims to understand and validate the Portable Clinic concept with stakeholders through qualitative research methods including interviews with 108 doctors, administrators, and public health officials. The objectives are to analyze components of the concept, stakeholder perceptions, and provide recommendations on sensors, medical gateways, telemedicine setups and their market potential in India over 10 years. The final deliverables will include validation and gap analysis reports on these topics.
Communicating with talent 2010 norwegian editionovekvalsvik
ย
Employer websites, presentations on campus, and student/career magazines are the most useful communication channels according to students. When unfamiliar with an employer, in-person channels are most popular but employer websites become even more important when considering applying. Female students prefer receiving newsletters while males value employer videos and blogs more. Over a third of students believe not participating in career fairs could negatively impact an employer. People who work at the employer are seen as the most credible sources of information.
This document summarizes a study on internet-based survey methodology in China. It discusses the background and rise of internet surveys, current adoption and applications in China, obstacles and problems, and orientations for future research. Some key findings are that internet surveys are growing in popularity due to advantages like low cost and timeliness. However, there are also challenges regarding representativeness, response rates, and a lack of scientific methodology. The document proposes frameworks for future research focusing on new survey methods, sampling techniques, questionnaire design, and incentive strategies to address these issues.
Impact of the service market on customer retention in the S.A mobile telecom...ุญู ุฏ ุงูุดููู
ย
This document summarizes a research study on the impact of service markets on customer retention in the mobile telecommunications sector in Saudi Arabia. The study aims to understand how service quality, relationship length, and added value impact customer retention. A literature review showed factors like switching costs, satisfaction, and demographics influence retention. The methodology involves a case study of a major telecom company in Saudi Arabia using customer questionnaires and internal documents. Hypotheses posit that more complex plans, longer relationships, and quality connectivity positively relate to retention. The study seeks to provide insights on retention strategies and customer behavior in the Saudi mobile market.
Online surveys are a widely used and proven market research methodology. They provide benefits over traditional methods like phone and mail surveys by allowing respondents to complete surveys according to their own schedule via a non-intrusive medium. While response rates for online surveys tend to be lower than traditional methods, response rates vary significantly depending on the sample and can be improved through proper design, incentives, and data weighting. Experienced market research professionals are still important for ensuring high-quality online survey results.
The marketing group surveyed 62 Mizzou students to help their client, Socket, better understand how to market internet services to college students. Key findings included:
- Half of respondents lived in East/West campus houses, a prime target area for Socket.
- Over 45% used Mediacom as their provider and over 33% used CenturyLink, Socket's top competitors.
- The average monthly internet bill was $88, showing Socket's pricing is competitive.
- Only 10 respondents had heard of Socket, mostly through personal connections rather than advertising.
- Students preferred advertising through campus events, apps, and word of mouth over traditional media.
The group recommended Socket target East/West campus residents and current
A research study focusing on demand factors driving consumers to adopt connected tv devices in their living rooms. Research methods include interviews, primary and secondary research.
Novatech Healthcare Company initiated an R&D center in India in 2011 to develop healthcare systems and products for rural Indian populations lacking access to care. They designed a novel "Portable Clinic" concept. This proposal aims to understand and validate the Portable Clinic concept with stakeholders through qualitative research methods including interviews with 108 doctors, administrators, and public health officials. The objectives are to analyze components of the concept, stakeholder perceptions, and provide recommendations on sensors, medical gateways, telemedicine setups and their market potential in India over 10 years. The final deliverables will include validation and gap analysis reports on these topics.
Communicating with talent 2010 norwegian editionovekvalsvik
ย
Employer websites, presentations on campus, and student/career magazines are the most useful communication channels according to students. When unfamiliar with an employer, in-person channels are most popular but employer websites become even more important when considering applying. Female students prefer receiving newsletters while males value employer videos and blogs more. Over a third of students believe not participating in career fairs could negatively impact an employer. People who work at the employer are seen as the most credible sources of information.
This document summarizes a study on internet-based survey methodology in China. It discusses the background and rise of internet surveys, current adoption and applications in China, obstacles and problems, and orientations for future research. Some key findings are that internet surveys are growing in popularity due to advantages like low cost and timeliness. However, there are also challenges regarding representativeness, response rates, and a lack of scientific methodology. The document proposes frameworks for future research focusing on new survey methods, sampling techniques, questionnaire design, and incentive strategies to address these issues.
Impact of the service market on customer retention in the S.A mobile telecom...ุญู ุฏ ุงูุดููู
ย
This document summarizes a research study on the impact of service markets on customer retention in the mobile telecommunications sector in Saudi Arabia. The study aims to understand how service quality, relationship length, and added value impact customer retention. A literature review showed factors like switching costs, satisfaction, and demographics influence retention. The methodology involves a case study of a major telecom company in Saudi Arabia using customer questionnaires and internal documents. Hypotheses posit that more complex plans, longer relationships, and quality connectivity positively relate to retention. The study seeks to provide insights on retention strategies and customer behavior in the Saudi mobile market.
Online surveys are a widely used and proven market research methodology. They provide benefits over traditional methods like phone and mail surveys by allowing respondents to complete surveys according to their own schedule via a non-intrusive medium. While response rates for online surveys tend to be lower than traditional methods, response rates vary significantly depending on the sample and can be improved through proper design, incentives, and data weighting. Experienced market research professionals are still important for ensuring high-quality online survey results.
The marketing group surveyed 62 Mizzou students to help their client, Socket, better understand how to market internet services to college students. Key findings included:
- Half of respondents lived in East/West campus houses, a prime target area for Socket.
- Over 45% used Mediacom as their provider and over 33% used CenturyLink, Socket's top competitors.
- The average monthly internet bill was $88, showing Socket's pricing is competitive.
- Only 10 respondents had heard of Socket, mostly through personal connections rather than advertising.
- Students preferred advertising through campus events, apps, and word of mouth over traditional media.
The group recommended Socket target East/West campus residents and current
This document summarizes Andy Edmonds' presentation on studying behavior at internet scale. Some key points include:
- Edmonds has 20 years of experience developing internet experiences and studied cognitive science and psychology.
- Experiments at eBay found increasing image sizes from 160px to 220px led to a +10s of millions increase in revenue despite traditional metrics showing negative outcomes.
- E-commerce experimentation focuses on metrics like conversion rate and total revenue, but faces challenges like outliers, short vs long term effects, and effect sizes.
- Awareness of experimentation exists in industry, startups, academia, and the public through examples like Facebook and OKCupid sharing experiment results.
How Unilever Connected with New Canadian ConsumersRobin Brown
ย
A presentation we gave to the Canadian Market Research & Intelligence Association. We have stripped out proprietary insights but still may be interesting.
