The document is a resume for MD Yusuf Abdul Rahim that summarizes his professional experience and qualifications. It includes details about his current position as COO/Director of Strategic Planning at Spectrum Global Sdn Bhd, as well as previous roles in corporate strategy, business development, project management, and consulting for various companies over the past 27 years.

1. Copyright 1996-2013, All rights reserved.
MD YUSUF, ABDUL RAHIM
(Updated: 2016-11-1)
No. 42, Jalan Spektrum U16/22, Tmn Bukit, Subang, Shah Alam, Shah Alam, 40160, Selangor, Malaysia
Email:amdyusuf@gmail.com
Tel: 60-013-7702233(Home mobile, 0163157719(Mobile)
Resume Summary
Current Position : COO/Director Strategic Planning in Spectrum Global Sdn Bhd (Nov 2016 - Present)
Current Specialization : Corporate Strategy/Top Management
Highest Education : Bachelor's Degree in Business Studies/Administration/Management
Years of Experiences : 27
Expected Salary : RM 25,000 with project profit sharing up to 25% value from project margin.
Employment History
1. Spectrum Global Sdn Bhd (Special Project)
Position : COO/Director Strategic Planning (Business Development & New Venture in Digital &
Renewal Green Energy Solution)
Specialization : Energy Solution & Renewal Energy Solution Sector/ Top Management
Role : Director/COO
Industry : Oil & Gas, Green Energy, Digital Solution Provider Sector and Content Creation
Monthly Salary : RM25,000 (plus dividen/ commission up to 5% on gross sales and project creation profits)
Work Description : as follows;
 Managing Business Development and Marketing Department with Annual Contract /Sales Target for
2017- RM300 million in very competitive markets. Venturing into Green/Renewal Energy with Annual
Contract/Sales Target of RM300 million . Venturing in Digital Solution derive from IOT & IOE from
IPTV (IP TV & IP Radio), E-commerce Digital Platform supporting Halal & Toyyibah Market while
establishing strategic link with Mall & Emporium through Digital and DATA enhancement optimization
approaches with targeted RM150 million growth.
 Developing and Managing the new business model in capturing competiveness strategic marketing via
engagement marketing strategy with focus on populated return via organization strength and creation new
NTA (Non Traditional Advertising Model) in order strengthen the Sales Channel Management, Content
Wow factor, and Co-Branding strategies to populate the advertiser in all company possible platform.
 Developing and Managing New Media Digital Business Plan and Blue Print in creating IOD - Internet
On Demand products and services towards preparing the Digital TV era stating on June 2017 and fully
Digital Network in December 2017. (Please refer to www.alhijrahmedia.com my previous award winning
project for TV ALHijrah)
 Developing new platformon mobile network with DIGI, CELCOM and now Webe. Creating a “personnel
space” education and learning platform with existing 14.8 million mobile network customer base platform
as strategic content & data network partnership with 10% potentials bringing RM24 million revenue
annually.
.
 Developing Digital Business SOPP’s and Business Model Framework as policies to the company.

