The document is a questionnaire for a market potential study conducted by Kotler Insurance. It asks respondents about their family size and dependents, preferred investment sectors, current insurance policies and companies, preferred types of insurance policies, premium payment methods, and interest in a consolidated insurance policy covering multiple risks.

1. DATA INTERPRETATION ON QUESTIONNAIRE OFMARKET POTENTIAL STUDY OF KOTLER INSURANCE

2. 1. How many members are there in your family:

3. 2. Number of dependent family members:

4. 3. In which would you like to invest?

5. 4. Which sector would you prefer?

6. 5. Do you have any insurance policy?

7. 6. Do you have any insurance Policy in the following companies?

8. 7. Which type of policy do you prefer?

9. 8. What is the mode of payment of premium?

10. 9. Would you like to have a consolidated insurance policy that will cover all the risks?