Product Aspect Ranking using Sentiment Analysis: A SurveyIRJET Journal
ย
This document discusses a proposed framework for ranking product aspects based on sentiment analysis of consumer reviews. It begins with an introduction to the large volume of product reviews available online and the challenge of identifying important aspects from numerous reviews. It then outlines the key steps of the proposed framework: 1) extracting and preprocessing reviews, 2) identifying product aspects, 3) classifying sentiment using supervised learning techniques, and 4) developing an aspect ranking algorithm considering aspect frequency and sentiment impact. The framework aims to determine important product aspects to improve the usability of reviews for both consumers and businesses.
Search Marketing Success: Dominate Search in 2011One to One
ย
OTOi, a division of One to One Interactive, is pleased to present a live, one-hour webinar on actionable Search Engine Marketing (SEM) tactics, designed to help you - interactive marketing professionals - prioritize strategies, identify tests, and isolate opportunities to outpace the competition in 2011.
Our SEM experts will review the Top Ten To-Do list for maximizing your companyโs search marketing strategy, expanding your reach, and increasing ROI:
1. Manage queries not keywords
2. Move beyond the engines
3. Mobilize your search campaign
4. Get local
5. Socialize your SEO
6. Tailor your results
7. Let customers help you optimize
8. Hitch yourself to the Google wagon
9. Educate to integrate
10. Budget for failures
Presentation delivered at the Academy of Marketing Conference, Southampton (UK), July 2012. More information at: http://anacanhoto.com/2012/08/08/evidence-that-customers-use-social-media-strategically-to-get-firms-attention/
Careers360 is an education products and services company that uses data from 6 million monthly visitors and student/institutional profiles to build recommendation tools helping students choose career paths and colleges. It has over 250 exam preparation and college recommendation products used by millions of students to research over 9,000 colleges and 200 courses. Careers360 aims to be a one-stop hub for all education-related information, tools, forums and events to help students, educators and others make informed decisions. It uses data and predictive analytics to recommend options tailored for each student.
iaetsd Co extracting opinion targets and opinion words from online reviews ba...Iaetsd Iaetsd
ย
This document discusses a novel approach for opinion mining from online reviews based on a word alignment model. The approach regards identifying opinion relations as an alignment process, and then uses a graph-based co-ranking algorithm to estimate confidence for candidate relations. The word alignment model effectively reduces parsing errors compared to syntax-based methods, and the co-ranking algorithm decreases the probability of error propagation. Experimental results show the proposed model achieves better precision than traditional unsupervised alignment models in extracting opinion targets and words from reviews.
A discussion about multi-mode survey data collection. The presentations talks about best practices and the pros and cons of various modes and when to use them.
Strategie di comunicazione online per prodotti innovativi. Uno studio empiri...Target Research
ย
This document summarizes an empirical study on the relationship between social media use and adoption of innovative products like smartphones. The study hypothesized that more social media use by consumers would correlate with adopting innovative technologies. It also hypothesized that owners of innovative products like smartphones would be more likely to use social media. The literature review discussed the evolution of electronic communication and word-of-mouth marketing from one-way messages to two-way conversations on social networks. The empirical study on smartphones aimed to understand how companies can leverage new social tools to promote innovative products.
1. The document discusses media analysis services offered by Publicis Consultants, including standard and specialized media monitoring reports.
2. Services include regular media analysis of organizations, issues tracking, competitive benchmarking, and journalist profiling. Reports analyze coverage volume, tone, key messages, and sources.
3. Outsourcing media analysis to Publicis Consultants in Bulgaria provides lower costs while leveraging their experienced analysts and integration with communication services.
Technological advances and the increased promulgation of information have made digital life a reality for many individuals in Taiwan. Statistics from a recent Internet-based investigation in Taiwan show that the number of female Internet users and use of online messenger services have gradually increased over the past three years. Additionally, over 66% of Internet users regularly use online messenger software and 18% of 25-year-olds purchase financial services and real estate online. Based on these statistics, it was asserted that Taiwanese consumers are increasingly drawn to purchasing hi-tech products.
SharqStream and Sarkor eXtreme marketing analysis 2011Miraziz Bazarov
ย
This document summarizes research on consumer behavior related to two competing internet service providers, SharqStream and Sarkor eXtreme, in Tashkent, Uzbekistan. Both quantitative and qualitative research methods were used, including surveys of 100 and 27 individuals and in-depth interviews. The research found that the majority of consumers for both providers are young, unmarried, male students with limited income who primarily use the internet for leisure in the evenings. Price was the most important factor for consumers when choosing a provider, while quality and stability were less significant. SharqStream was seen as cheaper but Sarkor had higher quality internal content and connection. The document provides details on research methodology, data collection and analysis to understand
Things to Consider for Improvement of Usability of E-Commerce in Context of B...Umma Khatuna Jannat
ย
This document discusses improving the usability of e-commerce websites in Bangladesh. It outlines research objectives to identify usability challenges and factors to increase e-commerce development. The methodology involves surveys and usability testing of popular Bangladeshi e-commerce sites to identify problems like long registration pages and lack of accessibility. The expected outcomes are revealing critical adoption aspects and how usability affects social attention and identifying research gaps.
Peanut Labs - Responses To Esomar Questions 2015Peanut Labs
ย
This document summarizes Peanut Labs' responses to the 28 ESOMAR questions regarding online market research samples. Peanut Labs actively recruits a global sample of over 15 million pre-screened panelists from over 350 partner websites. They provide clients access to this engaged sample for surveys. Peanut Labs ensures data quality through screening, response validation, and monitoring recruitment sources and traffic. They comply with all relevant standards including privacy, data protection, and interviewing children.
Insights into the Design of Presidential Candidate WebsitesResearchShare
ย
So much has been made of the role of the Internet in the 2008 presidential election. In particular, the Obama campaign made some impressive claims about the success of BarackObama.com in fund-raising and organization of supporters. Even on the most superficial level, the two candidate sites have a lot in common in terms of structure and content. But, to our eyes, there are many differences in terms of the design approaches taken by the two organizations. We wondered how ordinary voters might see these differences, so we conducted a comparative usability study of the two sites (by Catalyst Group).
Using Market Research For Product DevelopmentResearchShare
ย
Market research can be used at various stages of product development to minimize risks and maximize success. In the pre-birth stage, market research is useful for establishing customer needs and identifying opportunities to develop new concepts, product additions, or modifications. It helps reduce risks by exploring whether a product meets real needs before significant resources are invested. However, market research has limitations and cannot guarantee success - it is still difficult to research highly innovative concepts. Overall, when used properly, market research provides valuable insights to inform product development decisions at every stage.
The Integration Of Market Research And Competitive Intelligence March 2010ResearchShare
ย
Market research and competitive intelligence both provide valuable information to companies but differ in their focus, methods, and goals. As competition has increased, many companies have merged these functions to better integrate information on customers, markets, and competitors. By combining quantitative market research with qualitative competitive analysis, companies can develop strategic plans that maximize opportunities while minimizing threats from new entrants or existing rivals.
This document summarizes Andy Edmonds' presentation on studying behavior at internet scale. Some key points include:
- Edmonds has 20 years of experience developing internet experiences and studied cognitive science and psychology.