2. Copyright 1996-2013, All rights reserved.
2. AlHijrah Media Corporation (Special Project)
Position : General Manager Business Development and Marketing (Senior Manager)
Specialization : Digital Business and Digital Broadcasting/ Top Management
Role : Department Head and Business Development on Digital Business
Industry : Broadcasting and Content Creation
Monthly Salary : RM16,000 (plus sales commission up to 5% on gross sales)
Work Description : as follows;
 Managing Business Development and Marketing Department with Annual Sales Target for 2015- RM30
million in very competitive market of Free to Air TV (FTA) as TVAlHijrah are very young Digital Islamic
TV Station in Malaysia (.www. tvaljhijrah.com)
 Developing and Managing the new business model in capturing competiveness strategic marketing via
engagement marketing strategy with focus on populated return via organization strength and creation new
NTA (Non Traditional Advertising Model) in order strengthen the Sales Channel Management, Content
Wow factor, and Co-Branding strategies to populate the advertiser in all company possible platform.
Signing with TM Group (www.tm.com) on VOD platform HyppTV Channel 834 and Channel 114.
 Developing and Managing New Media Digital Business Plan and Blue Print in creating IOD - Internet
On Demand products and services towards preparing the TV station for Digital TV era stating on June
2015 and fully Digital Network in December 2017. (Please refer to www.alhijrahmedia.com)
 Developing new platform on mobile network with DIGI, CELCOM and now P1. Creating a “personnel
space” education and learning platform with existing 14.8 million mobile network customer base platform
as strategic content & data network partnership with 10% potentials bringing RM24 million revenue
annually.
 Managing efforts in bringing TVALHijrah content to regional presence in looking for capturing 2 million
content client/viewers in 2015, 5 million target in 2016 and 15 million target viewers/ client in 2017.
 Developing Digital Business SOPP’s and Business Model Framework as policies to the company.
Jan 2010 - Present
2. SSS Global Marine
Position Title (Level) : Director Project Planning (Senior Manager)
Specialization : Corporate Strategy/Top Management
Role : Chief Operation Officer (COO)
Industry : Oil / Gas / Petroleum
Monthly Salary : MYR 15000 (plus Sales Commission of USD3 per MT successful Trade)
Work Description : as follows;
 Developed the Company Blue Print in pursuing the Potential Market and ride on strategic Alliances in capturing
the segment market in Oil & Gas Trade and Hydrocarbon Hub Planning. Business Development plus Business
Inteligence Solution (DNS) for SSS Global Marine (HK) Ltd and its Group in Oil and gas Trade and Energy Solution providerfor
ASIA and Pacific Region.
 Establish the Regional Strategic Plan for SSSGM group of company for ASIA for Hydrocarbon Stocks and Hydrocarbon
Storage in alliance w ith Asian Development Investment Bank of China, Akuzo in New York, SSSGM Lisbon, SSSGM
Caracas, SSSGM London, SSSGM Indonesia, SSSGM Subic Bay and its affiliates..
 Establish the relationship w ith Russian Oil n Gas Netw ork and Technology Provider w ith Russian EPCC company Rusgaz
Engineering by signing MoU for EPCC w orkin Asia n bringing oil stocks for export to China..
 Currently managing development for Kalimantan Tengah, Indonesia as an energy solution provider region with SSSGM
Indonesia as PMC for total development plan. Work w ith local cooperative lead by Dr Sinto Head of Dayak people in
Kalimantan Tengah, Indonesia.
 Establish PMC platform for collaboration between China Government and Malaysian Government through collaboration
between CDB (China Development Bank), CMEC, ADIB (Asian Development Investment of China, w ith Malaysian EPCC,
Muslim Resources Sdn Bhd and SSSGM (Hk) Limited as Russian Representative for suppling hydrocarbon products to this
region.
 Establishing the PT SSS Global Marine Indonesia for developing Oil and Gas Industry in Indonesia.
 Hydrocarbon Hub Development Pre-development stage – Proposed in Batam, Indonesia and Kalimatan
Tengah.
 Developing Investment Programs Framework for SSS Global Marine and Affiliates.
 Established the outsourcing program Framework for SSS Global Marine. Global Marine Group of Company,

3. Copyright 1996-2013, All rights reserved.
Oct 2004 - Dec 2009
2. Amplios Consultant Pte Lte, Singapore
Position Title (Level) : Affiliate Senior Consultant (Senior Manager)
Specialization : Marketing/Business Development
Role : Business Development
Industry : Consulting (Business & Management)
Monthly Salary : MYR 12000
Work Description :
- Corporate Performance Management System (CPM) with BOARD software and Amplios
Methodology for FELCRA PROJECT MANAGEMENT CONSULTANT;
- Rural Best Practice of Economical Enrichment Program for FELCRA/ EPU
- Entrepreneur ITC Base Project for – SMI and Urban Poverty eradication program towards world class practices
and sustainable outcomes
- Strategic Planner for Business Development in Rural Poverty Eradication for FELCRA/EPU project alliance with
Major Players in Trade, Apparel, Health & Healing, Food & Beverages (Halal and IMP compliances) and Service
Industries.
- Culture Audit in collaboration with Performance Edge Australia for Felcra
- Islamic Contents Supply Chain Establishment for Islamic IT Sdn Bhd and in collaboration to produce and
manage Content Development, Content Aggregator via multiple platform and having collaboration with TV3,
TV9, Infusion, MyAdhan etc.
- Oil & Gas Trade System and Network Management Program plus Monitoring & Evaluation System for SSS
Global Marine Hong Kong Pte, in providing Corporate Governance in Global Trading & Across Border Trade.
March 2002 - Oct 2004
3. AtlasONE Sdn Bhd – Wireless Broaadband
Position Title (Level) : AGM Corporate Governance (Senior Manager)
Specialization : Corporate Strategy/Top Management
Role : Others
Industry : Telecommunication
Monthly Salary : MYR 8000
Work Description :
PROJECT MANAGEMENT;
- Establish the SOPP (Standard Operating & Procedure for whole company).
- Lead the effort to get co. ISO 9000:2000 certified
- Manage in Developing performance measures through Balance Score Card with Corvu Software.
- Manage in Developing the DNS (Digital Nervous System for the company) with integration all operation data
and mining it through BI establishment to link with BSC (Strategic Objectives for the Company).
- Project Leader in Establishing the solutions for Tracking the Project management for Core activities through
Project Management and integrated with BI software (CorVu) for the Director & Management team to make
good decisions.
- Managing the BOD, Management Meeting
- Reported to President/CEO.
- Developing all related activities to taking care the Corporate Governance issues for the company;