- Experiments at eBay found increasing image sizes from 160px to 220px led to a +10s of millions increase in revenue despite traditional metrics showing negative outcomes.
- E-commerce experimentation focuses on metrics like conversion rate and total revenue, but faces challenges like outliers, short vs long term effects, and effect sizes.
- Awareness of experimentation exists in industry, startups, academia, and the public through examples like Facebook and OKCupid sharing experiment results.
How Unilever Connected with New Canadian ConsumersRobin Brown
ย
A presentation we gave to the Canadian Market Research & Intelligence Association. We have stripped out proprietary insights but still may be interesting.
Product Aspect Ranking using Sentiment Analysis: A SurveyIRJET Journal
ย
This document discusses a proposed framework for ranking product aspects based on sentiment analysis of consumer reviews. It begins with an introduction to the large volume of product reviews available online and the challenge of identifying important aspects from numerous reviews. It then outlines the key steps of the proposed framework: 1) extracting and preprocessing reviews, 2) identifying product aspects, 3) classifying sentiment using supervised learning techniques, and 4) developing an aspect ranking algorithm considering aspect frequency and sentiment impact. The framework aims to determine important product aspects to improve the usability of reviews for both consumers and businesses.
Search Marketing Success: Dominate Search in 2011One to One
ย
OTOi, a division of One to One Interactive, is pleased to present a live, one-hour webinar on actionable Search Engine Marketing (SEM) tactics, designed to help you - interactive marketing professionals - prioritize strategies, identify tests, and isolate opportunities to outpace the competition in 2011.
Our SEM experts will review the Top Ten To-Do list for maximizing your companyโs search marketing strategy, expanding your reach, and increasing ROI:
1. Manage queries not keywords
2. Move beyond the engines
3. Mobilize your search campaign
4. Get local
5. Socialize your SEO
6. Tailor your results
7. Let customers help you optimize
8. Hitch yourself to the Google wagon
9. Educate to integrate
10. Budget for failures
Presentation delivered at the Academy of Marketing Conference, Southampton (UK), July 2012. More information at: http://anacanhoto.com/2012/08/08/evidence-that-customers-use-social-media-strategically-to-get-firms-attention/
Careers360 is an education products and services company that uses data from 6 million monthly visitors and student/institutional profiles to build recommendation tools helping students choose career paths and colleges. It has over 250 exam preparation and college recommendation products used by millions of students to research over 9,000 colleges and 200 courses. Careers360 aims to be a one-stop hub for all education-related information, tools, forums and events to help students, educators and others make informed decisions. It uses data and predictive analytics to recommend options tailored for each student.
iaetsd Co extracting opinion targets and opinion words from online reviews ba...Iaetsd Iaetsd
ย
This document discusses a novel approach for opinion mining from online reviews based on a word alignment model. The approach regards identifying opinion relations as an alignment process, and then uses a graph-based co-ranking algorithm to estimate confidence for candidate relations. The word alignment model effectively reduces parsing errors compared to syntax-based methods, and the co-ranking algorithm decreases the probability of error propagation. Experimental results show the proposed model achieves better precision than traditional unsupervised alignment models in extracting opinion targets and words from reviews.
A discussion about multi-mode survey data collection. The presentations talks about best practices and the pros and cons of various modes and when to use them.
Strategie di comunicazione online per prodotti innovativi. Uno studio empiri...Target Research
ย
This document summarizes an empirical study on the relationship between social media use and adoption of innovative products like smartphones. The study hypothesized that more social media use by consumers would correlate with adopting innovative technologies. It also hypothesized that owners of innovative products like smartphones would be more likely to use social media. The literature review discussed the evolution of electronic communication and word-of-mouth marketing from one-way messages to two-way conversations on social networks. The empirical study on smartphones aimed to understand how companies can leverage new social tools to promote innovative products.
1. The document discusses media analysis services offered by Publicis Consultants, including standard and specialized media monitoring reports.
2. Services include regular media analysis of organizations, issues tracking, competitive benchmarking, and journalist profiling. Reports analyze coverage volume, tone, key messages, and sources.
3. Outsourcing media analysis to Publicis Consultants in Bulgaria provides lower costs while leveraging their experienced analysts and integration with communication services.
Technological advances and the increased promulgation of information have made digital life a reality for many individuals in Taiwan. Statistics from a recent Internet-based investigation in Taiwan show that the number of female Internet users and use of online messenger services have gradually increased over the past three years. Additionally, over 66% of Internet users regularly use online messenger software and 18% of 25-year-olds purchase financial services and real estate online. Based on these statistics, it was asserted that Taiwanese consumers are increasingly drawn to purchasing hi-tech products.
SharqStream and Sarkor eXtreme marketing analysis 2011Miraziz Bazarov
ย
This document summarizes research on consumer behavior related to two competing internet service providers, SharqStream and Sarkor eXtreme, in Tashkent, Uzbekistan. Both quantitative and qualitative research methods were used, including surveys of 100 and 27 individuals and in-depth interviews. The research found that the majority of consumers for both providers are young, unmarried, male students with limited income who primarily use the internet for leisure in the evenings. Price was the most important factor for consumers when choosing a provider, while quality and stability were less significant. SharqStream was seen as cheaper but Sarkor had higher quality internal content and connection. The document provides details on research methodology, data collection and analysis to understand
Things to Consider for Improvement of Usability of E-Commerce in Context of B...Umma Khatuna Jannat
ย
This document discusses improving the usability of e-commerce websites in Bangladesh. It outlines research objectives to identify usability challenges and factors to increase e-commerce development. The methodology involves surveys and usability testing of popular Bangladeshi e-commerce sites to identify problems like long registration pages and lack of accessibility. The expected outcomes are revealing critical adoption aspects and how usability affects social attention and identifying research gaps.
Peanut Labs - Responses To Esomar Questions 2015Peanut Labs
ย
This document summarizes Peanut Labs' responses to the 28 ESOMAR questions regarding online market research samples. Peanut Labs actively recruits a global sample of over 15 million pre-screened panelists from over 350 partner websites. They provide clients access to this engaged sample for surveys. Peanut Labs ensures data quality through screening, response validation, and monitoring recruitment sources and traffic. They comply with all relevant standards including privacy, data protection, and interviewing children.
Insights into the Design of Presidential Candidate WebsitesResearchShare
ย
So much has been made of the role of the Internet in the 2008 presidential election. In particular, the Obama campaign made some impressive claims about the success of BarackObama.com in fund-raising and organization of supporters. Even on the most superficial level, the two candidate sites have a lot in common in terms of structure and content. But, to our eyes, there are many differences in terms of the design approaches taken by the two organizations. We wondered how ordinary voters might see these differences, so we conducted a comparative usability study of the two sites (by Catalyst Group).