4. Copyright 1996-2013, All rights reserved.
Feb 1997 - Feb 2002
4. BPM International Sdn Bhd
Position Title (Level) : Senior Consultant/ Project Manager (Senior Manager)
Specialization : Corporate Strategy/Top Management
Role : Others
Industry : Consulting (Business & Management)
Monthly Salary : MYR 5000
Work Description :
- PROBE IBM Project – SMI towards world class practices
- Strategic Planner for Business Development in Rural Poverty Eradication for YBK Selangor in Managing KPLB
project alliance with KFC, KAMDAR, JUSCO, Pacific Food. LTAT. PNB
- Ministry of Rural Development – FELCRA, RISDA
- PNB (Sime Darby, Guthrie, Dunlop, etc)
- Benchmarking Projects alliances with European TQM Centre.
- Managing International Events in World Class TQM, ISO, BSC
1988 - Feb 1997
5. Federal Land & Consolidation Authority (FELCRA
Position Title (Level) : Planning Officer (Senior Executive)
Specialization :
Role : Others
Industry : Agricultural / Plantation / Poultry / Fisheries
Monthly Salary : MYR 2000
Work Description :
PROJECT MANAGEMENT:
Planning - project development (starting from suitability studies till budget preparation for whole development
requirements) and spearheaded the team of 25 staff to achieve the target given by organizations. Monitoring the
project progress & Budget. Managing the Reporting and Target attainable for the year against budget or allocation
provided
- Manage and developed more than 20,000 Ha. of unused (idle) land into economic activities than viable and
manage to create jobs and return to the owner. Manage to do cost comparative studies for 66 projects in Johor
for the World Bank program.
- Manage the Resettlement Program (PPSK) for rural settlers in Integrated Ways in Providing Houses, Farm
and economics activities plus public facilities in Sedili Besar, Johor, Tebing Runtuh, Johor.
Educational Background
Graduation Date: 1997
Bachelor's Degree of Business Studies/Administration/Management
Major : Operation & Project Management & TQM
Institute/University : Nothern University of Malaysia (UUM), Malaysia
Grade : Pass/Non-gradable
Graduation Date: 1986
Diploma of Agriculture/Aquaculture/Forestry
Major : horticulture management
Institute/University : Universiti Putra Malaysia, Malaysia
Grade : Pass/Non-gradable

5. Copyright 1996-2013, All rights reserved.
Skills
(Proficiency: Advanced - Highly experienced; Intermediate - Familiar with all the basic functionalities;
Beginner - Just started using or learning the skill)
Skill Years Proficiency
---------------------------------------------------------------------------------------------------------
hr planning & development >5 Advanced
project management >5 Advanced
international event planning and manage >5 Advanced
business development >5 Advanced
project planning >5 Advanced
marketing & product branding >5 Advanced
outlet development - consumer prod. 3 Advanced
Cafe & Kiosk Quick Services -Dev. & Plan 3 Advanced
SPSS >5 Intermediate
MS Word >5 Intermediate
MS Office >5 Intermediate
MS Excel >5 Intermediate
Lotus 123 >5 Intermediate
Languages
(Proficiency: 0=Poor - 10=Excellent)
Language Spoken Written
-------------------------------------------------------------------------------------
Bahasa Malaysia 10 10
English 9 9
JobStreet.com English Language Assessment [www.jobstreet.com]
Last Date Taken Score
---------------------------------------------------------------------------------------------
4-May-2011 32/40
Personal Particulars & Preferences
Date of Birth : 18 Dec 1965
Nationality : Malaysia
Gender : Male
IC No. : 651218-08-5449
Possess Own Transport : Yes
Expected Monthly Salary : MYR 12000
Availability : Immediately after notice period of 1 month(s)
Additional Info
Objectives:
- Utilized my skills and knowledge for a good reasons
- To earn a honest living
- To be partner to a good product and services
- To implement QFD (Quality Functional Deployment) in every job for winning the customers needs.

6. Copyright 1996-2013, All rights reserved.
- Believed in success start in able to manage the resources well and for the good purposed
Motto:
"To be a part of winning teams, sincere and do at its best"
Experiences:
"A lot I had learned and a lot to be shared and learned still."
Awards
------
Selected as Malaysian Delegates in Young Executives representative from Malaysia in Japan (at Tokyo, Osaka,
Kanagawa & Hokkaido Summit)
Personal Strengths
------------------
Creative Mind in translating the Corporate Strategy to a detail deployment task through implementing the Balance
Scorecards, Product positioning, Project Planning & Monitoring, Project Management , Project D evelopment, Event
Management, Performance Measures
Other Languages
---------------
Bahasa Melayu, English
References
Name : Prof. Dr. Rushami Zein Yusoff
Relationship: Former Supervisor & Lecturer
Position : Lecturer
Company : Northern University Malaysia (UUM)
Telephone : -019-4474666
Email : -