Using Market Research For Product DevelopmentResearchShare
ย
Market research can be used at various stages of product development to minimize risks and maximize success. In the pre-birth stage, market research is useful for establishing customer needs and identifying opportunities to develop new concepts, product additions, or modifications. It helps reduce risks by exploring whether a product meets real needs before significant resources are invested. However, market research has limitations and cannot guarantee success - it is still difficult to research highly innovative concepts. Overall, when used properly, market research provides valuable insights to inform product development decisions at every stage.
The Integration Of Market Research And Competitive Intelligence March 2010ResearchShare
ย
Market research and competitive intelligence both provide valuable information to companies but differ in their focus, methods, and goals. As competition has increased, many companies have merged these functions to better integrate information on customers, markets, and competitors. By combining quantitative market research with qualitative competitive analysis, companies can develop strategic plans that maximize opportunities while minimizing threats from new entrants or existing rivals.
An Eye Tracking study of Credit Card WebsitesResearchShare
ย
This study by Catalyst Group takes a look at three major financial services websites: chase.com, capitalone.com, and discovercard.com. The goal was to gain some understanding of what company makes it easiest (and most difficult) for users to complete the crucial task of โapplying for a new credit cardโ. The study was structured to gather and compare eye tracking data during task completion relating to several metrics.
Este documento describe el diagrama de Ellingham-Richardson, el cual representa el cambio en la entalpรญa libre estรกndar de la formaciรณn de รณxidos metรกlicos a partir de sus componentes elementales (metal y oxรญgeno) en funciรณn de la temperatura. El diagrama muestra las condiciones en las que es espontรกnea la formaciรณn del รณxido y permite comparar la afinidad relativa de los metales por el oxรญgeno. Tambiรฉn se puede utilizar para determinar la temperatura y presiรณn de equilibrio de reacciones de oxidaciรณn-redu
Understanding of Smartphones as a Survey Platform | Thumbspeak @ MRMW 2011ResearchShare
ย
Examining how technology-driven data applications have become viable options for ascertaining consumer feedback.
Determining the implications for mobile applications for delivering data quality to brands.
How to motivate consumers to respond quickly to branded information through channel novelty
How to Purchase Translations and What to Look For in a SupplierResearchShare
ย
An objective guide to managing translation services in the market research industry. Presentation by Patrick Eve, CEO of TranslateMedia. This was part of a webinar in June 2010 with GreenBook.
Conducting A Strategic Intelligence AuditResearchShare
ย
This presentation from SIS International Research shares fundamental information about a Strategic Information Audit - the value, process, methods, and output.
The Middle East Market SIS International ResearchResearchShare
ย
This presentation covers demographics and cultural and societal influences in the Middle East market, as well as opportunities and barriers for growth. Booming markets include healthcare and automotive industries. Learn more in this presentation from SIS International Research.
Tracking Multichannel, Real Time Customer ExperienceResearchShare
ย
This document discusses tracking real-time customer experiences across multiple channels. It aims to share why tracking experiences is important, how it can be done, insights it has revealed, and how those insights impact business decisions. Participants text brand interactions and experiences over a week, which provides insights into brand image, attributes, and how experiences drive consideration and sales. The approach allows identifying shifts in perceptions from texting experiences. Insights are used to evaluate brand messages, images, and segmentations, and to measure potential changes during the study period.
SIS International Research presents the challenges of global data collection as it has changed in the past forty years. This presentation features a step-by-step process of conducting global data collection today with key analytical methods for European countries, Asian countries, and Latin American countries.
An Ellingham diagram plots the change in Gibbs free energy (ฮG) versus temperature for reactions where metals form oxides. It shows the relative stability of metal oxides through their position - oxides higher on the diagram are more easily reduced. The diagram is used to determine:
1. The ease of reducing a metal oxide to the metal based on its position relative to other metal oxides.
2. The equilibrium partial pressure of oxygen that can exist with a metal oxide at a given temperature.
3. The minimum ratio of carbon monoxide to carbon dioxide needed to reduce an oxide at a temperature.
The Integration Of Market Research And Competitive Intelligence March 2010ResearchShare
ย
Market research and competitive intelligence both provide valuable information to companies but differ in their focus, methods, and goals. As competition has increased globally, many companies have merged these functions to better integrate information on customers, markets, and competitors. By combining quantitative market research with qualitative competitive analysis, companies can develop strategic plans that maximize opportunities while minimizing threats from new entrants or existing rivals.
This document outlines the methodology for a research study on consumer attitudes towards digitalization in Uttar Pradesh, India. The study aims to identify the current state of digitalization in India and factors affecting its growth. It will analyze the impact of demographic (age, gender, income, occupation, qualification) and behavioral factors on consumer attitudes. The research hypotheses test relationships between age and purchasing frequency and between income and purchasing power. Primary and secondary data will be collected through questionnaires, interviews, and observation. Statistical tools will be used to analyze the data.
Writekraft Research and Publications LLP was initially formed, informally, in 2006 by a group of scholars to help fellow students. Gradually, with several dissertations, thesis and assignments receiving acclaim and a good grade, Writekraft was officially founded in 2011 Since its establishment, Writekraft Research & Publications LLP is Guiding and Mentoring PhD Scholars.
Our Mission:
To provide breakthrough research works to our clients through Perseverant efforts towards creativity and innovationโ.
Vision:
Writekraft endeavours to be the leading global research and publications company that will fulfil all research needs of our clients. We will achieve this vision through:
Analyzing every customer's aims, objectives and purpose of research
Using advanced and latest tools and technique of research and analysis
Coordinating and including their own ideas and knowledge
Providing the desired inferences and results of the research
In the past decade, we have successfully assisted students from various universities in India and globally. We at Writekraft Research & Publications LLP head office in Kanpur, India are most trusted and professional Research, Writing, Guidance and Publication Service Provider for PhD. Our services meet all your PhD Admissions, Thesis Preparation and Research Paper Publication needs with highest regards for the quality you prefer.
Our Achievements:
NATIONAL AWARD FOR BEST RESEARCH PROJECT (By Hon. President APJ Abdul Kalam)
GOLD MEDAL FOR RESEARCH ON DISABILITY (By Disabledโs Club of India)
NOMINATED FOR BEST MSME AWARDS 2017
5 STAR RATING ON GOOGLE
We have PhD experts from reputed institutions/ organizations like Indian Institute of Technology (IIT), Indian Institute of Management (IIM) and many more apex education institutions in India. Our works are tailored and drafted as per your requirements and are totally unique.
From past years our core advisory members, research team assisted research scholars from various universities from all corners of world.
Subjects/Areas We Cover:
Management, Commerce, Finance, Marketing, Psychology, Education, Sociology, Mass communications, English Literature, English Language, Law, History, Computer Science & Engineering, Electronics & Communication Engineering, Mechanical Engineering, Civil Engineering, Electrical Engineering, Pharmacy & Healthcare.
Writekraft Research and Publications LLP was initially formed, informally, in 2006 by a group of scholars to help fellow students. Gradually, with several dissertations, thesis and assignments receiving acclaim and a good grade, Writekraft was officially founded in 2011 Since its establishment, Writekraft Research & Publications LLP is Guiding and Mentoring PhD Scholars.
Our Mission:
To provide breakthrough research works to our clients through Perseverant efforts towards creativity and innovationโ.
Vision:
Writekraft endeavours to be the leading global research and publications company that will fulfil all research needs of our clients. We will achieve this vision through:
Analyzing every customer's aims, objectives and purpose of research
Using advanced and latest tools and technique of research and analysis
Coordinating and including their own ideas and knowledge
Providing the desired inferences and results of the research
In the past decade, we have successfully assisted students from various universities in India and globally. We at Writekraft Research & Publications LLP head office in Kanpur, India are most trusted and professional Research, Writing, Guidance and Publication Service Provider for PhD. Our services meet all your PhD Admissions, Thesis Preparation and Research Paper Publication needs with highest regards for the quality you prefer.
Our Achievements:
NATIONAL AWARD FOR BEST RESEARCH PROJECT (By Hon. President APJ Abdul Kalam)
GOLD MEDAL FOR RESEARCH ON DISABILITY (By Disabledโs Club of India)
NOMINATED FOR BEST MSME AWARDS 2017
5 STAR RATING ON GOOGLE
We have PhD experts from reputed institutions/ organizations like Indian Institute of Technology (IIT), Indian Institute of Management (IIM) and many more apex education institutions in India. Our works are tailored and drafted as per your requirements and are totally unique.
From past years our core advisory members, research team assisted research scholars from various universities from all corners of world.
Subjects/Areas We Cover:
Management, Commerce, Finance, Marketing, Psychology, Education, Sociology, Mass communications, English Literature, English Language, Law, History, Computer Science & Engineering, Electronics & Communication Engineering, Mechanical Engineering, Civil Engineering, Electrical Engineering, Pharmacy & Healthcare.
Writekraft Research and Publications LLP was initially formed, informally, in 2006 by a group of scholars to help fellow students. Gradually, with several dissertations, thesis and assignments receiving acclaim and a good grade, Writekraft was officially founded in 2011 Since its establishment, Writekraft Research & Publications LLP is Guiding and Mentoring PhD Scholars.
Our Mission:
To provide breakthrough research works to our clients through Perseverant efforts towards creativity and innovationโ.
Vision:
Writekraft endeavours to be the leading global research and publications company that will fulfil all research needs of our clients. We will achieve this vision through:
Analyzing every customer's aims, objectives and purpose of research
Using advanced and latest tools and technique of research and analysis
Coordinating and including their own ideas and knowledge
Providing the desired inferences and results of the research
In the past decade, we have successfully assisted students from various universities in India and globally. We at Writekraft Research & Publications LLP head office in Kanpur, India are most trusted and professional Research, Writing, Guidance and Publication Service Provider for PhD. Our services meet all your PhD Admissions, Thesis Preparation and Research Paper Publication needs with highest regards for the quality you prefer.
Our Achievements:
NATIONAL AWARD FOR BEST RESEARCH PROJECT (By Hon. President APJ Abdul Kalam)
GOLD MEDAL FOR RESEARCH ON DISABILITY (By Disabledโs Club of India)
NOMINATED FOR BEST MSME AWARDS 2017
5 STAR RATING ON GOOGLE
We have PhD experts from reputed institutions/ organizations like Indian Institute of Technology (IIT), Indian Institute of Management (IIM) and many more apex education institutions in India. Our works are tailored and drafted as per your requirements and are totally unique.
From past years our core advisory members, research team assisted research scholars from various universities from all corners of world.
Subjects/Areas We Cover:
Management, Commerce, Finance, Marketing, Psychology, Education, Sociology, Mass communications, English Literature, English Language, Law, History, Computer Science & Engineering, Electronics & Communication Engineering, Mechanical Engineering, Civil Engineering, Electrical Engineering, Pharmacy & Healthcare.
Writekraft Research and Publications LLP was initially formed, informally, in 2006 by a group of scholars to help fellow students. Gradually, with several dissertations, thesis and assignments receiving acclaim and a good grade, Writekraft was officially founded in 2011 Since its establishment, Writekraft Research & Publications LLP is Guiding and Mentoring PhD Scholars.
Our Mission:
To provide breakthrough research works to our clients through Perseverant efforts towards creativity and innovationโ.
Vision:
Writekraft endeavours to be the leading global research and publications company that will fulfil all research needs of our clients. We will achieve this vision through:
Analyzing every customer's aims, objectives and purpose of research
Using advanced and latest tools and technique of research and analysis
Coordinating and including their own ideas and knowledge
Providing the desired inferences and results of the research
In the past decade, we have successfully assisted students from various universities in India and globally. We at Writekraft Research & Publications LLP head office in Kanpur, India are most trusted and professional Research, Writing, Guidance and Publication Service Provider for PhD. Our services meet all your PhD Admissions, Thesis Preparation and Research Paper Publication needs with highest regards for the quality you prefer.
Our Achievements:
NATIONAL AWARD FOR BEST RESEARCH PROJECT (By Hon. President APJ Abdul Kalam)
GOLD MEDAL FOR RESEARCH ON DISABILITY (By Disabledโs Club of India)
NOMINATED FOR BEST MSME AWARDS 2017
5 STAR RATING ON GOOGLE
We have PhD experts from reputed institutions/ organizations like Indian Institute of Technology (IIT), Indian Institute of Management (IIM) and many more apex education institutions in India. Our works are tailored and drafted as per your requirements and are totally unique.
From past years our core advisory members, research team assisted research scholars from various universities from all corners of world.
Subjects/Areas We Cover:
Management, Commerce, Finance, Marketing, Psychology, Education, Sociology, Mass communications, English Literature, English Language, Law, History, Computer Science & Engineering, Electronics & Communication Engineering, Mechanical Engineering, Civil Engineering, Electrical Engineering, Pharmacy & Healthcare.
Decision Fuel is a leading mobile research company that uses a custom technology platform to design and deliver short surveys to mobile devices to gather consumer insights. They have over 15 million survey responses from 26 countries. Their platform allows clients to create surveys, target respondents, and receive analytics and insights within 24 hours. Case studies demonstrate how they have provided actionable insights to help clients understand consumer behavior, optimize products and marketing, and make business decisions across industries in Asia and globally.
The Effectiveness of Internet Marketing in Increasing the Reach and Awareness...Dr. Amarjeet Singh
ย
The present research seeks to expound the effective
of Internet marketing in increasing the read and awareness of
consumers. Impatient the research conducted a good review
about the privies literature related to the study. It leads a brief
idea of the study before articulating the statement of the
problem. From the statement of the problem deducting the
researcher found that the social media , mobile apps and
internet marketing have Promina impact with the
effectiveness and in cornering the awareness of the consumer
.hence the research subdivided the research problem into four
different objective such translates the formation of the study
states that these is no significant relationship between level of
effectiveness and level of utilization of internet marketing on
consumer in kingdom of Bahrain . Further the research
employs multiple methodologies to a new conclusion on the
particular issue, the study used convening sampling method
combined with the spss software for data analyse.
The study aims to assess the Effectiveness of Internet
in Business to increase reach and awareness among consumers
in Bahrain. Data and correspondence innovation has changed
quickly in the previous 20 years with a key advancement being
the development of online networking. Business, which does
not utilize internet-based life, tends to lose on key client
base. The rise of social media means itโs unusual to find an
organization that does not reach its customers and prospects
through one social media platform or another. Companies see
the importance of using social media to connect with
customers and build revenue.
Businesses have realized they can use social media to generate
insights, stimulate demand, and create targeted product
offerings. This is important in traditional brick-and-motor
businesses, and, obviously, in the world of e-commerce.
In this research, to adequately address the research questions
a variety of data collection methods and instruments were
used such as questionnaire survey and t-test.
From the study, the researcher concluded that there is no
significant relationship between the Level of utilization &
Effectiveness of Internet marketing among consumers in
Bahrain. Therefore, the researchers accept the null
hypothesis.
The problems faced by the respondents on the Level
of utilization & Effectiveness of Internet marketing among
consumers in Bahrain is privacy, censorship and online
security. The Internet, social media, online advertising, mobile
apps etc. as a whole, can be seen as technology that has greatly
enhanced our lives but should be done responsibly.
Writekraft Research and Publications LLP was initially formed, informally, in 2006 by a group of scholars to help fellow students. Gradually, with several dissertations, thesis and assignments receiving acclaim and a good grade, Writekraft was officially founded in 2011 Since its establishment, Writekraft Research & Publications LLP is Guiding and Mentoring PhD Scholars.
Our Mission:
To provide breakthrough research works to our clients through Perseverant efforts towards creativity and innovationโ.
Vision:
Writekraft endeavours to be the leading global research and publications company that will fulfil all research needs of our clients. We will achieve this vision through:
Analyzing every customer's aims, objectives and purpose of research
Using advanced and latest tools and technique of research and analysis
Coordinating and including their own ideas and knowledge
Providing the desired inferences and results of the research
In the past decade, we have successfully assisted students from various universities in India and globally. We at Writekraft Research & Publications LLP head office in Kanpur, India are most trusted and professional Research, Writing, Guidance and Publication Service Provider for PhD. Our services meet all your PhD Admissions, Thesis Preparation and Research Paper Publication needs with highest regards for the quality you prefer.
Our Achievements:
NATIONAL AWARD FOR BEST RESEARCH PROJECT (By Hon. President APJ Abdul Kalam)
GOLD MEDAL FOR RESEARCH ON DISABILITY (By Disabledโs Club of India)
NOMINATED FOR BEST MSME AWARDS 2017
5 STAR RATING ON GOOGLE
We have PhD experts from reputed institutions/ organizations like Indian Institute of Technology (IIT), Indian Institute of Management (IIM) and many more apex education institutions in India. Our works are tailored and drafted as per your requirements and are totally unique.
From past years our core advisory members, research team assisted research scholars from various universities from all corners of world.
Subjects/Areas We Cover:
Management, Commerce, Finance, Marketing, Psychology, Education, Sociology, Mass communications, English Literature, English Language, Law, History, Computer Science & Engineering, Electronics & Communication Engineering, Mechanical Engineering, Civil Engineering, Electrical Engineering, Pharmacy & Healthcare.
Running head THE ADVANTAGES AND DISADVANTAGES OF SURVEYS.docxtoltonkendal
ย
Running head: THE ADVANTAGES AND DISADVANTAGES OF SURVEYS
Unit Six Assignment Essay
Nicholas George Christakis
California Intercontinental University
MKT 645 -2016 CT4
June 20, 2016
To: Dr. Debra McCoskey-Reisert
MARKETING RESEARCH
Market research is a systematic way to gather, evaluate and present it in a form that explains various facts and figures to the business. Collected information acts as a vital tool to have increments in business activities, qualitative work done and improved profits. Any company, whether small scale or large scale, can perform market research before marketing its products or services. It can also be useful when launching a new product or diversifying the business. It is useful as well when a company has to expand its business globally. It avails numerous benefits to the businesses.
Among the different methods of data gathering for research purposes, many researchers due to its various advantages, strengths and benefits prefer the survey method. However, surveys also have their disadvantages and weak points that must be considered.
Advantages of Marketing Surveys
Market research is a scheduled method to collect, analyze and correlate beneficial data for the benefit of business to make strategic decisions. Collected information acts as a vital tool to have increments in business activities, qualitative work done and improved profits. Any company, whether small scale or large scale, can perform market research before selling its products or services. It can also be useful when launching a new product or diversifying the business. It is useful as well when a company has to expand its business globally. It avails numerous benefits to the companies.
Among the different methods of data gathering for research purposes, many researchers due to its various advantages, strengths and benefits prefer the survey method. However, surveys also have their disadvantages and weak points that must be considered.
Online surveys and mobile surveys tend to be the most cost-effective modes of survey research, yet they may not reach those respondents that can only respond using alternate modes. Results of online surveys and mobile surveys may suffer and differ greatly if important respondents are left out of the research. Hard-to-reach respondents may be easier to reach using more traditional methods such as paper surveys or face-to-face interviews. The self-completed postal or mail survey is a recognized form of data collection in marketing research (Dillman 1978). There are well- documented practical problems with this form of data collection: poor response rates, slow response, and manual transcription of data from a hard copy questionnaire to an appropriate statistical analysis tool. Non- response and data entry errors may result. Consequently, research into online data collection methods increased significantly during the late 1990s. This was preceded by (1) a growing number of Internet and email users, which started ...
Running head TWO WAYS AND ADDRESSABLE MEDIA .docxtoltonkendal
ย
Running head: TWO WAYS AND ADDRESSABLE MEDIA 1
TWO WAY AND ADDRESSABLE MEDIA 2
Appropriateness of the Media
The World Wide Web is necessary for the growth of the Sony picture Company because of the number of customers who are found in the virtual platform. It is the basis for every virtual transaction and communication due to the billions of visitors it receives. Therefore, the Sony Picture Company may acquire the needed audience to stabilize its business. Social media is also growing in terms of its popularity and number of users. With Sony Picture Company being on the verge of expanding, social media may provide it with more than enough customers for the promotion of its products. The wireless network is the new way of communication. Wireless networks and expansion make it possible for people to access internet making it easy for companies to reach the virtual and physical markets with much ease. Voicemail is not appropriate for the business because it only focuses on recorded voice messages which are left behind by either the companyโs management or customers depending on the situation involved. Customers may fail to listen to the messages and delete them without knowing its content.
Email is great for communication (Lam, Shankar, Erramilli, & Murthy, 2004). The management may communicate about the different products and services it offers privately to the customers. Texting also plays the same role as emails. As much as fax machine has a high interactive status, they fail to appeal to the changing trend of the market. It also takes a lot of time getting a message from one recipient to another, making it inappropriate for business surrounding the Sony Picture Company. Digital video recorders are important because they store stories that are uploaded on the internet to promote specific products. The interactive voice response may also set a communication bar between Sony Picture Company and its customers. It enables transactions to be easy and for the two stakeholders to acquire proper sharing of information from each other. The print media lacks the capacity and capabilities to deal with the changing nature of the market. Therefore, it is not suitable for the company because it may not be able to keep up with its new products and services.
Mass Customization for Products
The Sony Picture Company may invest in making the website have a unique functionality as compared to its existing one. The website should have customer portals where the customers may purchase both products and services to meet their personal needs and interests. The portals should have features that enable the customers to customize their colors, type of cookies to receive, personalize the communication tab, and changing their structures for the site to enable a more interactive platform.
Additional products and Services
The com ...
This document appears to be a student project report on a study of consumer perception and satisfaction towards online food delivery systems in Chennai, India. The report includes an introduction outlining the scope and objectives of the study. It also includes sections on literature review, methodology, data analysis, findings, conclusions and recommendations. The overall aim seems to be understanding factors that influence consumer decisions and satisfaction levels regarding online food ordering platforms in Chennai.
The document discusses online qualitative research tools and methods. It provides a history of the company Itracks and how online qualitative research has evolved since the 1990s with the growth of the internet. It then outlines several online qualitative research techniques like online focus groups, bulletin board focus groups, and additional services like iMarkIt for concept testing. It discusses the advantages of these online qualitative methods and how they can support quantitative research.
Modern market research tools like IoT, AI, and VR are transforming the industry. IoT collects consumer data through smart devices to customize insurance premiums and product offerings. AI can detect reader disengagement online and predict future behaviors. VR provides an immersive experience for testing new products with customers. However, traditional methods like surveys still have value in understanding consumer motivations. The future will integrate new and traditional methods by linking various data sources to gain deeper insights.
Unlocking Insights: The Power and Potential of Online Surveys.bariulkarim7
ย
In the age of digital connectivity, businesses, organizations, and researchers are increasingly turning to online surveys as a versatile tool for gathering valuable insights from diverse audiences. From market research and customer feedback to academic studies and employee satisfaction assessments, online surveys offer a cost-effective and efficient means of collecting data. Let's explore the significance of online surveys, their benefits, best practices, and their role in shaping decision-making processes across various domains.
A PROJECT REPORT ON โConsumer Preference Towards Social Networking Apps Vibhor Agarwal
ย
Includes
1. OBJECTIVES
2. RESEARCH METHODOLOGY
3. INTRODUCTION
4. HISTORY
5. REVIEW OF LITERATURE
5. DATA INTERPRETATION AND ANALYSIS
6. FINDINGS
7. SUGGESTIONS & RECOMMENDATIONS
8. CONCLUSION
9. LIMITATIONS
10. BIBLIOGRAPHY
11. QUESTIONNAIRE
Word document
This document is a research project proposal on analysing the impact of online reputation management on consumer buying decisions. It includes an introduction outlining the importance of reputation management in the digital age. The research aims to understand how online reputation impacts brands and sales. The methodology will involve both primary and secondary data collection and analysis. The objectives are to assess how factors like online reviews influence consumer decisions and how companies can improve their online reputation to boost sales.
This document is a student research project report on analysing the impact of online reputation management on consumer buying decisions. It includes sections on introduction, literature review, research methods, data analysis and findings, conclusion and recommendations, and references. The introduction provides background on online reputation management and its importance. It discusses how ORM can impact businesses and outlines some key ORM strategies like tracking reviews, responding to feedback, and regularly posting positive content.
A PROJECT REPORT ON โConsumer Preference Towards Social Networking Apps Vibhor Agarwal
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The document provides a history of WhatsApp, a popular social networking app. It details that WhatsApp was founded in 2009 by two former Yahoo employees who developed the app to allow easy messaging between friends. The app gained popularity through word of mouth and updates that enabled photo sharing and push notifications. WhatsApp received venture funding in 2011 and 2013, reaching a valuation of $1.5 billion with over 200 million active users by early 2013.
Up Close and Personal With Your ConsumersResearchShare
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This document summarizes a presentation by Rick West, CEO of Field Agent, about their crowdsourcing platform. Field Agent utilizes smart devices to collect fast, reliable consumer information at the point of influence. They are able to gather insights through mobile interviews, shop-alongs, and mobile communities to understand consumer habits, conduct ideation/concept testing, and supplement traditional research. Field Agent provides benefits like speed, cost savings, reliability, insights through photos/videos, geographic reach, and scale.
Rethinking Concept Testing to Innovate With CustomersResearchShare
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The document discusses rethinking concept testing to innovate with customers. It proposes a solutions development process that incorporates iterative customer input and feedback. This process includes ideation of potential solutions, validation of ideas through quantitative concept testing to filter the most promising concepts, and collaborative optimization of ideas through qualitative research and prototyping with customers. The goal is to develop customer solutions more efficiently by leveraging customer insights at multiple stages of the innovation process.
What's Next For Google Consumer SurveysResearchShare
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1) Google Consumer Surveys provides concise surveys to millions of respondents each month through partnerships with hundreds of publishers.
2) The presentation reviews lessons learned from GCS's approach of using shorter surveys, simpler formats and clear incentives to obtain higher-quality responses compared to traditional online panels.
3) The presentation outlines plans to enhance GCS by adding features like demographic and geographic targeting, custom screening, automated analysis and a mobile app to reach over 1 billion Android users and expand the potential respondent pool.
Researching Like Itโs the 1990โs? Get Agile and Leap to 2013ResearchShare
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This document summarizes two case studies of companies using agile market research methods. The first case study describes a quick service restaurant chain that used rapid iterative studies to track consumer awareness and sentiment around a negative story and test response strategies. The second case study outlines how a household products manufacturer developed and refined new dish soap concepts through multiple testing iterations. Both cases highlight how agile research allowed collecting insights faster at a lower cost compared to traditional methods and integrating feedback to improve concepts.
T-Mobile needed to understand how multiple campaigns were working by each element as well as impacting on the brand. View the case study presented at the MRS Online Methods Conference in 2011.
This document discusses using social media for brand building. It explains that marketing is now about engagement rather than convincing. It advises leveraging social media platforms like blogs, Twitter, LinkedIn and Facebook to build your brand through sharing content and building relationships. It provides tips for social brand building such as being generous, tracking analytics, and finding influencers on key platforms. The goal is to expand reach and influence to build social brand equity.
1) Focus groups involve observing group discussions to understand perceptions, opinions, attitudes, and decision-making processes of target audiences. They provide insights that can be generalized to larger groups.
2) Moderators guide focus group discussions by establishing rapport, monitoring group dynamics, asking open-ended questions, and ensuring all participants have opportunities to share their perspectives.
3) Well-designed focus group questions explore the key topics in depth while allowing participants to converse freely. Moderators listen actively and keep the discussion productive.
Usability testing for qualitative researchersResearchShare
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1. The document provides an overview of how to plan, run, analyze and report on a usability study. It discusses where usability testing fits in with other qualitative research methods and what can be tested.
2. The major phases of a usability study are planning, running the study, analyzing results, and reporting results. Planning is very involved and includes setting objectives, recruiting, creating task lists, and managing logistics.
3. Running a study follows a structured process of establishing rapport, background questions, the usability test, and debrief. Both quantitative and qualitative data is collected, such as task success rates, times, and participant feedback.
This document discusses the transformation of the marketing research industry due to emerging mobile technologies. It notes that most research buyers and suppliers expect major changes in the industry by 2020, driven by mobile, social media, and other new techniques. Mobile surveys, apps, and location-based data are seen as increasingly important. The document argues that mobile represents a fundamental shift, as smartphones achieve near-ubiquitous penetration globally. It outlines how standard smartphone features like cameras, sensors and location services enable new mobile research opportunities through tools like custom apps, QR codes and automated triggered surveys.
The document discusses strategies for mobile engagement using web technologies. It notes that mobile usage is growing and outlines advantages of approaches like HTML5 over native apps, including cross-platform portability. While native apps have advantages like push notifications, HTML5 can handle most tasks. The document suggests a hybrid approach, using HTML5/web for broad reach and native features only where needed. It advocates testing assumptions and considering diverse platforms and user preferences when designing mobile strategies.
Web Technologies for Mobile Engagement | JetJaw presentation @ MRMW11ResearchShare
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Web technologies for mobile engagement: Navigating the entry points for engaging on-the-go
customers.
- Discussing the mobile technology landscape and technology choices
- Evaluating web apps vs. native apps for surveys and data collection
- Reviewing specific capabilities of HTML 5 and the mobile technology roadmap
Using Mobile Qualitatively to Transform Insight Generation | Schwitzer $ Sl...ResearchShare
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Leveraging โin the momentโ capabilities of mobile research for insights generation. Evaluating the benefits and pitfalls of using mobile for qualitative research. Giving examples of successful implementation of qualitative research across multiple mobile platforms. Discussing the future of mobile research: what can we expect in the coming years?
Hallmark's Journey into Social Media | Hallmark @ MRMW 2011ResearchShare
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Using social media for market research and new product development: the case of Hallmark:
- Evaluating the use of social media data as a research tool.
- Sharing what we learned and observed from a specific project: what worked and what didnโt.
- Highlighting paradigms of traditional research that are seriously challenged by the use of social media data.
The Newa of Expressive Research | scenarioDNA @ MRMW 2011ResearchShare
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The document discusses the results of a study on the impact of COVID-19 lockdowns on air pollution. Researchers analyzed data from dozens of countries and found that lockdowns led to an average decline of nearly 30% in nitrogen dioxide levels over cities. However, they also observed that this improvement was temporary and air pollution rebounded once lockdowns were lifted as vehicle traffic increased again. Overall, the study highlights how human activities are a major contributor to air pollution but also that systemic changes are needed for long-term air quality improvements.
Customer Loyalty: How to Win Devotion From Your CustomersResearchShare
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The document discusses the importance of customer loyalty and provides three steps to achieving loyalty. It defines loyalty as going beyond customer satisfaction to true devotion from customers. The first step is ensuring quality basics like on-time deliveries. The second step is focusing on soft factors like relationships. The third step is measuring loyalty through metrics like churn and recommendations to identify issues and drive loyalty higher.
A Practical Guide to Market SegmentationResearchShare
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There are ten basic steps in finding unique segments in your customer base. Segmentation can be created by looking at factors such as purchase history, industry, need, and behaviour. B2B International shares their segmentation methodology in this white paper.
Amazon and Netflix On-Demand Video ServicesResearchShare
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1. Users enjoyed being able to watch movies through the Roku player but found the activation processes for Netflix and Amazon confusing as they required switching between the TV and computer.
2. Browsing for movies was preferred directly through the TV for both services, though Netflix required adding titles to a queue on a computer first.
3. The Amazon browsing experience on the Roku needed improvement as movies were disorganized and there was no search function.
Eastern Europe Market And Country Profile Sis International ResearchResearchShare
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The document provides an overview of economic opportunities and challenges in researching Eastern European countries. It includes economic comparisons of several countries through charts and snapshots of each country's economy, demographics, and key sectors. The information indicates strong recent growth in many Eastern European countries from EU integration and foreign investment, but some countries still face challenges such as unemployment, corruption, and over-reliance on certain industries.
Insights Into the Changing U.S. Consumer MarketResearchShare
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This presentation from SIS International Research covers insights and stats on key United States demographics: Baby Boomers, Generation X, Generation Y and Hispanic culture. It also delivers changing U.S. shopping patterns and retail distribution patterns.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
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BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
HR search is critical to a company's success because it ensuresย the correct people are in place. HR search integrates workforce capabilities with company goals by painstakingly identifying, screening, and employing qualified candidates, supporting innovation, productivity, and growth. Efficient talent acquisition improves teamwork while encouragingย collaboration. Also, it reduces turnover, saves money, and ensures consistency. Furthermore, HR search discovers and develops leadership potential, resulting in a strong pipeline of future leaders. Finally, this strategic approach to recruitment enables businesses to respond to market changes, beat competitors, and achieve long-term success.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
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The Radar reflects input from APCOโs teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
๐๐ง๐ฏ๐๐ข๐ฅ ๐ญ๐ก๐ ๐ ๐ฎ๐ญ๐ฎ๐ซ๐ ๐จ๐ ๐๐ง๐๐ซ๐ ๐ฒ ๐๐๐๐ข๐๐ข๐๐ง๐๐ฒ ๐ฐ๐ข๐ญ๐ก ๐๐๐๐๐๐๐๐โ๐ฌ ๐๐๐ญ๐๐ฌ๐ญ ๐๐๐๐๐ซ๐ข๐ง๐ ๐ฌ
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka โ Sattamatka โ New Mumbai Ratan Satta Matka โ Fast Matka โ Milan Market โ Kalyan Matka Results โ Satta Game โ Matka Game โ Satta Matka โ Kalyan Satta Matka โ Mumbai Main โ Online Matka Results โ Satta Matka Tips โ Milan Chart โ Satta Matka Bossโ New Star Day โ Satta King โ Live Satta Matka Results โ Satta Matka Company โ Indian Matka โ Satta Matka 143โ Kalyan Night Matka..
Best practices for project execution and deliveryCLIVE MINCHIN
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A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
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Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
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Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
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Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creรซren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Profiles of Iconic Fashion Personalities.pdfTTop Threads
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The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.